Personalization At Scale
manojbajaj95/claude-gtm-plugin
Generate unique personalized first lines for hundreds of prospects using company news, LinkedIn activity, and mutual connections.
Analyzes a target persona and context to generate 3 distinct campaign angles for outbound sequences.
Install Campaign Angle Finder
$ npx skills add Othmane-Khadri/YALC-the-GTM-operating-system --skill campaign-angle-finder -a claude-codeProject install by default; add -g for ~/.claude/skills/.
$ gh skill install Othmane-Khadri/YALC-the-GTM-operating-system campaign-angle-finder --agent claude-codeProject scope by default; add --scope user for a personal install. Needs GitHub CLI 2.90.0 or later (public preview).
$ git clone --depth 1 https://github.com/Othmane-Khadri/YALC-the-GTM-operating-system.git skills-src && mkdir -p .claude/skills && cp -r skills-src/.claude/skills/lemlist/campaign-angle-finder .claude/skills/campaign-angle-finder && rm -rf skills-srcUse ~/.claude/skills/ instead of .claude/skills for a personal install. The folder must contain SKILL.md.
Claude Code skills documentation · loads skills from .claude/skills/
Install the "campaign-angle-finder" agent skill from https://github.com/Othmane-Khadri/YALC-the-GTM-operating-system/tree/main/.claude/skills/lemlist/campaign-angle-finder into .claude/skills/campaign-angle-finder/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "campaign-angle-finder", then confirm the skill loads.Claude Code copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
$skill-installer install https://github.com/Othmane-Khadri/YALC-the-GTM-operating-system/tree/main/.claude/skills/lemlist/campaign-angle-finderType this inside Codex. $skill-installer <name> installs a curated skill from openai/skills. The installer writes to $CODEX_HOME/skills (default ~/.codex/skills). Restart Codex if the skill does not show up.
$ npx skills add Othmane-Khadri/YALC-the-GTM-operating-system --skill campaign-angle-finder -a codexProject install goes to .agents/skills/; add -g for ~/.codex/skills/.
$ gh skill install Othmane-Khadri/YALC-the-GTM-operating-system campaign-angle-finder --agent codexProject scope by default (.agents/skills/); add --scope user for a personal install.
$ git clone --depth 1 https://github.com/Othmane-Khadri/YALC-the-GTM-operating-system.git skills-src && mkdir -p .agents/skills && cp -r skills-src/.claude/skills/lemlist/campaign-angle-finder .agents/skills/campaign-angle-finder && rm -rf skills-srcUse ~/.agents/skills/ instead of .agents/skills for a personal install.
Codex skills documentation · loads skills from .agents/skills/
Install the "campaign-angle-finder" agent skill from https://github.com/Othmane-Khadri/YALC-the-GTM-operating-system/tree/main/.claude/skills/lemlist/campaign-angle-finder into .agents/skills/campaign-angle-finder/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "campaign-angle-finder", then confirm the skill loads.Codex copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
$ npx skills add Othmane-Khadri/YALC-the-GTM-operating-system --skill campaign-angle-finder -a cursorProject install goes to .agents/skills/; add -g for ~/.cursor/skills/.
$ gh skill install Othmane-Khadri/YALC-the-GTM-operating-system campaign-angle-finder --agent cursorProject scope by default (.agents/skills/); add --scope user for a personal install.
$ git clone --depth 1 https://github.com/Othmane-Khadri/YALC-the-GTM-operating-system.git skills-src && mkdir -p .cursor/skills && cp -r skills-src/.claude/skills/lemlist/campaign-angle-finder .cursor/skills/campaign-angle-finder && rm -rf skills-srcUse ~/.cursor/skills/ instead of .cursor/skills for a personal install.
