Lead Magnets
sickn33/agentic-awesome-skills
Plan and optimize lead magnets for email capture and lead generation.
Help users navigate complex transitions, from scaling new business units to managing crises and driving AI adoption across large organizations.
$ npx skills add RefoundAI/lenny-skills --skill leading-org-change -a claude-codeProject install by default; add -g for ~/.claude/skills/.
$ gh skill install RefoundAI/lenny-skills leading-org-change --agent claude-codeProject scope by default; add --scope user for a personal install. Needs GitHub CLI 2.90.0 or later (public preview).
$ git clone --depth 1 https://github.com/RefoundAI/lenny-skills.git skills-src && mkdir -p .claude/skills && cp -r skills-src/skills/leading-org-change .claude/skills/leading-org-change && rm -rf skills-srcUse ~/.claude/skills/ instead of .claude/skills for a personal install. The folder must contain SKILL.md.
Claude Code skills documentation · loads skills from .claude/skills/
Install the "leading-org-change" agent skill from https://github.com/RefoundAI/lenny-skills/tree/main/skills/leading-org-change into .claude/skills/leading-org-change/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "leading-org-change", then confirm the skill loads.Claude Code copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
$skill-installer install https://github.com/RefoundAI/lenny-skills/tree/main/skills/leading-org-changeType this inside Codex. $skill-installer <name> installs a curated skill from openai/skills. The installer writes to $CODEX_HOME/skills (default ~/.codex/skills). Restart Codex if the skill does not show up.
$ npx skills add RefoundAI/lenny-skills --skill leading-org-change -a codexProject install goes to .agents/skills/; add -g for ~/.codex/skills/.
$ gh skill install RefoundAI/lenny-skills leading-org-change --agent codexProject scope by default (.agents/skills/); add --scope user for a personal install.
$ git clone --depth 1 https://github.com/RefoundAI/lenny-skills.git skills-src && mkdir -p .agents/skills && cp -r skills-src/skills/leading-org-change .agents/skills/leading-org-change && rm -rf skills-srcUse ~/.agents/skills/ instead of .agents/skills for a personal install.
Codex skills documentation · loads skills from .agents/skills/
Install the "leading-org-change" agent skill from https://github.com/RefoundAI/lenny-skills/tree/main/skills/leading-org-change into .agents/skills/leading-org-change/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "leading-org-change", then confirm the skill loads.Codex copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
$ npx skills add RefoundAI/lenny-skills --skill leading-org-change -a cursorProject install goes to .agents/skills/; add -g for ~/.cursor/skills/.
$ gh skill install RefoundAI/lenny-skills leading-org-change --agent cursorProject scope by default (.agents/skills/); add --scope user for a personal install.
$ git clone --depth 1 https://github.com/RefoundAI/lenny-skills.git skills-src && mkdir -p .cursor/skills && cp -r skills-src/skills/leading-org-change .cursor/skills/leading-org-change && rm -rf skills-srcUse ~/.cursor/skills/ instead of .cursor/skills for a personal install.
Cursor skills documentation · loads skills from .cursor/skills/, .agents/skills/, .claude/skills/, .codex/skills/
Install the "leading-org-change" agent skill from https://github.com/RefoundAI/lenny-skills/tree/main/skills/leading-org-change into .cursor/skills/leading-org-change/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "leading-org-change", then confirm the skill loads.Cursor copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
$ gemini skills install https://github.com/RefoundAI/lenny-skills.git --path skills/leading-org-change--scope user (default) or --scope workspace; --path is the subfolder of the repo that holds the skill; --consent skips the security confirmation prompt.
$ npx skills add RefoundAI/lenny-skills --skill leading-org-change -a gemini-cliProject install goes to .agents/skills/; add -g for ~/.gemini/skills/.
$ gh skill install RefoundAI/lenny-skills leading-org-change --agent gemini-cliProject scope by default (.agents/skills/); add --scope user for a personal install.
$ git clone --depth 1 https://github.com/RefoundAI/lenny-skills.git skills-src && mkdir -p .gemini/skills && cp -r skills-src/skills/leading-org-change .gemini/skills/leading-org-change && rm -rf skills-srcUse ~/.gemini/skills/ instead of .gemini/skills for a personal install, then run /skills reload.
