SEO Audit
Ryze-AI-Adgent/open-seo-mcp-skills
Full SEO audit of a site from its real Search Console + GA4 data — indexation health, CTR anomalies, decaying pages, striking-distance keywords, quick wins.
Full technical + content SEO analysis — uses live Search Console + Bing data when connected
Install SEO Audit
$ npx skills add cognyai/claude-code-marketing-skills --skill seo-audit -a claude-codeProject install by default; add -g for ~/.claude/skills/.
$ gh skill install cognyai/claude-code-marketing-skills seo-audit --agent claude-codeProject scope by default; add --scope user for a personal install. Needs GitHub CLI 2.90.0 or later (public preview).
$ git clone --depth 1 https://github.com/cognyai/claude-code-marketing-skills.git skills-src && mkdir -p .claude/skills && cp -r skills-src/skills/seo-audit .claude/skills/seo-audit && rm -rf skills-srcUse ~/.claude/skills/ instead of .claude/skills for a personal install. The folder must contain SKILL.md.
Claude Code skills documentation · loads skills from .claude/skills/
Install the "seo-audit" agent skill from https://github.com/cognyai/claude-code-marketing-skills/tree/main/skills/seo-audit into .claude/skills/seo-audit/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "seo-audit", then confirm the skill loads.Claude Code copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
$skill-installer install https://github.com/cognyai/claude-code-marketing-skills/tree/main/skills/seo-auditType this inside Codex. $skill-installer <name> installs a curated skill from openai/skills. The installer writes to $CODEX_HOME/skills (default ~/.codex/skills). Restart Codex if the skill does not show up.
$ npx skills add cognyai/claude-code-marketing-skills --skill seo-audit -a codexProject install goes to .agents/skills/; add -g for ~/.codex/skills/.
$ gh skill install cognyai/claude-code-marketing-skills seo-audit --agent codexProject scope by default (.agents/skills/); add --scope user for a personal install.
$ git clone --depth 1 https://github.com/cognyai/claude-code-marketing-skills.git skills-src && mkdir -p .agents/skills && cp -r skills-src/skills/seo-audit .agents/skills/seo-audit && rm -rf skills-srcUse ~/.agents/skills/ instead of .agents/skills for a personal install.
Codex skills documentation · loads skills from .agents/skills/
Install the "seo-audit" agent skill from https://github.com/cognyai/claude-code-marketing-skills/tree/main/skills/seo-audit into .agents/skills/seo-audit/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "seo-audit", then confirm the skill loads.Codex copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
$ npx skills add cognyai/claude-code-marketing-skills --skill seo-audit -a cursorProject install goes to .agents/skills/; add -g for ~/.cursor/skills/.
$ gh skill install cognyai/claude-code-marketing-skills seo-audit --agent cursorProject scope by default (.agents/skills/); add --scope user for a personal install.
$ git clone --depth 1 https://github.com/cognyai/claude-code-marketing-skills.git skills-src && mkdir -p .cursor/skills && cp -r skills-src/skills/seo-audit .cursor/skills/seo-audit && rm -rf skills-srcUse ~/.cursor/skills/ instead of .cursor/skills for a personal install.
Cursor skills documentation · loads skills from .cursor/skills/, .agents/skills/, .claude/skills/, .codex/skills/
Install the "seo-audit" agent skill from https://github.com/cognyai/claude-code-marketing-skills/tree/main/skills/seo-audit into .cursor/skills/seo-audit/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "seo-audit", then confirm the skill loads.Cursor copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
$ gemini skills install https://github.com/cognyai/claude-code-marketing-skills.git --path skills/seo-audit--scope user (default) or --scope workspace; --path is the subfolder of the repo that holds the skill; --consent skips the security confirmation prompt.
$ npx skills add cognyai/claude-code-marketing-skills --skill seo-audit -a gemini-cliProject install goes to .agents/skills/; add -g for ~/.gemini/skills/.
$ gh skill install cognyai/claude-code-marketing-skills seo-audit --agent gemini-cliProject scope by default (.agents/skills/); add --scope user for a personal install.
