Prospecting
coreyhaines31/marketingskills
When the user wants to find, qualify, and build a list of prospects to reach out to, across B2B SaaS, general B2B, or local small businesses.
A skill your agent uses when engaging prospects through LinkedIn, communities, and social channels to spark warm conversations and meetings.
Install Social Selling
$ npx skills add gtmagents/gtm-agents --skill social-selling -a claude-codeProject install by default; add -g for ~/.claude/skills/.
$ gh skill install gtmagents/gtm-agents social-selling --agent claude-codeProject scope by default; add --scope user for a personal install. Needs GitHub CLI 2.90.0 or later (public preview).
$ git clone --depth 1 https://github.com/gtmagents/gtm-agents.git skills-src && mkdir -p .claude/skills && cp -r skills-src/plugins/sales-prospecting/skills/social-selling .claude/skills/social-selling && rm -rf skills-srcUse ~/.claude/skills/ instead of .claude/skills for a personal install. The folder must contain SKILL.md.
Claude Code skills documentation · loads skills from .claude/skills/
Install the "social-selling" agent skill from https://github.com/gtmagents/gtm-agents/tree/main/plugins/sales-prospecting/skills/social-selling into .claude/skills/social-selling/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "social-selling", then confirm the skill loads.Claude Code copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
$skill-installer install https://github.com/gtmagents/gtm-agents/tree/main/plugins/sales-prospecting/skills/social-sellingType this inside Codex. $skill-installer <name> installs a curated skill from openai/skills. The installer writes to $CODEX_HOME/skills (default ~/.codex/skills). Restart Codex if the skill does not show up.
$ npx skills add gtmagents/gtm-agents --skill social-selling -a codexProject install goes to .agents/skills/; add -g for ~/.codex/skills/.
$ gh skill install gtmagents/gtm-agents social-selling --agent codexProject scope by default (.agents/skills/); add --scope user for a personal install.
$ git clone --depth 1 https://github.com/gtmagents/gtm-agents.git skills-src && mkdir -p .agents/skills && cp -r skills-src/plugins/sales-prospecting/skills/social-selling .agents/skills/social-selling && rm -rf skills-srcUse ~/.agents/skills/ instead of .agents/skills for a personal install.
Codex skills documentation · loads skills from .agents/skills/
Install the "social-selling" agent skill from https://github.com/gtmagents/gtm-agents/tree/main/plugins/sales-prospecting/skills/social-selling into .agents/skills/social-selling/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "social-selling", then confirm the skill loads.Codex copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
$ npx skills add gtmagents/gtm-agents --skill social-selling -a cursorProject install goes to .agents/skills/; add -g for ~/.cursor/skills/.
$ gh skill install gtmagents/gtm-agents social-selling --agent cursorProject scope by default (.agents/skills/); add --scope user for a personal install.
$ git clone --depth 1 https://github.com/gtmagents/gtm-agents.git skills-src && mkdir -p .cursor/skills && cp -r skills-src/plugins/sales-prospecting/skills/social-selling .cursor/skills/social-selling && rm -rf skills-srcUse ~/.cursor/skills/ instead of .cursor/skills for a personal install.
Cursor skills documentation · loads skills from .cursor/skills/, .agents/skills/, .claude/skills/, .codex/skills/
Install the "social-selling" agent skill from https://github.com/gtmagents/gtm-agents/tree/main/plugins/sales-prospecting/skills/social-selling into .cursor/skills/social-selling/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "social-selling", then confirm the skill loads.Cursor copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
$ gemini skills install https://github.com/gtmagents/gtm-agents.git --path plugins/sales-prospecting/skills/social-selling--scope user (default) or --scope workspace; --path is the subfolder of the repo that holds the skill; --consent skips the security confirmation prompt.
$ npx skills add gtmagents/gtm-agents --skill social-selling -a gemini-cliProject install goes to .agents/skills/; add -g for ~/.gemini/skills/.
$ gh skill install gtmagents/gtm-agents social-selling --agent gemini-cliProject scope by default (.agents/skills/); add --scope user for a personal install.
$ git clone --depth 1 https://github.com/gtmagents/gtm-agents.git skills-src && mkdir -p .gemini/skills && cp -r skills-src/plugins/sales-prospecting/skills/social-selling .gemini/skills/social-selling && rm -rf skills-srcUse ~/.gemini/skills/ instead of .gemini/skills for a personal install, then run /skills reload.
