Hormozi Ad Factory
pedronauck/skills
Generates 150-750+ ad variations using Alex Hormozi's combinatorial Hook x Meat x CTA framework.
Squad of 33 copywriting personas led by a router agent, covering direct response, funnels, offers, persuasion, negotiation, pitch and SaaS copy, plus 15 runnable tasks.
SKILL.md written in Portuguese; this summary is our English description.
Install Copy Master Squad
$ npx skills add ohmyjahh/xquads-squads --skill copy-master -a claude-codeProject install by default; add -g for ~/.claude/skills/.
$ gh skill install ohmyjahh/xquads-squads copy-master --agent claude-codeProject scope by default; add --scope user for a personal install. Needs GitHub CLI 2.90.0 or later (public preview).
$ git clone --depth 1 https://github.com/ohmyjahh/xquads-squads.git skills-src && mkdir -p .claude/skills && cp -r skills-src/copy-master .claude/skills/copy-master && rm -rf skills-srcUse ~/.claude/skills/ instead of .claude/skills for a personal install. The folder must contain SKILL.md.
Claude Code skills documentation · loads skills from .claude/skills/
Install the "copy-master" agent skill from https://github.com/ohmyjahh/xquads-squads/tree/main/copy-master into .claude/skills/copy-master/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "copy-master", then confirm the skill loads.Claude Code copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
$skill-installer install https://github.com/ohmyjahh/xquads-squads/tree/main/copy-masterType this inside Codex. $skill-installer <name> installs a curated skill from openai/skills. The installer writes to $CODEX_HOME/skills (default ~/.codex/skills). Restart Codex if the skill does not show up.
$ npx skills add ohmyjahh/xquads-squads --skill copy-master -a codexProject install goes to .agents/skills/; add -g for ~/.codex/skills/.
$ gh skill install ohmyjahh/xquads-squads copy-master --agent codexProject scope by default (.agents/skills/); add --scope user for a personal install.
$ git clone --depth 1 https://github.com/ohmyjahh/xquads-squads.git skills-src && mkdir -p .agents/skills && cp -r skills-src/copy-master .agents/skills/copy-master && rm -rf skills-srcUse ~/.agents/skills/ instead of .agents/skills for a personal install.
Codex skills documentation · loads skills from .agents/skills/
Install the "copy-master" agent skill from https://github.com/ohmyjahh/xquads-squads/tree/main/copy-master into .agents/skills/copy-master/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "copy-master", then confirm the skill loads.Codex copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
$ npx skills add ohmyjahh/xquads-squads --skill copy-master -a cursorProject install goes to .agents/skills/; add -g for ~/.cursor/skills/.
$ gh skill install ohmyjahh/xquads-squads copy-master --agent cursorProject scope by default (.agents/skills/); add --scope user for a personal install.
$ git clone --depth 1 https://github.com/ohmyjahh/xquads-squads.git skills-src && mkdir -p .cursor/skills && cp -r skills-src/copy-master .cursor/skills/copy-master && rm -rf skills-srcUse ~/.cursor/skills/ instead of .cursor/skills for a personal install.
Cursor skills documentation · loads skills from .cursor/skills/, .agents/skills/, .claude/skills/, .codex/skills/
Install the "copy-master" agent skill from https://github.com/ohmyjahh/xquads-squads/tree/main/copy-master into .cursor/skills/copy-master/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "copy-master", then confirm the skill loads.Cursor copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
$ gemini skills install https://github.com/ohmyjahh/xquads-squads.git --path copy-master--scope user (default) or --scope workspace; --path is the subfolder of the repo that holds the skill; --consent skips the security confirmation prompt.
$ npx skills add ohmyjahh/xquads-squads --skill copy-master -a gemini-cliProject install goes to .agents/skills/; add -g for ~/.gemini/skills/.
$ gh skill install ohmyjahh/xquads-squads copy-master --agent gemini-cliProject scope by default (.agents/skills/); add --scope user for a personal install.
$ git clone --depth 1 https://github.com/ohmyjahh/xquads-squads.git skills-src && mkdir -p .gemini/skills && cp -r skills-src/copy-master .gemini/skills/copy-master && rm -rf skills-srcUse ~/.gemini/skills/ instead of .gemini/skills for a personal install, then run /skills reload.
