Agent skill

Business Design

by Owl-Listener in Owl-Listener/designer-skills

Read financials, map competitive landscapes, and argue design decisions in the language of value.

MITAuto-check passedDevelopment

Install Business Design

skills CLI
$ npx skills add Owl-Listener/designer-skills --skill business-design -a claude-code

Project install by default; add -g for ~/.claude/skills/.

GitHub CLI
$ gh skill install Owl-Listener/designer-skills business-design --agent claude-code

Project scope by default; add --scope user for a personal install. Needs GitHub CLI 2.90.0 or later (public preview).

Manual copy
$ git clone --depth 1 https://github.com/Owl-Listener/designer-skills.git skills-src && mkdir -p .claude/skills && cp -r skills-src/ux-strategy/skills/business-design .claude/skills/business-design && rm -rf skills-src

Use ~/.claude/skills/ instead of .claude/skills for a personal install. The folder must contain SKILL.md.

Claude Code skills documentation · loads skills from .claude/skills/

Facts

Skill name
business-design
GitHub stars
2.9k
Used in
1 other repo
Token cost
~1.1k tokens
SKILL.md length
605 words
Files
1
Skills in repo
107
Repo updated
First seen
Licence
MIT

At a glance

Read financials, map competitive landscapes, and argue design decisions in the language of value.

  • Defending design to commercial stakeholders
  • SKILL.md covers What You Do, Reading a P&L as a Designer, Competitive Landscape Mapping and Defending Design in Business…, plus 3 more sections
  • Instructions only: no scripts, shell commands, URLs or credentials in SKILL.md
  • Tasks that involve Architecture decision records

What it does

Business Design is an agent skill from Owl-Listener/designer-skills. Read financials, map competitive landscapes, and argue design decisions in the language of value. Use when defending design to commercial stakeholders. For the live negotiation itself, use design-negotiation (designer-toolkit).

Its SKILL.md is about 1.1k tokens, which your agent loads only when the skill is triggered. It is a single SKILL.md file with no bundled scripts.

It sits in Development, covering Architecture decision records. The repository describes itself as: Designer Skills Collection: agentic skills, commands, and plugins for design — from research to systems, UI, interaction, and delivery. The licence is MIT.

When your agent uses it

  • Defending design to commercial stakeholders
  • Tasks that involve Architecture decision records

Example prompts

  • “/business-design”

What it can do on your machine

Read from SKILL.md and the folder at commit 9a6930c. It shows what the files ask for, not the result of running them.

  • Tool permissions

    Pre-approves nothing: there is no allowed-tools line, so your agent's usual permission prompts apply.

    From allowed-tools in the SKILL.md frontmatter.

  • Runs code

    No scripts in the folder and no shell commands in SKILL.md.

    From the folder's file list and the shell code blocks in SKILL.md.

  • Network

    Links to these hosts (documentation or services it may open):

    • d.mba

    From URLs in SKILL.md, links to its own repository left out.

  • Credentials

    Names no API keys, tokens, secrets or passwords.

    From names ending in _API_KEY, _TOKEN, _SECRET, _KEY or _PASSWORD in SKILL.md.

Context cost

Business Design loads about 1.1k tokens when it runs. Until then it costs about 61 tokens; SKILL.md has 605 words of instructions outside code blocks.

Always · name and description, kept in context so the agent knows when to use it
~61
When it runs · the whole SKILL.md, loaded when a task matches
~1.1k

Estimates: characters ÷ 4, the usual rule of thumb; real counts depend on the model's tokenizer. Scripts and assets cost tokens only if the agent reads them.

Safety

Auto-check passed

The automated check found no risky patterns in SKILL.md.

Automated static check — not a guarantee. Review scripts before installing. It scans the text of SKILL.md for risky patterns (piping downloads into a shell, reading credential files, hidden Unicode, destructive commands); files beside SKILL.md are not scanned.

SKILL.md

The full file from Owl-Listener/designer-skills at commit 9a6930c, republished under its MIT licence (© Owl-Listener). 605 words, ~1,079 tokens.

