Brand
Ohh-889/skyroc
Brand voice, visual identity, messaging frameworks, asset management, brand consistency.
DTC 品牌定位与识别——定位画布、品牌声音、品牌故事、视觉识别。触发词: 品牌定位, brand positioning, 品牌声音, 品牌故事, 视觉识别, 品牌规范, 品牌升级, brand voice, brand story, visual identity, rebrand。复杂问题先经 afa。
Install Afa Brand
$ npx skills add afadtc/afa-dtc-skills --skill afa-brand -a claude-codeProject install by default; add -g for ~/.claude/skills/.
$ gh skill install afadtc/afa-dtc-skills afa-brand --agent claude-codeProject scope by default; add --scope user for a personal install. Needs GitHub CLI 2.90.0 or later (public preview).
$ git clone --depth 1 https://github.com/afadtc/afa-dtc-skills.git skills-src && mkdir -p .claude/skills && cp -r skills-src/skills/afa-brand .claude/skills/afa-brand && rm -rf skills-srcUse ~/.claude/skills/ instead of .claude/skills for a personal install. The folder must contain SKILL.md.
Claude Code skills documentation · loads skills from .claude/skills/
Install the "afa-brand" agent skill from https://github.com/afadtc/afa-dtc-skills/tree/main/skills/afa-brand into .claude/skills/afa-brand/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "afa-brand", then confirm the skill loads.Claude Code copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
$skill-installer install https://github.com/afadtc/afa-dtc-skills/tree/main/skills/afa-brandType this inside Codex. $skill-installer <name> installs a curated skill from openai/skills. The installer writes to $CODEX_HOME/skills (default ~/.codex/skills). Restart Codex if the skill does not show up.
$ npx skills add afadtc/afa-dtc-skills --skill afa-brand -a codexProject install goes to .agents/skills/; add -g for ~/.codex/skills/.
$ gh skill install afadtc/afa-dtc-skills afa-brand --agent codexProject scope by default (.agents/skills/); add --scope user for a personal install.
$ git clone --depth 1 https://github.com/afadtc/afa-dtc-skills.git skills-src && mkdir -p .agents/skills && cp -r skills-src/skills/afa-brand .agents/skills/afa-brand && rm -rf skills-srcUse ~/.agents/skills/ instead of .agents/skills for a personal install.
Codex skills documentation · loads skills from .agents/skills/
Install the "afa-brand" agent skill from https://github.com/afadtc/afa-dtc-skills/tree/main/skills/afa-brand into .agents/skills/afa-brand/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "afa-brand", then confirm the skill loads.Codex copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
$ npx skills add afadtc/afa-dtc-skills --skill afa-brand -a cursorProject install goes to .agents/skills/; add -g for ~/.cursor/skills/.
$ gh skill install afadtc/afa-dtc-skills afa-brand --agent cursorProject scope by default (.agents/skills/); add --scope user for a personal install.
$ git clone --depth 1 https://github.com/afadtc/afa-dtc-skills.git skills-src && mkdir -p .cursor/skills && cp -r skills-src/skills/afa-brand .cursor/skills/afa-brand && rm -rf skills-srcUse ~/.cursor/skills/ instead of .cursor/skills for a personal install.
Cursor skills documentation · loads skills from .cursor/skills/, .agents/skills/, .claude/skills/, .codex/skills/
Install the "afa-brand" agent skill from https://github.com/afadtc/afa-dtc-skills/tree/main/skills/afa-brand into .cursor/skills/afa-brand/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "afa-brand", then confirm the skill loads.Cursor copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
$ gemini skills install https://github.com/afadtc/afa-dtc-skills.git --path skills/afa-brand--scope user (default) or --scope workspace; --path is the subfolder of the repo that holds the skill; --consent skips the security confirmation prompt.
$ npx skills add afadtc/afa-dtc-skills --skill afa-brand -a gemini-cliProject install goes to .agents/skills/; add -g for ~/.gemini/skills/.
$ gh skill install afadtc/afa-dtc-skills afa-brand --agent gemini-cliProject scope by default (.agents/skills/); add --scope user for a personal install.