Cursor skills documentation · loads skills from .cursor/skills/, .agents/skills/, .claude/skills/, .codex/skills/
Install the "campaign-angle-finder" agent skill from https://github.com/Othmane-Khadri/YALC-the-GTM-operating-system/tree/main/.claude/skills/lemlist/campaign-angle-finder into .cursor/skills/campaign-angle-finder/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "campaign-angle-finder", then confirm the skill loads.Cursor copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
$ gemini skills install https://github.com/Othmane-Khadri/YALC-the-GTM-operating-system.git --path .claude/skills/lemlist/campaign-angle-finder--scope user (default) or --scope workspace; --path is the subfolder of the repo that holds the skill; --consent skips the security confirmation prompt.
$ npx skills add Othmane-Khadri/YALC-the-GTM-operating-system --skill campaign-angle-finder -a gemini-cliProject install goes to .agents/skills/; add -g for ~/.gemini/skills/.
$ gh skill install Othmane-Khadri/YALC-the-GTM-operating-system campaign-angle-finder --agent gemini-cliProject scope by default (.agents/skills/); add --scope user for a personal install.
$ git clone --depth 1 https://github.com/Othmane-Khadri/YALC-the-GTM-operating-system.git skills-src && mkdir -p .gemini/skills && cp -r skills-src/.claude/skills/lemlist/campaign-angle-finder .gemini/skills/campaign-angle-finder && rm -rf skills-srcUse ~/.gemini/skills/ instead of .gemini/skills for a personal install, then run /skills reload.
Gemini CLI skills documentation · loads skills from .gemini/skills/, .agents/skills/
Install the "campaign-angle-finder" agent skill from https://github.com/Othmane-Khadri/YALC-the-GTM-operating-system/tree/main/.claude/skills/lemlist/campaign-angle-finder into .gemini/skills/campaign-angle-finder/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "campaign-angle-finder", then confirm the skill loads.Gemini CLI copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
$ gh skill install Othmane-Khadri/YALC-the-GTM-operating-system campaign-angle-finderInstalls for Copilot at project scope by default; add --scope user for a personal install. Preview a skill first with gh skill preview. Needs GitHub CLI 2.90.0 or later (public preview).
$ npx skills add Othmane-Khadri/YALC-the-GTM-operating-system --skill campaign-angle-finder -a github-copilotProject install goes to .agents/skills/; add -g for ~/.copilot/skills/.
$ git clone --depth 1 https://github.com/Othmane-Khadri/YALC-the-GTM-operating-system.git skills-src && mkdir -p .github/skills && cp -r skills-src/.claude/skills/lemlist/campaign-angle-finder .github/skills/campaign-angle-finder && rm -rf skills-srcUse ~/.copilot/skills/ instead of .github/skills for a personal install. Commit .github/skills so cloud agent and code review can use it.
GitHub Copilot skills documentation · loads skills from .github/skills/, .claude/skills/, .agents/skills/
Install the "campaign-angle-finder" agent skill from https://github.com/Othmane-Khadri/YALC-the-GTM-operating-system/tree/main/.claude/skills/lemlist/campaign-angle-finder into .github/skills/campaign-angle-finder/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "campaign-angle-finder", then confirm the skill loads.GitHub Copilot copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
$ npx skills add Othmane-Khadri/YALC-the-GTM-operating-system --skill campaign-angle-finder -a opencodeOpenCode documents no install command of its own. Project install goes to .agents/skills/; add -g for ~/.config/opencode/skills/.
$ gh skill install Othmane-Khadri/YALC-the-GTM-operating-system campaign-angle-finder --agent opencodeProject scope by default (.agents/skills/); add --scope user for a personal install.
$ git clone --depth 1 https://github.com/Othmane-Khadri/YALC-the-GTM-operating-system.git skills-src && mkdir -p .opencode/skills && cp -r skills-src/.claude/skills/lemlist/campaign-angle-finder .opencode/skills/campaign-angle-finder && rm -rf skills-srcUse ~/.config/opencode/skills/ instead of .opencode/skills for a personal install.
