Topic · Marketing & SEO
Best referral and retention marketing skills for Claude Code, Codex and other agents.
- skills
- 102
- official
- 1
Referral and retention marketing skills, ranked
Ranked by score. Sort bymost stars,trending,newest,recently updated
| # | Skill | Repository | Stars | Used in | Tokens | Auto-check | Licence | Updated |
|---|---|---|---|---|---|---|---|---|
| 1 | When the user wants to create, optimize, or analyze a referral program, affiliate program, or word-of-mouth strategy. | coreyhaines31/ | 54k | 2 repos | ~2.4k | Automated safety check: Pass | MIT | today |
| 2 | When the user wants to create, optimize, or analyze a referral program, affiliate program, or word-of-mouth strategy. | freekmurze/ | 1k | 17 repos | ~1.8k | Automated safety check: Pass | No licence | 3 days ago |
| 3 | Reduce voluntary and involuntary churn through cancel flow design, save offers, exit surveys, and dunning sequences. | rongxinzy/ | 154 | 3 repos | ~2.6k | Automated safety check: Pass | MIT | today |
| 4 | Builds lead generation systems using Alex Hormozi's Core Four framework (warm outreach, content, cold outreach, paid ads), lead magnets, and Rule of 100. | getagentseal/ | 724 | — | ~2.3k | Automated safety check: Pass | MIT | yesterday |
| 5 | When the user wants to reduce churn, build cancellation flows, set up save offers, recover failed payments, or implement retention strategies. | freekmurze/ | 1k | 13 repos | ~4.4k | Automated safety check: Pass | No licence | 3 days ago |
| 6 | 6.Sms When the user wants to plan, build, or optimize SMS, MMS, or WhatsApp marketing — including welcome flows, abandoned cart texts, post-purchase, win-back, promotional sends, or transactional/auth SMS. | coreyhaines31/ | 54k | 1 repo | ~4.6k | Automated safety check: Pass | MIT | today |
| 7 | A skill your agent uses when the user asks to "design a welcome flow", "set up an abandoned-cart sequence", "build a light re-engagement branch inside a lifecycle flow", or "plan a cold-outbound… | aaron-he-zhu/ | 2.9k | 2 repos | ~4.2k | Automated safety check: Pass | Apache-2.0 | today |
| 8 | Analyze user retention by cohort. An agent skill from guia-matthieu/clawfu-skills. | guia-matthieu/ | 150 | — | ~864 | Automated safety check: Pass | MIT | 7 days ago |
| 9 | When the user needs to identify at-risk accounts, understand why customers are leaving, reduce churn rate, build health scores, design save plays, or create win-back campaigns. | shawnpang/ | 341 | — | ~2.3k | Automated safety check: Pass | MIT | 6 mo ago |
| 10 | 10.Co Marketing When the user wants to find co-marketing partners, plan joint campaigns, or brainstorm partnership opportunities. | Nexus-JPF/ | 870 | 3 repos | ~2.5k | Automated safety check: Pass | MIT | yesterday |
| 11 | A skill your agent uses when the user asks to "build a win-back campaign", "re-engage lapsed subscribers", "run a re-permission / re-consent sweep", or "sunset my dead list"; produces a closed-loop… | aaron-he-zhu/ | 2.9k | 2 repos | ~4.1k | Automated safety check: Pass | Apache-2.0 | today |
| 12 | Designs partner, affiliate and integration programs, from recruiting the first partners to tuning commissions, for founders and go-to-market leads. | tech-leads-club/ | 7k | — | ~4k | Automated safety check: Pass | Unknown | 18 days ago |
| 13 | Drafting campaigns and ads as staged drafts, from acquisition and seasonal pushes to lifecycle sends such as win-backs, pre-arrival messages, and presale or last-call notices, choosing audiences and… | anthropics/ | 3.2k | — | ~1k | Automated safety check: Pass | Apache-2.0 | 6 days ago |
| 14 | 14.Awardwallet Query AwardWallet for loyalty program balances, elite status, and transaction history. | borski/ | 688 | — | ~1.7k | Automated safety check: Notes | MIT | 3 days ago |
| 15 | When the user wants to design, launch, or optimize an in-app referral / invite / share-to-earn program — including reward structure, mechanics, fraud prevention, deep link setup, and viral… | appeeky/ | 2.2k | — | ~2k | Automated safety check: Pass | MIT | yesterday |
| 16 | When the user wants to reduce churn, improve user engagement, or increase lifetime value. | appeeky/ | 2.2k | — | ~1.5k | Automated safety check: Pass | MIT | yesterday |
| 17 | When the user wants to optimize their subscription business end-to-end — from trial start through renewal, cancellation, and win-back. | appeeky/ | 2.2k | — | ~1.9k | Automated safety check: Pass | MIT | yesterday |