$ git clone --depth 1 https://github.com/afadtc/afa-dtc-skills.git skills-src && mkdir -p .gemini/skills && cp -r skills-src/skills/afa-brand .gemini/skills/afa-brand && rm -rf skills-srcUse ~/.gemini/skills/ instead of .gemini/skills for a personal install, then run /skills reload.
Gemini CLI skills documentation · loads skills from .gemini/skills/, .agents/skills/
Install the "afa-brand" agent skill from https://github.com/afadtc/afa-dtc-skills/tree/main/skills/afa-brand into .gemini/skills/afa-brand/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "afa-brand", then confirm the skill loads.Gemini CLI copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
$ gh skill install afadtc/afa-dtc-skills afa-brandInstalls for Copilot at project scope by default; add --scope user for a personal install. Preview a skill first with gh skill preview. Needs GitHub CLI 2.90.0 or later (public preview).
$ npx skills add afadtc/afa-dtc-skills --skill afa-brand -a github-copilotProject install goes to .agents/skills/; add -g for ~/.copilot/skills/.
$ git clone --depth 1 https://github.com/afadtc/afa-dtc-skills.git skills-src && mkdir -p .github/skills && cp -r skills-src/skills/afa-brand .github/skills/afa-brand && rm -rf skills-srcUse ~/.copilot/skills/ instead of .github/skills for a personal install. Commit .github/skills so cloud agent and code review can use it.
GitHub Copilot skills documentation · loads skills from .github/skills/, .claude/skills/, .agents/skills/
Install the "afa-brand" agent skill from https://github.com/afadtc/afa-dtc-skills/tree/main/skills/afa-brand into .github/skills/afa-brand/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "afa-brand", then confirm the skill loads.GitHub Copilot copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
$ npx skills add afadtc/afa-dtc-skills --skill afa-brand -a opencodeOpenCode documents no install command of its own. Project install goes to .agents/skills/; add -g for ~/.config/opencode/skills/.
$ gh skill install afadtc/afa-dtc-skills afa-brand --agent opencodeProject scope by default (.agents/skills/); add --scope user for a personal install.
$ git clone --depth 1 https://github.com/afadtc/afa-dtc-skills.git skills-src && mkdir -p .opencode/skills && cp -r skills-src/skills/afa-brand .opencode/skills/afa-brand && rm -rf skills-srcUse ~/.config/opencode/skills/ instead of .opencode/skills for a personal install.
OpenCode skills documentation · loads skills from .opencode/skills/, .claude/skills/, .agents/skills/
Install the "afa-brand" agent skill from https://github.com/afadtc/afa-dtc-skills/tree/main/skills/afa-brand into .opencode/skills/afa-brand/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "afa-brand", then confirm the skill loads.OpenCode copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
Facts
- Skill name
afa-brand- GitHub stars
- 168
- Token cost
- ~4.3k tokens
- SKILL.md length
- 537 words
- Files
- 13 (incl. references)
- Skills in repo
- 31
- Repo updated
- First seen
- Licence
- Custom licence
At a glance
DTC 品牌定位与识别——定位画布、品牌声音、品牌故事、视觉识别。触发词: 品牌定位, brand positioning, 品牌声音, 品牌故事, 视觉识别, 品牌规范, 品牌升级, brand voice, brand story, visual identity, rebrand。复杂问题先经 afa。
- Works in 7 steps: Context Matrix (上下文矩阵) → Preamble & Visible Loading (启动协议) → Core Workflow (核心工作流) → …
- Tasks that involve Brand voice and tone
- SKILL.md covers 1. Context Matrix (上下文矩阵), 2. Preamble & Visible Loading…, 3. Core Workflow (核心工作流) and 4. 竞品品牌分析（跨模式支持）, plus 4 more sections
- Instructions only: no scripts, shell commands, URLs or credentials in SKILL.md
What it does
Afa Brand is an agent skill from afadtc/afa-dtc-skills. DTC 品牌定位与识别——定位画布、品牌声音、品牌故事、视觉识别。触发词: 品牌定位, brand positioning, 品牌声音, 品牌故事, 视觉识别, 品牌规范, 品牌升级, brand voice, brand story, visual identity, rebrand。复杂问题先经 afa。
Its SKILL.md is about 4.3k tokens, which your agent loads only when the skill is triggered. The skill folder holds 13 other files, including reference files (for example `references/anti-patterns.md`, `references/archetype-deep-dive.md` and `references/benchmark-data.md`).
