60-Second Ad Readiness Snapshot — quick assessment without subagents

MITAuto-check passedAgent Workflows

Install Ads Quick

skills CLI
$ npx skills add zubair-trabzada/ai-ads-claude --skill ads-quick -a claude-code

Project install by default; add -g for ~/.claude/skills/.

GitHub CLI
$ gh skill install zubair-trabzada/ai-ads-claude ads-quick --agent claude-code

Project scope by default; add --scope user for a personal install. Needs GitHub CLI 2.90.0 or later (public preview).

Manual copy
$ git clone --depth 1 https://github.com/zubair-trabzada/ai-ads-claude.git skills-src && mkdir -p .claude/skills && cp -r skills-src/skills/ads-quick .claude/skills/ads-quick && rm -rf skills-src

Use ~/.claude/skills/ instead of .claude/skills for a personal install. The folder must contain SKILL.md.

Claude Code skills documentation · loads skills from .claude/skills/

Facts

Skill name
ads-quick
GitHub stars
268
Token cost
~2.4k tokens
SKILL.md length
1,045 words
Files
1
Skills in repo
9
Repo updated
First seen
Licence
MIT

At a glance

60-Second Ad Readiness Snapshot — quick assessment without subagents

  • Works in 6 steps: Fetch and Analyze the Homepage → Score 5 Dimensions → Determine Platform Recommendation → …
  • Tasks that involve Subagents
  • SKILL.md covers Skill Purpose, When to Use, When NOT to Use and How to Execute, plus 2 more sections
  • Instructions only: no scripts, shell commands, URLs or credentials in SKILL.md

What it does

Ads Quick is an agent skill from zubair-trabzada/ai-ads-claude. 60-Second Ad Readiness Snapshot — quick assessment without subagents

Its SKILL.md is about 2.4k tokens, which your agent loads only when the skill is triggered. It is a single SKILL.md file with no bundled scripts.

It sits in Agent Workflows, covering Subagents. The repository describes itself as: AI-powered advertising strategy engine for Claude Code. Build complete ad strategies, generate platform-specific copy (Google, Meta, LinkedIn, TikTok, YouTube, Pinterest), design… The licence is MIT.

When your agent uses it

  • Tasks that involve Subagents

Example prompts

  • “/ads-quick”

Workflow steps

6 steps, taken from the step headings in SKILL.md.

  1. Fetch and Analyze the Homepage
  2. Score 5 Dimensions
  3. Determine Platform Recommendation
  4. Estimate CPC and CPA Ranges
  5. Competitive Quick Check
  6. Generate Readiness Verdict

What it can do on your machine

Read from SKILL.md and the folder at commit d1df3f5. It shows what the files ask for, not the result of running them.

  • Tool permissions

    Pre-approves nothing: there is no allowed-tools line, so your agent's usual permission prompts apply.

    From allowed-tools in the SKILL.md frontmatter.

  • Runs code

    No scripts in the folder and no shell commands in SKILL.md.

    From the folder's file list and the shell code blocks in SKILL.md.

  • Network

    No URLs in SKILL.md.

    From URLs in SKILL.md, links to its own repository left out.

  • Credentials

    Names no API keys, tokens, secrets or passwords.

    From names ending in _API_KEY, _TOKEN, _SECRET, _KEY or _PASSWORD in SKILL.md.

Context cost

Ads Quick loads about 2.4k tokens when it runs. Until then it costs about 20 tokens; SKILL.md has 1,045 words of instructions outside code blocks.

Always · name and description, kept in context so the agent knows when to use it
~20
When it runs · the whole SKILL.md, loaded when a task matches
~2.4k

Estimates: characters ÷ 4, the usual rule of thumb; real counts depend on the model's tokenizer. Scripts and assets cost tokens only if the agent reads them.

Safety

Auto-check passed

The automated check found no risky patterns in SKILL.md.

Automated static check — not a guarantee. Review scripts before installing. It scans the text of SKILL.md for risky patterns (piping downloads into a shell, reading credential files, hidden Unicode, destructive commands); files beside SKILL.md are not scanned.

SKILL.md

The full file from zubair-trabzada/ai-ads-claude at commit d1df3f5, republished under its MIT licence (© zubair-trabzada). 1,045 words, ~2,442 tokens.

