SEO Content Brief Generator
AgriciDaniel/claude-seo
Builds research-backed SEO content briefs with competitor scoring, per-section word counts and page-type templates, for new pages or improving existing ones.
Audit an existing social media account and its content — the retrospective reality-check of what's working and what isn't.
Install Content Audit
$ npx skills add social-media-skills/skills --skill content-audit -a claude-codeProject install by default; add -g for ~/.claude/skills/.
$ gh skill install social-media-skills/skills content-audit --agent claude-codeProject scope by default; add --scope user for a personal install. Needs GitHub CLI 2.90.0 or later (public preview).
$ git clone --depth 1 https://github.com/social-media-skills/skills.git skills-src && mkdir -p .claude/skills && cp -r skills-src/skills/content-audit .claude/skills/content-audit && rm -rf skills-srcUse ~/.claude/skills/ instead of .claude/skills for a personal install. The folder must contain SKILL.md.
Claude Code skills documentation · loads skills from .claude/skills/
Install the "content-audit" agent skill from https://github.com/social-media-skills/skills/tree/main/skills/content-audit into .claude/skills/content-audit/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "content-audit", then confirm the skill loads.Claude Code copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
$skill-installer install https://github.com/social-media-skills/skills/tree/main/skills/content-auditType this inside Codex. $skill-installer <name> installs a curated skill from openai/skills. The installer writes to $CODEX_HOME/skills (default ~/.codex/skills). Restart Codex if the skill does not show up.
$ npx skills add social-media-skills/skills --skill content-audit -a codexProject install goes to .agents/skills/; add -g for ~/.codex/skills/.
$ gh skill install social-media-skills/skills content-audit --agent codexProject scope by default (.agents/skills/); add --scope user for a personal install.
$ git clone --depth 1 https://github.com/social-media-skills/skills.git skills-src && mkdir -p .agents/skills && cp -r skills-src/skills/content-audit .agents/skills/content-audit && rm -rf skills-srcUse ~/.agents/skills/ instead of .agents/skills for a personal install.
Codex skills documentation · loads skills from .agents/skills/
Install the "content-audit" agent skill from https://github.com/social-media-skills/skills/tree/main/skills/content-audit into .agents/skills/content-audit/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "content-audit", then confirm the skill loads.Codex copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
$ npx skills add social-media-skills/skills --skill content-audit -a cursorProject install goes to .agents/skills/; add -g for ~/.cursor/skills/.
$ gh skill install social-media-skills/skills content-audit --agent cursorProject scope by default (.agents/skills/); add --scope user for a personal install.
$ git clone --depth 1 https://github.com/social-media-skills/skills.git skills-src && mkdir -p .cursor/skills && cp -r skills-src/skills/content-audit .cursor/skills/content-audit && rm -rf skills-srcUse ~/.cursor/skills/ instead of .cursor/skills for a personal install.
Cursor skills documentation · loads skills from .cursor/skills/, .agents/skills/, .claude/skills/, .codex/skills/
Install the "content-audit" agent skill from https://github.com/social-media-skills/skills/tree/main/skills/content-audit into .cursor/skills/content-audit/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "content-audit", then confirm the skill loads.Cursor copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
$ gemini skills install https://github.com/social-media-skills/skills.git --path skills/content-audit--scope user (default) or --scope workspace; --path is the subfolder of the repo that holds the skill; --consent skips the security confirmation prompt.
$ npx skills add social-media-skills/skills --skill content-audit -a gemini-cliProject install goes to .agents/skills/; add -g for ~/.gemini/skills/.
$ gh skill install social-media-skills/skills content-audit --agent gemini-cliProject scope by default (.agents/skills/); add --scope user for a personal install.
$ git clone --depth 1 https://github.com/social-media-skills/skills.git skills-src && mkdir -p .gemini/skills && cp -r skills-src/skills/content-audit .gemini/skills/content-audit && rm -rf skills-srcUse ~/.gemini/skills/ instead of .gemini/skills for a personal install, then run /skills reload.
