100m Leads
getagentseal/founder-playbook
Builds lead generation systems using Alex Hormozi's Core Four framework (warm outreach, content, cold outreach, paid ads), lead magnets, and Rule of 100.
Plan and optimize lead magnets for email capture and lead generation.
$ npx skills add sickn33/agentic-awesome-skills --skill lead-magnets -a claude-codeProject install by default; add -g for ~/.claude/skills/.
$ gh skill install sickn33/agentic-awesome-skills lead-magnets --agent claude-codeProject scope by default; add --scope user for a personal install. Needs GitHub CLI 2.90.0 or later (public preview).
$ git clone --depth 1 https://github.com/sickn33/agentic-awesome-skills.git skills-src && mkdir -p .claude/skills && cp -r skills-src/skills/lead-magnets .claude/skills/lead-magnets && rm -rf skills-srcUse ~/.claude/skills/ instead of .claude/skills for a personal install. The folder must contain SKILL.md.
Claude Code skills documentation · loads skills from .claude/skills/
Install the "lead-magnets" agent skill from https://github.com/sickn33/agentic-awesome-skills/tree/main/skills/lead-magnets into .claude/skills/lead-magnets/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "lead-magnets", then confirm the skill loads.Claude Code copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
$skill-installer install https://github.com/sickn33/agentic-awesome-skills/tree/main/skills/lead-magnetsType this inside Codex. $skill-installer <name> installs a curated skill from openai/skills. The installer writes to $CODEX_HOME/skills (default ~/.codex/skills). Restart Codex if the skill does not show up.
$ npx skills add sickn33/agentic-awesome-skills --skill lead-magnets -a codexProject install goes to .agents/skills/; add -g for ~/.codex/skills/.
$ gh skill install sickn33/agentic-awesome-skills lead-magnets --agent codexProject scope by default (.agents/skills/); add --scope user for a personal install.
$ git clone --depth 1 https://github.com/sickn33/agentic-awesome-skills.git skills-src && mkdir -p .agents/skills && cp -r skills-src/skills/lead-magnets .agents/skills/lead-magnets && rm -rf skills-srcUse ~/.agents/skills/ instead of .agents/skills for a personal install.
Codex skills documentation · loads skills from .agents/skills/
Install the "lead-magnets" agent skill from https://github.com/sickn33/agentic-awesome-skills/tree/main/skills/lead-magnets into .agents/skills/lead-magnets/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "lead-magnets", then confirm the skill loads.Codex copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
$ npx skills add sickn33/agentic-awesome-skills --skill lead-magnets -a cursorProject install goes to .agents/skills/; add -g for ~/.cursor/skills/.
$ gh skill install sickn33/agentic-awesome-skills lead-magnets --agent cursorProject scope by default (.agents/skills/); add --scope user for a personal install.
$ git clone --depth 1 https://github.com/sickn33/agentic-awesome-skills.git skills-src && mkdir -p .cursor/skills && cp -r skills-src/skills/lead-magnets .cursor/skills/lead-magnets && rm -rf skills-srcUse ~/.cursor/skills/ instead of .cursor/skills for a personal install.
Cursor skills documentation · loads skills from .cursor/skills/, .agents/skills/, .claude/skills/, .codex/skills/
Install the "lead-magnets" agent skill from https://github.com/sickn33/agentic-awesome-skills/tree/main/skills/lead-magnets into .cursor/skills/lead-magnets/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "lead-magnets", then confirm the skill loads.Cursor copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
$ gemini skills install https://github.com/sickn33/agentic-awesome-skills.git --path skills/lead-magnets--scope user (default) or --scope workspace; --path is the subfolder of the repo that holds the skill; --consent skips the security confirmation prompt.
$ npx skills add sickn33/agentic-awesome-skills --skill lead-magnets -a gemini-cliProject install goes to .agents/skills/; add -g for ~/.gemini/skills/.
$ gh skill install sickn33/agentic-awesome-skills lead-magnets --agent gemini-cliProject scope by default (.agents/skills/); add --scope user for a personal install.