Download SKILL.mdSave it as .claude/skills/ads-quick/SKILL.md (or your agent's skills folder).
name
ads-quick
description
60-Second Ad Readiness Snapshot — quick assessment without subagents
version
1.0.0
author
AI Ads Strategist
tags
ads, quick, snapshot, assessment, readiness
trigger
/ads quick
output
Terminal output (no file saved)

60-Second Ad Readiness Snapshot

Skill Purpose

Perform a rapid ad readiness assessment of a website or business without launching subagents. Fetches the homepage, evaluates value proposition strength, offer clarity, CTA quality, landing page readiness, and trust signal presence. Outputs a compact scorecard with a platform recommendation and estimated starting budget. The entire output must be under 40 lines.

When to Use

  • User wants a quick gut-check before investing in a full ad strategy
  • User asks "should I run ads?" or "am I ready for ads?"
  • User wants a fast assessment without waiting for the full 5-agent analysis
  • User is exploring whether paid advertising makes sense for their business
  • Triggered by /ads quick <url>

When NOT to Use

  • User wants a detailed, comprehensive strategy (use /ads strategy instead)
  • User already has ad data to analyze (use /ads audit instead)
  • User needs creative briefs (use /ads creative instead)
  • No URL is provided (this skill requires a URL to fetch)

How to Execute

Step 1: Fetch and Analyze the Homepage

Use WebFetch to retrieve the homepage content. Extract these elements:

WebFetch(url) -> Analyze:
1. Headline / Hero Section — What is the main promise?
2. Value Proposition — Is it clear what they sell and why it matters?
3. CTA(s) — What action are they asking visitors to take?
4. Offer — Is there a specific offer (pricing, free trial, discount)?
5. Trust Signals — Reviews, testimonials, badges, client logos, certifications?
6. Visual Quality — Professional images, consistent branding, modern design?
7. Mobile Indicators — Responsive hints, fast-loading signals?
8. Contact Info — Phone, email, chat, address visible?
Step 2: Score 5 Dimensions

Rate each dimension on a 0-20 scale:

1. Value Proposition Strength (0-20)

ScoreCriteria
17-20Crystal clear what they do, for whom, and why it's better. Unique mechanism stated.
13-16Clear offering, target audience implied, some differentiation.
9-12Generic value prop, could apply to many businesses.
5-8Vague or buried value proposition. Requires effort to understand.
0-4No clear value proposition. Visitor would not know what this business does.

2. Offer Clarity (0-20)

ScoreCriteria
17-20Specific offer with pricing, clear next step, and urgency/scarcity element.
13-16Offer is visible but lacks urgency or specific pricing.
9-12Generic "contact us" or "learn more" without a defined offer.
5-8No clear offer — visitor must dig to find what to do next.
0-4No offer whatsoever. No pricing, no CTA, no next step.

3. CTA Quality (0-20)

ScoreCriteria
17-20Strong, specific CTA above the fold. Action-oriented language. Multiple CTAs in logical places.
13-16CTA exists above the fold but is generic ("Learn More", "Contact Us").
9-12CTA exists but is below the fold or hard to find.
5-8Weak or confusing CTAs. Multiple competing actions with no hierarchy.
0-4No CTA visible. No clear path for the visitor to take action.

4. Landing Page Readiness (0-20)

ScoreCriteria
17-20Fast-loading, mobile-friendly, professional design, conversion-optimized layout.
13-16Good design, loads reasonably, but not optimized for conversions.
9-12Functional but dated design, some UX issues, average load time.
5-8Slow, outdated, poor mobile experience, or cluttered layout.
0-4Broken, extremely slow, or unprofessional. Would hurt ad performance.

5. Trust Signal Presence (0-20)

ScoreCriteria
17-20Multiple trust signals: reviews with star ratings, testimonials with names/photos, client logos, certifications, media mentions.
13-16Some trust signals present (reviews or testimonials, but not both).
9-12Minimal trust signals — maybe a generic "trusted by" without specifics.
5-8Almost no social proof. Only basic contact info as trust signal.
0-4No trust signals. Anonymous website with no credibility markers.

