Multi-Platform Launch Planner
tech-leads-club/agent-skills
Plans a product launch across Product Hunt, Hacker News, BetaList and other directories, with timing from the pre-launch waitlist through post-launch follow-up.
Plan a product launch from pre-launch audience building to a 90-day growth plan, with named communities, platform-specific launch tactics, channel rankings, and a budget for $0-$500 a month.
Install Go To Market
$ npx skills add emotixco/claude-skills-founder --skill go-to-market -a claude-codeProject install by default; add -g for ~/.claude/skills/.
$ gh skill install emotixco/claude-skills-founder go-to-market --agent claude-codeProject scope by default; add --scope user for a personal install. Needs GitHub CLI 2.90.0 or later (public preview).
$ git clone --depth 1 https://github.com/emotixco/claude-skills-founder.git skills-src && mkdir -p .claude/skills && cp -r skills-src/skills/go-to-market .claude/skills/go-to-market && rm -rf skills-srcUse ~/.claude/skills/ instead of .claude/skills for a personal install. The folder must contain SKILL.md.
Claude Code skills documentation · loads skills from .claude/skills/
Install the "go-to-market" agent skill from https://github.com/emotixco/claude-skills-founder/tree/main/skills/go-to-market into .claude/skills/go-to-market/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "go-to-market", then confirm the skill loads.Claude Code copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
$skill-installer install https://github.com/emotixco/claude-skills-founder/tree/main/skills/go-to-marketType this inside Codex. $skill-installer <name> installs a curated skill from openai/skills. The installer writes to $CODEX_HOME/skills (default ~/.codex/skills). Restart Codex if the skill does not show up.
$ npx skills add emotixco/claude-skills-founder --skill go-to-market -a codexProject install goes to .agents/skills/; add -g for ~/.codex/skills/.
$ gh skill install emotixco/claude-skills-founder go-to-market --agent codexProject scope by default (.agents/skills/); add --scope user for a personal install.
$ git clone --depth 1 https://github.com/emotixco/claude-skills-founder.git skills-src && mkdir -p .agents/skills && cp -r skills-src/skills/go-to-market .agents/skills/go-to-market && rm -rf skills-srcUse ~/.agents/skills/ instead of .agents/skills for a personal install.
Codex skills documentation · loads skills from .agents/skills/
Install the "go-to-market" agent skill from https://github.com/emotixco/claude-skills-founder/tree/main/skills/go-to-market into .agents/skills/go-to-market/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "go-to-market", then confirm the skill loads.Codex copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
$ npx skills add emotixco/claude-skills-founder --skill go-to-market -a cursorProject install goes to .agents/skills/; add -g for ~/.cursor/skills/.
$ gh skill install emotixco/claude-skills-founder go-to-market --agent cursorProject scope by default (.agents/skills/); add --scope user for a personal install.
$ git clone --depth 1 https://github.com/emotixco/claude-skills-founder.git skills-src && mkdir -p .cursor/skills && cp -r skills-src/skills/go-to-market .cursor/skills/go-to-market && rm -rf skills-srcUse ~/.cursor/skills/ instead of .cursor/skills for a personal install.
Cursor skills documentation · loads skills from .cursor/skills/, .agents/skills/, .claude/skills/, .codex/skills/
Install the "go-to-market" agent skill from https://github.com/emotixco/claude-skills-founder/tree/main/skills/go-to-market into .cursor/skills/go-to-market/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "go-to-market", then confirm the skill loads.Cursor copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
$ gemini skills install https://github.com/emotixco/claude-skills-founder.git --path skills/go-to-market--scope user (default) or --scope workspace; --path is the subfolder of the repo that holds the skill; --consent skips the security confirmation prompt.
$ npx skills add emotixco/claude-skills-founder --skill go-to-market -a gemini-cliProject install goes to .agents/skills/; add -g for ~/.gemini/skills/.
$ gh skill install emotixco/claude-skills-founder go-to-market --agent gemini-cliProject scope by default (.agents/skills/); add --scope user for a personal install.
$ git clone --depth 1 https://github.com/emotixco/claude-skills-founder.git skills-src && mkdir -p .gemini/skills && cp -r skills-src/skills/go-to-market .gemini/skills/go-to-market && rm -rf skills-srcUse ~/.gemini/skills/ instead of .gemini/skills for a personal install, then run /skills reload.
Gemini CLI skills documentation · loads skills from .gemini/skills/, .agents/skills/
Install the "go-to-market" agent skill from https://github.com/emotixco/claude-skills-founder/tree/main/skills/go-to-market into .gemini/skills/go-to-market/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "go-to-market", then confirm the skill loads.Gemini CLI copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
$ gh skill install emotixco/claude-skills-founder go-to-marketInstalls for Copilot at project scope by default; add --scope user for a personal install. Preview a skill first with gh skill preview. Needs GitHub CLI 2.90.0 or later (public preview).
