Agent skill

Channel Mix Optimizer

by irinabuht12-oss in irinabuht12-oss/marketing-skills

Given your total budget, recommends the optimal split across Google Search, PMax, Meta prospecting, Meta retargeting, and any other active channels based on your last 60-90 days of marginal ROAS and…

No licenceAuto-check passedMarketing & SEO

Install Channel Mix Optimizer

skills CLI
$ npx skills add irinabuht12-oss/marketing-skills --skill channel-mix-optimizer -a claude-code

Project install by default; add -g for ~/.claude/skills/.

GitHub CLI
$ gh skill install irinabuht12-oss/marketing-skills channel-mix-optimizer --agent claude-code

Project scope by default; add --scope user for a personal install. Needs GitHub CLI 2.90.0 or later (public preview).

Manual copy
$ git clone --depth 1 https://github.com/irinabuht12-oss/marketing-skills.git skills-src && mkdir -p .claude/skills && cp -r skills-src/skills/channel-mix-optimizer .claude/skills/channel-mix-optimizer && rm -rf skills-src

Use ~/.claude/skills/ instead of .claude/skills for a personal install. The folder must contain SKILL.md.

Claude Code skills documentation · loads skills from .claude/skills/

Facts

Skill name
channel-mix-optimizer
GitHub stars
4.1k
Token cost
~714 tokens
SKILL.md length
347 words
Files
1
Skills in repo
48
Repo updated
First seen
Licence
None found

At a glance

Given your total budget, recommends the optimal split across Google Search, PMax, Meta prospecting, Meta retargeting, and any other active channels based on your last 60-90 days of marginal ROAS and…

  • Tasks that involve Paid advertising
  • SKILL.md covers What it does, How it works, Practical example and What you get back, plus 2 more sections
  • Calls claude; reaches connector.get-ryze.ai
  • Tasks that involve Web search

What it does

Channel Mix Optimizer is an agent skill from irinabuht12-oss/marketing-skills. Given your total budget, recommends the optimal split across Google Search, PMax, Meta prospecting, Meta retargeting, and any other active channels based on your last 60-90 days of marginal ROAS and CPA by channel. Tells you where each additional dollar produces the best return. Platform: Google and Meta.

Its SKILL.md is about 710 tokens, which your agent loads only when the skill is triggered. It is a single SKILL.md file with no bundled scripts.

It sits in Marketing & SEO, covering Paid advertising, Web search and Cold outreach. The repository describes itself as: Claude skills for marketing: 49 free marketing skills for Claude Code and claude.ai (Google Ads, Meta Ads, SEO, AI visibility) + the Ryze Google Ads MCP / Meta Ads MCP: claude….

When your agent uses it

  • Tasks that involve Paid advertising
  • Tasks that involve Web search
  • Tasks that involve Cold outreach

Example prompts

  • “/channel-mix-optimizer”

What it can do on your machine

Read from SKILL.md and the folder at commit 1bb135e. It shows what the files ask for, not the result of running them.

  • Tool permissions

    Pre-approves nothing: there is no allowed-tools line, so your agent's usual permission prompts apply.

    From allowed-tools in the SKILL.md frontmatter.

  • Runs code

    Shell commands in SKILL.md call:

    • claude

    From the folder's file list and the shell code blocks in SKILL.md.

  • Network

    Hosts in commands or code, which the agent is likely to contact:

    • connector.get-ryze.ai

    Also links to:

    • get-ryze.ai

    From URLs in SKILL.md, links to its own repository left out.

  • Credentials

    Names no API keys, tokens, secrets or passwords.

    From names ending in _API_KEY, _TOKEN, _SECRET, _KEY or _PASSWORD in SKILL.md.

Context cost

Channel Mix Optimizer loads about 714 tokens when it runs. Until then it costs about 82 tokens; SKILL.md has 347 words of instructions outside code blocks.

Always · name and description, kept in context so the agent knows when to use it
~82
When it runs · the whole SKILL.md, loaded when a task matches
~714

Estimates: characters ÷ 4, the usual rule of thumb; real counts depend on the model's tokenizer. Scripts and assets cost tokens only if the agent reads them.

Safety

Auto-check passed

The automated check found no risky patterns in SKILL.md.

Automated static check — not a guarantee. Review scripts before installing. It scans the text of SKILL.md for risky patterns (piping downloads into a shell, reading credential files, hidden Unicode, destructive commands); files beside SKILL.md are not scanned.

SKILL.md

Without a licence we can't republish the file, so here is its outline and opening line. It has 347 words (~714 tokens).

“Given your total budget, recommends the optimal split across Google Search, PMax, Meta prospecting, Meta retargeting, and any other active channels based on your last 60-90 days of marginal ROAS and CPA by channel. Tells you where each additional dollar…”

— opening of SKILL.md by irinabuht12-oss
name
channel-mix-optimizer
metadata
platform: Google and Meta

Read the full SKILL.md on GitHub

Files

Just SKILL.md in skills/channel-mix-optimizer of irinabuht12-oss/marketing-skills.