It sits in Writing & Content, covering Brand voice and tone, Logo and visual identity and Positioning and messaging. The repository describes itself as: 做了十年独立站，操盘超1亿美金预算，我把我自己蒸馏成了31 个独立站AI顾问。这是一套面向独立站与 DTC 品牌的全链路增长顾问 Skill 系统，覆盖诊断、选品、品牌、广告投放、CRO、留存、运营与规模化增长等模块。【作者：1亿美刀站长阿发】.
When your agent uses it
- Tasks that involve Brand voice and tone
- Tasks that involve Logo and visual identity
- Tasks that involve Positioning and messaging
Example prompts
- “/afa-brand”
Workflow steps
7 steps, taken from the step headings in SKILL.md.
- Context Matrix (上下文矩阵)
- Preamble & Visible Loading (启动协议)
- Core Workflow (核心工作流)
- 竞品品牌分析（跨模式支持）
- 防护与交叉验证 (Guardrails)
- 边界与越界处理
- Completion Protocol
What it can do on your machine
Read from SKILL.md and the folder at commit e4edb28. It shows what the files ask for, not the result of running them.
Tool permissions
Pre-approves nothing: there is no allowed-tools line, so your agent's usual permission prompts apply.
From allowed-tools in the SKILL.md frontmatter.
Runs code
No scripts in the folder and no shell commands in SKILL.md (its code samples are markdown and yaml).
From the folder's file list and the shell code blocks in SKILL.md.
Network
No URLs in SKILL.md.
From URLs in SKILL.md, links to its own repository left out.
Credentials
Names no API keys, tokens, secrets or passwords.
From names ending in _API_KEY, _TOKEN, _SECRET, _KEY or _PASSWORD in SKILL.md.
Context cost
Afa Brand loads about 4.3k tokens when it runs, and up to ~40k if it reads all its reference files. Until then it costs about 41 tokens; SKILL.md has 537 words of instructions outside code blocks.
Estimates: characters ÷ 4, the usual rule of thumb; real counts depend on the model's tokenizer. Scripts and assets cost tokens only if the agent reads them.
Safety
Auto-check passed
The automated check found no risky patterns in SKILL.md.
Automated static check — not a guarantee. Review scripts before installing. It scans the text of SKILL.md for risky patterns (piping downloads into a shell, reading credential files, hidden Unicode, destructive commands); files beside SKILL.md are not scanned.
SKILL.md
Its licence (Custom licence) doesn't allow us to republish the file, so here is its outline and opening line. It has 537 words (~4,257 tokens).
- name
- afa-brand
Files
SKILL.md and 12 other files (references) in skills/afa-brand of afadtc/afa-dtc-skills.
- SKILL.md
- references/anti-patterns.md
- references/archetype-deep-dive.md
- references/benchmark-data.md
- references/brand-audit-toolkit.md
- references/competitive-brand-analysis.md
- references/diagnostic-system.md
- references/positioning-frameworks.md
- references/storytelling-playbook.md
- references/visual-identity-system.md
- references/voice-architecture-guide.md
- references/voice-building-sop.md
- references/work-modes-and-templates.md
Open the folder on GitHubat commit e4edb28
Compare with similar skills
Afa Brand next to the 5 skills that share the most tags, products or categories with it. Stars are the repository's; “used in” counts other GitHub owners with a copy.
| Skill | Stars | Used in | Tokens | Auto-check | Licence | Repo updated |
|---|---|---|---|---|---|---|
| Afa Brand this skillafadtc/afa-dtc-skills | 168 | — | ~4.3k | Automated safety check: Pass | Custom licence | |
| BrandOhh-889/skyroc | 795 | 13 repos | ~733 | Automated safety check: Pass | MIT | |
| Blog BrandAgriciDaniel/claude-blog | 2.3k | 1 repos | ~2.3k | Automated safety check: Pass | MIT | |
| Brand Guidelinesalirezarezvani/claude-skills | 28k | 1 repos | ~1.3k | Automated safety check: Pass | MIT | |
| Brand Voice Guidelinesthatrebeccarae/claude-marketing | 161 | — | ~1.5k | Automated safety check: Pass | MIT | |
| Brand Guidelinesborghei/Claude-Skills | 891 | — | ~5.4k | Automated safety check: Pass | MIT |
Similar skills
Blog Brand
AgriciDaniel/claude-blog
Establish durable brand and voice context for cross-skill consumption.
