Brand Dna
thatrebeccarae/claude-marketing
Extract brand identity from a website URL — voice, colors, typography, imagery, values, and target audience — into a structured brand-profile.json.
Apply Anthropic's official brand colors and typography to artifacts for consistent visual identity and professional design standards.
Install Brand Guidelines
$ npx skills add nexu-io/open-design --skill brand-guidelines -a claude-codeProject install by default; add -g for ~/.claude/skills/.
$ gh skill install nexu-io/open-design brand-guidelines --agent claude-codeProject scope by default; add --scope user for a personal install. Needs GitHub CLI 2.90.0 or later (public preview).
$ git clone --depth 1 https://github.com/nexu-io/open-design.git skills-src && mkdir -p .claude/skills && cp -r skills-src/skills/brand-guidelines .claude/skills/brand-guidelines && rm -rf skills-srcUse ~/.claude/skills/ instead of .claude/skills for a personal install. The folder must contain SKILL.md.
Claude Code skills documentation · loads skills from .claude/skills/
Install the "brand-guidelines" agent skill from https://github.com/nexu-io/open-design/tree/main/skills/brand-guidelines into .claude/skills/brand-guidelines/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "brand-guidelines", then confirm the skill loads.Claude Code copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
$skill-installer install https://github.com/nexu-io/open-design/tree/main/skills/brand-guidelinesType this inside Codex. $skill-installer <name> installs a curated skill from openai/skills. The installer writes to $CODEX_HOME/skills (default ~/.codex/skills). Restart Codex if the skill does not show up.
$ npx skills add nexu-io/open-design --skill brand-guidelines -a codexProject install goes to .agents/skills/; add -g for ~/.codex/skills/.
$ gh skill install nexu-io/open-design brand-guidelines --agent codexProject scope by default (.agents/skills/); add --scope user for a personal install.
$ git clone --depth 1 https://github.com/nexu-io/open-design.git skills-src && mkdir -p .agents/skills && cp -r skills-src/skills/brand-guidelines .agents/skills/brand-guidelines && rm -rf skills-srcUse ~/.agents/skills/ instead of .agents/skills for a personal install.
Codex skills documentation · loads skills from .agents/skills/
Install the "brand-guidelines" agent skill from https://github.com/nexu-io/open-design/tree/main/skills/brand-guidelines into .agents/skills/brand-guidelines/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "brand-guidelines", then confirm the skill loads.Codex copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
$ npx skills add nexu-io/open-design --skill brand-guidelines -a cursorProject install goes to .agents/skills/; add -g for ~/.cursor/skills/.
$ gh skill install nexu-io/open-design brand-guidelines --agent cursorProject scope by default (.agents/skills/); add --scope user for a personal install.
$ git clone --depth 1 https://github.com/nexu-io/open-design.git skills-src && mkdir -p .cursor/skills && cp -r skills-src/skills/brand-guidelines .cursor/skills/brand-guidelines && rm -rf skills-srcUse ~/.cursor/skills/ instead of .cursor/skills for a personal install.
Cursor skills documentation · loads skills from .cursor/skills/, .agents/skills/, .claude/skills/, .codex/skills/
Install the "brand-guidelines" agent skill from https://github.com/nexu-io/open-design/tree/main/skills/brand-guidelines into .cursor/skills/brand-guidelines/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "brand-guidelines", then confirm the skill loads.Cursor copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
$ gemini skills install https://github.com/nexu-io/open-design.git --path skills/brand-guidelines--scope user (default) or --scope workspace; --path is the subfolder of the repo that holds the skill; --consent skips the security confirmation prompt.
$ npx skills add nexu-io/open-design --skill brand-guidelines -a gemini-cliProject install goes to .agents/skills/; add -g for ~/.gemini/skills/.
$ gh skill install nexu-io/open-design brand-guidelines --agent gemini-cliProject scope by default (.agents/skills/); add --scope user for a personal install.