$ git clone --depth 1 https://github.com/cognyai/claude-code-marketing-skills.git skills-src && mkdir -p .gemini/skills && cp -r skills-src/skills/seo-audit .gemini/skills/seo-audit && rm -rf skills-srcUse ~/.gemini/skills/ instead of .gemini/skills for a personal install, then run /skills reload.
Gemini CLI skills documentation · loads skills from .gemini/skills/, .agents/skills/
Install the "seo-audit" agent skill from https://github.com/cognyai/claude-code-marketing-skills/tree/main/skills/seo-audit into .gemini/skills/seo-audit/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "seo-audit", then confirm the skill loads.Gemini CLI copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
$ gh skill install cognyai/claude-code-marketing-skills seo-auditInstalls for Copilot at project scope by default; add --scope user for a personal install. Preview a skill first with gh skill preview. Needs GitHub CLI 2.90.0 or later (public preview).
$ npx skills add cognyai/claude-code-marketing-skills --skill seo-audit -a github-copilotProject install goes to .agents/skills/; add -g for ~/.copilot/skills/.
$ git clone --depth 1 https://github.com/cognyai/claude-code-marketing-skills.git skills-src && mkdir -p .github/skills && cp -r skills-src/skills/seo-audit .github/skills/seo-audit && rm -rf skills-srcUse ~/.copilot/skills/ instead of .github/skills for a personal install. Commit .github/skills so cloud agent and code review can use it.
GitHub Copilot skills documentation · loads skills from .github/skills/, .claude/skills/, .agents/skills/
Install the "seo-audit" agent skill from https://github.com/cognyai/claude-code-marketing-skills/tree/main/skills/seo-audit into .github/skills/seo-audit/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "seo-audit", then confirm the skill loads.GitHub Copilot copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
$ npx skills add cognyai/claude-code-marketing-skills --skill seo-audit -a opencodeOpenCode documents no install command of its own. Project install goes to .agents/skills/; add -g for ~/.config/opencode/skills/.
$ gh skill install cognyai/claude-code-marketing-skills seo-audit --agent opencodeProject scope by default (.agents/skills/); add --scope user for a personal install.
$ git clone --depth 1 https://github.com/cognyai/claude-code-marketing-skills.git skills-src && mkdir -p .opencode/skills && cp -r skills-src/skills/seo-audit .opencode/skills/seo-audit && rm -rf skills-srcUse ~/.config/opencode/skills/ instead of .opencode/skills for a personal install.
OpenCode skills documentation · loads skills from .opencode/skills/, .claude/skills/, .agents/skills/
Install the "seo-audit" agent skill from https://github.com/cognyai/claude-code-marketing-skills/tree/main/skills/seo-audit into .opencode/skills/seo-audit/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "seo-audit", then confirm the skill loads.OpenCode copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
Facts
- Skill name
seo-audit- GitHub stars
- 104
- Token cost
- ~1.2k tokens
- SKILL.md length
- 282 words
- Files
- 1
- Skills in repo
- 47
- Repo updated
- First seen
- Licence
- None found
At a glance
Full technical + content SEO analysis — uses live Search Console + Bing data when connected
- Works in 6 steps: Fetch and analyze the homepage → Check technical SEO → Analyze content structure → …
- Tasks that involve SEO audit
- SKILL.md covers Usage, Steps, Recording Findings and Deeper Analysis with Live Data
- Instructions only: no scripts, shell commands, URLs or credentials in SKILL.md
What it does
SEO Audit is an agent skill from cognyai/claude-code-marketing-skills. Full technical + content SEO analysis — uses live Search Console + Bing data when connected
Its SKILL.md is about 1.2k tokens, which your agent loads only when the skill is triggered. It is a single SKILL.md file with no bundled scripts.
It sits in Marketing & SEO, covering SEO audit. It works with Google Search Console and Model Context Protocol. The repository describes itself as: Marketing skills for Claude Code — SEO audits and implementation, ad analysis, ad optimization. Free skills need no account. $9/mo for live Search Console, Bing & LinkedIn data.