Gemini CLI skills documentation · loads skills from .gemini/skills/, .agents/skills/
Install the "social-selling" agent skill from https://github.com/gtmagents/gtm-agents/tree/main/plugins/sales-prospecting/skills/social-selling into .gemini/skills/social-selling/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "social-selling", then confirm the skill loads.Gemini CLI copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
$ gh skill install gtmagents/gtm-agents social-sellingInstalls for Copilot at project scope by default; add --scope user for a personal install. Preview a skill first with gh skill preview. Needs GitHub CLI 2.90.0 or later (public preview).
$ npx skills add gtmagents/gtm-agents --skill social-selling -a github-copilotProject install goes to .agents/skills/; add -g for ~/.copilot/skills/.
$ git clone --depth 1 https://github.com/gtmagents/gtm-agents.git skills-src && mkdir -p .github/skills && cp -r skills-src/plugins/sales-prospecting/skills/social-selling .github/skills/social-selling && rm -rf skills-srcUse ~/.copilot/skills/ instead of .github/skills for a personal install. Commit .github/skills so cloud agent and code review can use it.
GitHub Copilot skills documentation · loads skills from .github/skills/, .claude/skills/, .agents/skills/
Install the "social-selling" agent skill from https://github.com/gtmagents/gtm-agents/tree/main/plugins/sales-prospecting/skills/social-selling into .github/skills/social-selling/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "social-selling", then confirm the skill loads.GitHub Copilot copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
$ npx skills add gtmagents/gtm-agents --skill social-selling -a opencodeOpenCode documents no install command of its own. Project install goes to .agents/skills/; add -g for ~/.config/opencode/skills/.
$ gh skill install gtmagents/gtm-agents social-selling --agent opencodeProject scope by default (.agents/skills/); add --scope user for a personal install.
$ git clone --depth 1 https://github.com/gtmagents/gtm-agents.git skills-src && mkdir -p .opencode/skills && cp -r skills-src/plugins/sales-prospecting/skills/social-selling .opencode/skills/social-selling && rm -rf skills-srcUse ~/.config/opencode/skills/ instead of .opencode/skills for a personal install.
OpenCode skills documentation · loads skills from .opencode/skills/, .claude/skills/, .agents/skills/
Install the "social-selling" agent skill from https://github.com/gtmagents/gtm-agents/tree/main/plugins/sales-prospecting/skills/social-selling into .opencode/skills/social-selling/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "social-selling", then confirm the skill loads.OpenCode copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
Facts
- Skill name
social-selling- GitHub stars
- 414
- Used in
- 1 other repo
- Token cost
- ~431 tokens
- SKILL.md length
- 200 words
- Files
- 3 (incl. references, assets)
- Skills in repo
- 121
- Repo updated
- First seen
- Licence
- Apache-2.0
At a glance
A skill your agent uses when engaging prospects through LinkedIn, communities, and social channels to spark warm conversations and meetings.
- Works in 5 steps: Core Principles – insight first, timely… → Engagement Ladder – monitor >… → Signal Tracking – monitor posts, job… → …
- Engaging prospects through LinkedIn
- SKILL.md covers When to Use, Framework, Templates and Tips
- Instructions only: no scripts, shell commands, URLs or credentials in SKILL.md
What it does
Social Selling is an agent skill from gtmagents/gtm-agents. Use when engaging prospects through LinkedIn, communities, and social channels to spark warm conversations and meetings.
Its SKILL.md is about 430 tokens, which your agent loads only when the skill is triggered. The skill folder holds 4 other files, including reference files and assets (for example `assets/social_checklist.md` and `references/engagement_playbook.md`).
It sits in Sales & Support. It works with LinkedIn. The repository describes itself as: Production-ready collection of GTM agents and specialized skills for claude code. Covers sales, marketing, customer success, and revenue operations workflows. The licence is Apache-2.0.
When your agent uses it
- Engaging prospects through LinkedIn
- Social channels to spark warm conversations and meetings
Example prompts
- “/social-selling”
Workflow steps
5 steps, taken from the first numbered list in SKILL.md.
- Core Principles – insight first, timely engagement, sequence public + private touches, lean on social proof, and lead with call-to-value…
- Engagement Ladder – monitor > micro-engage > value drops > DM > follow-through into email/call.