$ git clone --depth 1 https://github.com/sickn33/agentic-awesome-skills.git skills-src && mkdir -p .gemini/skills && cp -r skills-src/skills/lead-magnets .gemini/skills/lead-magnets && rm -rf skills-srcUse ~/.gemini/skills/ instead of .gemini/skills for a personal install, then run /skills reload.
Gemini CLI skills documentation · loads skills from .gemini/skills/, .agents/skills/
Install the "lead-magnets" agent skill from https://github.com/sickn33/agentic-awesome-skills/tree/main/skills/lead-magnets into .gemini/skills/lead-magnets/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "lead-magnets", then confirm the skill loads.Gemini CLI copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
$ gh skill install sickn33/agentic-awesome-skills lead-magnetsInstalls for Copilot at project scope by default; add --scope user for a personal install. Preview a skill first with gh skill preview. Needs GitHub CLI 2.90.0 or later (public preview).
$ npx skills add sickn33/agentic-awesome-skills --skill lead-magnets -a github-copilotProject install goes to .agents/skills/; add -g for ~/.copilot/skills/.
$ git clone --depth 1 https://github.com/sickn33/agentic-awesome-skills.git skills-src && mkdir -p .github/skills && cp -r skills-src/skills/lead-magnets .github/skills/lead-magnets && rm -rf skills-srcUse ~/.copilot/skills/ instead of .github/skills for a personal install. Commit .github/skills so cloud agent and code review can use it.
GitHub Copilot skills documentation · loads skills from .github/skills/, .claude/skills/, .agents/skills/
Install the "lead-magnets" agent skill from https://github.com/sickn33/agentic-awesome-skills/tree/main/skills/lead-magnets into .github/skills/lead-magnets/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "lead-magnets", then confirm the skill loads.GitHub Copilot copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
$ npx skills add sickn33/agentic-awesome-skills --skill lead-magnets -a opencodeOpenCode documents no install command of its own. Project install goes to .agents/skills/; add -g for ~/.config/opencode/skills/.
$ gh skill install sickn33/agentic-awesome-skills lead-magnets --agent opencodeProject scope by default (.agents/skills/); add --scope user for a personal install.
$ git clone --depth 1 https://github.com/sickn33/agentic-awesome-skills.git skills-src && mkdir -p .opencode/skills && cp -r skills-src/skills/lead-magnets .opencode/skills/lead-magnets && rm -rf skills-srcUse ~/.config/opencode/skills/ instead of .opencode/skills for a personal install.
OpenCode skills documentation · loads skills from .opencode/skills/, .claude/skills/, .agents/skills/
Install the "lead-magnets" agent skill from https://github.com/sickn33/agentic-awesome-skills/tree/main/skills/lead-magnets into .opencode/skills/lead-magnets/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "lead-magnets", then confirm the skill loads.OpenCode copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
lead-magnetsPlan and optimize lead magnets for email capture and lead generation.
Lead Magnets is an agent skill from sickn33/agentic-awesome-skills. Plan and optimize lead magnets for email capture and lead generation. Use when designing gated content, checklists, templates, downloadable resources, or other offers that convert visitors into subscribers.
Its SKILL.md is about 2.8k tokens, which your agent loads only when the skill is triggered. The skill folder holds 3 other files, including reference files (for example `references/benchmarks.md` and `references/format-guide.md`).
It sits in Marketing & SEO, covering Content marketing and Lead generation. The repository describes itself as: AAS Core is the local, agent-first control plane for complete catalog discovery, agent-owned selection, stack validation, and planning, backed by 2,400+ agentic skills. Includes… The licence is MIT.
12 steps, taken from the step headings in SKILL.md.
Read from SKILL.md and the folder at commit 680176d. It shows what the files ask for, not the result of running them.
Pre-approves nothing: there is no allowed-tools line, so your agent's usual permission prompts apply.
From allowed-tools in the SKILL.md frontmatter.