Gemini CLI skills documentation · loads skills from .gemini/skills/, .agents/skills/
Install the "copy-master" agent skill from https://github.com/ohmyjahh/xquads-squads/tree/main/copy-master into .gemini/skills/copy-master/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "copy-master", then confirm the skill loads.Gemini CLI copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
$ gh skill install ohmyjahh/xquads-squads copy-masterInstalls for Copilot at project scope by default; add --scope user for a personal install. Preview a skill first with gh skill preview. Needs GitHub CLI 2.90.0 or later (public preview).
$ npx skills add ohmyjahh/xquads-squads --skill copy-master -a github-copilotProject install goes to .agents/skills/; add -g for ~/.copilot/skills/.
$ git clone --depth 1 https://github.com/ohmyjahh/xquads-squads.git skills-src && mkdir -p .github/skills && cp -r skills-src/copy-master .github/skills/copy-master && rm -rf skills-srcUse ~/.copilot/skills/ instead of .github/skills for a personal install. Commit .github/skills so cloud agent and code review can use it.
GitHub Copilot skills documentation · loads skills from .github/skills/, .claude/skills/, .agents/skills/
Install the "copy-master" agent skill from https://github.com/ohmyjahh/xquads-squads/tree/main/copy-master into .github/skills/copy-master/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "copy-master", then confirm the skill loads.GitHub Copilot copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
$ npx skills add ohmyjahh/xquads-squads --skill copy-master -a opencodeOpenCode documents no install command of its own. Project install goes to .agents/skills/; add -g for ~/.config/opencode/skills/.
$ gh skill install ohmyjahh/xquads-squads copy-master --agent opencodeProject scope by default (.agents/skills/); add --scope user for a personal install.
$ git clone --depth 1 https://github.com/ohmyjahh/xquads-squads.git skills-src && mkdir -p .opencode/skills && cp -r skills-src/copy-master .opencode/skills/copy-master && rm -rf skills-srcUse ~/.config/opencode/skills/ instead of .opencode/skills for a personal install.
OpenCode skills documentation · loads skills from .opencode/skills/, .claude/skills/, .agents/skills/
Install the "copy-master" agent skill from https://github.com/ohmyjahh/xquads-squads/tree/main/copy-master into .opencode/skills/copy-master/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "copy-master", then confirm the skill loads.OpenCode copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
Facts
- Skill name
copy-master- GitHub stars
- 277
- Token cost
- ~1.1k tokens
- SKILL.md length
- 333 words
- Files
- 68
- Skills in repo
- 15
- Repo updated
- First seen
- Licence
- MIT
At a glance
Squad of 33 copywriting personas led by a router agent, covering direct response, funnels, offers, persuasion, negotiation, pitch and SaaS copy, plus 15 runnable tasks.
- Works in 5 steps: Leia agents/copy-master-chief.md por… → Carregue data/routing-catalog.yaml como… → Cumprimente com o greeting da persona e… → …
- Writing a sales page, funnel or email sequence that needs deeper persuasion
- SKILL.md covers Como ativar, Executando uma task, Agentes and Tasks (15), plus 4 more sections
- Instructions only: no scripts, shell commands, URLs or credentials in SKILL.md
What it does
A Portuguese-language copywriting squad made of one chief agent and 32 specialist personas, each defined in its own file under `agents/` and modeled on a well-known copywriter or persuasion expert. The agent starts by reading `agents/copy-master-chief.md`, absorbs the routing catalog in `data/routing-catalog.yaml`, greets you in persona and then hands your request to the fitting specialist until you type `*exit`.
The squad aims at copy that needs extra depth in persuasion psychology, negotiation, pitch decks, webinar scripts and SaaS product copy, or cases where the basic Copy Squad falls short. Fifteen task scripts in `tasks/`, such as analyzing and critiquing copy, creating funnel copy and offers, and writing ad copy, bullets and email sequences, define their inputs, steps and output formats. Tasks flagged for elicitation need your answers at each prompt, and nothing depends on slash commands or plugins.
When your agent uses it
- Writing a sales page, funnel or email sequence that needs deeper persuasion
- Preparing a pitch deck narrative or a negotiation script
- Planning a webinar script or SaaS product copy
- Critiquing or diagnosing existing copy before rewriting it
Example prompts
- “Write a three-email launch sequence for my invoicing app using the copy squad.”