Gemini CLI skills documentation · loads skills from .gemini/skills/, .agents/skills/
Install the "content-audit" agent skill from https://github.com/social-media-skills/skills/tree/main/skills/content-audit into .gemini/skills/content-audit/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "content-audit", then confirm the skill loads.Gemini CLI copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
$ gh skill install social-media-skills/skills content-auditInstalls for Copilot at project scope by default; add --scope user for a personal install. Preview a skill first with gh skill preview. Needs GitHub CLI 2.90.0 or later (public preview).
$ npx skills add social-media-skills/skills --skill content-audit -a github-copilotProject install goes to .agents/skills/; add -g for ~/.copilot/skills/.
$ git clone --depth 1 https://github.com/social-media-skills/skills.git skills-src && mkdir -p .github/skills && cp -r skills-src/skills/content-audit .github/skills/content-audit && rm -rf skills-srcUse ~/.copilot/skills/ instead of .github/skills for a personal install. Commit .github/skills so cloud agent and code review can use it.
GitHub Copilot skills documentation · loads skills from .github/skills/, .claude/skills/, .agents/skills/
Install the "content-audit" agent skill from https://github.com/social-media-skills/skills/tree/main/skills/content-audit into .github/skills/content-audit/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "content-audit", then confirm the skill loads.GitHub Copilot copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
$ npx skills add social-media-skills/skills --skill content-audit -a opencodeOpenCode documents no install command of its own. Project install goes to .agents/skills/; add -g for ~/.config/opencode/skills/.
$ gh skill install social-media-skills/skills content-audit --agent opencodeProject scope by default (.agents/skills/); add --scope user for a personal install.
$ git clone --depth 1 https://github.com/social-media-skills/skills.git skills-src && mkdir -p .opencode/skills && cp -r skills-src/skills/content-audit .opencode/skills/content-audit && rm -rf skills-srcUse ~/.config/opencode/skills/ instead of .opencode/skills for a personal install.
OpenCode skills documentation · loads skills from .opencode/skills/, .claude/skills/, .agents/skills/
Install the "content-audit" agent skill from https://github.com/social-media-skills/skills/tree/main/skills/content-audit into .opencode/skills/content-audit/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "content-audit", then confirm the skill loads.OpenCode copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
Facts
- Skill name
content-audit- GitHub stars
- 134
- Token cost
- ~1.5k tokens
- SKILL.md length
- 517 words
- Files
- 6 (incl. references)
- Skills in repo
- 106
- Repo updated
- First seen
- Licence
- MIT
At a glance
Audit an existing social media account and its content — the retrospective reality-check of what's working and what isn't.
- Works in 3 steps: brand-profile + voice-builder — the… → content-pillars + social-strategy — the… → analytics-and-reporting — the…
- Someone wants to audit my content/account
- SKILL.md covers The POV: activity isn't progress, Read these first, The framework: AUDIT and The method (verify specifics…, plus 4 more sections
- Instructions only: no scripts, shell commands, URLs or credentials in SKILL.md
What it does
Content Audit is an agent skill from social-media-skills/skills. Audit an existing social media account and its content — the retrospective reality-check of what's working and what isn't. Use when someone wants to "audit my content/account," "what's working and what isn't," "clean up my profile/feed," "I post a lot but it's not working," or to triage an existing account before replanning. Produces a keep/kill/refresh triage, maps pillar coverage, catches voice drift, and fixes profile fundamentals — then a quick-wins-vs-long-term roadmap. Uses the AUDIT framework. Reads…
Its SKILL.md is about 1.5k tokens, which your agent loads only when the skill is triggered. The skill folder holds 7 other files, including reference files (for example `evals/evals.json`, `references/content-audit-2026-reality.md` and `references/scope-and-connections.md`).
It sits in Marketing & SEO, covering Content marketing, Content strategy and Retrospectives. The repository describes itself as: 106 social media skills for AI agents - strategy, writing, video, design, platform growth, publishing, and analytics. Works with Claude, Cursor, OpenClaw, Hermes & 40+ agents. The licence is MIT.