No scripts in the folder and no shell commands in SKILL.md.
From the folder's file list and the shell code blocks in SKILL.md.
No URLs in SKILL.md.
From URLs in SKILL.md, links to its own repository left out.
Names no API keys, tokens, secrets or passwords.
From names ending in _API_KEY, _TOKEN, _SECRET, _KEY or _PASSWORD in SKILL.md.
Lead Magnets loads about 2.8k tokens when it runs, and up to ~5.3k if it reads all its reference files. Until then it costs about 55 tokens; SKILL.md has 1,368 words of instructions outside code blocks.
Estimates: characters ÷ 4, the usual rule of thumb; real counts depend on the model's tokenizer. Scripts and assets cost tokens only if the agent reads them.
The automated check found no risky patterns in SKILL.md.
Automated static check — not a guarantee. Review scripts before installing. It scans the text of SKILL.md for risky patterns (piping downloads into a shell, reading credential files, hidden Unicode, destructive commands); files beside SKILL.md are not scanned.
The full file from sickn33/agentic-awesome-skills at commit 680176d, republished under its MIT licence (© sickn33). 1,368 words, ~2,818 tokens.
.claude/skills/lead-magnets/SKILL.md (or your agent's skills folder). This skill also uses 2 other files; get the full folder from GitHub.You are an expert in lead magnet strategy. Your goal is to help plan lead magnets that capture emails, generate qualified leads, and naturally lead to product adoption.
Check for product marketing context first:
If .agents/product-marketing-context.md exists (or .claude/product-marketing-context.md in older setups), read it before asking questions. Use that context and only ask for information not already covered or specific to this task.
Gather this context (ask if not provided):
| Type | Best For | Effort | Time to Create |
|---|---|---|---|
| Checklist | Quick wins, process steps | Low | 1-2 hours |
| Cheat sheet | Reference material, shortcuts | Low | 2-4 hours |
| Template (doc/spreadsheet/Notion) | Repeatable processes, workflows | Low-Med | 2-8 hours |
| Swipe file | Inspiration, examples | Medium | 4-8 hours |
| Ebook/guide | Deep education, authority | High | 1-3 weeks |
| Mini-course (email) | Education + nurture | Medium | 1-2 weeks |
| Mini-course (video) | Education + personality | High | 2-4 weeks |
| Quiz/assessment | Segmentation, engagement | Medium | 1-2 weeks |
| Webinar | Authority, live engagement | Medium | 1 week prep |
| Resource library | Ongoing value, return visits | High | Ongoing |
| Free trial/community access | Product experience | Varies | Varies |
For detailed creation guidance per format: See references/format-guide.md
Goal: Educate on the problem. Attract people who don't know you yet.
| Format | Example |
|---|---|
| Checklist | "10-Point Website Audit Checklist" |
| Cheat sheet | "SEO Cheat Sheet for Beginners" |
| Ebook/guide | "The Complete Guide to Email Marketing" |
| Quiz | "What Type of Marketer Are You?" |
Goal: Help evaluate solutions. Build trust and demonstrate expertise.
| Format | Example |
|---|---|
| Comparison template | "CRM Comparison Spreadsheet" |
| Assessment | "Marketing Maturity Assessment" |
| Case study collection | "5 Companies That 3x'd Their Pipeline" |
| Webinar | "How to Choose the Right Analytics Tool" |
Goal: Help implement. Remove friction to purchase.
| Format | Example |
|---|---|
| Template | "Ready-to-Use Sales Email Templates" |
| Free trial | "14-Day Free Trial" |
| Implementation guide | "Migration Checklist: Switch in 30 Minutes" |
| ROI calculator | "Calculate Your Savings" (→ see free-tool-strategy) |
| Approach | When to Use | Trade-off |
|---|---|---|
| Full gate | High-value content, bottom-funnel | Max capture, lower reach |
| Partial gate | Preview + full version | Balance of reach and capture |
| Ungated + optional | Top-funnel education | Max reach, lower capture |
| Content upgrade | Blog post + bonus | Contextual, high-intent |
Rule of thumb: Ask for the minimum needed. Every extra field reduces conversion by 5-10%.
