Agent skill

The Homepage

Structure a dev-tool homepage that converts developers into champions.

Install The Homepage

skills CLI

$ npx skills add AIDevGTM/gtm-cofounder --skill the-homepage -a claude-code

Project install by default; add -g for ~/.claude/skills/.

GitHub CLI

$ gh skill install AIDevGTM/gtm-cofounder the-homepage --agent claude-code

Project scope by default; add --scope user for a personal install. Needs GitHub CLI 2.90.0 or later (public preview).

Manual copy

$ git clone --depth 1 https://github.com/AIDevGTM/gtm-cofounder.git skills-src && mkdir -p .claude/skills && cp -r skills-src/skills/07-the-homepage .claude/skills/the-homepage && rm -rf skills-src

Use ~/.claude/skills/ instead of .claude/skills for a personal install. The folder must contain SKILL.md.

Claude Code skills documentation · loads skills from .claude/skills/

Paste into Claude Code

Install the "the-homepage" agent skill from https://github.com/AIDevGTM/gtm-cofounder/tree/main/skills/07-the-homepage into .claude/skills/the-homepage/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "the-homepage", then confirm the skill loads.

Claude Code copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.

$skill-installer

$skill-installer install https://github.com/AIDevGTM/gtm-cofounder/tree/main/skills/07-the-homepage

Type this inside Codex. $skill-installer <name> installs a curated skill from openai/skills. The installer writes to $CODEX_HOME/skills (default ~/.codex/skills). Restart Codex if the skill does not show up.

skills CLI

$ npx skills add AIDevGTM/gtm-cofounder --skill the-homepage -a codex

Project install goes to .agents/skills/; add -g for ~/.codex/skills/.

GitHub CLI

$ gh skill install AIDevGTM/gtm-cofounder the-homepage --agent codex

Project scope by default (.agents/skills/); add --scope user for a personal install.

Manual copy

$ git clone --depth 1 https://github.com/AIDevGTM/gtm-cofounder.git skills-src && mkdir -p .agents/skills && cp -r skills-src/skills/07-the-homepage .agents/skills/the-homepage && rm -rf skills-src

Use ~/.agents/skills/ instead of .agents/skills for a personal install.

Codex skills documentation · loads skills from .agents/skills/

Paste into Codex

Install the "the-homepage" agent skill from https://github.com/AIDevGTM/gtm-cofounder/tree/main/skills/07-the-homepage into .agents/skills/the-homepage/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "the-homepage", then confirm the skill loads.

Codex copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.

skills CLI

$ npx skills add AIDevGTM/gtm-cofounder --skill the-homepage -a cursor

Project install goes to .agents/skills/; add -g for ~/.cursor/skills/.

GitHub CLI

$ gh skill install AIDevGTM/gtm-cofounder the-homepage --agent cursor

Project scope by default (.agents/skills/); add --scope user for a personal install.

Manual copy

$ git clone --depth 1 https://github.com/AIDevGTM/gtm-cofounder.git skills-src && mkdir -p .cursor/skills && cp -r skills-src/skills/07-the-homepage .cursor/skills/the-homepage && rm -rf skills-src

Use ~/.cursor/skills/ instead of .cursor/skills for a personal install.

Cursor skills documentation · loads skills from .cursor/skills/, .agents/skills/, .claude/skills/, .codex/skills/

Paste into Cursor

Install the "the-homepage" agent skill from https://github.com/AIDevGTM/gtm-cofounder/tree/main/skills/07-the-homepage into .cursor/skills/the-homepage/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "the-homepage", then confirm the skill loads.

Cursor copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.

gemini skills install

$ gemini skills install https://github.com/AIDevGTM/gtm-cofounder.git --path skills/07-the-homepage

--scope user (default) or --scope workspace; --path is the subfolder of the repo that holds the skill; --consent skips the security confirmation prompt.

skills CLI

$ npx skills add AIDevGTM/gtm-cofounder --skill the-homepage -a gemini-cli

Project install goes to .agents/skills/; add -g for ~/.gemini/skills/.

