Social Strategy
indranilbanerjee/digital-marketing-pro
Build a social media strategy per platform: pillars, cadence, KPIs.
A skill your agent uses to define KPIs, alert thresholds, and reporting cadences for social calendars.
Install Performance Metrics
$ npx skills add gtmagents/gtm-agents --skill performance-metrics -a claude-codeProject install by default; add -g for ~/.claude/skills/.
$ gh skill install gtmagents/gtm-agents performance-metrics --agent claude-codeProject scope by default; add --scope user for a personal install. Needs GitHub CLI 2.90.0 or later (public preview).
$ git clone --depth 1 https://github.com/gtmagents/gtm-agents.git skills-src && mkdir -p .claude/skills && cp -r skills-src/plugins/social-scheduler-orchestration/skills/performance-metrics .claude/skills/performance-metrics && rm -rf skills-srcUse ~/.claude/skills/ instead of .claude/skills for a personal install. The folder must contain SKILL.md.
Claude Code skills documentation · loads skills from .claude/skills/
Install the "performance-metrics" agent skill from https://github.com/gtmagents/gtm-agents/tree/main/plugins/social-scheduler-orchestration/skills/performance-metrics into .claude/skills/performance-metrics/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "performance-metrics", then confirm the skill loads.Claude Code copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
$skill-installer install https://github.com/gtmagents/gtm-agents/tree/main/plugins/social-scheduler-orchestration/skills/performance-metricsType this inside Codex. $skill-installer <name> installs a curated skill from openai/skills. The installer writes to $CODEX_HOME/skills (default ~/.codex/skills). Restart Codex if the skill does not show up.
$ npx skills add gtmagents/gtm-agents --skill performance-metrics -a codexProject install goes to .agents/skills/; add -g for ~/.codex/skills/.
$ gh skill install gtmagents/gtm-agents performance-metrics --agent codexProject scope by default (.agents/skills/); add --scope user for a personal install.
$ git clone --depth 1 https://github.com/gtmagents/gtm-agents.git skills-src && mkdir -p .agents/skills && cp -r skills-src/plugins/social-scheduler-orchestration/skills/performance-metrics .agents/skills/performance-metrics && rm -rf skills-srcUse ~/.agents/skills/ instead of .agents/skills for a personal install.
Codex skills documentation · loads skills from .agents/skills/
Install the "performance-metrics" agent skill from https://github.com/gtmagents/gtm-agents/tree/main/plugins/social-scheduler-orchestration/skills/performance-metrics into .agents/skills/performance-metrics/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "performance-metrics", then confirm the skill loads.Codex copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
$ npx skills add gtmagents/gtm-agents --skill performance-metrics -a cursorProject install goes to .agents/skills/; add -g for ~/.cursor/skills/.
$ gh skill install gtmagents/gtm-agents performance-metrics --agent cursorProject scope by default (.agents/skills/); add --scope user for a personal install.
$ git clone --depth 1 https://github.com/gtmagents/gtm-agents.git skills-src && mkdir -p .cursor/skills && cp -r skills-src/plugins/social-scheduler-orchestration/skills/performance-metrics .cursor/skills/performance-metrics && rm -rf skills-srcUse ~/.cursor/skills/ instead of .cursor/skills for a personal install.
Cursor skills documentation · loads skills from .cursor/skills/, .agents/skills/, .claude/skills/, .codex/skills/
Install the "performance-metrics" agent skill from https://github.com/gtmagents/gtm-agents/tree/main/plugins/social-scheduler-orchestration/skills/performance-metrics into .cursor/skills/performance-metrics/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "performance-metrics", then confirm the skill loads.Cursor copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
$ gemini skills install https://github.com/gtmagents/gtm-agents.git --path plugins/social-scheduler-orchestration/skills/performance-metrics--scope user (default) or --scope workspace; --path is the subfolder of the repo that holds the skill; --consent skips the security confirmation prompt.
$ npx skills add gtmagents/gtm-agents --skill performance-metrics -a gemini-cliProject install goes to .agents/skills/; add -g for ~/.gemini/skills/.
$ gh skill install gtmagents/gtm-agents performance-metrics --agent gemini-cliProject scope by default (.agents/skills/); add --scope user for a personal install.