| 18 | Motor de crescimento para produtos digitais -- growth hacking, SEO, ASO, viral loops, email marketing, CRM, referral programs e aquisicao organica. | sickn33/ | 47k | 2 repos | ~2.2k | Automated safety check: Pass | MIT | yesterday |
| 19 | 19.Monetization Estrategia e implementacao de monetizacao para produtos digitais - Stripe, subscriptions, pricing experiments, freemium, upgrade flows, churn prevention, revenue optimization e modelos de negocio… | sickn33/ | 47k | 2 repos | ~3k | Automated safety check: Pass | MIT | yesterday |
| 20 | 20.Cco Review /cs:cco-review <plan — Retention-obsessed Chief Customer Officer interrogation of any plan that touches customer retention, segmentation, CS team sizing, or CS team hiring. | alirezarezvani/ | 28k | 1 repo | ~1.3k | Automated safety check: Pass | MIT | 1 mo ago |
| 21 | Send crypto payouts and manage referral programs with PayRam. | PayRam/ | 158 | — | ~4.2k | Automated safety check: Pass | No licence | yesterday |
| 22 | 22.Storekit Implement, review, or improve in-app purchases and subscriptions using StoreKit 2. | dpearson2699/ | 1.2k | — | ~4.3k | Automated safety check: Pass | Unknown | 2 mo ago |
| 23 | Transforms a raw Growth Hacking experiment idea into a structured, actionable Experiment Card with market-backed description, detailed action plan with time estimates, and primary/secondary KPIs. | aiskilloftheweek/ | 146 | — | ~945 | Automated safety check: Pass | No licence | 4 mo ago |
| 24 | When the user wants to design, launch, or optimize a referral or affiliate program. | alirezarezvani/ | 28k | — | ~3.4k | Automated safety check: Pass | MIT | 1 mo ago |
| 25 | When the user wants to understand, reduce, or recover from developer churn. | sickn33/ | 47k | 1 repo | ~457 | Automated safety check: Pass | MIT | yesterday |
| 26 | 26.Msp Sales A skill your agent uses whenever the user wants sales documents, content, or procedures for their managed IT services (MSP) business: cold outreach emails or sequences, call scripts or talk tracks… | RTFM-IT-Services-LLC/ | 113 | — | ~7.8k | Automated safety check: Pass | Unknown | 6 days ago |
| 27 | Build multi-sequence email automation flows with branching logic. | Affitor/ | 699 | — | ~2.9k | Automated safety check: Pass | MIT | 23 days ago |
| 28 | 28.Almost Paid Find the users who almost paid — saw the paywall, started checkout, ran out of free credits, let a trial lapse — size what they are worth, and turn them into a one-screen dashboard with a… | nestyme/ | 151 | — | ~3.9k | Automated safety check: Pass | No licence | 8 days ago |
| 29 | Design referral programs and viral growth loops. An agent skill from OpenClaudia/openclaudia-skills. | OpenClaudia/ | 711 | — | ~2.6k | Automated safety check: Pass | MIT | 20 days ago |
| 30 | Designing free-to-paid conversion flows for SaaS products. An agent skill from rampstackco/claude-skills. | rampstackco/ | 940 | — | ~4.6k | Automated safety check: Pass | MIT | yesterday |
| 31 | Help users build sustainable growth engines by transitioning from accidental word-of-mouth to structured referral programs and viral product loops. | RefoundAI/ | 1.4k | — | ~1.8k | Automated safety check: Pass | MIT | 2 mo ago |
| 32 | A skill your agent uses when customers should bring other customers — one-way versus two-way incentives, reward structure and economics, trigger moments, referral messaging, tracking and… | minhnv0807/ | 608 | — | ~3.8k | Automated safety check: Pass | MIT | 26 days ago |
| 33 | A skill your agent uses when a PERSONAL brand needs its OWN community — Skool, Mighty Networks, Discord, Circle, or Slack: a three-layer public, member, and inner-circle blueprint, seven-day… | minhnv0807/ | 608 | — | ~3.6k | Automated safety check: Pass | MIT | 26 days ago |
| 34 | A skill your agent uses when warm audiences need a plan — retargeting tiers by intent and recency, a different message per tier, frequency caps, attribution windows, lookalike seeds, exclusion… | minhnv0807/ | 608 | — | ~2.8k | Automated safety check: Pass | MIT | 26 days ago |
| 35 | 35.Hotel Chains Maps hotel brand names (Westin, Sheraton, Holiday Inn, etc.) to chain families and loyalty programs. | borski/ | 688 | — | ~603 | Automated safety check: Pass | MIT | 3 days ago |
| 36 | Cents-per-point (cpp) valuations across major loyalty programs from four publications. | borski/ | 688 | — | ~2k | Automated safety check: Pass | MIT | 3 days ago |
| 37 | Credit card to loyalty program transfer ratios. An agent skill from borski/travel-hacking-toolkit. | borski/ | 688 | — | ~3k | Automated safety check: Pass | MIT | 3 days ago |