Brand Guidelines
alirezarezvani/claude-skills
When the user wants to apply, document, or enforce brand guidelines for any product or company.
Brand Voice Guidelines
thatrebeccarae/claude-marketing
Develop brand voice, tone matrices, messaging frameworks, and brand book documentation.
Brand Guidelines
borghei/Claude-Skills
Build and enforce brand identity systems: visual identity, voice and tone, typography, color, and cross-channel consistency.
Ads Dna
AgriciDaniel/claude-ads
Extract a public-safe brand and offer profile for paid advertising from an authorized website and operator input.
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Related
Categories
Questions about Afa Brand
What does Afa Brand do?
DTC 品牌定位与识别——定位画布、品牌声音、品牌故事、视觉识别。触发词: 品牌定位, brand positioning, 品牌声音, 品牌故事, 视觉识别, 品牌规范, 品牌升级, brand voice, brand story, visual identity, rebrand。复杂问题先经 afa。. Afa Brand is an agent skill from afadtc/afa-dtc-skills.
When should I use Afa Brand?
Afa Brand fits situations like: tasks that involve Brand voice and tone; tasks that involve Logo and visual identity; tasks that involve Positioning and messaging.
How do I install Afa Brand in Claude Code?
Run `npx skills add afadtc/afa-dtc-skills --skill afa-brand -a claude-code`. Or copy the skill folder (skills/afa-brand in afadtc/afa-dtc-skills) into .claude/skills/afa-brand in your project. Claude Code loads it when a task matches its description.
How do I install Afa Brand in Codex?
Run `npx skills add afadtc/afa-dtc-skills --skill afa-brand -a codex`. Or copy the skill folder (skills/afa-brand in afadtc/afa-dtc-skills) into .agents/skills/afa-brand in your project. Codex loads it when a task matches its description.
Can I use Afa Brand in Cursor, Gemini CLI or GitHub Copilot?
Cursor, Gemini CLI, GitHub Copilot and OpenCode also load SKILL.md folders. With the skills CLI, run `npx skills add afadtc/afa-dtc-skills --skill afa-brand -a cursor` (or -a gemini-cli, github-copilot or opencode for the others). To copy it by hand, put the folder in .cursor/skills/afa-brand, .gemini/skills/afa-brand, .github/skills/afa-brand and .opencode/skills/afa-brand in your project.
What does Afa Brand need to run?
SKILL.md names no scripts, command-line tools or credentials: Afa Brand is instructions for the agent only.
Does Afa Brand access the network?
SKILL.md contains no URLs. Any network use would come from the scripts or tools the agent runs. This is read from the text; nothing was executed.
Is Afa Brand safe to install?
Our automated static check of SKILL.md found no risky patterns, such as piping downloads into a shell, reading credential files or hidden Unicode. It is not a guarantee. Review the folder before installing.
What licence does Afa Brand use?
Afa Brand has a licence file (the repository's licence) that doesn't match a standard licence. Read it on GitHub before reusing the skill.
How many tokens does Afa Brand use?
About 4.3k tokens (SKILL.md is roughly 17k characters). Agents keep only the skill's name and description in context until a task matches; then they load SKILL.md in full. Its references folder adds about 35k tokens, read only when the agent opens those files.
What are the alternatives to Afa Brand?
Skills that share tags, products or a category with Afa Brand: Brand (Ohh-889/skyroc, 795 stars), Blog Brand (AgriciDaniel/claude-blog, 2.3k stars), Brand Guidelines (alirezarezvani/claude-skills, 28k stars) and Brand Voice Guidelines (thatrebeccarae/claude-marketing, 161 stars). The comparison table on this page puts their stars, adoption, token cost, safety result and licence side by side.
Who maintains Afa Brand?
afadtc (a GitHub user) maintains it in afadtc/afa-dtc-skills, which has 168 GitHub stars. The repository holds 31 skills in this directory. The repository was last updated on October 8, 2026.
Source: afadtc/afa-dtc-skills on GitHub. Facts on this page come from the repository at the commit we read; the author's words are quoted as theirs.