FLOW SEO Framework
AgriciDaniel/claude-seo
Brings the FLOW framework's stage-specific SEO prompts into the agent, from keyword discovery through backlinks, on-page work and conversion to local SEO, loaded on demand.
Audit a landing page or funnel step and produce a prioritised CRO test plan.
Install Conversion Rate Optimization
$ npx skills add mohitagw15856/pm-claude-skills --skill conversion-rate-optimization -a claude-codeProject install by default; add -g for ~/.claude/skills/.
$ gh skill install mohitagw15856/pm-claude-skills conversion-rate-optimization --agent claude-codeProject scope by default; add --scope user for a personal install. Needs GitHub CLI 2.90.0 or later (public preview).
$ git clone --depth 1 https://github.com/mohitagw15856/pm-claude-skills.git skills-src && mkdir -p .claude/skills && cp -r skills-src/skills/conversion-rate-optimization .claude/skills/conversion-rate-optimization && rm -rf skills-srcUse ~/.claude/skills/ instead of .claude/skills for a personal install. The folder must contain SKILL.md.
Claude Code skills documentation · loads skills from .claude/skills/
Install the "conversion-rate-optimization" agent skill from https://github.com/mohitagw15856/pm-claude-skills/tree/main/skills/conversion-rate-optimization into .claude/skills/conversion-rate-optimization/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "conversion-rate-optimization", then confirm the skill loads.Claude Code copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
$skill-installer install https://github.com/mohitagw15856/pm-claude-skills/tree/main/skills/conversion-rate-optimizationType this inside Codex. $skill-installer <name> installs a curated skill from openai/skills. The installer writes to $CODEX_HOME/skills (default ~/.codex/skills). Restart Codex if the skill does not show up.
$ npx skills add mohitagw15856/pm-claude-skills --skill conversion-rate-optimization -a codexProject install goes to .agents/skills/; add -g for ~/.codex/skills/.
$ gh skill install mohitagw15856/pm-claude-skills conversion-rate-optimization --agent codexProject scope by default (.agents/skills/); add --scope user for a personal install.
$ git clone --depth 1 https://github.com/mohitagw15856/pm-claude-skills.git skills-src && mkdir -p .agents/skills && cp -r skills-src/skills/conversion-rate-optimization .agents/skills/conversion-rate-optimization && rm -rf skills-srcUse ~/.agents/skills/ instead of .agents/skills for a personal install.
Codex skills documentation · loads skills from .agents/skills/
Install the "conversion-rate-optimization" agent skill from https://github.com/mohitagw15856/pm-claude-skills/tree/main/skills/conversion-rate-optimization into .agents/skills/conversion-rate-optimization/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "conversion-rate-optimization", then confirm the skill loads.Codex copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
$ npx skills add mohitagw15856/pm-claude-skills --skill conversion-rate-optimization -a cursorProject install goes to .agents/skills/; add -g for ~/.cursor/skills/.
$ gh skill install mohitagw15856/pm-claude-skills conversion-rate-optimization --agent cursorProject scope by default (.agents/skills/); add --scope user for a personal install.
$ git clone --depth 1 https://github.com/mohitagw15856/pm-claude-skills.git skills-src && mkdir -p .cursor/skills && cp -r skills-src/skills/conversion-rate-optimization .cursor/skills/conversion-rate-optimization && rm -rf skills-srcUse ~/.cursor/skills/ instead of .cursor/skills for a personal install.
Cursor skills documentation · loads skills from .cursor/skills/, .agents/skills/, .claude/skills/, .codex/skills/
Install the "conversion-rate-optimization" agent skill from https://github.com/mohitagw15856/pm-claude-skills/tree/main/skills/conversion-rate-optimization into .cursor/skills/conversion-rate-optimization/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "conversion-rate-optimization", then confirm the skill loads.Cursor copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
$ gemini skills install https://github.com/mohitagw15856/pm-claude-skills.git --path skills/conversion-rate-optimization--scope user (default) or --scope workspace; --path is the subfolder of the repo that holds the skill; --consent skips the security confirmation prompt.
$ npx skills add mohitagw15856/pm-claude-skills --skill conversion-rate-optimization -a gemini-cliProject install goes to .agents/skills/; add -g for ~/.gemini/skills/.
$ gh skill install mohitagw15856/pm-claude-skills conversion-rate-optimization --agent gemini-cliProject scope by default (.agents/skills/); add --scope user for a personal install.