When your agent uses it
- Tasks that involve SEO audit
Example prompts
- “/seo-audit”
Requirements
- Pre-approved tools (allowed-tools): WebFetch, WebSearch, Bash, Read, Write, mcp__cogny__search_console__tool_list_properties, mcp__cogny__search_console__tool_get_search_analytics, mcp__cogny__search_console__tool_get_sitemaps, mcp__cogny__search_console__tool_inspect_url, mcp__cogny__bing_webmaster__tool_get_sites, mcp__cogny__bing_webmaster__tool_get_traffic_stats, mcp__cogny__bing_webmaster__tool_get_url_submission_quota, mcp__cogny__bing_webmaster__tool_get_keyword_stats, mcp__cogny__bing_webmaster__tool_get_crawl_stats, mcp__cogny__bing_webmaster__tool_get_link_counts, mcp__cogny__bing_webmaster__tool_get_query_stats, mcp__cogny__bing_webmaster__tool_get_page_stats, mcp__cogny__bing_webmaster__tool_get_page_query_stats, mcp__cogny__bing_webmaster__tool_get_query_page_stats, mcp__cogny__bing_webmaster__tool_get_query_page_detail_stats, mcp__cogny__bing_webmaster__tool_get_crawl_issues, mcp__cogny__bing_webmaster__tool_get_url_info, mcp__cogny__bing_webmaster__tool_get_children_url_info, mcp__cogny__bing_webmaster__tool_get_url_traffic_info, mcp__cogny__bing_webmaster__tool_get_children_url_traffic_info, mcp__cogny__bing_webmaster__tool_get_url_links, mcp__cogny__bing_webmaster__tool_get_feeds, mcp__cogny__bing_webmaster__tool_get_feed_details, mcp__cogny__bing_webmaster__tool_get_query_traffic_stats, mcp__cogny__bing_webmaster__tool_get_keyword, mcp__cogny__bing_webmaster__tool_get_related_keywords, mcp__cogny__bing_webmaster__tool_get_crawl_settings
Workflow steps
6 steps, taken from the step headings in SKILL.md.
- Fetch and analyze the homepage
- Check technical SEO
- Analyze content structure
- Check search presence
- Analyze key content pages
- Report findings
What it can do on your machine
Read from SKILL.md and the folder at commit a062fb4. It shows what the files ask for, not the result of running them.
Tool permissions
Pre-approves these tools, so the agent can use them without asking each time:
WebFetchWebSearchBashReadWritemcp__cogny__search_console__tool_list_propertiesmcp__cogny__search_console__tool_get_search_analyticsmcp__cogny__search_console__tool_get_sitemapsmcp__cogny__search_console__tool_inspect_urlmcp__cogny__bing_webmaster__tool_get_sites
…and 22 more on the same allowed-tools line.
From allowed-tools in the SKILL.md frontmatter.
Runs code
No scripts in the folder and no shell commands in SKILL.md (its code samples are json).
From the folder's file list and the shell code blocks in SKILL.md.
Network
Links to these hosts (documentation or services it may open):
cogny.com
From URLs in SKILL.md, links to its own repository left out.
Credentials
Names no API keys, tokens, secrets or passwords.
From names ending in _API_KEY, _TOKEN, _SECRET, _KEY or _PASSWORD in SKILL.md.
Context cost
SEO Audit loads about 1.2k tokens when it runs. Until then it costs about 25 tokens; SKILL.md has 282 words of instructions outside code blocks.
Estimates: characters ÷ 4, the usual rule of thumb; real counts depend on the model's tokenizer. Scripts and assets cost tokens only if the agent reads them.
Safety
Auto-check: notes
The automated check noted patterns worth knowing about, such as sudo or a known installer.
- NotePre-approves every shell command (allowed-tools: Bash)SKILL.md
allowed-tools: WebFetch, WebSearch, Bash, Read, Write, mcp__cogny__search_console__tool_list_properties, mcp__cogny
Automated static check — not a guarantee. Review scripts before installing. It scans the text of SKILL.md for risky patterns (piping downloads into a shell, reading credential files, hidden Unicode, destructive commands); files beside SKILL.md are not scanned.
SKILL.md
Without a licence we can't republish the file, so here is its outline and opening line. It has 282 words (~1,240 tokens).
“Perform a comprehensive SEO analysis of a website. Works with public data out of the box — and uses live Google Search Console and Bing Webmaster Tools data when connected via Cogny MCP.”