GitHub CLI

$ gh skill install AIDevGTM/gtm-cofounder the-homepage --agent gemini-cli

Project scope by default (.agents/skills/); add --scope user for a personal install.

Manual copy

$ git clone --depth 1 https://github.com/AIDevGTM/gtm-cofounder.git skills-src && mkdir -p .gemini/skills && cp -r skills-src/skills/07-the-homepage .gemini/skills/the-homepage && rm -rf skills-src

Use ~/.gemini/skills/ instead of .gemini/skills for a personal install, then run /skills reload.

Gemini CLI skills documentation · loads skills from .gemini/skills/, .agents/skills/

Paste into Gemini CLI

Install the "the-homepage" agent skill from https://github.com/AIDevGTM/gtm-cofounder/tree/main/skills/07-the-homepage into .gemini/skills/the-homepage/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "the-homepage", then confirm the skill loads.

Gemini CLI copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.

GitHub CLI

$ gh skill install AIDevGTM/gtm-cofounder the-homepage

Installs for Copilot at project scope by default; add --scope user for a personal install. Preview a skill first with gh skill preview. Needs GitHub CLI 2.90.0 or later (public preview).

skills CLI

$ npx skills add AIDevGTM/gtm-cofounder --skill the-homepage -a github-copilot

Project install goes to .agents/skills/; add -g for ~/.copilot/skills/.

Manual copy

$ git clone --depth 1 https://github.com/AIDevGTM/gtm-cofounder.git skills-src && mkdir -p .github/skills && cp -r skills-src/skills/07-the-homepage .github/skills/the-homepage && rm -rf skills-src

Use ~/.copilot/skills/ instead of .github/skills for a personal install. Commit .github/skills so cloud agent and code review can use it.

GitHub Copilot skills documentation · loads skills from .github/skills/, .claude/skills/, .agents/skills/

Paste into GitHub Copilot

Install the "the-homepage" agent skill from https://github.com/AIDevGTM/gtm-cofounder/tree/main/skills/07-the-homepage into .github/skills/the-homepage/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "the-homepage", then confirm the skill loads.

GitHub Copilot copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.

skills CLI

$ npx skills add AIDevGTM/gtm-cofounder --skill the-homepage -a opencode

OpenCode documents no install command of its own. Project install goes to .agents/skills/; add -g for ~/.config/opencode/skills/.

GitHub CLI

$ gh skill install AIDevGTM/gtm-cofounder the-homepage --agent opencode

Project scope by default (.agents/skills/); add --scope user for a personal install.

Manual copy

$ git clone --depth 1 https://github.com/AIDevGTM/gtm-cofounder.git skills-src && mkdir -p .opencode/skills && cp -r skills-src/skills/07-the-homepage .opencode/skills/the-homepage && rm -rf skills-src

Use ~/.config/opencode/skills/ instead of .opencode/skills for a personal install.

OpenCode skills documentation · loads skills from .opencode/skills/, .claude/skills/, .agents/skills/

Paste into OpenCode

Install the "the-homepage" agent skill from https://github.com/AIDevGTM/gtm-cofounder/tree/main/skills/07-the-homepage into .opencode/skills/the-homepage/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "the-homepage", then confirm the skill loads.

OpenCode copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.

Facts

Skill name: the-homepage
GitHub stars: 310
Token cost: ~1k tokens
SKILL.md length: 524 words
Files: 1
Skills in repo: 19
Repo updated: Oct 5, 2026
First seen: Oct 7, 2026
Licence: MIT

At a glance

Structure a dev-tool homepage that converts developers into champions.

Works in 5 steps: Hook / core message: immediately: what… → Hero: a real product shot; two CTAs: Get… → Social proof, right after the hero:… → …
The landing page is written for the buyer instead of the developer
SKILL.md covers The core rule (Czakon), Framework: the sections, in…, Framework: what must be on it… and The MVP website (Czakon), plus 3 more sections
Instructions only: no scripts, shell commands, URLs or credentials in SKILL.md

What it does

The Homepage is an agent skill from AIDevGTM/gtm-cofounder. Structure a dev-tool homepage that converts developers into champions. Use when the landing page is written for the buyer instead of the developer, reads as salesy, buries what the product does, or makes it hard to start. Pairs with the ShipReady homepage audit.