$ git clone --depth 1 https://github.com/mohitagw15856/pm-claude-skills.git skills-src && mkdir -p .gemini/skills && cp -r skills-src/skills/conversion-rate-optimization .gemini/skills/conversion-rate-optimization && rm -rf skills-srcUse ~/.gemini/skills/ instead of .gemini/skills for a personal install, then run /skills reload.
Gemini CLI skills documentation · loads skills from .gemini/skills/, .agents/skills/
Install the "conversion-rate-optimization" agent skill from https://github.com/mohitagw15856/pm-claude-skills/tree/main/skills/conversion-rate-optimization into .gemini/skills/conversion-rate-optimization/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "conversion-rate-optimization", then confirm the skill loads.Gemini CLI copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
$ gh skill install mohitagw15856/pm-claude-skills conversion-rate-optimizationInstalls for Copilot at project scope by default; add --scope user for a personal install. Preview a skill first with gh skill preview. Needs GitHub CLI 2.90.0 or later (public preview).
$ npx skills add mohitagw15856/pm-claude-skills --skill conversion-rate-optimization -a github-copilotProject install goes to .agents/skills/; add -g for ~/.copilot/skills/.
$ git clone --depth 1 https://github.com/mohitagw15856/pm-claude-skills.git skills-src && mkdir -p .github/skills && cp -r skills-src/skills/conversion-rate-optimization .github/skills/conversion-rate-optimization && rm -rf skills-srcUse ~/.copilot/skills/ instead of .github/skills for a personal install. Commit .github/skills so cloud agent and code review can use it.
GitHub Copilot skills documentation · loads skills from .github/skills/, .claude/skills/, .agents/skills/
Install the "conversion-rate-optimization" agent skill from https://github.com/mohitagw15856/pm-claude-skills/tree/main/skills/conversion-rate-optimization into .github/skills/conversion-rate-optimization/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "conversion-rate-optimization", then confirm the skill loads.GitHub Copilot copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
$ npx skills add mohitagw15856/pm-claude-skills --skill conversion-rate-optimization -a opencodeOpenCode documents no install command of its own. Project install goes to .agents/skills/; add -g for ~/.config/opencode/skills/.
$ gh skill install mohitagw15856/pm-claude-skills conversion-rate-optimization --agent opencodeProject scope by default (.agents/skills/); add --scope user for a personal install.
$ git clone --depth 1 https://github.com/mohitagw15856/pm-claude-skills.git skills-src && mkdir -p .opencode/skills && cp -r skills-src/skills/conversion-rate-optimization .opencode/skills/conversion-rate-optimization && rm -rf skills-srcUse ~/.config/opencode/skills/ instead of .opencode/skills for a personal install.
OpenCode skills documentation · loads skills from .opencode/skills/, .claude/skills/, .agents/skills/
Install the "conversion-rate-optimization" agent skill from https://github.com/mohitagw15856/pm-claude-skills/tree/main/skills/conversion-rate-optimization into .opencode/skills/conversion-rate-optimization/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "conversion-rate-optimization", then confirm the skill loads.OpenCode copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
Facts
- Skill name
conversion-rate-optimization- GitHub stars
- 1.4k
- Token cost
- ~1k tokens
- SKILL.md length
- 493 words
- Files
- 1
- Skills in repo
- 1,334
- Repo updated
- First seen
- Licence
- MIT
At a glance
Audit a landing page or funnel step and produce a prioritised CRO test plan.
- Asked to improve conversion rate
- SKILL.md covers Required Inputs, Output Format, Quality Checks and Anti-Patterns, plus 2 more sections
- Instructions only: no scripts, shell commands, URLs or credentials in SKILL.md
- Audit a landing/signup/checkout page
What it does
Conversion Rate Optimization is an agent skill from mohitagw15856/pm-claude-skills. Audit a landing page or funnel step and produce a prioritised CRO test plan. Use when asked to improve conversion rate, audit a landing/signup/checkout page, reduce funnel drop-off, or plan A/B tests for a page. Produces a CRO plan — a heuristic conversion audit, the diagnosed friction, prioritised test hypotheses (ICE), test designs with sample-size math, and the measurement guardrails.
Its SKILL.md is about 1k tokens, which your agent loads only when the skill is triggered. It is a single SKILL.md file with no bundled scripts.
It sits in Marketing & SEO, covering Conversion rate optimization. The repository describes itself as: 1255 professional Agent Skills for Claude, ChatGPT, Gemini, Cursor & Codex — PRDs, postmortems, leases, medical bills, layoffs, go-bags, new countries. Plain markdown, MIT, in… The licence is MIT.