- Signal Tracking – monitor posts, job changes, events, and mutual connections for context.
- Cadence Planning – mix comments, shares, and DMs each week per target account.
- Measurement – watch connection acceptance, DM reply, meetings per 50 connections, and interactions per account.
What it can do on your machine
Read from SKILL.md and the folder at commit 78e0419. It shows what the files ask for, not the result of running them.
Tool permissions
Pre-approves nothing: there is no allowed-tools line, so your agent's usual permission prompts apply.
From allowed-tools in the SKILL.md frontmatter.
Runs code
No scripts in the folder and no shell commands in SKILL.md.
From the folder's file list and the shell code blocks in SKILL.md.
Network
No URLs in SKILL.md.
From URLs in SKILL.md, links to its own repository left out.
Credentials
Names no API keys, tokens, secrets or passwords.
From names ending in _API_KEY, _TOKEN, _SECRET, _KEY or _PASSWORD in SKILL.md.
Context cost
Social Selling loads about 431 tokens when it runs, and up to ~852 if it reads all its reference files. Until then it costs about 34 tokens; SKILL.md has 200 words of instructions outside code blocks.
Estimates: characters ÷ 4, the usual rule of thumb; real counts depend on the model's tokenizer. Scripts and assets cost tokens only if the agent reads them.
Safety
Auto-check passed
The automated check found no risky patterns in SKILL.md.
Automated static check — not a guarantee. Review scripts before installing. It scans the text of SKILL.md for risky patterns (piping downloads into a shell, reading credential files, hidden Unicode, destructive commands); files beside SKILL.md are not scanned.
SKILL.md
The full file from gtmagents/gtm-agents at commit 78e0419, republished under its Apache-2.0 licence (© gtmagents). 200 words, ~431 tokens.
Download SKILL.mdSave it as
.claude/skills/social-selling/SKILL.md (or your agent's skills folder). This skill also uses 2 other files; get the full folder from GitHub.- name
- social-selling
- description
- Use when engaging prospects through LinkedIn, communities, and social channels to spark warm conversations and meetings.
Social Selling Skill
When to Use
- Prospect is active on LinkedIn, X, or niche communities.
- Outreach needs warmer entry points than cold email.
- SDRs must nurture accounts over weeks via digital touchpoints.
- Need to convert marketing engagement (webinars, posts) into conversations.
Framework
- Core Principles – insight first, timely engagement, sequence public + private touches, lean on social proof, and lead with call-to-value offers.
- Engagement Ladder – monitor > micro-engage > value drops > DM > follow-through into email/call.
- Signal Tracking – monitor posts, job changes, events, and mutual connections for context.
- Cadence Planning – mix comments, shares, and DMs each week per target account.
- Measurement – watch connection acceptance, DM reply, meetings per 50 connections, and interactions per account.
Templates
- DM Scripts: See
references/engagement_playbook.mdfor scripts and signal tracking. - Checklist: See
assets/social_checklist.mdfor daily/weekly routines. - Social listening checklist: (signals: hiring, promotions, launches, exec moves).
- Weekly activity planner: (3 comments, 2 value shares, 1 DM per target account).
Tips
- Engage within 30 minutes of prospect activity when possible for better visibility.
- Alternate public cues (comments, reposts) with private DMs to avoid feeling pushy.
- Tie every outreach to proof (mutual connections, customer stories) to earn trust.
- Move hot threads to email/call quickly and log outcomes for attribution.
© gtmagents, Apache-2.0. Rendered from Markdown: HTML in the file is shown as text, images as links, and headings moved down two levels. Raw file
Files
SKILL.md and 2 other files (references, assets) in plugins/sales-prospecting/skills/social-selling of gtmagents/gtm-agents.
- SKILL.md
- assets/social_checklist.md
- references/engagement_playbook.md
Open the folder on GitHubat commit 78e0419
Used in 1 other repository
We found 1 copy of this SKILL.md (exact, near-identical or edited) in other folders, from 1 other GitHub owner. This page covers the copy in gtmagents/gtm-agents, which our catalogue first saw on October 7, 2026.