When your agent uses it
- Someone wants to audit my content/account
- Whats working and what isnt
- Clean up my profile/feed
- I post a lot but its not working
Example prompts
- “s working and what isn”
- “audit my content/account,”
- “clean up my profile/feed,”
- “/content-audit”
Workflow steps
3 steps, taken from the first numbered list in SKILL.md.
- brand-profile + voice-builder — the voice/brand standard to audit against.
- content-pillars + social-strategy — the intended plan (the audit checks execution of it).
- analytics-and-reporting — the performance data source (native analytics; WoopSocial has none).
What it can do on your machine
Read from SKILL.md and the folder at commit 6e30eeb. It shows what the files ask for, not the result of running them.
Tool permissions
Pre-approves nothing: there is no allowed-tools line, so your agent's usual permission prompts apply.
From allowed-tools in the SKILL.md frontmatter.
Runs code
No scripts in the folder and no shell commands in SKILL.md.
From the folder's file list and the shell code blocks in SKILL.md.
Network
No URLs in SKILL.md.
From URLs in SKILL.md, links to its own repository left out.
Credentials
Names no API keys, tokens, secrets or passwords.
From names ending in _API_KEY, _TOKEN, _SECRET, _KEY or _PASSWORD in SKILL.md.
Context cost
Content Audit loads about 1.5k tokens when it runs, and up to ~4.4k if it reads all its reference files. Until then it costs about 241 tokens; SKILL.md has 517 words of instructions outside code blocks.
Estimates: characters ÷ 4, the usual rule of thumb; real counts depend on the model's tokenizer. Scripts and assets cost tokens only if the agent reads them.
Safety
Auto-check passed
The automated check found no risky patterns in SKILL.md.
Automated static check — not a guarantee. Review scripts before installing. It scans the text of SKILL.md for risky patterns (piping downloads into a shell, reading credential files, hidden Unicode, destructive commands); files beside SKILL.md are not scanned.
SKILL.md
The full file from social-media-skills/skills at commit 6e30eeb, republished under its MIT licence (© social-media-skills). 517 words, ~1,453 tokens.
Download SKILL.mdSave it as
.claude/skills/content-audit/SKILL.md (or your agent's skills folder). This skill also uses 5 other files; get the full folder from GitHub.- name
- content-audit
- description
- Audit an existing social media account and its content — the retrospective reality-check of what's working and what isn't. Use when someone wants to "audit my content/account," "what's working and what isn't," "clean up my profile/feed," "I post a lot but it's not working," or to triage an existing account before replanning. Produces a keep/kill/refresh triage, maps pillar coverage, catches voice drift, and fixes profile fundamentals — then a quick-wins-vs-long-term roadmap. Uses the AUDIT framework. Reads brand-profile + content-pillars + social-strategy (the plan) and analytics-and-reporting (the data) first. It reads native analytics (WoopSocial has none), scores on signal not vanity, recommends rather than auto-deletes, and never fabricates. Feeds content-recycling, content-pillars, profile-optimization, voice-builder, and social-strategy. Distinct from analytics-and-reporting (ongoing measurement) and competitor-analysis (rivals).
- version
- 1.0.0
content-audit
The retrospective bridge — read how an existing account has performed and turn it into a keep/kill/
refresh roadmap that feeds the forward plan. It reads (via analytics-and-reporting) and
recommends; the human and other skills act.
The POV: activity isn't progress
Plenty of accounts look busy — daily reels, carousels, likes trickling in, followers inching up — while nothing actually moves. A content audit finds the signal under the busy-ness: what gets saved and shared (not just liked), which pillars are starved or bloated, where the voice has drifted (or where your winners say it should evolve), and which profile fundamentals quietly leak followers. Strategy is forward-looking; the audit is the retrospective reality-check that informs it.
Read these first
- brand-profile + voice-builder — the voice/brand standard to audit against.
- content-pillars + social-strategy — the intended plan (the audit checks execution of it).
- analytics-and-reporting — the performance data source (native analytics; WoopSocial has none).
The framework: AUDIT
(Depth: references/the-audit-framework.md.)