| 38 | 38.Afa Retain DTC 品牌用户留存与 LTV 增长引擎——留存健康体检、RFM+LTV 分层、微诚度计划设计、订阅防流失、召回体系、群组分析。Use when user mentions: 留存, retention, 复购率, repurchase, LTV, 客户生命周期, customer lifetime value, 流失, churn, 微诚度, loyalty, 会员, membership… | afadtc/ | 168 | — | ~1.9k | Automated safety check: Pass | Unknown | 10 days ago |
| 39 | Suede-owned recovery discipline for recurring charges billed outside Amazon: App Store, Google Play, PayPal, direct-bill streaming, gyms, news, and SaaS. | JasonColapietro/ | 127 | — | ~2.2k | Automated safety check: Pass | MIT | yesterday |
| 40 | A skill your agent uses when growing Xiaohongshu following through referrals and shares, creating viral content that spreads through networks, implementing share mechanisms, or turning followers… | vivy-yi/ | 474 | — | ~3k | Automated safety check: Pass | No licence | 8 mo ago |
| 41 | A skill your agent uses when needing to design viral content or referral programs that leverage social sharing and word-of-mouth to achieve exponential growth | vivy-yi/ | 474 | — | ~1.8k | Automated safety check: Pass | No licence | 8 mo ago |
| 42 | Dung khi can xay chuoi email hoac Zalo OA gui theo kich ban — welcome series, nurture, promotion, win-back: phan tep, luong automation, subject line, tan suat gui, A/B test va KPI open/click. | minhnv0807/ | 608 | — | ~4.7k | Automated safety check: Pass | MIT | 26 days ago |
| 43 | For churned accounts, research what has changed since they left — new funding, team growth, competitor dissatisfaction, product updates that address their pain — then assess re-engagement potential… | gooseworks-ai/ | 1.2k | 1 repo | ~2.8k | Automated safety check: Pass | MIT | today |
| 44 | A skill your agent uses when rapidly growing Xiaohongshu following, implementing viral strategies, leveraging platform mechanics, or accelerating follower acquisition | vivy-yi/ | 474 | — | ~6.2k | Automated safety check: Pass | No licence | 8 mo ago |
| 45 | Dung khi muon khach cu keo khach moi — thiet ke chuong trinh gioi thieu, affiliate, ma moi ban: co che thuong mot chieu hay hai chieu, muc thuong, cach theo doi, chong gian lan va kich ban ra mat… | minhnv0807/ | 608 | — | ~1.9k | Automated safety check: Pass | MIT | 26 days ago |
| 46 | 46.Alliances Airline alliance membership (Star Alliance, oneworld, SkyTeam) and cross-alliance booking relationships. | borski/ | 688 | — | ~605 | Automated safety check: Pass | MIT | 3 days ago |
| 47 | Loyalty program airline ticketing partnerships (alliance + bilateral). | borski/ | 688 | — | ~999 | Automated safety check: Pass | MIT | 3 days ago |
| 48 | Structured guidance for engineering growth systems — product-led growth motions, referral program design, viral loop mechanics, launch playbooks, retention loops, and affiliate programs — producing… | indranilbanerjee/ | 855 | 1 repo | ~4.2k | Automated safety check: Pass | MIT | 4 days ago |
Questions, answered from the data.
What is the best referral and retention marketing skill?
Referrals from coreyhaines31/marketingskills ranks first of the 102 referral and retention marketing skills listed here, with the highest score: its repository has 54k GitHub stars, 2 other GitHub owners carry a copy, its SKILL.md loads about 2.4k tokens and it passes the automated safety check with no findings. Next come Referral Program and Churn Prevention.
Which referral and retention marketing skills are official?
1 of the 102 referral and retention marketing skills are official, published by the vendor's own GitHub organization: Marketing Campaigns.
How are these skills ranked?
By Skill Navigator score, which combines the GitHub stars of the skill's repository (shared across that repo's skills and discounted for large collections), how many other GitHub owners carry a copy of the skill, and automated SKILL.md quality checks, minus penalties for safety-check warnings and for each further skill from the same repository. Skills that fail the safety check are not listed.
Explore related skills
Category
More topics in Marketing & SEO
- Positioning and messaging615
- Paid advertising431
- AI search optimization382
- Go-to-market strategy356
- Competitor analysis308
- Schema markup287
- Market research259
- A/B testing251
- On-page SEO241
- Influencer and creator marketing222
- Product launch strategy219
- Technical SEO218
- Email marketing194
- Keyword research179
- Brand strategy and identity163
- SEO audit160
- Conversion rate optimization159
- Content marketing149
- Lead generation145
- Link building144
- Marketing analytics121
- Social media marketing113
- Local SEO91
- Marketing psychology82