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Agent skill

Keyword Research

by gtmagents in gtmagents/gtm-agents

A skill your agent uses when expanding seed topics into intent-based clusters and prioritizing opportunities.

Apache-2.0Auto-check passedMarketing & SEO

Install Keyword Research

skills CLI
$ npx skills add gtmagents/gtm-agents --skill keyword-research -a claude-code

Project install by default; add -g for ~/.claude/skills/.

GitHub CLI
$ gh skill install gtmagents/gtm-agents keyword-research --agent claude-code

Project scope by default; add --scope user for a personal install. Needs GitHub CLI 2.90.0 or later (public preview).

Manual copy
$ git clone --depth 1 https://github.com/gtmagents/gtm-agents.git skills-src && mkdir -p .claude/skills && cp -r skills-src/plugins/seo/skills/keyword-research .claude/skills/keyword-research && rm -rf skills-src

Use ~/.claude/skills/ instead of .claude/skills for a personal install. The folder must contain SKILL.md.

Claude Code skills documentation · loads skills from .claude/skills/

Facts

Skill name
keyword-research
GitHub stars
414
Used in
1 other repo
Token cost
~313 tokens
SKILL.md length
136 words
Files
1
Skills in repo
121
Repo updated
First seen
Licence
Apache-2.0

At a glance

A skill your agent uses when expanding seed topics into intent-based clusters and prioritizing opportunities.

  • Works in 5 steps: Seed Intake – capture ICP, problems… → Expansion Sources – combine… → Classification – assign funnel stage +… → …
  • Expanding seed topics into intent-based clusters and prioritizing opportunities
  • SKILL.md covers When to Use, Framework, Templates and Tips
  • Instructions only: no scripts, shell commands, URLs or credentials in SKILL.md

What it does

Keyword Research is an agent skill from gtmagents/gtm-agents. Use when expanding seed topics into intent-based clusters and prioritizing opportunities.

Its SKILL.md is about 310 tokens, which your agent loads only when the skill is triggered. It is a single SKILL.md file with no bundled scripts.

It sits in Marketing & SEO, covering Keyword research. The repository describes itself as: Production-ready collection of GTM agents and specialized skills for claude code. Covers sales, marketing, customer success, and revenue operations workflows. The licence is Apache-2.0.

When your agent uses it

  • Expanding seed topics into intent-based clusters and prioritizing opportunities
  • Tasks that involve Keyword research

Example prompts

  • “/keyword-research”

Workflow steps

5 steps, taken from the first numbered list in SKILL.md.

  1. Seed Intake – capture ICP, problems solved, solution terms.
  2. Expansion Sources – combine auto-suggest, People Also Ask, competitor URLs, forums.
  3. Classification – assign funnel stage + intent (informational, commercial, transactional, navigational).
  4. Scoring – evaluate search volume, keyword difficulty, SERP click potential, seasonality.
  5. Prioritization – stack rank via ICE/RICE or weighted scoring tied to business impact.

What it can do on your machine

Read from SKILL.md and the folder at commit 78e0419. It shows what the files ask for, not the result of running them.

  • Tool permissions

    Pre-approves nothing: there is no allowed-tools line, so your agent's usual permission prompts apply.

    From allowed-tools in the SKILL.md frontmatter.

  • Runs code

    No scripts in the folder and no shell commands in SKILL.md.

    From the folder's file list and the shell code blocks in SKILL.md.

  • Network

    No URLs in SKILL.md.

    From URLs in SKILL.md, links to its own repository left out.

  • Credentials

    Names no API keys, tokens, secrets or passwords.

    From names ending in _API_KEY, _TOKEN, _SECRET, _KEY or _PASSWORD in SKILL.md.

Context cost

Keyword Research loads about 313 tokens when it runs. Until then it costs about 27 tokens; SKILL.md has 136 words of instructions outside code blocks.

Always · name and description, kept in context so the agent knows when to use it
~27
When it runs · the whole SKILL.md, loaded when a task matches
~313

Estimates: characters ÷ 4, the usual rule of thumb; real counts depend on the model's tokenizer. Scripts and assets cost tokens only if the agent reads them.

Safety

Auto-check passed

The automated check found no risky patterns in SKILL.md.

Automated static check — not a guarantee. Review scripts before installing. It scans the text of SKILL.md for risky patterns (piping downloads into a shell, reading credential files, hidden Unicode, destructive commands); files beside SKILL.md are not scanned.

SKILL.md

The full file from gtmagents/gtm-agents at commit 78e0419, republished under its Apache-2.0 licence (© gtmagents). 136 words, ~313 tokens.

Download SKILL.mdSave it as .claude/skills/keyword-research/SKILL.md (or your agent's skills folder).
name
keyword-research
description
Use when expanding seed topics into intent-based clusters and prioritizing opportunities.

Keyword Research Systems Skill

When to Use

  • Kicking off a new product/vertical SEO plan.
  • Validating which clusters justify net-new content.
  • Refreshing legacy keyword maps with updated volumes/intent.

Framework

  1. Seed Intake – capture ICP, problems solved, solution terms.
  2. Expansion Sources – combine auto-suggest, People Also Ask, competitor URLs, forums.
  3. Classification – assign funnel stage + intent (informational, commercial, transactional, navigational).
  4. Scoring – evaluate search volume, keyword difficulty, SERP click potential, seasonality.
  5. Prioritization – stack rank via ICE/RICE or weighted scoring tied to business impact.