- A — Assemble the inventory: ~90 days of output by platform/format/pillar/time + native metrics; pull the plan you're auditing against.
- U — Uncover the signal: score on saves/shares/replies + the goal-mapped KPI (not vanity); surface top/bottom performers + patterns by format/time/pillar.
- D — Diagnose pillars, voice & profile: pillar whitespace (→ content-pillars); voice drift both ways (→ voice-builder); profile fundamentals + cadence (→ profile-optimization).
- I — Iterate: keep / kill / refresh: scale winners (→ content-recycling), cut chronic/off-brand/ non-native, refresh good-but-dated. Refresh before kill; human approves kills.
- T — Turn into a roadmap: strengths/weaknesses/opportunities; quick wins vs long-term; owners + timelines; hand off. No spreadsheet graveyard.
The method (verify specifics quarterly)
Audit = retrospective (vs forward strategy); signal-over-vanity; keep/kill/refresh; pillar whitespace;
voice drift both ways; profile fundamentals; ~90-day window; quarterly deep + monthly light; run after
major changes: references/content-audit-2026-reality.md. Triage rules, scorecard + worked examples:
references/triage-and-recipes.md.
Show full SKILL.md (237 more words)Show less
Honest scope (never violate)
- Retrospective, not strategy — triages the past;
social-strategyplans the future. - Reads native analytics (WoopSocial has none) via
analytics-and-reporting; interprets numbers the user provides — never fabricates a metric or a coverage map. - Signal not vanity — low likes is not a kill criterion.
- Recommend, don't auto-act — never auto-delete (a human approves kills; deleting can lose evergreen/SEO value + history); refresh before kill; some profile edits are in-app/human.
- Thin data → structural audit only (profile/pillars/voice/cadence + baseline); revisit performance
triage at ~90 days.
(Scope, bridge role + connections:
references/scope-and-connections.md.)
Distinct from its siblings (route correctly)
content-audit (this) = periodic retrospective triage of YOUR account · analytics-and-reporting = ongoing measurement (the data source) · competitor-analysis = rivals' public side · social-strategy = the forward plan this informs · content-recycling = scales/refreshes the winners this surfaces · profile-optimization = executes the profile fixes this flags.
Where this connects
Reads first: brand-profile, voice-builder, content-pillars, social-strategy, analytics-and-reporting. Hands findings to: content-recycling, content-pillars, profile-optimization, voice-builder, social-strategy, experimentation. Benchmark context: competitor-analysis, goals-and-kpis. Per-platform format/native expectations: the per-platform *-growth skills. No publishing/tool surface — a diagnostic + planning skill.
Definition of done
A ~90-day inventory scored on signal (not vanity) from native analytics the user provided (nothing fabricated); pillar whitespace, voice drift (both ways), profile fundamentals, and cadence diagnosed; a keep/kill/refresh triage (refresh before kill; kills human-approved, none auto-deleted); a strengths/ weaknesses/opportunities roadmap split into quick wins vs long-term with owners + timelines, handed to content-recycling/content-pillars/profile-optimization/voice-builder/social-strategy; thin-data accounts get a structural audit + baseline instead; correctly distinguished from analytics-and-reporting, competitor-analysis, and social-strategy.
© social-media-skills, MIT. Rendered from Markdown: HTML in the file is shown as text, images as links, and headings moved down two levels. Raw file
Files
SKILL.md and 5 other files (references) in skills/content-audit of social-media-skills/skills.