Open the folder on GitHubat commit 1bb135e

Compare with similar skills

Channel Mix Optimizer next to the 5 skills that share the most tags, products or categories with it. Stars are the repository's; “used in” counts other GitHub owners with a copy.

Channel Mix Optimizer compared with similar skills
SkillStarsUsed inTokensAuto-checkLicenceRepo updated
Channel Mix Optimizer this skillirinabuht12-oss/marketing-skills4.1k—~714Automated safety check: PassNone
Abm Diy Campaignexplorium-ai/gtm-skills185—~2.4kAutomated safety check: PassMIT
Marketing OsYuzzyuk/marketing-os540—~2.5kAutomated safety check: PassMIT
100m Leadsgetagentseal/founder-playbook729—~2.3kAutomated safety check: PassMIT
Google Search Serpbrowser-act/skills6.1k—~2kAutomated safety check: PassMIT
Performance Media Buyergrowthack88/growth-marketing-os116—~1.5kAutomated safety check: PassMIT

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Questions about Channel Mix Optimizer

What does Channel Mix Optimizer do?

Given your total budget, recommends the optimal split across Google Search, PMax, Meta prospecting, Meta retargeting, and any other active channels based on your last 60-90 days of marginal ROAS and…. Channel Mix Optimizer is an agent skill from irinabuht12-oss/marketing-skills. Given your total budget, recommends the optimal split across Google Search, PMax, Meta prospecting, Meta retargeting, and any other active channels based on your last 60-90 days of marginal ROAS and CPA by channel.

When should I use Channel Mix Optimizer?

Channel Mix Optimizer fits situations like: tasks that involve Paid advertising; tasks that involve Web search; tasks that involve Cold outreach.

How do I install Channel Mix Optimizer in Claude Code?

Run `npx skills add irinabuht12-oss/marketing-skills --skill channel-mix-optimizer -a claude-code`. Or copy the skill folder (skills/channel-mix-optimizer in irinabuht12-oss/marketing-skills) into .claude/skills/channel-mix-optimizer in your project. Claude Code loads it when a task matches its description.

How do I install Channel Mix Optimizer in Codex?

Run `npx skills add irinabuht12-oss/marketing-skills --skill channel-mix-optimizer -a codex`. Or copy the skill folder (skills/channel-mix-optimizer in irinabuht12-oss/marketing-skills) into .agents/skills/channel-mix-optimizer in your project. Codex loads it when a task matches its description.

Can I use Channel Mix Optimizer in Cursor, Gemini CLI or GitHub Copilot?

Cursor, Gemini CLI, GitHub Copilot and OpenCode also load SKILL.md folders. With the skills CLI, run `npx skills add irinabuht12-oss/marketing-skills --skill channel-mix-optimizer -a cursor` (or -a gemini-cli, github-copilot or opencode for the others). To copy it by hand, put the folder in .cursor/skills/channel-mix-optimizer, .gemini/skills/channel-mix-optimizer, .github/skills/channel-mix-optimizer and .opencode/skills/channel-mix-optimizer in your project.

What does Channel Mix Optimizer need to run?

Going by SKILL.md and its folder, Channel Mix Optimizer needs the command-line tools its instructions call (claude).

Does Channel Mix Optimizer access the network?

SKILL.md names 2 domains. In commands or code: connector.get-ryze.ai; the agent is likely to contact it when it follows the instructions. As links in the text: get-ryze.ai. This is read from the text; nothing was executed.

Is Channel Mix Optimizer safe to install?

Our automated static check of SKILL.md found no risky patterns, such as piping downloads into a shell, reading credential files or hidden Unicode. It is not a guarantee. Review the folder before installing.

What licence does Channel Mix Optimizer use?

No licence was found for Channel Mix Optimizer or its repository. Without one, default copyright applies: ask the author before reusing or redistributing it.

How many tokens does Channel Mix Optimizer use?

About 714 tokens (SKILL.md is roughly 2.9k characters). Agents keep only the skill's name and description in context until a task matches; then they load SKILL.md in full.

What are the alternatives to Channel Mix Optimizer?

Skills that share tags, products or a category with Channel Mix Optimizer: Abm Diy Campaign (explorium-ai/gtm-skills, 185 stars), Marketing Os (Yuzzyuk/marketing-os, 540 stars), 100m Leads (getagentseal/founder-playbook, 729 stars) and Google Search Serp (browser-act/skills, 6.1k stars). The comparison table on this page puts their stars, adoption, token cost, safety result and licence side by side.

Who maintains Channel Mix Optimizer?

irinabuht12-oss (a GitHub user) maintains it in irinabuht12-oss/marketing-skills, which has 4,053 GitHub stars. The repository holds 48 skills in this directory. The repository was last updated on September 24, 2026.

Source: irinabuht12-oss/marketing-skills on GitHub. Facts on this page come from the repository at the commit we read; the author's words are quoted as theirs.