$ git clone --depth 1 https://github.com/nexu-io/open-design.git skills-src && mkdir -p .gemini/skills && cp -r skills-src/skills/brand-guidelines .gemini/skills/brand-guidelines && rm -rf skills-srcUse ~/.gemini/skills/ instead of .gemini/skills for a personal install, then run /skills reload.
Gemini CLI skills documentation · loads skills from .gemini/skills/, .agents/skills/
Install the "brand-guidelines" agent skill from https://github.com/nexu-io/open-design/tree/main/skills/brand-guidelines into .gemini/skills/brand-guidelines/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "brand-guidelines", then confirm the skill loads.Gemini CLI copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
$ gh skill install nexu-io/open-design brand-guidelinesInstalls for Copilot at project scope by default; add --scope user for a personal install. Preview a skill first with gh skill preview. Needs GitHub CLI 2.90.0 or later (public preview).
$ npx skills add nexu-io/open-design --skill brand-guidelines -a github-copilotProject install goes to .agents/skills/; add -g for ~/.copilot/skills/.
$ git clone --depth 1 https://github.com/nexu-io/open-design.git skills-src && mkdir -p .github/skills && cp -r skills-src/skills/brand-guidelines .github/skills/brand-guidelines && rm -rf skills-srcUse ~/.copilot/skills/ instead of .github/skills for a personal install. Commit .github/skills so cloud agent and code review can use it.
GitHub Copilot skills documentation · loads skills from .github/skills/, .claude/skills/, .agents/skills/
Install the "brand-guidelines" agent skill from https://github.com/nexu-io/open-design/tree/main/skills/brand-guidelines into .github/skills/brand-guidelines/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "brand-guidelines", then confirm the skill loads.GitHub Copilot copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
$ npx skills add nexu-io/open-design --skill brand-guidelines -a opencodeOpenCode documents no install command of its own. Project install goes to .agents/skills/; add -g for ~/.config/opencode/skills/.
$ gh skill install nexu-io/open-design brand-guidelines --agent opencodeProject scope by default (.agents/skills/); add --scope user for a personal install.
$ git clone --depth 1 https://github.com/nexu-io/open-design.git skills-src && mkdir -p .opencode/skills && cp -r skills-src/skills/brand-guidelines .opencode/skills/brand-guidelines && rm -rf skills-srcUse ~/.config/opencode/skills/ instead of .opencode/skills for a personal install.
OpenCode skills documentation · loads skills from .opencode/skills/, .claude/skills/, .agents/skills/
Install the "brand-guidelines" agent skill from https://github.com/nexu-io/open-design/tree/main/skills/brand-guidelines into .opencode/skills/brand-guidelines/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "brand-guidelines", then confirm the skill loads.OpenCode copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
Facts
- Skill name
brand-guidelines- GitHub stars
- 100k
- Token cost
- ~346 tokens
- SKILL.md length
- 102 words
- Files
- 1
- Skills in repo
- 245
- Repo updated
- First seen
- Licence
- Apache-2.0
At a glance
Apply Anthropic's official brand colors and typography to artifacts for consistent visual identity and professional design standards.
- Tasks that involve Logo and visual identity
- SKILL.md covers What it does, Source and How to use
- Reaches github.com
- Tasks that involve Brand strategy and identity
What it does
Brand Guidelines is an agent skill from nexu-io/open-design. Apply Anthropic's official brand colors and typography to artifacts for consistent visual identity and professional design standards. A reference for shaping your own.
Its SKILL.md is about 350 tokens, which your agent loads only when the skill is triggered. It is a single SKILL.md file with no bundled scripts.
It sits in Media & Creative, covering Logo and visual identity, Brand strategy and identity and Typography. The repository describes itself as: 🎨 Best DeepSeek Harness Design Plugin. The open-source Claude Design alternative. 🖥️ Local-first desktop app. 🖼️ Your coding agent becomes the design engine: prototypes… The licence is Apache-2.0.
When your agent uses it
- Tasks that involve Logo and visual identity
- Tasks that involve Brand strategy and identity
- Tasks that involve Typography
Example prompts
- “/brand-guidelines”
What it can do on your machine
Read from SKILL.md and the folder at commit 17e2559. It shows what the files ask for, not the result of running them.