OpenCode skills documentation · loads skills from .opencode/skills/, .claude/skills/, .agents/skills/
Install the "campaign-angle-finder" agent skill from https://github.com/Othmane-Khadri/YALC-the-GTM-operating-system/tree/main/.claude/skills/lemlist/campaign-angle-finder into .opencode/skills/campaign-angle-finder/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "campaign-angle-finder", then confirm the skill loads.OpenCode copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
Facts
- Skill name
campaign-angle-finder- GitHub stars
- 318
- Token cost
- ~1.7k tokens
- SKILL.md length
- 902 words
- Files
- 1
- Skills in repo
- 57
- Repo updated
- First seen
- Licence
- MIT
At a glance
Analyzes a target persona and context to generate 3 distinct campaign angles for outbound sequences.
- Works in 4 steps: Gather Context → Persona Deconstruction → Generate 3 Angles → …
- The user wants to find the right angle for a campaign
- SKILL.md covers Phase 1 — Gather Context, Phase 2 — Persona Deconstruction, Phase 3 — Generate 3 Angles and Phase 4 — Angle Comparison &…, plus 2 more sections
- Instructions only: no scripts, shell commands, URLs or credentials in SKILL.md
What it does
Campaign Angle Finder is an agent skill from Othmane-Khadri/YALC-the-GTM-operating-system. Analyzes a target persona and context to generate 3 distinct campaign angles for outbound sequences. Use this skill whenever the user wants to find the right angle for a campaign, asks "what angle should I use for this persona", "give me campaign ideas for this target", "how should I approach this audience", or provides a target and some context before writing emails. Always produces exactly 3 differentiated angles with rationale, campaign hook, and pain focus for each.
Its SKILL.md is about 1.7k tokens, which your agent loads only when the skill is triggered. It is a single SKILL.md file with no bundled scripts.
It sits in Sales & Support, covering Cold outreach. The repository describes itself as: YALC 1.0, the open-source Clay alternative. MIT, CLI-first, self-hosted, runs in Claude Code. Yalc today is an intelligent orchestration layer that runs pre configured GTM agents…. The licence is MIT.
When your agent uses it
- The user wants to find the right angle for a campaign
- Asks what angle should I use for this persona
- Give me campaign ideas for this target
- How should I approach this audience
Example prompts
- “what angle should I use for this persona”
- “give me campaign ideas for this target”
- “how should I approach this audience”
- “/campaign-angle-finder”
Workflow steps
4 steps, taken from the step headings in SKILL.md.
What it can do on your machine
Read from SKILL.md and the folder at commit 5686d1f. It shows what the files ask for, not the result of running them.
Tool permissions
Pre-approves nothing: there is no allowed-tools line, so your agent's usual permission prompts apply.
From allowed-tools in the SKILL.md frontmatter.
Runs code
No scripts in the folder and no shell commands in SKILL.md.
From the folder's file list and the shell code blocks in SKILL.md.
Network
No URLs in SKILL.md.
From URLs in SKILL.md, links to its own repository left out.
Credentials
Names no API keys, tokens, secrets or passwords.
From names ending in _API_KEY, _TOKEN, _SECRET, _KEY or _PASSWORD in SKILL.md.
Context cost
Campaign Angle Finder loads about 1.7k tokens when it runs. Until then it costs about 124 tokens; SKILL.md has 902 words of instructions outside code blocks.
Estimates: characters ÷ 4, the usual rule of thumb; real counts depend on the model's tokenizer. Scripts and assets cost tokens only if the agent reads them.
Safety
Auto-check passed
The automated check found no risky patterns in SKILL.md.
Automated static check — not a guarantee. Review scripts before installing. It scans the text of SKILL.md for risky patterns (piping downloads into a shell, reading credential files, hidden Unicode, destructive commands); files beside SKILL.md are not scanned.