- name
- seo-audit
- allowed-tools
- WebFetch, WebSearch, Bash, Read, Write, mcp__cogny__search_console__tool_list_properties, mcp__cogny__search_console__tool_get_search_analytics, mcp__cogny__search_console__tool_get_sitemaps, mcp__cogny__search_console__tool_inspect_url, mcp__cogny__bing_webmaster__tool_get_sites, mcp__cogny__bing_webmaster__tool_get_traffic_stats, mcp__cogny__bing_webmaster__tool_get_url_submission_quota, mcp__cogny__bing_webmaster__tool_get_keyword_stats, mcp__cogny__bing_webmaster__tool_get_crawl_stats, mcp__cogny__bing_webmaster__tool_get_link_counts, mcp__cogny__bing_webmaster__tool_get_query_stats, mcp__cogny__bing_webmaster__tool_get_page_stats, mcp__cogny__bing_webmaster__tool_get_page_query_stats, mcp__cogny__bing_webmaster__tool_get_query_page_stats, mcp__cogny__bing_webmaster__tool_get_query_page_detail_stats, mcp__cogny__bing_webmaster__tool_get_crawl_issues, mcp__cogny__bing_webmaster__tool_get_url_info, mcp__cogny__bing_webmaster__tool_get_children_url_info, mcp__cogny__bing_webmaster__tool_get_url_traffic_info, mcp__cogny__bing_webmaster__tool_get_children_url_traffic_info, mcp__cogny__bing_webmaster__tool_get_url_links, mcp__cogny__bing_webmaster__tool_get_feeds, mcp__cogny__bing_webmaster__tool_get_feed_details, mcp__cogny__bing_webmaster__tool_get_query_traffic_stats, mcp__cogny__bing_webmaster__tool_get_keyword, mcp__cogny__bing_webmaster__tool_get_related_keywords, mcp__cogny__bing_webmaster__tool_get_crawl_settings
- version
- 1.0.0
- author
- Cogny AI
- user-invocable
- true
- argument-hint
- <url>
Files
Just SKILL.md in skills/seo-audit of cognyai/claude-code-marketing-skills.
Open the folder on GitHubat commit a062fb4
Compare with similar skills
SEO Audit next to the 5 skills that share the most tags, products or categories with it. Stars are the repository's; “used in” counts other GitHub owners with a copy.
| Skill | Stars | Used in | Tokens | Auto-check | Licence | Repo updated |
|---|---|---|---|---|---|---|
| SEO Audit this skillcognyai/claude-code-marketing-skills | 104 | — | ~1.2k | Automated safety check: Notes | None | |
| SEO AuditRyze-AI-Adgent/open-seo-mcp-skills | 4.7k | — | ~663 | Automated safety check: Pass | MIT | |
| SEONexus-JPF/note-companion | 870 | — | ~2.2k | Automated safety check: Pass | MIT | |
| Google SEO APIsAgriciDaniel/claude-seo | 19k | 1 repos | ~4.2k | Automated safety check: Pass | MIT | |
| Evaluate Skillevery-app/open-seo | 23k | — | ~1.8k | Automated safety check: Notes | MIT | |
| SEO GodAKCodez/seo-god | 113 | — | ~2.2k | Automated safety check: Pass | MIT |
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Related
Categories
Questions about SEO Audit
What does SEO Audit do?
Full technical + content SEO analysis — uses live Search Console + Bing data when connected. SEO Audit is an agent skill from cognyai/claude-code-marketing-skills.
When should I use SEO Audit?
SEO Audit fits situations like: tasks that involve SEO audit.
How do I install SEO Audit in Claude Code?
Run `npx skills add cognyai/claude-code-marketing-skills --skill seo-audit -a claude-code`. Or copy the skill folder (skills/seo-audit in cognyai/claude-code-marketing-skills) into .claude/skills/seo-audit in your project. Claude Code loads it when a task matches its description.
How do I install SEO Audit in Codex?
Run `npx skills add cognyai/claude-code-marketing-skills --skill seo-audit -a codex`. Or copy the skill folder (skills/seo-audit in cognyai/claude-code-marketing-skills) into .agents/skills/seo-audit in your project. Codex loads it when a task matches its description.