Tool permissions
Pre-approves nothing: there is no allowed-tools line, so your agent's usual permission prompts apply.
From allowed-tools in the SKILL.md frontmatter.
Runs code
No scripts in the folder and no shell commands in SKILL.md (its code samples are bash).
From the folder's file list and the shell code blocks in SKILL.md.
Network
Hosts in commands or code, which the agent is likely to contact:
github.com
From URLs in SKILL.md, links to its own repository left out.
Credentials
Names no API keys, tokens, secrets or passwords.
From names ending in _API_KEY, _TOKEN, _SECRET, _KEY or _PASSWORD in SKILL.md.
Context cost
Brand Guidelines loads about 346 tokens when it runs. Until then it costs about 46 tokens; SKILL.md has 102 words of instructions outside code blocks.
Estimates: characters ÷ 4, the usual rule of thumb; real counts depend on the model's tokenizer. Scripts and assets cost tokens only if the agent reads them.
Safety
Auto-check passed
The automated check found no risky patterns in SKILL.md.
Automated static check — not a guarantee. Review scripts before installing. It scans the text of SKILL.md for risky patterns (piping downloads into a shell, reading credential files, hidden Unicode, destructive commands); files beside SKILL.md are not scanned.
SKILL.md
The full file from nexu-io/open-design at commit 17e2559, republished under its Apache-2.0 licence (© nexu-io). 102 words, ~346 tokens.
Download SKILL.mdSave it as
.claude/skills/brand-guidelines/SKILL.md (or your agent's skills folder).- name
- brand-guidelines
- description
- Apply Anthropic's official brand colors and typography to artifacts for consistent visual identity and professional design standards. A reference for shaping your own.
- triggers
- brand guidelines, brand colors, brand typography, visual identity
- od.mode
- design-system
- od.category
- design-systems
- od.upstream
- https://github.com/anthropics/skills/tree/main/skills/brand-guidelines
brand-guidelines
Curated from Anthropic's official skills repository.
What it does
Apply Anthropic's official brand colors and typography to artifacts for consistent visual identity and professional design standards. A reference for shaping your own.
Source
- Upstream: https://github.com/anthropics/skills/tree/main/skills/brand-guidelines
- Category:
design-systems
How to use
This catalogue entry advertises the skill in OpenDesign so the agent discovers it during planning. To run the full upstream workflow with its original assets, scripts, and references, install the upstream bundle into your active agent's skills directory:
# Inspect the upstream README for exact paths
open https://github.com/anthropics/skills/tree/main/skills/brand-guidelinesThen ask the agent to invoke this skill by name (brand-guidelines) or with
one of the trigger phrases listed in this skill's frontmatter.
© nexu-io, Apache-2.0. Rendered from Markdown: HTML in the file is shown as text, images as links, and headings moved down two levels. Raw file
Files
Just SKILL.md in skills/brand-guidelines of nexu-io/open-design.
Open the folder on GitHubat commit 17e2559
Compare with similar skills
Brand Guidelines next to the 5 skills that share the most tags, products or categories with it. Stars are the repository's; “used in” counts other GitHub owners with a copy.
| Skill | Stars | Used in | Tokens | Auto-check | Licence | Repo updated |
|---|---|---|---|---|---|---|
| Brand Guidelines this skillnexu-io/open-design | 100k | — | ~346 | Automated safety check: Pass | Apache-2.0 | |
| Brand Dnathatrebeccarae/claude-marketing | 161 | — | ~1.8k | Automated safety check: Pass | MIT | |
| Brand Designermagnus919/hermes-profiles | 289 | — | ~2.3k | Automated safety check: Pass | MIT | |
| Brand Guidelinescomposio-community/awesome-codex-skills | 17k | — | ~617 | Automated safety check: Pass | Apache-2.0 | |
| Nous Brandingmagnus919/agent-skills | 115 | — | ~4k | Automated safety check: Pass | MIT | |
| Brand Guidelines Anthropicaiskillstore/marketplace | 433 | 4 repos | ~587 | Automated safety check: Pass | Apache-2.0 |
Similar skills
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Brand Guidelines
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Applies OpenAI's brand colors and typography to any artifact that should match the Codex/OpenAI look-and-feel.