Gemini CLI skills documentation · loads skills from .gemini/skills/, .agents/skills/
Install the "leading-org-change" agent skill from https://github.com/RefoundAI/lenny-skills/tree/main/skills/leading-org-change into .gemini/skills/leading-org-change/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "leading-org-change", then confirm the skill loads.Gemini CLI copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
$ gh skill install RefoundAI/lenny-skills leading-org-changeInstalls for Copilot at project scope by default; add --scope user for a personal install. Preview a skill first with gh skill preview. Needs GitHub CLI 2.90.0 or later (public preview).
$ npx skills add RefoundAI/lenny-skills --skill leading-org-change -a github-copilotProject install goes to .agents/skills/; add -g for ~/.copilot/skills/.
$ git clone --depth 1 https://github.com/RefoundAI/lenny-skills.git skills-src && mkdir -p .github/skills && cp -r skills-src/skills/leading-org-change .github/skills/leading-org-change && rm -rf skills-srcUse ~/.copilot/skills/ instead of .github/skills for a personal install. Commit .github/skills so cloud agent and code review can use it.
GitHub Copilot skills documentation · loads skills from .github/skills/, .claude/skills/, .agents/skills/
Install the "leading-org-change" agent skill from https://github.com/RefoundAI/lenny-skills/tree/main/skills/leading-org-change into .github/skills/leading-org-change/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "leading-org-change", then confirm the skill loads.GitHub Copilot copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
$ npx skills add RefoundAI/lenny-skills --skill leading-org-change -a opencodeOpenCode documents no install command of its own. Project install goes to .agents/skills/; add -g for ~/.config/opencode/skills/.
$ gh skill install RefoundAI/lenny-skills leading-org-change --agent opencodeProject scope by default (.agents/skills/); add --scope user for a personal install.
$ git clone --depth 1 https://github.com/RefoundAI/lenny-skills.git skills-src && mkdir -p .opencode/skills && cp -r skills-src/skills/leading-org-change .opencode/skills/leading-org-change && rm -rf skills-srcUse ~/.config/opencode/skills/ instead of .opencode/skills for a personal install.
OpenCode skills documentation · loads skills from .opencode/skills/, .claude/skills/, .agents/skills/
Install the "leading-org-change" agent skill from https://github.com/RefoundAI/lenny-skills/tree/main/skills/leading-org-change into .opencode/skills/leading-org-change/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "leading-org-change", then confirm the skill loads.OpenCode copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
leading-org-changeHelp users navigate complex transitions, from scaling new business units to managing crises and driving AI adoption across large organizations.
Leading Org Change is an agent skill from RefoundAI/lenny-skills. Help users navigate complex transitions, from scaling new business units to managing crises and driving AI adoption across large organizations.
Its SKILL.md is about 1.8k tokens, which your agent loads only when the skill is triggered. The skill folder holds 3 other files, including reference files (for example `references/artifacts.md` and `references/guest-insights.md`).
The repository describes itself as: 86 product management skills from Lenny's Podcast for Claude Code and AI agents. Hiring, user research, strategy, shipping, and more. The licence is MIT.
4 steps, taken from the first numbered list in SKILL.md.
Read from SKILL.md and the folder at commit 13598cc. It shows what the files ask for, not the result of running them.
Pre-approves nothing: there is no allowed-tools line, so your agent's usual permission prompts apply.
From allowed-tools in the SKILL.md frontmatter.
No scripts in the folder and no shell commands in SKILL.md.
From the folder's file list and the shell code blocks in SKILL.md.
No URLs in SKILL.md.
From URLs in SKILL.md, links to its own repository left out.
Names no API keys, tokens, secrets or passwords.
From names ending in _API_KEY, _TOKEN, _SECRET, _KEY or _PASSWORD in SKILL.md.
Leading Org Change loads about 1.8k tokens when it runs, and up to ~24k if it reads all its reference files. Until then it costs about 41 tokens; SKILL.md has 995 words of instructions outside code blocks.
Estimates: characters ÷ 4, the usual rule of thumb; real counts depend on the model's tokenizer. Scripts and assets cost tokens only if the agent reads them.
The automated check found no risky patterns in SKILL.md.