- SKILL.md
- evals/evals.json
- references/content-audit-2026-reality.md
- references/scope-and-connections.md
- references/the-audit-framework.md
- references/triage-and-recipes.md
Open the folder on GitHubat commit 6e30eeb
Compare with similar skills
Content Audit next to the 5 skills that share the most tags, products or categories with it. Stars are the repository's; “used in” counts other GitHub owners with a copy.
| Skill | Stars | Used in | Tokens | Auto-check | Licence | Repo updated |
|---|---|---|---|---|---|---|
| Content Audit this skillsocial-media-skills/skills | 134 | — | ~1.5k | Automated safety check: Pass | MIT | |
| SEO Content Brief GeneratorAgriciDaniel/claude-seo | 19k | 2 repos | ~2.6k | Automated safety check: Pass | MIT | |
| Getxapi ConnectLeoYeAI/openclaw-marketing-skills | 1k | 1 repos | ~715 | Automated safety check: Pass | Custom licence | |
| Strategic SEO PlanningAgriciDaniel/claude-seo | 19k | 5 repos | ~1.1k | Automated safety check: Pass | MIT | |
| Marketing StrategistCoWork-OS/CoWork-OS | 480 | — | ~893 | Automated safety check: Pass | MIT | |
| X Twitter ConnectLeoYeAI/openclaw-marketing-skills | 1k | 1 repos | ~1.6k | Automated safety check: Pass | Custom licence |
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Related
Questions about Content Audit
What does Content Audit do?
Audit an existing social media account and its content — the retrospective reality-check of what's working and what isn't. Content Audit is an agent skill from social-media-skills/skills. Audit an existing social media account and its content — the retrospective reality-check of what's working and what isn't.
When should I use Content Audit?
Content Audit fits situations like: someone wants to audit my content/account; whats working and what isnt; clean up my profile/feed; I post a lot but its not working.
How do I install Content Audit in Claude Code?
Run `npx skills add social-media-skills/skills --skill content-audit -a claude-code`. Or copy the skill folder (skills/content-audit in social-media-skills/skills) into .claude/skills/content-audit in your project. Claude Code loads it when a task matches its description.
How do I install Content Audit in Codex?
Run `npx skills add social-media-skills/skills --skill content-audit -a codex`. Or copy the skill folder (skills/content-audit in social-media-skills/skills) into .agents/skills/content-audit in your project. Codex loads it when a task matches its description.
Can I use Content Audit in Cursor, Gemini CLI or GitHub Copilot?
Cursor, Gemini CLI, GitHub Copilot and OpenCode also load SKILL.md folders. With the skills CLI, run `npx skills add social-media-skills/skills --skill content-audit -a cursor` (or -a gemini-cli, github-copilot or opencode for the others). To copy it by hand, put the folder in .cursor/skills/content-audit, .gemini/skills/content-audit, .github/skills/content-audit and .opencode/skills/content-audit in your project.
What does Content Audit need to run?
SKILL.md names no scripts, command-line tools or credentials: Content Audit is instructions for the agent only.
Does Content Audit access the network?
SKILL.md contains no URLs. Any network use would come from the scripts or tools the agent runs. This is read from the text; nothing was executed.
Is Content Audit safe to install?
Our automated static check of SKILL.md found no risky patterns, such as piping downloads into a shell, reading credential files or hidden Unicode. It is not a guarantee. Review the folder before installing.
What licence does Content Audit use?
Content Audit is published under the MIT licence (the repository's licence). It allows redistribution, so the full SKILL.md is shown on this page.
How many tokens does Content Audit use?
About 1.5k tokens (SKILL.md is roughly 5.8k characters). Agents keep only the skill's name and description in context until a task matches; then they load SKILL.md in full. Its references folder adds about 3k tokens, read only when the agent opens those files.
What are the alternatives to Content Audit?
Skills that share tags, products or a category with Content Audit: SEO Content Brief Generator (AgriciDaniel/claude-seo, 19k stars), Getxapi Connect (LeoYeAI/openclaw-marketing-skills, 1k stars), Strategic SEO Planning (AgriciDaniel/claude-seo, 19k stars) and Marketing Strategist (CoWork-OS/CoWork-OS, 480 stars). The comparison table on this page puts their stars, adoption, token cost, safety result and licence side by side.
Who maintains Content Audit?
social-media-skills (a GitHub organization) maintains it in social-media-skills/skills, which has 134 GitHub stars. The repository holds 106 skills in this directory. The repository was last updated on October 1, 2026.
Source: social-media-skills/skills on GitHub. Facts on this page come from the repository at the commit we read; the author's words are quoted as theirs.