$ git clone --depth 1 https://github.com/gtmagents/gtm-agents.git skills-src && mkdir -p .gemini/skills && cp -r skills-src/plugins/social-scheduler-orchestration/skills/performance-metrics .gemini/skills/performance-metrics && rm -rf skills-srcUse ~/.gemini/skills/ instead of .gemini/skills for a personal install, then run /skills reload.
Gemini CLI skills documentation · loads skills from .gemini/skills/, .agents/skills/
Install the "performance-metrics" agent skill from https://github.com/gtmagents/gtm-agents/tree/main/plugins/social-scheduler-orchestration/skills/performance-metrics into .gemini/skills/performance-metrics/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "performance-metrics", then confirm the skill loads.Gemini CLI copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
$ gh skill install gtmagents/gtm-agents performance-metricsInstalls for Copilot at project scope by default; add --scope user for a personal install. Preview a skill first with gh skill preview. Needs GitHub CLI 2.90.0 or later (public preview).
$ npx skills add gtmagents/gtm-agents --skill performance-metrics -a github-copilotProject install goes to .agents/skills/; add -g for ~/.copilot/skills/.
$ git clone --depth 1 https://github.com/gtmagents/gtm-agents.git skills-src && mkdir -p .github/skills && cp -r skills-src/plugins/social-scheduler-orchestration/skills/performance-metrics .github/skills/performance-metrics && rm -rf skills-srcUse ~/.copilot/skills/ instead of .github/skills for a personal install. Commit .github/skills so cloud agent and code review can use it.
GitHub Copilot skills documentation · loads skills from .github/skills/, .claude/skills/, .agents/skills/
Install the "performance-metrics" agent skill from https://github.com/gtmagents/gtm-agents/tree/main/plugins/social-scheduler-orchestration/skills/performance-metrics into .github/skills/performance-metrics/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "performance-metrics", then confirm the skill loads.GitHub Copilot copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
$ npx skills add gtmagents/gtm-agents --skill performance-metrics -a opencodeOpenCode documents no install command of its own. Project install goes to .agents/skills/; add -g for ~/.config/opencode/skills/.
$ gh skill install gtmagents/gtm-agents performance-metrics --agent opencodeProject scope by default (.agents/skills/); add --scope user for a personal install.
$ git clone --depth 1 https://github.com/gtmagents/gtm-agents.git skills-src && mkdir -p .opencode/skills && cp -r skills-src/plugins/social-scheduler-orchestration/skills/performance-metrics .opencode/skills/performance-metrics && rm -rf skills-srcUse ~/.config/opencode/skills/ instead of .opencode/skills for a personal install.
OpenCode skills documentation · loads skills from .opencode/skills/, .claude/skills/, .agents/skills/
Install the "performance-metrics" agent skill from https://github.com/gtmagents/gtm-agents/tree/main/plugins/social-scheduler-orchestration/skills/performance-metrics into .opencode/skills/performance-metrics/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "performance-metrics", then confirm the skill loads.OpenCode copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
Facts
- Skill name
performance-metrics- GitHub stars
- 414
- Used in
- 1 other repo
- Token cost
- ~358 tokens
- SKILL.md length
- 155 words
- Files
- 1
- Skills in repo
- 121
- Repo updated
- First seen
- Licence
- Apache-2.0
At a glance
A skill your agent uses to define KPIs, alert thresholds, and reporting cadences for social calendars.
- Works in 5 steps: Metric Stack – map awareness (reach,… → Attribution & Tagging – enforce UTM… → Alerting Rules – define thresholds (±… → …
- Alert thresholds
- SKILL.md covers When to Use, Framework, Templates and Tips
- Instructions only: no scripts, shell commands, URLs or credentials in SKILL.md
What it does
Performance Metrics is an agent skill from gtmagents/gtm-agents. Use to define KPIs, alert thresholds, and reporting cadences for social calendars.
Its SKILL.md is about 360 tokens, which your agent loads only when the skill is triggered. It is a single SKILL.md file with no bundled scripts.
It sits in Business, Finance & HR, covering OKRs and executive reporting and Social media marketing. The repository describes itself as: Production-ready collection of GTM agents and specialized skills for claude code. Covers sales, marketing, customer success, and revenue operations workflows. The licence is Apache-2.0.