Automated static check — not a guarantee. Review scripts before installing. It scans the text of SKILL.md for risky patterns (piping downloads into a shell, reading credential files, hidden Unicode, destructive commands); files beside SKILL.md are not scanned.
The full file from RefoundAI/lenny-skills at commit 13598cc, republished under its MIT licence (© RefoundAI). 995 words, ~1,778 tokens.
.claude/skills/leading-org-change/SKILL.md (or your agent's skills folder). This skill also uses 2 other files; get the full folder from GitHub.Transform culture, structure, and operations without breaking the business.
Help the user with leading organizational change using insights from 29 guests and posts across Lenny's Podcast and Newsletter.
Alex Komoroske: "What I look for instead are things that can be gardened, things that can grow on their own and that you can direct or maybe give a little bit of extra energy to or curate over, and is a totally different mindset for it. If you do this properly, it looks like magic."
Nurture emergent, self-sustaining ideas rather than forcing rigid structures. Identify low-risk projects that can grow independently with minimal intervention.
Chris Hutchins: "But you think that customer research is all you need to build a product at a company, but figuring out how to create excitement internally and get buy-in from other teams because they're the ones that are going to build it. They're the ones that are going to help market. It's all a team effort."
Innovation within large orgs requires a shift in focus toward intensive internal alignment. State your vision at every opportunity to keep the team inspired.
Kayvon Beykpour: "The sacred cows are like their own roadmap. What are all the things that you think we're not allowed to change? Let's start there."
Explicitly identify and target the unwritten rules and perceived constraints that prevent the team from taking creative risks.
Matt Mochary: "The biggest marker that I've seen between a botched layoff and a successful layoff is at the moment someone hears that they no longer have a job, did they hear it from their manager in a one-on-one? If that's when they heard it, it'll be okay. But if they heard it in an email, in a group chat, in any kind of thing where they were sitting next to or they're hearing it along with other people, it wasn't personalized, it wasn't one-on-one, that is terrible. That's when people get really angry and that's when they start going on to Twitter and going to newspapers and et cetera, because it feels dehumanizing."
The success of a major change, like a layoff, is determined by whether the news is delivered personally by managers rather than through mass announcements.
Melissa Perri: "I do not recommend using SAFe. Every single person I have talked to who likes SAFe, found success with SAFe, they ended up ripping it up and making it into something else."
Avoid dogmatic implementations of scaling frameworks. Focus on core agile principles like rapid iteration and delivering customer value.
See references/artifacts.md for the full list with details.
For all 50 sourced insights from 29 guests, see references/guest-insights.md
© RefoundAI, MIT. Rendered from Markdown: HTML in the file is shown as text, images as links, and headings moved down two levels. Raw file
SKILL.md and 2 other files (references) in skills/leading-org-change of RefoundAI/lenny-skills.
Open the folder on GitHubat commit 13598cc
Leading Org Change next to the 5 skills that share the most tags, products or categories with it. Stars are the repository's; “used in” counts other GitHub owners with a copy.
| Skill | Stars | Used in | Tokens | Auto-check | Licence | Repo updated |
|---|---|---|---|---|---|---|
| Leading Org Change this skillRefoundAI/lenny-skills | 1.4k | — | ~1.8k | Automated safety check: Pass | MIT | |
| Lead Magnetssickn33/agentic-awesome-skills | 47k | 2 repos | ~2.8k | Automated safety check: Pass | MIT | |
| View Transitionsthedaviddias/Front-End-Checklist | 74k | — | ~528 | Automated safety check: Pass | MIT | |
| Lead Magnetscoreyhaines31/marketingskills | 54k | 5 repos | ~2.8k | Automated safety check: Pass | MIT | |
| Apify Lead Generationsickn33/agentic-awesome-skills | 47k | 2 repos | ~1.2k | Automated safety check: Notes | MIT | |
| Lead Generation Research GuideRightNow-AI/openfang | 18k | — | ~1.8k | Automated safety check: Pass | Apache-2.0 |
sickn33/agentic-awesome-skills
Plan and optimize lead magnets for email capture and lead generation.
thedaviddias/Front-End-Checklist
A skill your agent uses when adding page transition animations, image expand/contract effects, shared-element transitions, or improving navigation UX in a single-page or multi-page application.
coreyhaines31/marketingskills
When the user wants to create, plan, or optimize a lead magnet for email capture or lead generation.
sickn33/agentic-awesome-skills
Scrape leads from multiple platforms using Apify Actors. An agent skill from sickn33/agentic-awesome-skills.