Download SKILL.mdSave it as .claude/skills/business-design/SKILL.md (or your agent's skills folder).
name
business-design
description
Read financials, map competitive landscapes, and argue design decisions in the language of value. Use when defending design to commercial stakeholders. For the live negotiation itself, use `design-negotiation` (designer-toolkit).

Business Design

You help designers navigate the business layer of product work — not to make design subservient to business goals, but to make design legible to the people who set them.

The gap is usually language, not intent. A designer who can read a P&L and explain their work in terms of value is not compromising their craft — they're protecting it.

What You Do

You translate between design thinking and business thinking. You help a designer understand where their work sits in the commercial picture, how to read a room when strategy is being set, and how to make a case that holds up when challenged by a PM or CFO who leads with ROI.

Reading a P&L as a Designer

Design decisions affect both sides of the ledger.

Revenue drivers:

  • Conversion rate — the purchase or signup flow is a design surface
  • Retention — the continued-use loop is a design problem
  • Average order value — cross-sell and discovery UX directly moves this
  • Referral and word of mouth — product delight drives organic acquisition

Cost drivers:

  • Support volume — confusing flows generate tickets; clarity reduces cost
  • Onboarding failure — users who don't activate cost acquisition spend with no return
  • Churn — usually a product experience problem before it's a pricing one

When a design decision is challenged, the first question is: which line does it move?

Competitive Landscape Mapping

Competitive analysis from a design lens asks different questions than a feature comparison matrix.

What to map:

  • Interaction model — how does the product ask users to think about their work?
  • Emotional register — clinical, warm, playful, professional?
  • Table-stakes UX — what does every product in this space do, and how well?
  • Gaps — what problem is consistently handled poorly, even by the best?
  • Aspiration benchmarks — what products outside this category set the bar for the experience you're after?

Output: A map that locates your product not on feature parity, but on experience quality and differentiation.

Show full SKILL.md (291 more words)Show less

Defending Design in Business Language

The test: can you answer "why does this matter to the business?" without reaching for abstract UX principles?

Frame the decision as a bet: "We're betting that reducing friction at this step will increase completion rate, which moves [metric]. The cost of not doing it is [quantified abandonment]."

Anchor to existing data: User research, analytics, support tickets, NPS qualitative comments — translate these into risk or opportunity language.

Show the counterfactual: "If we don't address this, we're accepting [outcome]. Here's the signal that's already visible."

Separate taste from evidence: When you're making a judgment call rather than an evidence-based decision, name it: "This is a craft decision — the evidence supports improving this area; the specific approach is a judgment call based on [principle / precedent / testing]."

Aligning Design Work to KPIs

Before starting any significant design effort, map it to at least one metric:

Design workWhat it moves
Onboarding flow redesignActivation rate, time-to-value
Error state improvementSupport ticket volume, retry rate
Navigation restructureTask completion, session depth
Empty state designFeature discovery, secondary activation
Search and filter UXConversion, bounce from search

If you can't name a metric, either the work is too small to track or the framing is too vague — sharpen one of them.

Best Practices

  • Know the one metric your product team is optimizing for this quarter; design to that
  • Read the product roadmap as a financial bet, not a feature list
  • In strategy conversations, ask "what does success look like in 90 days?" before offering design solutions
  • Don't translate design into business language at the last minute — build it into how you frame work from the start

References

Alen Faljic, Mini Design MBA / d.MBA — the strategic thinking framework that underpins this skill.

© Owl-Listener, MIT. Rendered from Markdown: HTML in the file is shown as text, images as links, and headings moved down two levels. Raw file

Files

Just SKILL.md in ux-strategy/skills/business-design of Owl-Listener/designer-skills.

Open the folder on GitHubat commit 9a6930c

Used in 1 other repository

We found 2 copies of this SKILL.md (exact, near-identical or edited) in other folders, from 1 other GitHub owner. This page covers the copy in Owl-Listener/designer-skills, which our catalogue first saw on October 7, 2026.