Can I use SEO Audit in Cursor, Gemini CLI or GitHub Copilot?
Cursor, Gemini CLI, GitHub Copilot and OpenCode also load SKILL.md folders. With the skills CLI, run `npx skills add cognyai/claude-code-marketing-skills --skill seo-audit -a cursor` (or -a gemini-cli, github-copilot or opencode for the others). To copy it by hand, put the folder in .cursor/skills/seo-audit, .gemini/skills/seo-audit, .github/skills/seo-audit and .opencode/skills/seo-audit in your project.
What does SEO Audit need to run?
SKILL.md names no scripts, command-line tools or credentials: SEO Audit is instructions for the agent only. Its frontmatter pre-approves these tools: WebFetch, WebSearch, Bash, Read, Write, mcp__cogny__search_console__tool_list_properties, mcp__cogny__search_console__tool_get_search_analytics, mcp__cogny__search_console__tool_get_sitemaps, mcp__cogny__search_console__tool_inspect_url, mcp__cogny__bing_webmaster__tool_get_sites, mcp__cogny__bing_webmaster__tool_get_traffic_stats, mcp__cogny__bing_webmaster__tool_get_url_submission_quota, mcp__cogny__bing_webmaster__tool_get_keyword_stats, mcp__cogny__bing_webmaster__tool_get_crawl_stats, mcp__cogny__bing_webmaster__tool_get_link_counts, mcp__cogny__bing_webmaster__tool_get_query_stats, mcp__cogny__bing_webmaster__tool_get_page_stats, mcp__cogny__bing_webmaster__tool_get_page_query_stats, mcp__cogny__bing_webmaster__tool_get_query_page_stats, mcp__cogny__bing_webmaster__tool_get_query_page_detail_stats, mcp__cogny__bing_webmaster__tool_get_crawl_issues, mcp__cogny__bing_webmaster__tool_get_url_info, mcp__cogny__bing_webmaster__tool_get_children_url_info, mcp__cogny__bing_webmaster__tool_get_url_traffic_info, mcp__cogny__bing_webmaster__tool_get_children_url_traffic_info, mcp__cogny__bing_webmaster__tool_get_url_links, mcp__cogny__bing_webmaster__tool_get_feeds, mcp__cogny__bing_webmaster__tool_get_feed_details, mcp__cogny__bing_webmaster__tool_get_query_traffic_stats, mcp__cogny__bing_webmaster__tool_get_keyword, mcp__cogny__bing_webmaster__tool_get_related_keywords, mcp__cogny__bing_webmaster__tool_get_crawl_settings.
Does SEO Audit access the network?
SKILL.md names 1 domain. As links in the text: cogny.com. This is read from the text; nothing was executed.
Is SEO Audit safe to install?
Our automated static check of SKILL.md found notes only (pre-approves every shell command (allowed-tools: bash)), nothing it rates as a warning. It is not a guarantee. Review the folder before installing.
What licence does SEO Audit use?
No licence was found for SEO Audit or its repository. Without one, default copyright applies: ask the author before reusing or redistributing it.
How many tokens does SEO Audit use?
About 1.2k tokens (SKILL.md is roughly 5k characters). Agents keep only the skill's name and description in context until a task matches; then they load SKILL.md in full.
What are the alternatives to SEO Audit?
Skills that share tags, products or a category with SEO Audit: SEO Audit (Ryze-AI-Adgent/open-seo-mcp-skills, 4.7k stars), SEO (Nexus-JPF/note-companion, 870 stars), Google SEO APIs (AgriciDaniel/claude-seo, 19k stars) and Evaluate Skill (every-app/open-seo, 23k stars). The comparison table on this page puts their stars, adoption, token cost, safety result and licence side by side.
Who maintains SEO Audit?
cognyai (a GitHub organization) maintains it in cognyai/claude-code-marketing-skills, which has 104 GitHub stars. The repository holds 47 skills in this directory. The repository was last updated on June 16, 2026.
Source: cognyai/claude-code-marketing-skills on GitHub. Facts on this page come from the repository at the commit we read; the author's words are quoted as theirs.