A skill your agent uses when orchestrating Tier 1/2/3 launches with repeatable workstreams and governance.
$ npx skills add gtmagents/gtm-agents --skill launch-plays -a claude-codeProject install by default; add -g for ~/.claude/skills/.
$ gh skill install gtmagents/gtm-agents launch-plays --agent claude-codeProject scope by default; add --scope user for a personal install. Needs GitHub CLI 2.90.0 or later (public preview).
$ git clone --depth 1 https://github.com/gtmagents/gtm-agents.git skills-src && mkdir -p .claude/skills && cp -r skills-src/plugins/product-marketing/skills/launch-plays .claude/skills/launch-plays && rm -rf skills-srcUse ~/.claude/skills/ instead of .claude/skills for a personal install. The folder must contain SKILL.md.
Claude Code skills documentation · loads skills from .claude/skills/
Install the "launch-plays" agent skill from https://github.com/gtmagents/gtm-agents/tree/main/plugins/product-marketing/skills/launch-plays into .claude/skills/launch-plays/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "launch-plays", then confirm the skill loads.Claude Code copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
$skill-installer install https://github.com/gtmagents/gtm-agents/tree/main/plugins/product-marketing/skills/launch-playsType this inside Codex. $skill-installer <name> installs a curated skill from openai/skills. The installer writes to $CODEX_HOME/skills (default ~/.codex/skills). Restart Codex if the skill does not show up.
$ npx skills add gtmagents/gtm-agents --skill launch-plays -a codexProject install goes to .agents/skills/; add -g for ~/.codex/skills/.
$ gh skill install gtmagents/gtm-agents launch-plays --agent codexProject scope by default (.agents/skills/); add --scope user for a personal install.
$ git clone --depth 1 https://github.com/gtmagents/gtm-agents.git skills-src && mkdir -p .agents/skills && cp -r skills-src/plugins/product-marketing/skills/launch-plays .agents/skills/launch-plays && rm -rf skills-srcUse ~/.agents/skills/ instead of .agents/skills for a personal install.
Codex skills documentation · loads skills from .agents/skills/
Install the "launch-plays" agent skill from https://github.com/gtmagents/gtm-agents/tree/main/plugins/product-marketing/skills/launch-plays into .agents/skills/launch-plays/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "launch-plays", then confirm the skill loads.Codex copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
$ npx skills add gtmagents/gtm-agents --skill launch-plays -a cursorProject install goes to .agents/skills/; add -g for ~/.cursor/skills/.
$ gh skill install gtmagents/gtm-agents launch-plays --agent cursorProject scope by default (.agents/skills/); add --scope user for a personal install.
$ git clone --depth 1 https://github.com/gtmagents/gtm-agents.git skills-src && mkdir -p .cursor/skills && cp -r skills-src/plugins/product-marketing/skills/launch-plays .cursor/skills/launch-plays && rm -rf skills-srcUse ~/.cursor/skills/ instead of .cursor/skills for a personal install.
Cursor skills documentation · loads skills from .cursor/skills/, .agents/skills/, .claude/skills/, .codex/skills/
Install the "launch-plays" agent skill from https://github.com/gtmagents/gtm-agents/tree/main/plugins/product-marketing/skills/launch-plays into .cursor/skills/launch-plays/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "launch-plays", then confirm the skill loads.Cursor copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
$ gemini skills install https://github.com/gtmagents/gtm-agents.git --path plugins/product-marketing/skills/launch-plays--scope user (default) or --scope workspace; --path is the subfolder of the repo that holds the skill; --consent skips the security confirmation prompt.
$ npx skills add gtmagents/gtm-agents --skill launch-plays -a gemini-cliProject install goes to .agents/skills/; add -g for ~/.gemini/skills/.
$ gh skill install gtmagents/gtm-agents launch-plays --agent gemini-cliProject scope by default (.agents/skills/); add --scope user for a personal install.
$ git clone --depth 1 https://github.com/gtmagents/gtm-agents.git skills-src && mkdir -p .gemini/skills && cp -r skills-src/plugins/product-marketing/skills/launch-plays .gemini/skills/launch-plays && rm -rf skills-srcUse ~/.gemini/skills/ instead of .gemini/skills for a personal install, then run /skills reload.
Gemini CLI skills documentation · loads skills from .gemini/skills/, .agents/skills/
Install the "launch-plays" agent skill from https://github.com/gtmagents/gtm-agents/tree/main/plugins/product-marketing/skills/launch-plays into .gemini/skills/launch-plays/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "launch-plays", then confirm the skill loads.Gemini CLI copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
$ gh skill install gtmagents/gtm-agents launch-playsInstalls for Copilot at project scope by default; add --scope user for a personal install. Preview a skill first with gh skill preview. Needs GitHub CLI 2.90.0 or later (public preview).
$ npx skills add gtmagents/gtm-agents --skill launch-plays -a github-copilotProject install goes to .agents/skills/; add -g for ~/.copilot/skills/.