Its SKILL.md is about 1k tokens, which your agent loads only when the skill is triggered. It is a single SKILL.md file with no bundled scripts.

It sits in Frontend & Design, covering Landing pages. The repository describes itself as: 1 Product of The Day @ Product Hunt. The GTM co-founder you don't have. Open-source GTM Agent Skills for developer tools and AI products, for founders, GTM hires, and founding… The licence is MIT.

When your agent uses it

The landing page is written for the buyer instead of the developer
Reads as salesy
Buries what the product does
Makes it hard to start

Example prompts

“/the-homepage”

Workflow steps

5 steps, taken from the first numbered list in SKILL.md.

Hook / core message: immediately: what is it? Use a category ("CI for monorepos"), a known-incumbent comparison ("a Datadog alternative")…
Hero: a real product shot; two CTAs: Get started (signup) and Docs. Answer "what's in it for me?" up top. Lead with the how, not the why.
Social proof, right after the hero: recognizable logos are the fastest credibility you have. Impressive dynamic metrics (users, stars) if…
Value prop & differentiation: why you over the 10 alternatives (see value-prop-that-converts).
Getting started: a huge conversion lever. Free trial, no credit card, quick setup. Any hard barrier sends developers straight to a…

What it can do on your machine

Read from SKILL.md and the folder at commit 7e89e8a. It shows what the files ask for, not the result of running them.

Tool permissions
Pre-approves nothing: there is no allowed-tools line, so your agent's usual permission prompts apply.
From allowed-tools in the SKILL.md frontmatter.
Runs code
No scripts in the folder and no shell commands in SKILL.md.
From the folder's file list and the shell code blocks in SKILL.md.
Network
Links to these hosts (documentation or services it may open):
- ship-ready.xyz
- linkedin.com
From URLs in SKILL.md, links to its own repository left out.
Credentials
Names no API keys, tokens, secrets or passwords.
From names ending in _API_KEY, _TOKEN, _SECRET, _KEY or _PASSWORD in SKILL.md.

Context cost

The Homepage loads about 1k tokens when it runs. Until then it costs about 69 tokens; SKILL.md has 524 words of instructions outside code blocks.

Always · name and description, kept in context so the agent knows when to use it: ~69
When it runs · the whole SKILL.md, loaded when a task matches: ~1k

Estimates: characters ÷ 4, the usual rule of thumb; real counts depend on the model's tokenizer. Scripts and assets cost tokens only if the agent reads them.

Safety

Auto-check passed

The automated check found no risky patterns in SKILL.md.

Automated static check — not a guarantee. Review scripts before installing. It scans the text of SKILL.md for risky patterns (piping downloads into a shell, reading credential files, hidden Unicode, destructive commands); files beside SKILL.md are not scanned.

SKILL.md

The full file from AIDevGTM/gtm-cofounder at commit 7e89e8a, republished under its MIT licence (© AIDevGTM). 524 words, ~1,048 tokens.

Download SKILL.mdSave it as .claude/skills/the-homepage/SKILL.md (or your agent's skills folder).

name: the-homepage
description: Structure a dev-tool homepage that converts developers into champions. Use when the landing page is written for the buyer instead of the developer, reads as salesy, buries what the product does, or makes it hard to start. Pairs with the ShipReady homepage audit.

The homepage

Write your homepage for the person who actually reads it: the end-user developer, not the CTO who signs the check. The developer becomes your champion and sells it internally for you.

Use this when: your homepage speaks to buyers/ROI, it's clever but vague about what the thing does, or a developer can't tell in 5 seconds whether to care, and can't start in 5 minutes if they do.

