Agent skill

Linkedin Ads Audit

by irinabuht12-oss in irinabuht12-oss/marketing-skills

LinkedIn Ads campaign analysis for B2B marketers detecting CTR issues, audience quality problems, lead gen form friction, and budget inefficiencies.

No licenceAuto-check passedMarketing & SEO

Install Linkedin Ads Audit

skills CLI
$ npx skills add irinabuht12-oss/marketing-skills --skill linkedin-ads-audit -a claude-code

Project install by default; add -g for ~/.claude/skills/.

GitHub CLI
$ gh skill install irinabuht12-oss/marketing-skills linkedin-ads-audit --agent claude-code

Project scope by default; add --scope user for a personal install. Needs GitHub CLI 2.90.0 or later (public preview).

Manual copy
$ git clone --depth 1 https://github.com/irinabuht12-oss/marketing-skills.git skills-src && mkdir -p .claude/skills && cp -r skills-src/skills/linkedin-ads-audit .claude/skills/linkedin-ads-audit && rm -rf skills-src

Use ~/.claude/skills/ instead of .claude/skills for a personal install. The folder must contain SKILL.md.

Claude Code skills documentation · loads skills from .claude/skills/

Facts

Skill name
linkedin-ads-audit
GitHub stars
4.1k
Token cost
~1.2k tokens
SKILL.md length
357 words
Files
1
Skills in repo
48
Repo updated
First seen
Licence
None found

At a glance

LinkedIn Ads campaign analysis for B2B marketers detecting CTR issues, audience quality problems, lead gen form friction, and budget inefficiencies.

  • Works in 6 steps: Request campaign data - Campaign Manager… → Benchmark performance - Compare against… → Analyze audience quality - Job titles,… → …
  • Pasting LinkedIn campaign exports
  • SKILL.md covers Process, LinkedIn Ads Benchmarks (B2B), Audience Quality Checklist and Lead Gen Form Friction Analysis, plus 5 more sections
  • Calls claude; reaches connector.get-ryze.ai

What it does

Linkedin Ads Audit is an agent skill from irinabuht12-oss/marketing-skills. LinkedIn Ads campaign analysis for B2B marketers detecting CTR issues, audience quality problems, lead gen form friction, and budget inefficiencies. Use when pasting LinkedIn campaign exports, analyzing B2B ad performance, or auditing LinkedIn advertising spend. Platform: LinkedIn.

Its SKILL.md is about 1.2k tokens, which your agent loads only when the skill is triggered. It is a single SKILL.md file with no bundled scripts.

It sits in Marketing & SEO, covering Paid advertising and Lead generation. It works with LinkedIn. The repository describes itself as: Claude skills for marketing: 49 free marketing skills for Claude Code and claude.ai (Google Ads, Meta Ads, SEO, AI visibility) + the Ryze Google Ads MCP / Meta Ads MCP: claude….

When your agent uses it

  • Pasting LinkedIn campaign exports
  • Analyzing B2B ad performance
  • Auditing LinkedIn advertising spend

Example prompts

  • “/linkedin-ads-audit”

Workflow steps

6 steps, taken from the first numbered list in SKILL.md.

  1. Request campaign data - Campaign Manager export or pasted metrics
  2. Benchmark performance - Compare against LinkedIn B2B benchmarks
  3. Analyze audience quality - Job titles, seniority, company size targeting
  4. Check lead gen forms - Field count, friction points, completion rates
  5. Evaluate budget efficiency - CPL, CPC, spend distribution
  6. Deliver prioritized fixes

What it can do on your machine

Read from SKILL.md and the folder at commit 1bb135e. It shows what the files ask for, not the result of running them.

  • Tool permissions

    Pre-approves nothing: there is no allowed-tools line, so your agent's usual permission prompts apply.

    From allowed-tools in the SKILL.md frontmatter.

  • Runs code

    Shell commands in SKILL.md call:

    • claude

    From the folder's file list and the shell code blocks in SKILL.md.

  • Network

    Hosts in commands or code, which the agent is likely to contact:

    • connector.get-ryze.ai

    Also links to:

    • get-ryze.ai

    From URLs in SKILL.md, links to its own repository left out.

  • Credentials

    Names no API keys, tokens, secrets or passwords.

    From names ending in _API_KEY, _TOKEN, _SECRET, _KEY or _PASSWORD in SKILL.md.

Context cost

Linkedin Ads Audit loads about 1.2k tokens when it runs. Until then it costs about 75 tokens; SKILL.md has 357 words of instructions outside code blocks.

Always · name and description, kept in context so the agent knows when to use it
~75
When it runs · the whole SKILL.md, loaded when a task matches
~1.2k

Estimates: characters ÷ 4, the usual rule of thumb; real counts depend on the model's tokenizer. Scripts and assets cost tokens only if the agent reads them.

Safety

Auto-check passed

The automated check found no risky patterns in SKILL.md.

Automated static check — not a guarantee. Review scripts before installing. It scans the text of SKILL.md for risky patterns (piping downloads into a shell, reading credential files, hidden Unicode, destructive commands); files beside SKILL.md are not scanned.

SKILL.md

Without a licence we can't republish the file, so here is its outline and opening line. It has 357 words (~1,215 tokens).

“Analyze LinkedIn ad campaigns for B2B performance optimization.”