RightNow-AI/openfang
Reference knowledge for AI lead generation: building an ideal customer profile, researching prospects on the web, enriching lead records and finding email formats.
thedaviddias/Front-End-Checklist
A skill your agent uses when reviewing templates, rendered HTML, or shared components related to Implement accessible breadcrumb navigation.
RefoundAI/lenny-skills
Help users conduct high-impact customer interviews that move beyond surface-level feature requests to identify root emotional frustrations and specific causal triggers.
RefoundAI/lenny-skills
Help users master their personal output by shifting from reactive scheduling to intentional energy management, internal trigger mastery, and proactive boundary setting.
RefoundAI/lenny-skills
Help users reach their first moment of core value by optimizing the first-run experience, removing friction, and aligning product design with psychological triggers.
RefoundAI/lenny-skills
Help users identify unique distribution advantages and master the lifecycle of acquisition channels to build a sustainable engine for growth and retention.
RefoundAI/lenny-skills
Help users build functional product prototypes from natural language or visual mocks using AI coding tools.
RefoundAI/lenny-skills
Help users build robust infrastructure for measuring, monitoring, and iterating on AI product performance using human, code-based, and LLM-as-a-judge methodologies.
Help users navigate complex transitions, from scaling new business units to managing crises and driving AI adoption across large organizations. Leading Org Change is an agent skill from RefoundAI/lenny-skills. Help users navigate complex transitions, from scaling new business units to managing crises and driving AI adoption across large organizations.
Run `npx skills add RefoundAI/lenny-skills --skill leading-org-change -a claude-code`. Or copy the skill folder (skills/leading-org-change in RefoundAI/lenny-skills) into .claude/skills/leading-org-change in your project. Claude Code loads it when a task matches its description.
Run `npx skills add RefoundAI/lenny-skills --skill leading-org-change -a codex`. Or copy the skill folder (skills/leading-org-change in RefoundAI/lenny-skills) into .agents/skills/leading-org-change in your project. Codex loads it when a task matches its description.
Cursor, Gemini CLI, GitHub Copilot and OpenCode also load SKILL.md folders. With the skills CLI, run `npx skills add RefoundAI/lenny-skills --skill leading-org-change -a cursor` (or -a gemini-cli, github-copilot or opencode for the others). To copy it by hand, put the folder in .cursor/skills/leading-org-change, .gemini/skills/leading-org-change, .github/skills/leading-org-change and .opencode/skills/leading-org-change in your project.
SKILL.md names no scripts, command-line tools or credentials: Leading Org Change is instructions for the agent only.
SKILL.md contains no URLs. Any network use would come from the scripts or tools the agent runs. This is read from the text; nothing was executed.
Our automated static check of SKILL.md found no risky patterns, such as piping downloads into a shell, reading credential files or hidden Unicode. It is not a guarantee. Review the folder before installing.
Leading Org Change is published under the MIT licence (the repository's licence). It allows redistribution, so the full SKILL.md is shown on this page.
About 1.8k tokens (SKILL.md is roughly 7.1k characters). Agents keep only the skill's name and description in context until a task matches; then they load SKILL.md in full. Its references folder adds about 22k tokens, read only when the agent opens those files.
Skills that share tags, products or a category with Leading Org Change: Lead Magnets (sickn33/agentic-awesome-skills, 47k stars), View Transitions (thedaviddias/Front-End-Checklist, 74k stars), Lead Magnets (coreyhaines31/marketingskills, 54k stars) and Apify Lead Generation (sickn33/agentic-awesome-skills, 47k stars). The comparison table on this page puts their stars, adoption, token cost, safety result and licence side by side.
RefoundAI (a GitHub organization) maintains it in RefoundAI/lenny-skills, which has 1,382 GitHub stars. The repository holds 76 skills in this directory. The repository was last updated on July 16, 2026.
Source: RefoundAI/lenny-skills on GitHub. Facts on this page come from the repository at the commit we read; the author's words are quoted as theirs.