Ad Readiness Score = Sum of all 5 dimensions (0-100)

Step 3: Determine Platform Recommendation

Based on the business type and readiness score, recommend the best starting platform:

Business TypePrimary PlatformWhyMin Budget/Month
Local ServiceGoogle Ads (Search)High-intent search traffic$500-$1,500
E-commerceMeta (FB/IG)Visual products, impulse purchases$1,000-$3,000
SaaS B2BLinkedIn + GoogleProfessional targeting, search intent$2,000-$5,000
SaaS B2CMeta + GoogleBroad reach + search capture$1,000-$3,000
RestaurantMeta (Local)Visual food content, local targeting$300-$800
Course/CreatorYouTube + MetaVideo content, retargeting$1,000-$2,500
Agency/ConsultingLinkedIn + GoogleB2B targeting, authority$1,500-$4,000

Secondary Platform Recommendation: After the primary platform is established (30-60 days), recommend a secondary platform:

PrimarySecondaryWhy Add It
Google SearchMeta (retargeting)Capture search visitors who did not convert
MetaGoogle SearchCatch high-intent searchers your social ads prompted
LinkedInGoogle SearchCapture branded searches from LinkedIn awareness
YouTubeMetaRetarget video viewers with direct response ads
Show full SKILL.md (391 more words)Show less
Step 4: Estimate CPC and CPA Ranges

Provide realistic cost expectations based on industry and platform:

CPC Ranges by Industry and Platform:

IndustryGoogle Search CPCMeta CPCLinkedIn CPCTikTok CPC
Local Services$3-$12$0.80-$2.50N/A$0.50-$1.50
E-commerce$0.50-$3$0.40-$1.50N/A$0.20-$0.80
SaaS B2B$3-$15$1.50-$4.00$4-$12N/A
SaaS B2C$1-$5$0.50-$2.00N/A$0.30-$1.00
Education/Courses$1-$6$0.60-$2.00$3-$8$0.25-$0.80
Restaurant/Hospitality$0.50-$3$0.30-$1.00N/A$0.20-$0.60
Agency/Consulting$3-$10$1.00-$3.50$5-$12N/A

Expected CPA by Business Type:

Business TypeLow CPAAvg CPAHigh CPANotes
Local Service (lead)$15$35$75Phone call or form submission
E-commerce (purchase)$10$30$60Depends heavily on AOV
SaaS B2B (demo/trial)$50$150$300Higher LTV justifies higher CPA
SaaS B2C (sign-up)$5$25$60Free trial vs paid sign-up
Course (enrollment)$20$60$120Webinar funnel reduces CPA
Restaurant (visit)$3$10$25Tracked via offer redemption
Step 5: Competitive Quick Check

Before finalizing the snapshot, do one quick competitive signal check:

WebSearch query:

"[Industry]" "[City]" ads OR advertising OR sponsored

Note: Are competitors actively advertising? If yes, the market is validated but competitive. If no, there may be an opportunity or the market may not support paid ads.

Step 6: Generate Readiness Verdict
Score RangeVerdictRecommendation
80-100Ready to LaunchStart ads immediately. Focus on testing and scaling.
60-79Almost ReadyFix 1-2 gaps first, then launch. Estimate 1-2 weeks of prep.
40-59Needs WorkSignificant improvements needed before ads will be effective. 2-4 weeks.
20-39Not ReadyMajor landing page and offer issues. Fix fundamentals first. 4-8 weeks.
0-19Rebuild RequiredWebsite/offer needs major overhaul before any ad spend.

Output Format

Output directly to terminal. Do NOT save a file. Keep output under 40 lines.

============================================
  AD READINESS SNAPSHOT: [Business Name]
  URL: [url]
============================================

  AD READINESS SCORE: [XX]/100 — [Verdict]

  SCORECARD:
  Value Proposition ... [XX]/20 [status word]
  Offer Clarity ....... [XX]/20 [status word]
  CTA Quality ......... [XX]/20 [status word]
  Landing Page ........ [XX]/20 [status word]
  Trust Signals ....... [XX]/20 [status word]

  TOP 3 STRENGTHS:
  1. [strength]
  2. [strength]
  3. [strength]

  TOP 3 GAPS TO FIX:
  1. [gap + specific fix]
  2. [gap + specific fix]
  3. [gap + specific fix]

  RECOMMENDED PLATFORM: [Platform]
  ESTIMATED STARTING BUDGET: $[X]-$[Y]/month
  EXPECTED CPC RANGE: $[X]-$[Y]

  NEXT STEP: [One specific action to take]
  Full strategy: /ads strategy [url]
============================================