When your agent uses it
- Asked to improve conversion rate
- Audit a landing/signup/checkout page
- Reduce funnel drop-off
- Plan A/B tests for a page
Example prompts
- “/conversion-rate-optimization”
What it can do on your machine
Read from SKILL.md and the folder at commit 1cbf1f0. It shows what the files ask for, not the result of running them.
Tool permissions
Pre-approves nothing: there is no allowed-tools line, so your agent's usual permission prompts apply.
From allowed-tools in the SKILL.md frontmatter.
Runs code
No scripts in the folder and no shell commands in SKILL.md.
From the folder's file list and the shell code blocks in SKILL.md.
Network
No URLs in SKILL.md.
From URLs in SKILL.md, links to its own repository left out.
Credentials
Names no API keys, tokens, secrets or passwords.
From names ending in _API_KEY, _TOKEN, _SECRET, _KEY or _PASSWORD in SKILL.md.
Context cost
Conversion Rate Optimization loads about 1k tokens when it runs. Until then it costs about 105 tokens; SKILL.md has 493 words of instructions outside code blocks.
Estimates: characters ÷ 4, the usual rule of thumb; real counts depend on the model's tokenizer. Scripts and assets cost tokens only if the agent reads them.
Safety
Auto-check passed
The automated check found no risky patterns in SKILL.md.
Automated static check — not a guarantee. Review scripts before installing. It scans the text of SKILL.md for risky patterns (piping downloads into a shell, reading credential files, hidden Unicode, destructive commands); files beside SKILL.md are not scanned.
SKILL.md
The full file from mohitagw15856/pm-claude-skills at commit 1cbf1f0, republished under its MIT licence (© mohitagw15856). 493 words, ~1,014 tokens.
Download SKILL.mdSave it as
.claude/skills/conversion-rate-optimization/SKILL.md (or your agent's skills folder).- name
- conversion-rate-optimization
- description
- Audit a landing page or funnel step and produce a prioritised CRO test plan. Use when asked to improve conversion rate, audit a landing/signup/checkout page, reduce funnel drop-off, or plan A/B tests for a page. Produces a CRO plan — a heuristic conversion audit, the diagnosed friction, prioritised test hypotheses (ICE), test designs with sample-size math, and the measurement guardrails.
Conversion Rate Optimization Skill
CRO is not "make the button green" — it's systematically removing the friction and doubt between a visitor and the action. This skill audits a page against conversion heuristics, diagnoses the biggest blockers, and turns them into prioritised, properly-powered tests — so you change conversion on purpose, with evidence, not by redesign-by-opinion.
Required Inputs
Ask for these only if they aren't already provided:
- The page/step & its one goal — the single action it should drive (signup, purchase, demo).
- Current performance — conversion rate and traffic volume (volume decides whether A/B testing is even viable).
- The audience & their intent — where they come from and how warm they are.
- Known data — analytics, session recordings, or survey signals on where people drop or hesitate.
Output Format
CRO Plan: [page/step]
1. Conversion audit — score the page against the core heuristics, each with the specific issue found:
- Clarity — is the value proposition and next action instantly obvious?
- Relevance — does it match the source/ad/intent that brought them?
- Motivation — are benefits and proof (social proof, results) present at the decision point?
- Friction — form length, steps, load speed, cognitive load.
- Anxiety — trust signals, risk reversal (guarantee, "no card needed"), privacy.
- Distraction — competing CTAs and links pulling away from the one goal.
2. Diagnosis — the top 2–3 conversion blockers, ranked by likely impact (grounded in the data, not taste).
3. Test backlog — each blocker as a hypothesis, scored (ICE):
| Hypothesis ("If we ___, conversion will ___ because ___") | Heuristic | Impact | Confidence | Ease | ICE |
|---|
4. Test designs (top 2–3) — the variant, primary metric + guardrails (e.g. don't lift signups while tanking paid conversion), and the sample size & duration needed to detect the expected lift. If traffic is too low for A/B significance, say so and recommend sequential/qualitative methods instead.
5. Measurement — how it's tracked, the significance threshold set before running, and the decision rule (ship / iterate / revert).
Show full SKILL.md (190 more words)Show less
Quality Checks
- The audit cites a specific issue per heuristic, not a generic checklist tick
- Test ideas are hypotheses tied to a diagnosed blocker, prioritised by ICE
- Each test states the sample size/duration to detect the expected lift
- Low-traffic reality is acknowledged — A/B testing is only recommended when volume supports it
- Guardrail metrics prevent a local conversion win that harms downstream value
Anti-Patterns
- Do not test trivial cosmetics (button colour) before fixing clarity, friction, and anxiety — the big levers
- Do not A/B test on traffic too low to ever reach significance — use qualitative research or sequential changes instead
- Do not optimise the step in isolation — a signup lift that lowers paid conversion is a loss; watch the downstream metric
- Do not call a test on day two because it looks good — set the threshold and sample size before you start
- Do not redesign by opinion — every change should trace to a diagnosed blocker and a hypothesis
Based On
Conversion-optimization heuristics (clarity / relevance / motivation / friction / anxiety / distraction — LIFT-style) and properly-powered A/B testing.