The core rule (Czakon)

Address end-user developers on the homepage; put enterprise/ROI/buyer messaging on separate pages (enterprise, pricing, case studies). If you write the homepage for the buyer, you've written it for someone who isn't there.

Framework: the sections, in order (Czakon)

Hook / core message: immediately: what is it? Use a category ("CI for monorepos"), a known-incumbent comparison ("a Datadog alternative"), or a plain statement. Headline = what it is · subhead = for whom / what job.
Hero: a real product shot; two CTAs: Get started (signup) and Docs. Answer "what's in it for me?" up top. Lead with the how, not the why.
Social proof, right after the hero: recognizable logos are the fastest credibility you have. Impressive dynamic metrics (users, stars) if you've got them.
Value prop & differentiation: why you over the 10 alternatives (see value-prop-that-converts).
Getting started: a huge conversion lever. Free trial, no credit card, quick setup. Any hard barrier sends developers straight to a competitor.

Design: clean typography, breathing room, no "salesy BS," minimal heavy interactions. An embedded playground / copy-pasteable snippet creates an instant aha.

Framework: what must be on it (Frankl)

Cross-check the copy has all six:

the problem in the customer's language (before the solution)
the villain / undeniable trend
attributed proof with numbers (name · title · company)
the inciting event / urgency
social proof (not anonymous)
a low-friction path to try (free tier · docs · GitHub)

Show full SKILL.md (216 more words)Show less

The MVP website (Czakon)

Don't build everything. Start with: homepage · docs · pricing · navbar (login, signup, contact, GitHub) · About (an About page builds trust for an unknown brand). Add later, deliberately: case studies → comparison pages → blog → templates → sandbox → enterprise page.

Transparent pricing. "Contact sales for pricing" reads as "expensive and slow." Show a number wherever you can.

Decision tree: hero CTA

Can a developer get value self-serve?
├─ YES → primary CTA "Get started" (signup/download) + secondary "Docs".
└─ NO  → primary CTA "Read the docs" / "See how it works"; don't fake a signup that dead-ends.

Mistakes that look reasonable

Writing for the buyer: ROI language up top; the developer bounces.
Why before what: three sentences of vision before you say what it is.
"Contact sales" pricing: kills self-serve trust instantly.
No getting-started: a beautiful hero and no obvious first step.
Puffery hero: "The powerful, seamless platform for modern teams." Says nothing (run value-prop-that-converts).

Your next 30 minutes

Read your hero as a skeptical developer: in 5 seconds, do you know what it is and if it's for you?
Confirm the five sections exist in order; move buyer/ROI copy to its own page.
Put a no-credit-card getting-started step above the fold or one click away.
Run the page through ShipReady for the full 10-point scorecard.

Built from real dev-tool GTM experience, with frameworks from Adam Frankl (The Developer-Facing Startup) and Jakub Czakon (markepear.dev). Want a line-by-line teardown of your actual homepage from someone who's done hundreds? Reach out to me on LinkedIn.

Files

Just SKILL.md in skills/07-the-homepage of AIDevGTM/gtm-cofounder.

Open the folder on GitHubat commit 7e89e8a

Compare with similar skills

The Homepage next to the 5 skills that share the most tags, products or categories with it. Stars are the repository's; “used in” counts other GitHub owners with a copy.

The Homepage compared with similar skills
Skill	Stars	Used in	Tokens	Auto-check	Licence	Repo updated
The Homepage this skillAIDevGTM/gtm-cofounder	310	—	~1k	Automated safety check: Pass	MIT	5 days ago
Web Deploy GitHubsundial-org/awesome-openclaw-skills	663	1 repos	~1.1k	Automated safety check: Pass	None	7 mo ago
Supabase Authtextura-agency/next16-claude-starter	133	—	~1.4k	Automated safety check: Pass	Unlicense	4 days ago
Oss Readyluongnv89/skills	131	—	~2.6k	Automated safety check: Notes	MIT	yesterday
Figma To StaticLeoYeAI/openclaw-master-skills	2.2k	—	~7.1k	Automated safety check: Pass	MIT	2 mo ago
Billing SDKhashgraph-online/awesome-codex-plugins	1.3k	—	~3.5k	Automated safety check: Notes	Apache-2.0	yesterday

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Questions about The Homepage

What does The Homepage do?