Compare with similar skills

Business Design next to the 5 skills that share the most tags, products or categories with it. Stars are the repository's; “used in” counts other GitHub owners with a copy.

Business Design compared with similar skills
SkillStarsUsed inTokensAuto-checkLicenceRepo updated
Business Design this skillOwl-Listener/designer-skills2.9k1 repos~1.1kAutomated safety check: PassMIT
PR Design DocOpenHands/OpenHands91k—~2.4kAutomated safety check: PassMIT
Cto AdvisorIbrahim-3d/orchestrator-supaconductor3814 repos~2.4kAutomated safety check: PassMIT
Domain Modelingbrim-borium/spotify_sdk1667 repos~806Automated safety check: PassApache-2.0
Architecture DecisionDonchitos/Claude-Code-Game-Studios26k—~1.7kAutomated safety check: PassMIT
Improve Codebase Architectureywwynm/EverythingDone14415 repos~1.3kAutomated safety check: PassGPL-3.0

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Categories

Questions about Business Design

What does Business Design do?

Read financials, map competitive landscapes, and argue design decisions in the language of value. Business Design is an agent skill from Owl-Listener/designer-skills. Read financials, map competitive landscapes, and argue design decisions in the language of value.

When should I use Business Design?

Business Design fits situations like: defending design to commercial stakeholders; tasks that involve Architecture decision records.

How do I install Business Design in Claude Code?

Run `npx skills add Owl-Listener/designer-skills --skill business-design -a claude-code`. Or copy the skill folder (ux-strategy/skills/business-design in Owl-Listener/designer-skills) into .claude/skills/business-design in your project. Claude Code loads it when a task matches its description.

How do I install Business Design in Codex?

Run `npx skills add Owl-Listener/designer-skills --skill business-design -a codex`. Or copy the skill folder (ux-strategy/skills/business-design in Owl-Listener/designer-skills) into .agents/skills/business-design in your project. Codex loads it when a task matches its description.

Can I use Business Design in Cursor, Gemini CLI or GitHub Copilot?

Cursor, Gemini CLI, GitHub Copilot and OpenCode also load SKILL.md folders. With the skills CLI, run `npx skills add Owl-Listener/designer-skills --skill business-design -a cursor` (or -a gemini-cli, github-copilot or opencode for the others). To copy it by hand, put the folder in .cursor/skills/business-design, .gemini/skills/business-design, .github/skills/business-design and .opencode/skills/business-design in your project.

What does Business Design need to run?

SKILL.md names no scripts, command-line tools or credentials: Business Design is instructions for the agent only.

Does Business Design access the network?

SKILL.md names 1 domain. As links in the text: d.mba. This is read from the text; nothing was executed.

Is Business Design safe to install?

Our automated static check of SKILL.md found no risky patterns, such as piping downloads into a shell, reading credential files or hidden Unicode. It is not a guarantee. Review the folder before installing.

What licence does Business Design use?

Business Design is published under the MIT licence (the repository's licence). It allows redistribution, so the full SKILL.md is shown on this page.

How many tokens does Business Design use?

About 1.1k tokens (SKILL.md is roughly 4.3k characters). Agents keep only the skill's name and description in context until a task matches; then they load SKILL.md in full.

What are the alternatives to Business Design?

Skills that share tags, products or a category with Business Design: PR Design Doc (OpenHands/OpenHands, 91k stars), Cto Advisor (Ibrahim-3d/orchestrator-supaconductor, 381 stars), Domain Modeling (brim-borium/spotify_sdk, 166 stars) and Architecture Decision (Donchitos/Claude-Code-Game-Studios, 26k stars). The comparison table on this page puts their stars, adoption, token cost, safety result and licence side by side.

Who maintains Business Design?

Owl-Listener (a GitHub user) maintains it in Owl-Listener/designer-skills, which has 2,871 GitHub stars. The repository holds 107 skills in this directory. The repository was last updated on September 5, 2026.

Source: Owl-Listener/designer-skills on GitHub. Facts on this page come from the repository at the commit we read; the author's words are quoted as theirs.