When your agent uses it
- Alert thresholds
- Reporting cadences for social calendars
Example prompts
- “/performance-metrics”
Workflow steps
5 steps, taken from the first numbered list in SKILL.md.
- Metric Stack – map awareness (reach, impressions), engagement (ER, saves, shares), conversion (traffic, pipeline), and community health…
- Attribution & Tagging – enforce UTM structure, post IDs, and partner tags for downstream analysis.
- Alerting Rules – define thresholds (± variance vs goal), alert channels, and severity tiers.
- Reporting Cadence – daily pacing snapshots, weekly recaps, campaign retros, quarterly trendlines.
- Experiment Measurement – document test KPIs, guardrails, and success decision trees.
What it can do on your machine
Read from SKILL.md and the folder at commit 78e0419. It shows what the files ask for, not the result of running them.
Tool permissions
Pre-approves nothing: there is no allowed-tools line, so your agent's usual permission prompts apply.
From allowed-tools in the SKILL.md frontmatter.
Runs code
No scripts in the folder and no shell commands in SKILL.md.
From the folder's file list and the shell code blocks in SKILL.md.
Network
No URLs in SKILL.md.
From URLs in SKILL.md, links to its own repository left out.
Credentials
Names no API keys, tokens, secrets or passwords.
From names ending in _API_KEY, _TOKEN, _SECRET, _KEY or _PASSWORD in SKILL.md.
Context cost
Performance Metrics loads about 358 tokens when it runs. Until then it costs about 26 tokens; SKILL.md has 155 words of instructions outside code blocks.
Estimates: characters ÷ 4, the usual rule of thumb; real counts depend on the model's tokenizer. Scripts and assets cost tokens only if the agent reads them.
Safety
Auto-check passed
The automated check found no risky patterns in SKILL.md.
Automated static check — not a guarantee. Review scripts before installing. It scans the text of SKILL.md for risky patterns (piping downloads into a shell, reading credential files, hidden Unicode, destructive commands); files beside SKILL.md are not scanned.
SKILL.md
The full file from gtmagents/gtm-agents at commit 78e0419, republished under its Apache-2.0 licence (© gtmagents). 155 words, ~358 tokens.
Download SKILL.mdSave it as
.claude/skills/performance-metrics/SKILL.md (or your agent's skills folder).- name
- performance-metrics
- description
- Use to define KPIs, alert thresholds, and reporting cadences for social calendars.
Social Performance Metrics Skill
When to Use
- Setting KPI targets for new campaigns or evergreen programs.
- Building dashboards or scorecards for exec/stakeholder updates.
- Diagnosing pacing, reach, or conversion issues mid-flight.
Framework
- Metric Stack – map awareness (reach, impressions), engagement (ER, saves, shares), conversion (traffic, pipeline), and community health (sentiment, response time).
- Attribution & Tagging – enforce UTM structure, post IDs, and partner tags for downstream analysis.
- Alerting Rules – define thresholds (± variance vs goal), alert channels, and severity tiers.
- Reporting Cadence – daily pacing snapshots, weekly recaps, campaign retros, quarterly trendlines.
- Experiment Measurement – document test KPIs, guardrails, and success decision trees.
Templates
- KPI scorecard (metric → target → actual → variance → owner → notes).
- Alert playbook (trigger condition → notification → response steps).
- Retro template summarizing learnings, insights, and backlog actions.
Tips
- Normalize metrics per channel and audience to avoid false comparisons.
- Pair with analytics warehouse data for revenue-attribution context.
- Keep metadata consistent (pillar, campaign, creative ID) so insights are reusable.
© gtmagents, Apache-2.0. Rendered from Markdown: HTML in the file is shown as text, images as links, and headings moved down two levels. Raw file
Files
Just SKILL.md in plugins/social-scheduler-orchestration/skills/performance-metrics of gtmagents/gtm-agents.
Open the folder on GitHubat commit 78e0419
Used in 1 other repository
We found 1 copy of this SKILL.md (exact, near-identical or edited) in other folders, from 1 other GitHub owner. This page covers the copy in gtmagents/gtm-agents, which our catalogue first saw on October 7, 2026.