Important Rules

  • This is a SPEED tool — complete the entire analysis in under 60 seconds
  • Do NOT launch any subagents — this is a single-pass analysis
  • Output must be under 40 lines — be concise
  • Do NOT save a file — output to terminal only
  • Always end with a recommendation to run /ads strategy for the full analysis
  • If the homepage cannot be fetched, explain the issue and suggest the user provide a different URL
  • Be honest about readiness — do not inflate scores to be encouraging
  • Budget recommendations should be realistic monthly minimums, not aspirational
  • Always consider the business type when recommending platforms
  • One specific next step is more valuable than a list of generic advice

© zubair-trabzada, MIT. Rendered from Markdown: HTML in the file is shown as text, images as links, and headings moved down two levels. Raw file

Files

Just SKILL.md in skills/ads-quick of zubair-trabzada/ai-ads-claude.

Open the folder on GitHubat commit d1df3f5

Compare with similar skills

Ads Quick next to the 5 skills that share the most tags, products or categories with it. Stars are the repository's; “used in” counts other GitHub owners with a copy.

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Paseo Advisor Second Opiniongetpaseo/paseo20k1 repos~756Automated safety check: PassCustom licence

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Questions about Ads Quick

What does Ads Quick do?

60-Second Ad Readiness Snapshot — quick assessment without subagents. Ads Quick is an agent skill from zubair-trabzada/ai-ads-claude.

When should I use Ads Quick?

Ads Quick fits situations like: tasks that involve Subagents.

How do I install Ads Quick in Claude Code?

Run `npx skills add zubair-trabzada/ai-ads-claude --skill ads-quick -a claude-code`. Or copy the skill folder (skills/ads-quick in zubair-trabzada/ai-ads-claude) into .claude/skills/ads-quick in your project. Claude Code loads it when a task matches its description.

How do I install Ads Quick in Codex?

Run `npx skills add zubair-trabzada/ai-ads-claude --skill ads-quick -a codex`. Or copy the skill folder (skills/ads-quick in zubair-trabzada/ai-ads-claude) into .agents/skills/ads-quick in your project. Codex loads it when a task matches its description.

Can I use Ads Quick in Cursor, Gemini CLI or GitHub Copilot?

Cursor, Gemini CLI, GitHub Copilot and OpenCode also load SKILL.md folders. With the skills CLI, run `npx skills add zubair-trabzada/ai-ads-claude --skill ads-quick -a cursor` (or -a gemini-cli, github-copilot or opencode for the others). To copy it by hand, put the folder in .cursor/skills/ads-quick, .gemini/skills/ads-quick, .github/skills/ads-quick and .opencode/skills/ads-quick in your project.

What does Ads Quick need to run?

SKILL.md names no scripts, command-line tools or credentials: Ads Quick is instructions for the agent only.

Does Ads Quick access the network?

SKILL.md contains no URLs. Any network use would come from the scripts or tools the agent runs. This is read from the text; nothing was executed.

Is Ads Quick safe to install?

Our automated static check of SKILL.md found no risky patterns, such as piping downloads into a shell, reading credential files or hidden Unicode. It is not a guarantee. Review the folder before installing.

What licence does Ads Quick use?

Ads Quick is published under the MIT licence (the repository's licence). It allows redistribution, so the full SKILL.md is shown on this page.

How many tokens does Ads Quick use?

About 2.4k tokens (SKILL.md is roughly 9.8k characters). Agents keep only the skill's name and description in context until a task matches; then they load SKILL.md in full.

What are the alternatives to Ads Quick?

Skills that share tags, products or a category with Ads Quick: Claude Code Agent Development (anthropics/claude-plugins-official, 38k stars), Subagent Driven Development (Asvarox/allkaraoke, 261 stars), Dispatching Parallel Agents (ultralisp/ultralisp, 258 stars) and Reflect on Session Learnings (cursor/plugins, 11k stars). The comparison table on this page puts their stars, adoption, token cost, safety result and licence side by side.

Who maintains Ads Quick?

zubair-trabzada (a GitHub user) maintains it in zubair-trabzada/ai-ads-claude, which has 268 GitHub stars. The repository holds 9 skills in this directory. The repository was last updated on April 8, 2026.

Source: zubair-trabzada/ai-ads-claude on GitHub. Facts on this page come from the repository at the commit we read; the author's words are quoted as theirs.