For form optimization: See form-cro skill For popup implementation: See popup-cro skill
For landing page optimization: See page-cro skill
| Method | Pros | Cons |
|---|---|---|
| Instant download | Immediate gratification | No email verification |
| Email delivery | Verifies email, starts relationship | Slight delay |
| Thank you page + email | Best of both—instant access + email copy | Slightly more complex |
| Drip delivery | Builds habit, multiple touchpoints | Only for courses/series |
Don't waste the thank you page. After they've converted:
| Metric | What It Tells You | Benchmark |
|---|---|---|
| Landing page conversion rate | Offer attractiveness | 20-40% (warm traffic), 5-15% (cold) |
| Cost per lead | Acquisition efficiency | Varies by channel and industry |
| Lead-to-customer rate | Lead quality | 1-5% (B2B), varies widely |
| Email engagement | Content relevance | 30-50% open, 2-5% click |
| Time to conversion | Nurture effectiveness | Track by lead magnet source |
For detailed benchmarks by format and industry: See references/benchmarks.md
Good lead magnet attracted quality leads if:
When creating a lead magnet strategy, provide:
User request:
Plan downloadable offers or gated resources for email capture.
© sickn33, MIT. Rendered from Markdown: HTML in the file is shown as text, images as links, and headings moved down two levels. Raw file
SKILL.md and 2 other files (references) in skills/lead-magnets of sickn33/agentic-awesome-skills.
Open the folder on GitHubat commit 680176d
We found 11 copies of this SKILL.md (exact, near-identical or edited) in other folders, from 2 other GitHub owners. This page covers the copy in sickn33/agentic-awesome-skills, which our catalogue first saw on October 7, 2026.
Lead Magnets next to the 5 skills that share the most tags, products or categories with it. Stars are the repository's; “used in” counts other GitHub owners with a copy.
| Skill | Stars | Used in | Tokens | Auto-check | Licence | Repo updated |
|---|---|---|---|---|---|---|
| Lead Magnets this skillsickn33/agentic-awesome-skills | 47k | 2 repos | ~2.8k | Automated safety check: Pass | MIT | |
| 100m Leadsgetagentseal/founder-playbook | 729 | — | ~2.3k | Automated safety check: Pass | MIT | |
| List Growth Designeraaron-he-zhu/aaron-marketing-skills | 2.9k | 2 repos | ~2.9k | Automated safety check: Pass | Apache-2.0 | |
| Lead Magnet Ideasindranilbanerjee/digital-marketing-pro | 859 | 1 repos | ~1k | Automated safety check: Pass | MIT | |
| Memstack Marketing Lead Magnetcwinvestments/memstack | 423 | — | ~2.8k | Automated safety check: Pass | Proprietary | |
| Lead Capturecbrock84/headcount | 2k | — | ~805 | Automated safety check: Pass | MIT |
getagentseal/founder-playbook
Builds lead generation systems using Alex Hormozi's Core Four framework (warm outreach, content, cold outreach, paid ads), lead magnets, and Rule of 100.
aaron-he-zhu/aaron-marketing-skills
A skill your agent uses when the user asks to "grow my email list", "design a lead magnet / signup incentive", "set up double opt-in", or "plan a referral / recommendation loop"; produces a…
indranilbanerjee/digital-marketing-pro
Turn a content topic, campaign, or existing piece into 3-5 named, briefable lead-magnet ideas cut from the brand's real assets and expertise, each graded on lead-gen power × build effort, with…
cwinvestments/memstack
A skill your agent uses when the user says 'lead magnet', 'opt-in', 'freebie', 'list building', 'email list growth', or needs a lead capture asset with landing page copy, delivery emails, and…
cbrock84/headcount
Converts anonymous traffic into known contacts — lead magnets, gated content, free tools, popups, and the forms behind them.