Compare with similar skills
Performance Metrics next to the 5 skills that share the most tags, products or categories with it. Stars are the repository's; “used in” counts other GitHub owners with a copy.
| Skill | Stars | Used in | Tokens | Auto-check | Licence | Repo updated |
|---|---|---|---|---|---|---|
| Performance Metrics this skillgtmagents/gtm-agents | 414 | 1 repos | ~358 | Automated safety check: Pass | Apache-2.0 | |
| Social Strategyindranilbanerjee/digital-marketing-pro | 862 | 1 repos | ~850 | Automated safety check: Pass | MIT | |
| Facebook Groupssocial-media-skills/skills | 134 | — | ~1.9k | Automated safety check: Pass | MIT | |
| Threads Postsocial-media-skills/skills | 134 | — | ~1.5k | Automated safety check: Pass | MIT | |
| Pine BacktesterTradersPost/pinescript-agents | 170 | 1 repos | ~3.9k | Automated safety check: Pass | None | |
| Analytics Strategyrampstackco/claude-skills | 945 | — | ~2.4k | Automated safety check: Pass | MIT |
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Related
Categories
Questions about Performance Metrics
What does Performance Metrics do?
A skill your agent uses to define KPIs, alert thresholds, and reporting cadences for social calendars. Performance Metrics is an agent skill from gtmagents/gtm-agents. Use to define KPIs, alert thresholds, and reporting cadences for social calendars.
When should I use Performance Metrics?
Performance Metrics fits situations like: alert thresholds; reporting cadences for social calendars.
How do I install Performance Metrics in Claude Code?
Run `npx skills add gtmagents/gtm-agents --skill performance-metrics -a claude-code`. Or copy the skill folder (plugins/social-scheduler-orchestration/skills/performance-metrics in gtmagents/gtm-agents) into .claude/skills/performance-metrics in your project. Claude Code loads it when a task matches its description.
How do I install Performance Metrics in Codex?
Run `npx skills add gtmagents/gtm-agents --skill performance-metrics -a codex`. Or copy the skill folder (plugins/social-scheduler-orchestration/skills/performance-metrics in gtmagents/gtm-agents) into .agents/skills/performance-metrics in your project. Codex loads it when a task matches its description.
Can I use Performance Metrics in Cursor, Gemini CLI or GitHub Copilot?
Cursor, Gemini CLI, GitHub Copilot and OpenCode also load SKILL.md folders. With the skills CLI, run `npx skills add gtmagents/gtm-agents --skill performance-metrics -a cursor` (or -a gemini-cli, github-copilot or opencode for the others). To copy it by hand, put the folder in .cursor/skills/performance-metrics, .gemini/skills/performance-metrics, .github/skills/performance-metrics and .opencode/skills/performance-metrics in your project.
What does Performance Metrics need to run?
SKILL.md names no scripts, command-line tools or credentials: Performance Metrics is instructions for the agent only.
Does Performance Metrics access the network?
SKILL.md contains no URLs. Any network use would come from the scripts or tools the agent runs. This is read from the text; nothing was executed.
Is Performance Metrics safe to install?
Our automated static check of SKILL.md found no risky patterns, such as piping downloads into a shell, reading credential files or hidden Unicode. It is not a guarantee. Review the folder before installing.
What licence does Performance Metrics use?
Performance Metrics is published under the Apache-2.0 licence (the repository's licence). It allows redistribution, so the full SKILL.md is shown on this page.
How many tokens does Performance Metrics use?
About 358 tokens (SKILL.md is roughly 1.4k characters). Agents keep only the skill's name and description in context until a task matches; then they load SKILL.md in full.
What are the alternatives to Performance Metrics?
Skills that share tags, products or a category with Performance Metrics: Social Strategy (indranilbanerjee/digital-marketing-pro, 862 stars), Facebook Groups (social-media-skills/skills, 134 stars), Threads Post (social-media-skills/skills, 134 stars) and Pine Backtester (TradersPost/pinescript-agents, 170 stars). The comparison table on this page puts their stars, adoption, token cost, safety result and licence side by side.
Who maintains Performance Metrics?
gtmagents (a GitHub user) maintains it in gtmagents/gtm-agents, which has 414 GitHub stars. The repository holds 121 skills in this directory. The repository was last updated on April 3, 2026.
Source: gtmagents/gtm-agents on GitHub. Facts on this page come from the repository at the commit we read; the author's words are quoted as theirs.