$ git clone --depth 1 https://github.com/gtmagents/gtm-agents.git skills-src && mkdir -p .github/skills && cp -r skills-src/plugins/product-marketing/skills/launch-plays .github/skills/launch-plays && rm -rf skills-srcUse ~/.copilot/skills/ instead of .github/skills for a personal install. Commit .github/skills so cloud agent and code review can use it.
GitHub Copilot skills documentation · loads skills from .github/skills/, .claude/skills/, .agents/skills/
Install the "launch-plays" agent skill from https://github.com/gtmagents/gtm-agents/tree/main/plugins/product-marketing/skills/launch-plays into .github/skills/launch-plays/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "launch-plays", then confirm the skill loads.GitHub Copilot copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
$ npx skills add gtmagents/gtm-agents --skill launch-plays -a opencodeOpenCode documents no install command of its own. Project install goes to .agents/skills/; add -g for ~/.config/opencode/skills/.
$ gh skill install gtmagents/gtm-agents launch-plays --agent opencodeProject scope by default (.agents/skills/); add --scope user for a personal install.
$ git clone --depth 1 https://github.com/gtmagents/gtm-agents.git skills-src && mkdir -p .opencode/skills && cp -r skills-src/plugins/product-marketing/skills/launch-plays .opencode/skills/launch-plays && rm -rf skills-srcUse ~/.config/opencode/skills/ instead of .opencode/skills for a personal install.
OpenCode skills documentation · loads skills from .opencode/skills/, .claude/skills/, .agents/skills/
Install the "launch-plays" agent skill from https://github.com/gtmagents/gtm-agents/tree/main/plugins/product-marketing/skills/launch-plays into .opencode/skills/launch-plays/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "launch-plays", then confirm the skill loads.OpenCode copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
launch-playsA skill your agent uses when orchestrating Tier 1/2/3 launches with repeatable workstreams and governance.
Launch Plays is an agent skill from gtmagents/gtm-agents. Use when orchestrating Tier 1/2/3 launches with repeatable workstreams and governance.
Its SKILL.md is about 280 tokens, which your agent loads only when the skill is triggered. It is a single SKILL.md file with no bundled scripts.
The repository describes itself as: Production-ready collection of GTM agents and specialized skills for claude code. Covers sales, marketing, customer success, and revenue operations workflows. The licence is Apache-2.0.
5 steps, taken from the first numbered list in SKILL.md.
Read from SKILL.md and the folder at commit 78e0419. It shows what the files ask for, not the result of running them.
Pre-approves nothing: there is no allowed-tools line, so your agent's usual permission prompts apply.
From allowed-tools in the SKILL.md frontmatter.
No scripts in the folder and no shell commands in SKILL.md.
From the folder's file list and the shell code blocks in SKILL.md.
No URLs in SKILL.md.
From URLs in SKILL.md, links to its own repository left out.
Names no API keys, tokens, secrets or passwords.
From names ending in _API_KEY, _TOKEN, _SECRET, _KEY or _PASSWORD in SKILL.md.
Launch Plays loads about 277 tokens when it runs. Until then it costs about 25 tokens; SKILL.md has 115 words of instructions outside code blocks.
Estimates: characters ÷ 4, the usual rule of thumb; real counts depend on the model's tokenizer. Scripts and assets cost tokens only if the agent reads them.
The automated check found no risky patterns in SKILL.md.
Automated static check — not a guarantee. Review scripts before installing. It scans the text of SKILL.md for risky patterns (piping downloads into a shell, reading credential files, hidden Unicode, destructive commands); files beside SKILL.md are not scanned.
The full file from gtmagents/gtm-agents at commit 78e0419, republished under its Apache-2.0 licence (© gtmagents). 115 words, ~277 tokens.
.claude/skills/launch-plays/SKILL.md (or your agent's skills folder).workflow-testing and automation teams to confirm infra readiness.© gtmagents, Apache-2.0. Rendered from Markdown: HTML in the file is shown as text, images as links, and headings moved down two levels. Raw file
Just SKILL.md in plugins/product-marketing/skills/launch-plays of gtmagents/gtm-agents.
Open the folder on GitHubat commit 78e0419
We found 1 copy of this SKILL.md (exact, near-identical or edited) in other folders, from 1 other GitHub owner. This page covers the copy in gtmagents/gtm-agents, which our catalogue first saw on October 7, 2026.
Launch Plays next to the 5 skills that share the most tags, products or categories with it. Stars are the repository's; “used in” counts other GitHub owners with a copy.