- “Critique this landing page headline and suggest stronger alternatives.”
- “Prepare a pitch narrative for my SaaS startup with the squad's pitch specialist.”
- “Create an offer for my eight-week coaching program and write the bullets for its sales page.”
Requirements
- File read access to the skill folder (agent, task and data files)
Workflow steps
5 steps, taken from the first numbered list in SKILL.md.
- Leia agents/copy-master-chief.md por completo. E a definicao autocontida do chefe do
- Carregue data/routing-catalog.yaml como contexto de roteamento. Nao exiba o conteudo,
- Cumprimente com o greeting da persona e aguarde a demanda.
- Ao rotear para um especialista, leia agents/.md e assuma
- Permaneca no squad ate receber *exit.
What it can do on your machine
Read from SKILL.md and the folder at commit cd5e798. It shows what the files ask for, not the result of running them.
Tool permissions
Pre-approves nothing: there is no allowed-tools line, so your agent's usual permission prompts apply.
From allowed-tools in the SKILL.md frontmatter.
Runs code
No scripts in the folder and no shell commands in SKILL.md.
From the folder's file list and the shell code blocks in SKILL.md.
Network
No URLs in SKILL.md.
From URLs in SKILL.md, links to its own repository left out.
Credentials
Names no API keys, tokens, secrets or passwords.
From names ending in _API_KEY, _TOKEN, _SECRET, _KEY or _PASSWORD in SKILL.md.
Context cost
Copy Master Squad loads about 1.1k tokens when it runs. Until then it costs about 132 tokens; SKILL.md has 333 words of instructions outside code blocks.
Estimates: characters ÷ 4, the usual rule of thumb; real counts depend on the model's tokenizer. Scripts and assets cost tokens only if the agent reads them.
Safety
Auto-check passed
The automated check found no risky patterns in SKILL.md.
Automated static check — not a guarantee. Review scripts before installing. It scans the text of SKILL.md for risky patterns (piping downloads into a shell, reading credential files, hidden Unicode, destructive commands); files beside SKILL.md are not scanned.
SKILL.md
The full file from ohmyjahh/xquads-squads at commit cd5e798, republished under its MIT licence (© ohmyjahh). 333 words, ~1,085 tokens.
Download SKILL.mdSave it as
.claude/skills/copy-master/SKILL.md (or your agent's skills folder). This skill also uses 67 other files; get the full folder from GitHub.- name
- copy-master
- description
- Versao 2.0 do Copy Squad com 33 agentes: os copywriters classicos mais especialistas em persuasao, negociacao, pitch e copy de SaaS (Robert Cialdini, Chris Voss, Oren Klaff, Joanna Wiebe, Sabri Suby, Alex Hormozi). Use quando a demanda de copy exigir profundidade extra em psicologia da persuasao, negociacao, pitch deck, roteiro de webinario ou copy de produto SaaS, ou quando o Copy Squad basico ficar curto. Gatilhos: persuasao, pitch, negociacao, webinario, copy de SaaS, gatilhos mentais, storytelling de vendas.
- license
- MIT
- metadata.squad
- Copy Master
- metadata.version
- 2.0.0
- metadata.agents
- 33
- metadata.author
- Xquads by Synkra
Copy Master
Dominio: Elite copywriting 2.0 — direct response, email, funnels, VSLs, sales letters, offers, brand copy, persuasion psychology, negotiation, pitch, SaaS conversion
Como ativar
Todos os caminhos abaixo sao relativos a raiz desta skill. Leia os arquivos diretamente do disco com a ferramenta de leitura do seu ambiente. Nao existe dependencia de slash command, de plugin ou de qualquer cliente especifico.
- Leia
agents/copy-master-chief.mdpor completo. E a definicao autocontida do chefe do squad: persona, principios, logica de roteamento e limites. Adote-a. - Carregue
data/routing-catalog.yamlcomo contexto de roteamento. Nao exiba o conteudo, apenas absorva. - Cumprimente com o
greetingda persona e aguarde a demanda. - Ao rotear para um especialista, leia
agents/<especialista>.mde assuma aquela persona, mantendo o briefing que o chefe montou. - Permaneca no squad ate receber
*exit.