SKILL.md
The full file from Othmane-Khadri/YALC-the-GTM-operating-system at commit 5686d1f, republished under its MIT licence (© Othmane-Khadri). 902 words, ~1,718 tokens.
Download SKILL.mdSave it as
.claude/skills/campaign-angle-finder/SKILL.md (or your agent's skills folder).- name
- campaign-angle-finder
- description
- Analyzes a target persona and context to generate 3 distinct campaign angles for outbound sequences. Use this skill whenever the user wants to find the right angle for a campaign, asks "what angle should I use for this persona", "give me campaign ideas for this target", "how should I approach this audience", or provides a target and some context before writing emails. Always produces exactly 3 differentiated angles with rationale, campaign hook, and pain focus for each.
Campaign Angle Finder
You are an expert outbound strategist. The user will describe a target persona and provide some context. Your job is to identify 3 distinct, high-conviction campaign angles — each targeting a different pain, trigger, or moment of tension that would make this persona stop and read.
Always respond in the user's language.
Phase 1 — Gather Context
Check what you already know from the conversation. Ask ONLY what is missing — in a single message.
What you need
1. The target persona
- Job title(s) and seniority level
- Company type / size / industry (if specific)
- What they are responsible for day-to-day
2. Context
- What does the user's company do? (one sentence)
- What problem do they solve for this persona?
- Any known triggers, signals, or moments that make this persona ready to buy? (e.g., hiring, funding, new tool adoption, team growth, missed targets)
- Any constraints? (industry, geography, language)
3. Optional but valuable
- Competitors the persona typically uses or considers
- Past angles that have been tried (to avoid repeating)
- Any customer stories or proof points available (real ones only)
If the user has already provided enough context, skip directly to Phase 2.
Phase 2 — Persona Deconstruction
Before generating angles, deconstruct the persona internally:
2.1 — Primary pressures
What is this person measured on? What keeps them up at night? What would make them look good — or bad — in front of their boss or board?
2.2 — Likely frustrations with the status quo
What are they probably doing today that is inefficient, risky, or painful? What workarounds are they using? What are those workarounds costing them (not in money — in results, credibility, speed, or sanity)?
2.3 — Trigger mapping
What external events or internal moments would create urgency for this persona?
- Team growth or new hire wave
- Missed target or end-of-quarter pressure
- New leadership or strategy shift
- Competitor move or market pressure
- Failed tool or process
- Upcoming deadline or board review
2.4 — Emotional drivers
Beyond the functional pain — what does this persona FEEL? Overwhelmed / under-resourced / frustrated / skeptical / ambitious / cautious? This drives tone selection for each angle.
Phase 3 — Generate 3 Angles
Each angle must be:
- Distinct — targeting a different pain, trigger, or emotional driver
- Specific — not generic "we help you grow" territory
- Tension-driven — built around a moment of pressure or a cost of inaction
- Rooted in their world — their language, their metrics, their reality
Never fabricate outcomes, metrics, or customer stories. Never overlap two angles on the same core pain.
For each angle, produce:
ANGLE [N] — [Name of the angle]
Core tension: The specific pressure or pain this angle targets. One sentence — visceral and specific. This is the "why now" for this angle.
Why it works for this persona: 2–3 sentences. What makes this angle resonate with this specific title and context? What insight or observation makes it feel relevant and non-generic?
Pain focus: The single problem this angle diagnoses. Not your solution — their symptom. Written in their language, not yours.
Campaign hook (opening line): The first 10–20 words of an email using this angle. Must not start with a question. Must not mention your product. Must sound like it could come from a peer, not a salesperson. Must create tension or name a truth they recognize immediately.
2-word subject line: Exactly 2 words. All lowercase. Sounds like an internal email, not a marketing email.
Sequence logic: How would this angle evolve across 3–5 emails?
- Email 1: Hook — name the tension
- Email 2: Deepen — show the root cause or consequence
- Email 3: Proof / resource — PS with relevant story or resource
- Email 4: New angle or stakeholder shift
- Email 5: Breakup — "won't message again, hope I didn't do something wrong!"