Compare with similar skills
Social Selling next to the 5 skills that share the most tags, products or categories with it. Stars are the repository's; “used in” counts other GitHub owners with a copy.
| Skill | Stars | Used in | Tokens | Auto-check | Licence | Repo updated |
|---|---|---|---|---|---|---|
| Social Selling this skillgtmagents/gtm-agents | 414 | 1 repos | ~431 | Automated safety check: Pass | Apache-2.0 | |
| Prospectingcoreyhaines31/marketingskills | 54k | — | ~5k | Automated safety check: Pass | MIT | |
| Sales OsromangojiberryAI/gojiberryai-sales-os | 139 | — | ~2k | Automated safety check: Pass | MIT | |
| Lead Generation Research GuideRightNow-AI/openfang | 18k | — | ~1.8k | Automated safety check: Pass | Apache-2.0 | |
| Cold Outreach Personalizeraiskilloftheweek/claude-ai-skill-of-the-week | 149 | — | ~2.6k | Automated safety check: Pass | None | |
| B2B Lead Generationminhnv0807/ai-business-skills | 609 | — | ~1.2k | Automated safety check: Pass | MIT |
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Related
Works with
Categories
Questions about Social Selling
What does Social Selling do?
A skill your agent uses when engaging prospects through LinkedIn, communities, and social channels to spark warm conversations and meetings. Social Selling is an agent skill from gtmagents/gtm-agents. Use when engaging prospects through LinkedIn, communities, and social channels to spark warm conversations and meetings.
When should I use Social Selling?
Social Selling fits situations like: engaging prospects through LinkedIn; social channels to spark warm conversations and meetings.
How do I install Social Selling in Claude Code?
Run `npx skills add gtmagents/gtm-agents --skill social-selling -a claude-code`. Or copy the skill folder (plugins/sales-prospecting/skills/social-selling in gtmagents/gtm-agents) into .claude/skills/social-selling in your project. Claude Code loads it when a task matches its description.
How do I install Social Selling in Codex?
Run `npx skills add gtmagents/gtm-agents --skill social-selling -a codex`. Or copy the skill folder (plugins/sales-prospecting/skills/social-selling in gtmagents/gtm-agents) into .agents/skills/social-selling in your project. Codex loads it when a task matches its description.
Can I use Social Selling in Cursor, Gemini CLI or GitHub Copilot?
Cursor, Gemini CLI, GitHub Copilot and OpenCode also load SKILL.md folders. With the skills CLI, run `npx skills add gtmagents/gtm-agents --skill social-selling -a cursor` (or -a gemini-cli, github-copilot or opencode for the others). To copy it by hand, put the folder in .cursor/skills/social-selling, .gemini/skills/social-selling, .github/skills/social-selling and .opencode/skills/social-selling in your project.
What does Social Selling need to run?
SKILL.md names no scripts, command-line tools or credentials: Social Selling is instructions for the agent only.
Does Social Selling access the network?
SKILL.md contains no URLs. Any network use would come from the scripts or tools the agent runs. This is read from the text; nothing was executed.
Is Social Selling safe to install?
Our automated static check of SKILL.md found no risky patterns, such as piping downloads into a shell, reading credential files or hidden Unicode. It is not a guarantee. Review the folder before installing.
What licence does Social Selling use?
Social Selling is published under the Apache-2.0 licence (the repository's licence). It allows redistribution, so the full SKILL.md is shown on this page.
How many tokens does Social Selling use?
About 431 tokens (SKILL.md is roughly 1.7k characters). Agents keep only the skill's name and description in context until a task matches; then they load SKILL.md in full. Its references folder adds about 421 tokens, read only when the agent opens those files.
What are the alternatives to Social Selling?
Skills that share tags, products or a category with Social Selling: Prospecting (coreyhaines31/marketingskills, 54k stars), Sales Os (romangojiberryAI/gojiberryai-sales-os, 139 stars), Lead Generation Research Guide (RightNow-AI/openfang, 18k stars) and Cold Outreach Personalizer (aiskilloftheweek/claude-ai-skill-of-the-week, 149 stars). The comparison table on this page puts their stars, adoption, token cost, safety result and licence side by side.
Who maintains Social Selling?
gtmagents (a GitHub user) maintains it in gtmagents/gtm-agents, which has 414 GitHub stars. The repository holds 121 skills in this directory. The repository was last updated on April 3, 2026.
Source: gtmagents/gtm-agents on GitHub. Facts on this page come from the repository at the commit we read; the author's words are quoted as theirs.