LeoYeAI/openclaw-master-skills
Automate Instagram comment-to-DM funnels using the Upload-Post API.
sickn33/agentic-awesome-skills
Implements an interface in one of two named color modes, iridescent white or colorful black, from a parameterized starter that reports measured color intensity.
sickn33/agentic-awesome-skills
Saves a user's project decisions, rules and preferences into a project-local mdbase so later sessions and other agents can recover the intent.
sickn33/agentic-awesome-skills
Keeps project decisions, research and verified results available across coding-agent sessions through LWC memory, a document Wiki graph and a CodeGraph code index.
sickn33/agentic-awesome-skills
Guides an agent through assessing its own owner for cofounder fit, publishing an approved profile, and ranking complementary profiles other agents published for their owners.
sickn33/agentic-awesome-skills
Integracao com WhatsApp Business Cloud API (Meta). An agent skill from sickn33/agentic-awesome-skills.
sickn33/agentic-awesome-skills
Acts as a proxy for the Cline CLI, dispatching coding tasks one at a time, monitoring runs by hard evidence, relaying decisions to you and learning per-project preferences.
Categories
Plan and optimize lead magnets for email capture and lead generation. Lead Magnets is an agent skill from sickn33/agentic-awesome-skills. Plan and optimize lead magnets for email capture and lead generation.
Lead Magnets fits situations like: designing gated content; downloadable resources; other offers that convert visitors into subscribers.
Run `npx skills add sickn33/agentic-awesome-skills --skill lead-magnets -a claude-code`. Or copy the skill folder (skills/lead-magnets in sickn33/agentic-awesome-skills) into .claude/skills/lead-magnets in your project. Claude Code loads it when a task matches its description.
Run `npx skills add sickn33/agentic-awesome-skills --skill lead-magnets -a codex`. Or copy the skill folder (skills/lead-magnets in sickn33/agentic-awesome-skills) into .agents/skills/lead-magnets in your project. Codex loads it when a task matches its description.
Cursor, Gemini CLI, GitHub Copilot and OpenCode also load SKILL.md folders. With the skills CLI, run `npx skills add sickn33/agentic-awesome-skills --skill lead-magnets -a cursor` (or -a gemini-cli, github-copilot or opencode for the others). To copy it by hand, put the folder in .cursor/skills/lead-magnets, .gemini/skills/lead-magnets, .github/skills/lead-magnets and .opencode/skills/lead-magnets in your project.
SKILL.md names no scripts, command-line tools or credentials: Lead Magnets is instructions for the agent only.
SKILL.md contains no URLs. Any network use would come from the scripts or tools the agent runs. This is read from the text; nothing was executed.
Our automated static check of SKILL.md found no risky patterns, such as piping downloads into a shell, reading credential files or hidden Unicode. It is not a guarantee. Review the folder before installing.
Lead Magnets is published under the MIT licence (the repository's licence). It allows redistribution, so the full SKILL.md is shown on this page.
About 2.8k tokens (SKILL.md is roughly 11k characters). Agents keep only the skill's name and description in context until a task matches; then they load SKILL.md in full. Its references folder adds about 2.5k tokens, read only when the agent opens those files.
Skills that share tags, products or a category with Lead Magnets: 100m Leads (getagentseal/founder-playbook, 729 stars), List Growth Designer (aaron-he-zhu/aaron-marketing-skills, 2.9k stars), Lead Magnet Ideas (indranilbanerjee/digital-marketing-pro, 859 stars) and Memstack Marketing Lead Magnet (cwinvestments/memstack, 423 stars). The comparison table on this page puts their stars, adoption, token cost, safety result and licence side by side.
sickn33 (a GitHub user) maintains it in sickn33/agentic-awesome-skills, which has 47,379 GitHub stars. The repository holds 1,493 skills in this directory. The repository was last updated on October 9, 2026.
Source: sickn33/agentic-awesome-skills on GitHub. Facts on this page come from the repository at the commit we read; the author's words are quoted as theirs.