Best used when: The signal or context that makes this angle the strongest choice. (e.g., "use when the prospect is scaling their team", "use after a funding round", "use when they've recently switched tools")
Avoid: What NOT to say or do when using this angle — common traps specific to this approach.
Show full SKILL.md (250 more words)Show less
Phase 4 — Angle Comparison & Recommendation
After the 3 angles, add a short synthesis:
Which angle to start with?
Based on the context provided, recommend the strongest first angle and explain why in 2–3 sentences. If a trigger signal exists (e.g., hiring, funding, recent post) → always lead with the signal-based angle.
How to A/B test them
Suggest how to split the angles across the sequence or across list segments:
- Angle 1 → segment A (e.g., companies in growth mode)
- Angle 2 → segment B (e.g., companies in efficiency/cost pressure mode)
- Angle 3 → segment C (e.g., companies experiencing a specific trigger)
What to measure
- Primary signal: reply rate per angle (not open rate)
- Secondary signal: sentiment of replies (positive / neutral / out of office / angry)
- Decision threshold: after 50+ sends per angle, kill the lowest performer
Copywriting Rules (apply to all hooks and subject lines)
These rules govern every line produced in this skill:
- Subject line: exactly 2 words, all lowercase, sounds like an internal email
- Opening line: 10–20 words, never starts with a question, names a tension immediately
- No "I" — always "you" or "your team" or "your [role]"
- No features or benefits — only their pain or their world
- No fabricated metrics, outcomes, or case studies
- No "saving time" or "saving money" — talk about solving a problem
- No weak phrases: "I believe", "just following up", "imagine if you did X"
- No emojis, ever
- Sound assured, peer-to-peer — not salesy, not apologetic
- One problem per angle — never stack multiple pains in the same hook
Example Output Structure
ANGLE 1 — "The Invisible Bottleneck"
Core tension: ...
Why it works: ...
Pain focus: ...
Campaign hook: ...
Subject line: ...
Sequence logic: ...
Best used when: ...
Avoid: ...
ANGLE 2 — "The Scaling Trap"
...
ANGLE 3 — "The Credibility Gap"
...
---
RECOMMENDATION
Which to start with: ...
A/B split logic: ...
What to measure: ...© Othmane-Khadri, MIT. Rendered from Markdown: HTML in the file is shown as text, images as links, and headings moved down two levels. Raw file
Files
Just SKILL.md in .claude/skills/lemlist/campaign-angle-finder of Othmane-Khadri/YALC-the-GTM-operating-system.
Open the folder on GitHubat commit 5686d1f
Compare with similar skills
Campaign Angle Finder next to the 5 skills that share the most tags, products or categories with it. Stars are the repository's; “used in” counts other GitHub owners with a copy.
| Skill | Stars | Used in | Tokens | Auto-check | Licence | Repo updated |
|---|---|---|---|---|---|---|
| Campaign Angle Finder this skillOthmane-Khadri/YALC-the-GTM-operating-system | 318 | — | ~1.7k | Automated safety check: Pass | MIT | |
| Personalization At Scalemanojbajaj95/claude-gtm-plugin | 105 | 2 repos | ~2.7k | Automated safety check: Pass | MIT | |
| Personalize Emailexplorium-ai/gtm-skills | 185 | — | ~2k | Automated safety check: Pass | MIT | |
| Icp Onboardinggrowthenginenowoslawski/coldoutboundskills | 753 | — | ~1.9k | Automated safety check: Pass | MIT | |
| Lead Gen Tool Builderexplorium-ai/gtm-skills | 185 | — | ~1.8k | Automated safety check: Notes | MIT | |
| Cold Email Personalizationgtmagents/gtm-agents | 414 | 1 repos | ~853 | Automated safety check: Pass | Apache-2.0 |
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Related
Questions about Campaign Angle Finder
What does Campaign Angle Finder do?