Structure a dev-tool homepage that converts developers into champions. The Homepage is an agent skill from AIDevGTM/gtm-cofounder. Structure a dev-tool homepage that converts developers into champions.

When should I use The Homepage?

The Homepage fits situations like: the landing page is written for the buyer instead of the developer; reads as salesy; buries what the product does; makes it hard to start.

How do I install The Homepage in Claude Code?

Run `npx skills add AIDevGTM/gtm-cofounder --skill the-homepage -a claude-code`. Or copy the skill folder (skills/07-the-homepage in AIDevGTM/gtm-cofounder) into .claude/skills/the-homepage in your project. Claude Code loads it when a task matches its description.

How do I install The Homepage in Codex?

Run `npx skills add AIDevGTM/gtm-cofounder --skill the-homepage -a codex`. Or copy the skill folder (skills/07-the-homepage in AIDevGTM/gtm-cofounder) into .agents/skills/the-homepage in your project. Codex loads it when a task matches its description.

Can I use The Homepage in Cursor, Gemini CLI or GitHub Copilot?

Cursor, Gemini CLI, GitHub Copilot and OpenCode also load SKILL.md folders. With the skills CLI, run `npx skills add AIDevGTM/gtm-cofounder --skill the-homepage -a cursor` (or -a gemini-cli, github-copilot or opencode for the others). To copy it by hand, put the folder in .cursor/skills/the-homepage, .gemini/skills/the-homepage, .github/skills/the-homepage and .opencode/skills/the-homepage in your project.

What does The Homepage need to run?

SKILL.md names no scripts, command-line tools or credentials: The Homepage is instructions for the agent only.

Does The Homepage access the network?

SKILL.md names 2 domains. As links in the text: ship-ready.xyz and linkedin.com. This is read from the text; nothing was executed.

Is The Homepage safe to install?

Our automated static check of SKILL.md found no risky patterns, such as piping downloads into a shell, reading credential files or hidden Unicode. It is not a guarantee. Review the folder before installing.

What licence does The Homepage use?

The Homepage is published under the MIT licence (the repository's licence). It allows redistribution, so the full SKILL.md is shown on this page.

How many tokens does The Homepage use?

About 1k tokens (SKILL.md is roughly 4.2k characters). Agents keep only the skill's name and description in context until a task matches; then they load SKILL.md in full.

What are the alternatives to The Homepage?

Skills that share tags, products or a category with The Homepage: Web Deploy GitHub (sundial-org/awesome-openclaw-skills, 663 stars), Supabase Auth (textura-agency/next16-claude-starter, 133 stars), Oss Ready (luongnv89/skills, 131 stars) and Figma To Static (LeoYeAI/openclaw-master-skills, 2.2k stars). The comparison table on this page puts their stars, adoption, token cost, safety result and licence side by side.

Who maintains The Homepage?

AIDevGTM (a GitHub user) maintains it in AIDevGTM/gtm-cofounder, which has 310 GitHub stars. The repository holds 19 skills in this directory. The repository was last updated on October 5, 2026.

Source: AIDevGTM/gtm-cofounder on GitHub. Facts on this page come from the repository at the commit we read; the author's words are quoted as theirs.

Install The Homepage

Facts

At a glance

What it does

When your agent uses it

Example prompts

Workflow steps

What it can do on your machine

Tool permissions

Runs code

Network

Credentials

Context cost

Safety

SKILL.md

The homepage

The core rule (Czakon)

Framework: the sections, in order (Czakon)

Framework: what must be on it (Frankl)

The MVP website (Czakon)

Decision tree: hero CTA

Mistakes that look reasonable

Your next 30 minutes

Files

Compare with similar skills

Similar skills

More from AIDevGTM/gtm-cofounder

Related

Questions about The Homepage