SEO Competitor Analysis with DataForSEO

What it does

When your agent uses it

• Finding which domains truly compete with yours in search results
• Quantifying the keyword gap against the top competitors
• Preparing the competitor section of an SEO audit

Example prompts

• “Who are the real SEO competitors for acme-plumbing.com?”
• “Show shared and unique keywords between my site and its top three competitors.”
• “Give me a competitive score for my domain within its category.”

Requirements

• A DataForSEO API login and password
• The shared seo skill scripts installed under `~/.claude/skills/seo/`
• Pre-approved tools (allowed-tools): Bash, Write

Workflow steps

7 steps, taken from the first numbered list in SKILL.md.

1. 1Parse login: and password: from their message.
2. 2Write them to ~/.claude/skills/seo/.env
3. 3chmod 600 ~/.claude/skills/seo/.env
4. 4Run a verification call: ~/.claude/skills/seo/scripts/keyword_research.py volume "test"
5. 5If verification succeeds (real JSON returned): tell the user "✅ Credentials verified. Running your command now..." and proceed with the…
6. 6If status 40104 — Please verify your account: tell the user to verify their account at https://app.dataforseo.com/, then say "continue" to…
7. 7If any other auth error: ask them to double-check the API password (the long alphanumeric string from…

What it can do on your machine

Read from SKILL.md and the folder at commit 67ac4f0. It shows what the files ask for, not the result of running them.

• Tool permissions

  Pre-approves these tools, so the agent can use them without asking each time:

  • Bash
  • Write

  From allowed-tools in the SKILL.md frontmatter.

• Runs code

  No scripts in the folder and no shell commands in SKILL.md (its code samples are bash and json).

  From the folder's file list and the shell code blocks in SKILL.md.

• Network

  Links to these hosts (documentation or services it may open):

  • dataforseo.com

  From URLs in SKILL.md, links to its own repository left out.

• Credentials

  Names these keys or tokens, usually read from environment variables:

  • DATAFORSEO_PASSWORD

  From names ending in _API_KEY, _TOKEN, _SECRET, _KEY or _PASSWORD in SKILL.md.

Context cost

SEO Competitor Analysis with DataForSEO loads about 957 tokens when it runs. Until then it costs about 73 tokens; SKILL.md has 340 words of instructions outside code blocks.

Always · name and description, kept in context so the agent knows when to use it

~73

When it runs · the whole SKILL.md, loaded when a task matches

~957

Estimates: characters ÷ 4, the usual rule of thumb; real counts depend on the model's tokenizer. Scripts and assets cost tokens only if the agent reads them.

Safety

• NoteMentions a .env fileSKILL.md:29

  2. Write them to `~/.claude/skills/seo/.env`:

• NoteMentions a .env fileSKILL.md:34

  3. `chmod 600 ~/.claude/skills/seo/.env`

• NotePre-approves every shell command (allowed-tools: Bash)SKILL.md

  allowed-tools: Bash, Write

Automated static check — not a guarantee. Review scripts before installing. It scans the text of SKILL.md for risky patterns (piping downloads into a shell, reading credential files, hidden Unicode, destructive commands); files beside SKILL.md are not scanned.

SKILL.md

The full file from zubair-trabzada/dataforseo-claude at commit 67ac4f0, republished under its MIT licence (© zubair-trabzada). 340 words, ~957 tokens.

name

seo-competitors

description

Identify true SEO competitors and quantify the gap, powered by the DataForSEO Labs API. Returns the top 10 competing domains by SERP overlap, with shared and unique keywords, traffic estimates, and a Competitive Score (0-100) showing how dominant the target is in its category.

allowed-tools

Bash, Write

~/.claude/skills/seo/scripts/preflight.sh

login: their_email@example.com
password: their_api_password_here

~/.claude/skills/seo/scripts/domain_overview.py competitors --target <domain> --limit 20

~/.claude/skills/seo/scripts/domain_overview.py intersect --you <domain> --competitor <competitor>

competitive_score = 100 * (target_traffic / max(sum_of_top_10_traffic, 1))

{
  "competitive_score": 24,
  "competitors": [
    {"domain": "...", "common_keywords": 1234, "unique_keywords": 5678, "traffic": 99999, "rank": 421},
    ...
  ],
  "serp_overlap": {
    "<competitor>": {"shared": 234, "avg_gap": -8.4, "wins": 12}
  },
  "strategic_groups": {
    "direct": ["a.com", "b.com"],
    "adjacent": ["c.com"],
    "aspirational": ["d.com"]
  }
}

© zubair-trabzada, MIT. Rendered from Markdown: HTML in the file is shown as text, images as links, and headings moved down two levels. Raw file

Files

Just SKILL.md in skills/seo-competitors of zubair-trabzada/dataforseo-claude.

Open the folder on GitHubat commit 67ac4f0