Nous Branding
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Brand Guidelines Anthropic
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Applies Anthropic's official brand colors and typography to any sort of artifact that may benefit from having Anthropic's look-and-feel.
- Official
Anthropic Brand Styling
anthropics/skills
Applies Anthropic's brand colors and fonts to artifacts such as PowerPoint slides, using fixed hex values for text and accents, Poppins headings and Lora body text.
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Related
Questions about Brand Guidelines
What does Brand Guidelines do?
Apply Anthropic's official brand colors and typography to artifacts for consistent visual identity and professional design standards. Brand Guidelines is an agent skill from nexu-io/open-design. Apply Anthropic's official brand colors and typography to artifacts for consistent visual identity and professional design standards.
When should I use Brand Guidelines?
Brand Guidelines fits situations like: tasks that involve Logo and visual identity; tasks that involve Brand strategy and identity; tasks that involve Typography.
How do I install Brand Guidelines in Claude Code?
Run `npx skills add nexu-io/open-design --skill brand-guidelines -a claude-code`. Or copy the skill folder (skills/brand-guidelines in nexu-io/open-design) into .claude/skills/brand-guidelines in your project. Claude Code loads it when a task matches its description.
How do I install Brand Guidelines in Codex?
Run `npx skills add nexu-io/open-design --skill brand-guidelines -a codex`. Or copy the skill folder (skills/brand-guidelines in nexu-io/open-design) into .agents/skills/brand-guidelines in your project. Codex loads it when a task matches its description.
Can I use Brand Guidelines in Cursor, Gemini CLI or GitHub Copilot?
Cursor, Gemini CLI, GitHub Copilot and OpenCode also load SKILL.md folders. With the skills CLI, run `npx skills add nexu-io/open-design --skill brand-guidelines -a cursor` (or -a gemini-cli, github-copilot or opencode for the others). To copy it by hand, put the folder in .cursor/skills/brand-guidelines, .gemini/skills/brand-guidelines, .github/skills/brand-guidelines and .opencode/skills/brand-guidelines in your project.
What does Brand Guidelines need to run?
SKILL.md names no scripts, command-line tools or credentials: Brand Guidelines is instructions for the agent only.
Does Brand Guidelines access the network?
SKILL.md names 1 domain. In commands or code: github.com; the agent is likely to contact it when it follows the instructions. This is read from the text; nothing was executed.
Is Brand Guidelines safe to install?
Our automated static check of SKILL.md found no risky patterns, such as piping downloads into a shell, reading credential files or hidden Unicode. It is not a guarantee. Review the folder before installing.
What licence does Brand Guidelines use?
Brand Guidelines is published under the Apache-2.0 licence (the repository's licence). It allows redistribution, so the full SKILL.md is shown on this page.
How many tokens does Brand Guidelines use?
About 346 tokens (SKILL.md is roughly 1.4k characters). Agents keep only the skill's name and description in context until a task matches; then they load SKILL.md in full.
What are the alternatives to Brand Guidelines?
Skills that share tags, products or a category with Brand Guidelines: Brand Dna (thatrebeccarae/claude-marketing, 161 stars), Brand Designer (magnus919/hermes-profiles, 289 stars), Brand Guidelines (composio-community/awesome-codex-skills, 17k stars) and Nous Branding (magnus919/agent-skills, 115 stars). The comparison table on this page puts their stars, adoption, token cost, safety result and licence side by side.
Who maintains Brand Guidelines?
nexu-io (a GitHub organization) maintains it in nexu-io/open-design, which has 100,280 GitHub stars. The repository holds 245 skills in this directory. The repository was last updated on October 10, 2026.
Source: nexu-io/open-design on GitHub. Facts on this page come from the repository at the commit we read; the author's words are quoted as theirs.