Templates

  • Cluster worksheet Topic → Intent → Page Type → Owner.
  • SERP teardown table (result type, schema, search feature presence).
  • Opportunity score calculator (volume * intent-fit / difficulty).

Tips

  • Map 1 pillar page for every 4-6 cluster articles to support internal linking.
  • Track query freshness to schedule refresh cadences.
  • Align with paid search data to spot immediate conversion opportunities.

© gtmagents, Apache-2.0. Rendered from Markdown: HTML in the file is shown as text, images as links, and headings moved down two levels. Raw file

Files

Just SKILL.md in plugins/seo/skills/keyword-research of gtmagents/gtm-agents.

Open the folder on GitHubat commit 78e0419

Used in 1 other repository

We found 1 copy of this SKILL.md (exact, near-identical or edited) in other folders, from 1 other GitHub owner. This page covers the copy in gtmagents/gtm-agents, which our catalogue first saw on October 7, 2026.

Compare with similar skills

Keyword Research next to the 5 skills that share the most tags, products or categories with it. Stars are the repository's; “used in” counts other GitHub owners with a copy.

Keyword Research compared with similar skills
SkillStarsUsed inTokensAuto-checkLicenceRepo updated
Keyword Research this skillgtmagents/gtm-agents4141 repos~313Automated safety check: PassApache-2.0
SEO Keyword ClusteringAgriciDaniel/claude-seo19k2 repos~3.3kAutomated safety check: PassMIT
Evaluate Skillevery-app/open-seo23k—~1.8kAutomated safety check: NotesMIT
SEO Content Brief GeneratorAgriciDaniel/claude-seo19k2 repos~2.6kAutomated safety check: PassMIT
Blog GoogleAgriciDaniel/claude-blog2.3k1 repos~3.3kAutomated safety check: NotesMIT
FLOW SEO FrameworkAgriciDaniel/claude-seo19k2 repos~1.4kAutomated safety check: PassMIT

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Categories

Questions about Keyword Research

What does Keyword Research do?

A skill your agent uses when expanding seed topics into intent-based clusters and prioritizing opportunities. Keyword Research is an agent skill from gtmagents/gtm-agents. Use when expanding seed topics into intent-based clusters and prioritizing opportunities.

When should I use Keyword Research?

Keyword Research fits situations like: expanding seed topics into intent-based clusters and prioritizing opportunities; tasks that involve Keyword research.

How do I install Keyword Research in Claude Code?

Run `npx skills add gtmagents/gtm-agents --skill keyword-research -a claude-code`. Or copy the skill folder (plugins/seo/skills/keyword-research in gtmagents/gtm-agents) into .claude/skills/keyword-research in your project. Claude Code loads it when a task matches its description.

How do I install Keyword Research in Codex?

Run `npx skills add gtmagents/gtm-agents --skill keyword-research -a codex`. Or copy the skill folder (plugins/seo/skills/keyword-research in gtmagents/gtm-agents) into .agents/skills/keyword-research in your project. Codex loads it when a task matches its description.

Can I use Keyword Research in Cursor, Gemini CLI or GitHub Copilot?

Cursor, Gemini CLI, GitHub Copilot and OpenCode also load SKILL.md folders. With the skills CLI, run `npx skills add gtmagents/gtm-agents --skill keyword-research -a cursor` (or -a gemini-cli, github-copilot or opencode for the others). To copy it by hand, put the folder in .cursor/skills/keyword-research, .gemini/skills/keyword-research, .github/skills/keyword-research and .opencode/skills/keyword-research in your project.

What does Keyword Research need to run?

SKILL.md names no scripts, command-line tools or credentials: Keyword Research is instructions for the agent only.

Does Keyword Research access the network?

SKILL.md contains no URLs. Any network use would come from the scripts or tools the agent runs. This is read from the text; nothing was executed.

Is Keyword Research safe to install?

Our automated static check of SKILL.md found no risky patterns, such as piping downloads into a shell, reading credential files or hidden Unicode. It is not a guarantee. Review the folder before installing.

What licence does Keyword Research use?

Keyword Research is published under the Apache-2.0 licence (the repository's licence). It allows redistribution, so the full SKILL.md is shown on this page.

How many tokens does Keyword Research use?

About 313 tokens (SKILL.md is roughly 1.3k characters). Agents keep only the skill's name and description in context until a task matches; then they load SKILL.md in full.

What are the alternatives to Keyword Research?

Skills that share tags, products or a category with Keyword Research: SEO Keyword Clustering (AgriciDaniel/claude-seo, 19k stars), Evaluate Skill (every-app/open-seo, 23k stars), SEO Content Brief Generator (AgriciDaniel/claude-seo, 19k stars) and Blog Google (AgriciDaniel/claude-blog, 2.3k stars). The comparison table on this page puts their stars, adoption, token cost, safety result and licence side by side.

Who maintains Keyword Research?

gtmagents (a GitHub user) maintains it in gtmagents/gtm-agents, which has 414 GitHub stars. The repository holds 121 skills in this directory. The repository was last updated on April 3, 2026.

Source: gtmagents/gtm-agents on GitHub. Facts on this page come from the repository at the commit we read; the author's words are quoted as theirs.