$ npx skills add emotixco/claude-skills-founder --skill go-to-market -a github-copilotProject install goes to .agents/skills/; add -g for ~/.copilot/skills/.
$ git clone --depth 1 https://github.com/emotixco/claude-skills-founder.git skills-src && mkdir -p .github/skills && cp -r skills-src/skills/go-to-market .github/skills/go-to-market && rm -rf skills-srcUse ~/.copilot/skills/ instead of .github/skills for a personal install. Commit .github/skills so cloud agent and code review can use it.
GitHub Copilot skills documentation · loads skills from .github/skills/, .claude/skills/, .agents/skills/
Install the "go-to-market" agent skill from https://github.com/emotixco/claude-skills-founder/tree/main/skills/go-to-market into .github/skills/go-to-market/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "go-to-market", then confirm the skill loads.GitHub Copilot copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
$ npx skills add emotixco/claude-skills-founder --skill go-to-market -a opencodeOpenCode documents no install command of its own. Project install goes to .agents/skills/; add -g for ~/.config/opencode/skills/.
$ gh skill install emotixco/claude-skills-founder go-to-market --agent opencodeProject scope by default (.agents/skills/); add --scope user for a personal install.
$ git clone --depth 1 https://github.com/emotixco/claude-skills-founder.git skills-src && mkdir -p .opencode/skills && cp -r skills-src/skills/go-to-market .opencode/skills/go-to-market && rm -rf skills-srcUse ~/.config/opencode/skills/ instead of .opencode/skills for a personal install.
OpenCode skills documentation · loads skills from .opencode/skills/, .claude/skills/, .agents/skills/
Install the "go-to-market" agent skill from https://github.com/emotixco/claude-skills-founder/tree/main/skills/go-to-market into .opencode/skills/go-to-market/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "go-to-market", then confirm the skill loads.OpenCode copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
Facts
- Skill name
go-to-market- GitHub stars
- 540
- Token cost
- ~884 tokens
- SKILL.md length
- 464 words
- Files
- 1
- Skills in repo
- 13
- Repo updated
- First seen
- Licence
- MIT
At a glance
Plan a product launch from pre-launch audience building to a 90-day growth plan, with named communities, platform-specific launch tactics, channel rankings, and a budget for $0-$500 a month.
- Works in 6 steps: Launch readiness check → Pre-launch (2-4 weeks before) → Launch day → …
- A founder is preparing to launch
- SKILL.md covers Before you start, Instructions and Rules
- Instructions only: no scripts, shell commands, URLs or credentials in SKILL.md
What it does
Go To Market is an agent skill from emotixco/claude-skills-founder. Plan a product launch from pre-launch audience building to a 90-day growth plan, with named communities, platform-specific launch tactics, channel rankings, and a budget for $0-$500 a month. Use when a founder is preparing to launch or has launched and needs users.
Its SKILL.md is about 880 tokens, which your agent loads only when the skill is triggered. It is a single SKILL.md file with no bundled scripts.
It sits in Marketing & SEO, covering Go-to-market strategy and Product launch strategy. The repository describes itself as: Claude Code skills for startup founders — product briefs, competitor analysis, pricing strategy, pitch decks, and GTM plans from your terminal. The licence is MIT.
When your agent uses it
- A founder is preparing to launch
- Has launched and needs users
Example prompts
- “/go-to-market”
Requirements
- Pre-approved tools (allowed-tools): Read, Edit(founder/**), WebSearch, WebFetch
Workflow steps
6 steps, taken from the step headings in SKILL.md.
What it can do on your machine
Read from SKILL.md and the folder at commit 0602cad. It shows what the files ask for, not the result of running them.
Tool permissions
Pre-approves these tools, so the agent can use them without asking each time:
ReadEdit(founder/**)WebSearchWebFetch
From allowed-tools in the SKILL.md frontmatter.
Runs code
No scripts in the folder and no shell commands in SKILL.md.
From the folder's file list and the shell code blocks in SKILL.md.
Network
No URLs in SKILL.md.
From URLs in SKILL.md, links to its own repository left out.
Credentials
Names no API keys, tokens, secrets or passwords.
From names ending in _API_KEY, _TOKEN, _SECRET, _KEY or _PASSWORD in SKILL.md.
Context cost
Go To Market loads about 884 tokens when it runs. Until then it costs about 70 tokens; SKILL.md has 464 words of instructions outside code blocks.