| Skill | Stars | Used in | Tokens | Auto-check | Licence | Repo updated |
|---|---|---|---|---|---|---|
| Launch Plays this skillgtmagents/gtm-agents | 414 | 1 repos | ~277 | Automated safety check: Pass | Apache-2.0 | |
| Launch Tier Planneraaron-he-zhu/aaron-marketing-skills | 2.9k | — | ~3.1k | Automated safety check: Pass | Apache-2.0 | |
| Launch Tiering Frameworkmohitagw15856/pm-claude-skills | 1.4k | — | ~1.1k | Automated safety check: Pass | MIT | |
| Shipping and Launch Checklistaddyosmani/agent-skills | 104k | 1 repos | ~2.8k | Automated safety check: Pass | MIT | |
| Team Agent Orchestrationaffaan-m/ECC | 276k | 1 repos | ~1.2k | Automated safety check: Pass | MIT | |
| Orca Orchestrationstablyai/orca | 89k | — | ~916 | Automated safety check: Pass | MIT |
aaron-he-zhu/aaron-marketing-skills
A skill your agent uses when the user asks to "plan my launch tier", "how big should this launch be", or "build a launch risk register with kill criteria"; produces a tier decision (Tier 1 flagship…
mohitagw15856/pm-claude-skills
Tier a product launch (T1/T2/T3) and scope the right go-to-market effort.
addyosmani/agent-skills
Prepares a production launch with a pre-launch checklist, monitoring, a staged rollout and a rollback plan so every release is reversible and observable.
affaan-m/ECC
Run team-based orchestration for agent squads: work items with owners and scope, agent Kanban state, branch isolation, control pane visibility, and merge gates.
stablyai/orca
Coordinate supervised Orca workers: threaded messages, blocking ask/reply, task dispatch, worker_done/escalation waits, task DAGs, decision gates, coordinator…
ruvnet/ruflo
Agent skill for orchestrator-task - invoke with $agent-orchestrator-task
gtmagents/gtm-agents
Chooses and orders data providers for email, phone, company and intent enrichment, with waterfall sequences and credit-saving tactics across 150+ sources.
gtmagents/gtm-agents
Writes personalized B2B cold emails from prospect research, using a gated workflow, a quality rubric and follow-up sequences.
gtmagents/gtm-agents
Structures sales discovery calls with a PREP routine, a five-part call flow, a question bank, a qualification scorecard and a follow-up recap email.
gtmagents/gtm-agents
Frames marketing automation around lifecycle stages, signals, touches and SLAs, with worksheets for onboarding, expansion, renewal and churn-prevention journeys.
gtmagents/gtm-agents
A skill your agent uses when engaging prospects through LinkedIn, communities, and social channels to spark warm conversations and meetings.
gtmagents/gtm-agents
A skill your agent uses when you need to map sequenced nurture flows with pacing, storytelling arcs, and value ladders.
A skill your agent uses when orchestrating Tier 1/2/3 launches with repeatable workstreams and governance. Launch Plays is an agent skill from gtmagents/gtm-agents. Use when orchestrating Tier 1/2/3 launches with repeatable workstreams and governance.
Launch Plays fits situations like: orchestrating Tier 1/2/3 launches with repeatable workstreams and governance.
Run `npx skills add gtmagents/gtm-agents --skill launch-plays -a claude-code`. Or copy the skill folder (plugins/product-marketing/skills/launch-plays in gtmagents/gtm-agents) into .claude/skills/launch-plays in your project. Claude Code loads it when a task matches its description.
Run `npx skills add gtmagents/gtm-agents --skill launch-plays -a codex`. Or copy the skill folder (plugins/product-marketing/skills/launch-plays in gtmagents/gtm-agents) into .agents/skills/launch-plays in your project. Codex loads it when a task matches its description.
Cursor, Gemini CLI, GitHub Copilot and OpenCode also load SKILL.md folders. With the skills CLI, run `npx skills add gtmagents/gtm-agents --skill launch-plays -a cursor` (or -a gemini-cli, github-copilot or opencode for the others). To copy it by hand, put the folder in .cursor/skills/launch-plays, .gemini/skills/launch-plays, .github/skills/launch-plays and .opencode/skills/launch-plays in your project.
SKILL.md names no scripts, command-line tools or credentials: Launch Plays is instructions for the agent only.
SKILL.md contains no URLs. Any network use would come from the scripts or tools the agent runs. This is read from the text; nothing was executed.
Our automated static check of SKILL.md found no risky patterns, such as piping downloads into a shell, reading credential files or hidden Unicode. It is not a guarantee. Review the folder before installing.
Launch Plays is published under the Apache-2.0 licence (the repository's licence). It allows redistribution, so the full SKILL.md is shown on this page.
About 277 tokens (SKILL.md is roughly 1.1k characters). Agents keep only the skill's name and description in context until a task matches; then they load SKILL.md in full.
Skills that share tags, products or a category with Launch Plays: Launch Tier Planner (aaron-he-zhu/aaron-marketing-skills, 2.9k stars), Launch Tiering Framework (mohitagw15856/pm-claude-skills, 1.4k stars), Shipping and Launch Checklist (addyosmani/agent-skills, 104k stars) and Team Agent Orchestration (affaan-m/ECC, 276k stars). The comparison table on this page puts their stars, adoption, token cost, safety result and licence side by side.
gtmagents (a GitHub user) maintains it in gtmagents/gtm-agents, which has 414 GitHub stars. The repository holds 121 skills in this directory. The repository was last updated on April 3, 2026.
Source: gtmagents/gtm-agents on GitHub. Facts on this page come from the repository at the commit we read; the author's words are quoted as theirs.