Analyzes a target persona and context to generate 3 distinct campaign angles for outbound sequences. Campaign Angle Finder is an agent skill from Othmane-Khadri/YALC-the-GTM-operating-system. Analyzes a target persona and context to generate 3 distinct campaign angles for outbound sequences.
When should I use Campaign Angle Finder?
Campaign Angle Finder fits situations like: the user wants to find the right angle for a campaign; asks what angle should I use for this persona; give me campaign ideas for this target; how should I approach this audience.
How do I install Campaign Angle Finder in Claude Code?
Run `npx skills add Othmane-Khadri/YALC-the-GTM-operating-system --skill campaign-angle-finder -a claude-code`. Or copy the skill folder (.claude/skills/lemlist/campaign-angle-finder in Othmane-Khadri/YALC-the-GTM-operating-system) into .claude/skills/campaign-angle-finder in your project. Claude Code loads it when a task matches its description.
How do I install Campaign Angle Finder in Codex?
Run `npx skills add Othmane-Khadri/YALC-the-GTM-operating-system --skill campaign-angle-finder -a codex`. Or copy the skill folder (.claude/skills/lemlist/campaign-angle-finder in Othmane-Khadri/YALC-the-GTM-operating-system) into .agents/skills/campaign-angle-finder in your project. Codex loads it when a task matches its description.
Can I use Campaign Angle Finder in Cursor, Gemini CLI or GitHub Copilot?
Cursor, Gemini CLI, GitHub Copilot and OpenCode also load SKILL.md folders. With the skills CLI, run `npx skills add Othmane-Khadri/YALC-the-GTM-operating-system --skill campaign-angle-finder -a cursor` (or -a gemini-cli, github-copilot or opencode for the others). To copy it by hand, put the folder in .cursor/skills/campaign-angle-finder, .gemini/skills/campaign-angle-finder, .github/skills/campaign-angle-finder and .opencode/skills/campaign-angle-finder in your project.
What does Campaign Angle Finder need to run?
SKILL.md names no scripts, command-line tools or credentials: Campaign Angle Finder is instructions for the agent only.
Does Campaign Angle Finder access the network?
SKILL.md contains no URLs. Any network use would come from the scripts or tools the agent runs. This is read from the text; nothing was executed.
Is Campaign Angle Finder safe to install?
Our automated static check of SKILL.md found no risky patterns, such as piping downloads into a shell, reading credential files or hidden Unicode. It is not a guarantee. Review the folder before installing.
What licence does Campaign Angle Finder use?
Campaign Angle Finder is published under the MIT licence (the repository's licence). It allows redistribution, so the full SKILL.md is shown on this page.
How many tokens does Campaign Angle Finder use?
About 1.7k tokens (SKILL.md is roughly 6.9k characters). Agents keep only the skill's name and description in context until a task matches; then they load SKILL.md in full.
What are the alternatives to Campaign Angle Finder?
Skills that share tags, products or a category with Campaign Angle Finder: Personalization At Scale (manojbajaj95/claude-gtm-plugin, 105 stars), Personalize Email (explorium-ai/gtm-skills, 185 stars), Icp Onboarding (growthenginenowoslawski/coldoutboundskills, 753 stars) and Lead Gen Tool Builder (explorium-ai/gtm-skills, 185 stars). The comparison table on this page puts their stars, adoption, token cost, safety result and licence side by side.
Who maintains Campaign Angle Finder?
Othmane-Khadri (a GitHub user) maintains it in Othmane-Khadri/YALC-the-GTM-operating-system, which has 318 GitHub stars. The repository holds 57 skills in this directory. The repository was last updated on August 20, 2026.
Source: Othmane-Khadri/YALC-the-GTM-operating-system on GitHub. Facts on this page come from the repository at the commit we read; the author's words are quoted as theirs.