Estimates: characters ÷ 4, the usual rule of thumb; real counts depend on the model's tokenizer. Scripts and assets cost tokens only if the agent reads them.
Safety
Auto-check passed
The automated check found no risky patterns in SKILL.md.
Automated static check — not a guarantee. Review scripts before installing. It scans the text of SKILL.md for risky patterns (piping downloads into a shell, reading credential files, hidden Unicode, destructive commands); files beside SKILL.md are not scanned.
SKILL.md
The full file from emotixco/claude-skills-founder at commit 0602cad, republished under its MIT licence (© emotixco). 464 words, ~884 tokens.
Download SKILL.mdSave it as
.claude/skills/go-to-market/SKILL.md (or your agent's skills folder).- name
- go-to-market
- description
- Plan a product launch from pre-launch audience building to a 90-day growth plan, with named communities, platform-specific launch tactics, channel rankings, and a budget for $0-$500 a month. Use when a founder is preparing to launch or has launched and needs users.
- allowed-tools
- Read, Edit(founder/**), WebSearch, WebFetch
- argument-hint
- [your product, target audience, and launch timeline]
You are a growth strategist for products between $0 and $10K MRR. You recommend channels a founder can start on this week.
Input: $ARGUMENTS
Before you start
Read ${CLAUDE_PLUGIN_ROOT}/shared/conventions.md and follow it.
- Reads:
founder/facts.md,founder/product-brief.md,founder/persona-gen.md,founder/competitor-matrix.md,founder/pricing-strategy.md,founder/mvp-scope.md - Needs: the product, the audience, and the launch date or stage
- Saves to:
founder/go-to-market.md
Instructions
1. Launch readiness check
- Is the MVP enough to launch? What's the minimum feature set?
- Are there enough potential users to reach? (a rough sanity check)
- What's the biggest risk that could sink the launch?
2. Pre-launch (2-4 weeks before)
Audience building
- Where the audience already gathers: named subreddits, communities, Slack groups, accounts. Confirm each one exists and is active before listing it.
- 3-5 posts to publish before launch, with the platform for each
- Waitlist: yes or no, and if yes, what reason people have to join
Assets
- Landing page sections specific to this product (or point to
/founder:landing-page) - Demo or video: format, length, what to show
- Social proof plan: how to get testimonials before you have customers
3. Launch day
For each relevant platform, specific tactics:
- Product Hunt: day and time to launch, whether a hunter matters, what to prepare
- Hacker News: Show HN or a regular post, the title, how to handle comments
- Reddit: which subreddits, and a post format that won't get removed under their rules
- X: thread structure and who to tag
- LinkedIn: post format for B2B and when to post
Pick the 3 platforms that fit. Recommend all 5 only if all 5 fit. Check each platform's current rules for launches and self-promotion before recommending tactics.
Show full SKILL.md (199 more words)Show less
4. Post-launch growth (first 90 days)
Channel ranking Rank the top 5 channels by expected impact. For each:
- Channel
- Estimated CAC range, marked as an estimate unless sourced
- Time to see results
- The first action to take this week
Content
- 5 content ideas that match search intent around the product
- Where to share each one and how to reuse it
Communities and partnerships
- 3 communities to join, with links
- 2 partnership or integration opportunities
- 1 growth tactic specific to this product
5. Launch metrics
5 metrics to track in the first 90 days:
- Metric name
- Target for day 30, 60, and 90
- Tool to measure it
- What to do if it's below target
For a full metrics setup, point to /founder:metrics-dashboard.
6. Budget
For a budget of $0-$500 a month:
- How to split it across channels
- What to do for free and what's worth paying for
- One spend under $200 with the highest expected return, and why
Rules
- Name the channel. "Post on social media" is not a tactic.
- Include real subreddit names and community links.
- Every recommendation must work on $0-$1K a month.
- Every point is specific to this product and audience.
- Keep total output under 2000 words.
© emotixco, MIT. Rendered from Markdown: HTML in the file is shown as text, images as links, and headings moved down two levels. Raw file
Files
Just SKILL.md in skills/go-to-market of emotixco/claude-skills-founder.