Executando uma task
As tasks em tasks/ sao roteiros executaveis com entradas, passos e formato de saida definidos. Leia o arquivo inteiro antes de comecar e siga os passos na ordem. Tasks marcadas com elicit: true exigem resposta do usuario em cada ponto de elicitacao — nao presuma respostas nem pule etapas.
Agentes
Chefe do squad — agents/copy-master-chief.md
Especialistas (32)
agents/alex-hormozi.mdagents/andre-chaperon.mdagents/ben-settle.mdagents/blair-warren.mdagents/chris-voss.mdagents/claude-hopkins.mdagents/clayton-makepeace.mdagents/dan-kennedy.mdagents/dan-koe.mdagents/david-deutsch.mdagents/david-ogilvy.mdagents/eugene-schwartz.mdagents/evaldo-albuquerque.mdagents/frank-kern.mdagents/gary-bencivenga.mdagents/gary-halbert.mdagents/jim-rutz.mdagents/joanna-wiebe.mdagents/joe-sugarman.mdagents/john-caples.mdagents/john-carlton.mdagents/jon-benson.mdagents/oren-klaff.mdagents/parris-lampropoulos.mdagents/robert-cialdini.mdagents/robert-collier.mdagents/rosser-reeves.mdagents/russell-brunson.mdagents/ry-schwartz.mdagents/sabri-suby.mdagents/stefan-georgi.mdagents/todd-brown.md
Tasks (15)
tasks/analyze-copy.mdtasks/create-funnel-copy.mdtasks/create-offer.mdtasks/critique-copy.mdtasks/diagnose.mdtasks/review.mdtasks/write-ad-copy.mdtasks/write-bullets.mdtasks/write-email-sequence.mdtasks/write-headline.mdtasks/write-landing-page.mdtasks/write-pitch-deck.mdtasks/write-sales-letter.mdtasks/write-vsl-script.mdtasks/write-webinar-script.md
Workflows (4)
Sequencias multi-agente ja encadeadas. Siga as fases na ordem declarada.
workflows/wf-copy-review-cycle.yamlworkflows/wf-full-copy-project.yamlworkflows/wf-launch-sequence.yamlworkflows/wf-vsl-production.yaml
Checklists
Rode antes de entregar. Nao declare a entrega pronta com item em aberto.
checklists/output-quality.md
Dados de referencia
data/books-resources.yamldata/champion-swipe-files.yamldata/copy-frameworks.yamldata/persuasion-psychology.yamldata/routing-catalog.yaml
Convencoes
- Comandos do agente usam o prefixo
*(*help,*exit, e os declarados na persona). - Responda em portugues (pt-BR), salvo pedido explicito em contrario.
- O chefe do squad nao executa o trabalho do especialista: ele diagnostica e delega.
- Um agente por vez. Troca de agente encerra a persona anterior.
Parte do Xquads — Agent Skills padrao aberto.
© ohmyjahh, MIT. Rendered from Markdown: HTML in the file is shown as text, images as links, and headings moved down two levels. Raw file
Files
SKILL.md and 67 other files in copy-master of ohmyjahh/xquads-squads.
- SKILL.md
- README.md
- agents/alex-hormozi.md
- agents/andre-chaperon.md
- agents/ben-settle.md
- agents/blair-warren.md
- agents/chris-voss.md
- agents/claude-hopkins.md
- agents/clayton-makepeace.md
- agents/copy-master-chief.md
- agents/dan-kennedy.md
- agents/dan-koe.md
- agents/david-deutsch.md
- agents/david-ogilvy.md
- agents/eugene-schwartz.md
- agents/evaldo-albuquerque.md
- agents/frank-kern.md
- agents/gary-bencivenga.md
- agents/gary-halbert.md
- agents/jim-rutz.md
- … and 48 more
Open the folder on GitHubat commit cd5e798
Compare with similar skills
Copy Master Squad next to the 5 skills that share the most tags, products or categories with it. Stars are the repository's; “used in” counts other GitHub owners with a copy.