— opening of SKILL.md by irinabuht12-oss
name
linkedin-ads-audit
metadata
platform: LinkedIn

Read the full SKILL.md on GitHub

Files

Just SKILL.md in skills/linkedin-ads-audit of irinabuht12-oss/marketing-skills.

Open the folder on GitHubat commit 1bb135e

Compare with similar skills

Linkedin Ads Audit next to the 5 skills that share the most tags, products or categories with it. Stars are the repository's; “used in” counts other GitHub owners with a copy.

Linkedin Ads Audit compared with similar skills
SkillStarsUsed inTokensAuto-checkLicenceRepo updated
Linkedin Ads Audit this skillirinabuht12-oss/marketing-skills4.1k—~1.2kAutomated safety check: PassNone
LinkedIn Ads Managementivangfalco/ads-skills279—~1.7kAutomated safety check: PassCustom licence
Meta Ads for B2Bivangfalco/ads-skills279—~2.4kAutomated safety check: PassCustom licence
LinkedIn Ads AuditAgriciDaniel/claude-ads9.9k—~510Automated safety check: PassMIT
Paid Ads Linkedinnowork-studio/notfair-plugin3.9k—~274Automated safety check: PassMIT
Marketing Demand Acquisitionalirezarezvani/claude-skills28k1 repos~2.5kAutomated safety check: PassMIT

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Works with

Categories

Questions about Linkedin Ads Audit

What does Linkedin Ads Audit do?

LinkedIn Ads campaign analysis for B2B marketers detecting CTR issues, audience quality problems, lead gen form friction, and budget inefficiencies. Linkedin Ads Audit is an agent skill from irinabuht12-oss/marketing-skills. LinkedIn Ads campaign analysis for B2B marketers detecting CTR issues, audience quality problems, lead gen form friction, and budget inefficiencies.

When should I use Linkedin Ads Audit?

Linkedin Ads Audit fits situations like: pasting LinkedIn campaign exports; analyzing B2B ad performance; auditing LinkedIn advertising spend.

How do I install Linkedin Ads Audit in Claude Code?

Run `npx skills add irinabuht12-oss/marketing-skills --skill linkedin-ads-audit -a claude-code`. Or copy the skill folder (skills/linkedin-ads-audit in irinabuht12-oss/marketing-skills) into .claude/skills/linkedin-ads-audit in your project. Claude Code loads it when a task matches its description.

How do I install Linkedin Ads Audit in Codex?

Run `npx skills add irinabuht12-oss/marketing-skills --skill linkedin-ads-audit -a codex`. Or copy the skill folder (skills/linkedin-ads-audit in irinabuht12-oss/marketing-skills) into .agents/skills/linkedin-ads-audit in your project. Codex loads it when a task matches its description.

Can I use Linkedin Ads Audit in Cursor, Gemini CLI or GitHub Copilot?

Cursor, Gemini CLI, GitHub Copilot and OpenCode also load SKILL.md folders. With the skills CLI, run `npx skills add irinabuht12-oss/marketing-skills --skill linkedin-ads-audit -a cursor` (or -a gemini-cli, github-copilot or opencode for the others). To copy it by hand, put the folder in .cursor/skills/linkedin-ads-audit, .gemini/skills/linkedin-ads-audit, .github/skills/linkedin-ads-audit and .opencode/skills/linkedin-ads-audit in your project.

What does Linkedin Ads Audit need to run?

Going by SKILL.md and its folder, Linkedin Ads Audit needs the command-line tools its instructions call (claude).

Does Linkedin Ads Audit access the network?

SKILL.md names 2 domains. In commands or code: connector.get-ryze.ai; the agent is likely to contact it when it follows the instructions. As links in the text: get-ryze.ai. This is read from the text; nothing was executed.

Is Linkedin Ads Audit safe to install?

Our automated static check of SKILL.md found no risky patterns, such as piping downloads into a shell, reading credential files or hidden Unicode. It is not a guarantee. Review the folder before installing.

What licence does Linkedin Ads Audit use?

No licence was found for Linkedin Ads Audit or its repository. Without one, default copyright applies: ask the author before reusing or redistributing it.

How many tokens does Linkedin Ads Audit use?

About 1.2k tokens (SKILL.md is roughly 4.9k characters). Agents keep only the skill's name and description in context until a task matches; then they load SKILL.md in full.

What are the alternatives to Linkedin Ads Audit?

Skills that share tags, products or a category with Linkedin Ads Audit: LinkedIn Ads Management (ivangfalco/ads-skills, 279 stars), Meta Ads for B2B (ivangfalco/ads-skills, 279 stars), LinkedIn Ads Audit (AgriciDaniel/claude-ads, 9.9k stars) and Paid Ads Linkedin (nowork-studio/notfair-plugin, 3.9k stars). The comparison table on this page puts their stars, adoption, token cost, safety result and licence side by side.

Who maintains Linkedin Ads Audit?

irinabuht12-oss (a GitHub user) maintains it in irinabuht12-oss/marketing-skills, which has 4,053 GitHub stars. The repository holds 48 skills in this directory. The repository was last updated on September 24, 2026.

Source: irinabuht12-oss/marketing-skills on GitHub. Facts on this page come from the repository at the commit we read; the author's words are quoted as theirs.