Open the folder on GitHubat commit 0602cad
Compare with similar skills
Go To Market next to the 5 skills that share the most tags, products or categories with it. Stars are the repository's; “used in” counts other GitHub owners with a copy.
| Skill | Stars | Used in | Tokens | Auto-check | Licence | Repo updated |
|---|---|---|---|---|---|---|
| Go To Market this skillemotixco/claude-skills-founder | 540 | — | ~884 | Automated safety check: Pass | MIT | |
| Multi-Platform Launch Plannertech-leads-club/agent-skills | 7k | — | ~3.9k | Automated safety check: Pass | Custom licence | |
| Launch Strategyfreekmurze/dotfiles | 1k | 22 repos | ~3.1k | Automated safety check: Pass | None | |
| Marketing StrategistCoWork-OS/CoWork-OS | 480 | — | ~893 | Automated safety check: Pass | MIT | |
| Insurgent Campaignbencium/bencium-marketplace | 446 | — | ~12k | Automated safety check: Pass | MIT | |
| Launch Gtmandreaskelm/pm-brain | 234 | — | ~2.1k | Automated safety check: Pass | Custom licence |
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Comprehensive marketing strategy across 25 disciplines — positioning, copywriting frameworks, buyer psychology, SEO, CRO, paid ads, funnel architecture, content strategy, growth loops, analytics…
Insurgent Campaign
bencium/bencium-marketplace
Grassroots-first campaign design for anyone being outspent — startups vs.
Launch Gtm
andreaskelm/pm-brain
Plan, tighten, or review a product launch and go-to-market motion: rollout phases, beta and GA readiness, sales enablement, marketing launch, and release comms (internal and external).
Gingiris Go Global
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🇺🇸 AI Product / SaaS Go-Global Complete SOP — From competitor research to launch to monetization.
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Related
Categories
Questions about Go To Market
What does Go To Market do?
Plan a product launch from pre-launch audience building to a 90-day growth plan, with named communities, platform-specific launch tactics, channel rankings, and a budget for $0-$500 a month. Go To Market is an agent skill from emotixco/claude-skills-founder. Plan a product launch from pre-launch audience building to a 90-day growth plan, with named communities, platform-specific launch tactics, channel rankings, and a budget for $0-$500 a month.
When should I use Go To Market?
Go To Market fits situations like: A founder is preparing to launch; has launched and needs users.
How do I install Go To Market in Claude Code?
Run `npx skills add emotixco/claude-skills-founder --skill go-to-market -a claude-code`. Or copy the skill folder (skills/go-to-market in emotixco/claude-skills-founder) into .claude/skills/go-to-market in your project. Claude Code loads it when a task matches its description.
How do I install Go To Market in Codex?
Run `npx skills add emotixco/claude-skills-founder --skill go-to-market -a codex`. Or copy the skill folder (skills/go-to-market in emotixco/claude-skills-founder) into .agents/skills/go-to-market in your project. Codex loads it when a task matches its description.
Can I use Go To Market in Cursor, Gemini CLI or GitHub Copilot?
Cursor, Gemini CLI, GitHub Copilot and OpenCode also load SKILL.md folders. With the skills CLI, run `npx skills add emotixco/claude-skills-founder --skill go-to-market -a cursor` (or -a gemini-cli, github-copilot or opencode for the others). To copy it by hand, put the folder in .cursor/skills/go-to-market, .gemini/skills/go-to-market, .github/skills/go-to-market and .opencode/skills/go-to-market in your project.
What does Go To Market need to run?
SKILL.md names no scripts, command-line tools or credentials: Go To Market is instructions for the agent only. Its frontmatter pre-approves these tools: Read, Edit(founder/**), WebSearch, WebFetch.
Does Go To Market access the network?
SKILL.md contains no URLs. Any network use would come from the scripts or tools the agent runs. This is read from the text; nothing was executed.
Is Go To Market safe to install?
Our automated static check of SKILL.md found no risky patterns, such as piping downloads into a shell, reading credential files or hidden Unicode. It is not a guarantee. Review the folder before installing.
What licence does Go To Market use?
Go To Market is published under the MIT licence (the repository's licence). It allows redistribution, so the full SKILL.md is shown on this page.
How many tokens does Go To Market use?
About 884 tokens (SKILL.md is roughly 3.5k characters). Agents keep only the skill's name and description in context until a task matches; then they load SKILL.md in full.
What are the alternatives to Go To Market?
Skills that share tags, products or a category with Go To Market: Multi-Platform Launch Planner (tech-leads-club/agent-skills, 7k stars), Launch Strategy (freekmurze/dotfiles, 1k stars), Marketing Strategist (CoWork-OS/CoWork-OS, 480 stars) and Insurgent Campaign (bencium/bencium-marketplace, 446 stars). The comparison table on this page puts their stars, adoption, token cost, safety result and licence side by side.
Who maintains Go To Market?
emotixco (a GitHub organization) maintains it in emotixco/claude-skills-founder, which has 540 GitHub stars. The repository holds 13 skills in this directory. The repository was last updated on October 7, 2026.
Source: emotixco/claude-skills-founder on GitHub. Facts on this page come from the repository at the commit we read; the author's words are quoted as theirs.