| Skill | Stars | Used in | Tokens | Auto-check | Licence | Repo updated |
|---|---|---|---|---|---|---|
| Copy Master Squad this skillohmyjahh/xquads-squads | 277 | — | ~1.1k | Automated safety check: Pass | MIT | |
| Hormozi Ad Factorypedronauck/skills | 634 | — | ~2.1k | Automated safety check: Pass | None | |
| Money Contentiamzifei/show-me-the-money | 1k | — | ~9.6k | Automated safety check: Pass | Custom licence | |
| Copywriting Frameworksthatrebeccarae/claude-marketing | 161 | — | ~1.8k | Automated safety check: Pass | MIT | |
| Marketingericrisco/rsc-harness | 180 | — | ~3.7k | Automated safety check: Pass | MIT | |
| Copywriting Manager SequenceOthmane-Khadri/YALC-the-GTM-operating-system | 318 | — | ~2.7k | Automated safety check: Pass | MIT |
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Questions about Copy Master Squad
What does Copy Master Squad do?
Squad of 33 copywriting personas led by a router agent, covering direct response, funnels, offers, persuasion, negotiation, pitch and SaaS copy, plus 15 runnable tasks. A Portuguese-language copywriting squad made of one chief agent and 32 specialist personas, each defined in its own file under `agents/` and modeled on a well-known copywriter or persuasion expert.yaml`, greets you in persona and then hands your request to the fitting specialist until you type `*exit`.
When should I use Copy Master Squad?
Copy Master Squad fits situations like: writing a sales page, funnel or email sequence that needs deeper persuasion; preparing a pitch deck narrative or a negotiation script; planning a webinar script or SaaS product copy; critiquing or diagnosing existing copy before rewriting it.
How do I install Copy Master Squad in Claude Code?
Run `npx skills add ohmyjahh/xquads-squads --skill copy-master -a claude-code`. Or copy the skill folder (copy-master in ohmyjahh/xquads-squads) into .claude/skills/copy-master in your project. Claude Code loads it when a task matches its description.
How do I install Copy Master Squad in Codex?
Run `npx skills add ohmyjahh/xquads-squads --skill copy-master -a codex`. Or copy the skill folder (copy-master in ohmyjahh/xquads-squads) into .agents/skills/copy-master in your project. Codex loads it when a task matches its description.
Can I use Copy Master Squad in Cursor, Gemini CLI or GitHub Copilot?
Cursor, Gemini CLI, GitHub Copilot and OpenCode also load SKILL.md folders. With the skills CLI, run `npx skills add ohmyjahh/xquads-squads --skill copy-master -a cursor` (or -a gemini-cli, github-copilot or opencode for the others). To copy it by hand, put the folder in .cursor/skills/copy-master, .gemini/skills/copy-master, .github/skills/copy-master and .opencode/skills/copy-master in your project.
What does Copy Master Squad need to run?
SKILL.md names no scripts, command-line tools or credentials: Copy Master Squad is instructions for the agent only. Our summary lists: File read access to the skill folder (agent, task and data files).
Does Copy Master Squad access the network?
SKILL.md contains no URLs. Any network use would come from the scripts or tools the agent runs. This is read from the text; nothing was executed.
Is Copy Master Squad safe to install?
Our automated static check of SKILL.md found no risky patterns, such as piping downloads into a shell, reading credential files or hidden Unicode. It is not a guarantee. Review the folder before installing.
What licence does Copy Master Squad use?
Copy Master Squad is published under the MIT licence (declared in SKILL.md). It allows redistribution, so the full SKILL.md is shown on this page.
How many tokens does Copy Master Squad use?
About 1.1k tokens (SKILL.md is roughly 4.3k characters). Agents keep only the skill's name and description in context until a task matches; then they load SKILL.md in full.
What are the alternatives to Copy Master Squad?
Skills that share tags, products or a category with Copy Master Squad: Hormozi Ad Factory (pedronauck/skills, 634 stars), Money Content (iamzifei/show-me-the-money, 1k stars), Copywriting Frameworks (thatrebeccarae/claude-marketing, 161 stars) and Marketing (ericrisco/rsc-harness, 180 stars). The comparison table on this page puts their stars, adoption, token cost, safety result and licence side by side.
Who maintains Copy Master Squad?
ohmyjahh (a GitHub user) maintains it in ohmyjahh/xquads-squads, which has 277 GitHub stars. The repository holds 15 skills in this directory. The repository was last updated on September 29, 2026.
Source: ohmyjahh/xquads-squads on GitHub. Facts on this page come from the repository at the commit we read; the author's words are quoted as theirs.