Example Trigger Phrases
- "Improve conversion rate."
- "Audit a landing/signup/checkout page."
- "Reduce funnel drop-off."
- "Plan A/B tests for a page."
© mohitagw15856, MIT. Rendered from Markdown: HTML in the file is shown as text, images as links, and headings moved down two levels. Raw file
Files
Just SKILL.md in skills/conversion-rate-optimization of mohitagw15856/pm-claude-skills.
Open the folder on GitHubat commit 1cbf1f0
Compare with similar skills
Conversion Rate Optimization next to the 5 skills that share the most tags, products or categories with it. Stars are the repository's; “used in” counts other GitHub owners with a copy.
| Skill | Stars | Used in | Tokens | Auto-check | Licence | Repo updated |
|---|---|---|---|---|---|---|
| Conversion Rate Optimization this skillmohitagw15856/pm-claude-skills | 1.4k | — | ~1k | Automated safety check: Pass | MIT | |
| FLOW SEO FrameworkAgriciDaniel/claude-seo | 18k | 2 repos | ~1.4k | Automated safety check: Pass | MIT | |
| Onboarding Crofreekmurze/dotfiles | 1k | 15 repos | ~1.6k | Automated safety check: Pass | None | |
| Google Analyticsthatrebeccarae/claude-marketing | 162 | 4 repos | ~1.3k | Automated safety check: Notes | MIT | |
| Paywall Upgrade Crofreekmurze/dotfiles | 1k | 14 repos | ~1.4k | Automated safety check: Pass | None | |
| Revenue Centric Designheliocosta-dev/revenue-centric-design | 740 | — | ~1.6k | Automated safety check: Pass | Custom licence |
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Categories
Questions about Conversion Rate Optimization
What does Conversion Rate Optimization do?
Audit a landing page or funnel step and produce a prioritised CRO test plan. Conversion Rate Optimization is an agent skill from mohitagw15856/pm-claude-skills. Audit a landing page or funnel step and produce a prioritised CRO test plan.
When should I use Conversion Rate Optimization?
Conversion Rate Optimization fits situations like: asked to improve conversion rate; audit a landing/signup/checkout page; reduce funnel drop-off; plan A/B tests for a page.
How do I install Conversion Rate Optimization in Claude Code?
Run `npx skills add mohitagw15856/pm-claude-skills --skill conversion-rate-optimization -a claude-code`. Or copy the skill folder (skills/conversion-rate-optimization in mohitagw15856/pm-claude-skills) into .claude/skills/conversion-rate-optimization in your project. Claude Code loads it when a task matches its description.
How do I install Conversion Rate Optimization in Codex?
Run `npx skills add mohitagw15856/pm-claude-skills --skill conversion-rate-optimization -a codex`. Or copy the skill folder (skills/conversion-rate-optimization in mohitagw15856/pm-claude-skills) into .agents/skills/conversion-rate-optimization in your project. Codex loads it when a task matches its description.
Can I use Conversion Rate Optimization in Cursor, Gemini CLI or GitHub Copilot?
Cursor, Gemini CLI, GitHub Copilot and OpenCode also load SKILL.md folders. With the skills CLI, run `npx skills add mohitagw15856/pm-claude-skills --skill conversion-rate-optimization -a cursor` (or -a gemini-cli, github-copilot or opencode for the others). To copy it by hand, put the folder in .cursor/skills/conversion-rate-optimization, .gemini/skills/conversion-rate-optimization, .github/skills/conversion-rate-optimization and .opencode/skills/conversion-rate-optimization in your project.
What does Conversion Rate Optimization need to run?
SKILL.md names no scripts, command-line tools or credentials: Conversion Rate Optimization is instructions for the agent only.
Does Conversion Rate Optimization access the network?
SKILL.md contains no URLs. Any network use would come from the scripts or tools the agent runs. This is read from the text; nothing was executed.
Is Conversion Rate Optimization safe to install?
Our automated static check of SKILL.md found no risky patterns, such as piping downloads into a shell, reading credential files or hidden Unicode. It is not a guarantee. Review the folder before installing.
What licence does Conversion Rate Optimization use?
Conversion Rate Optimization is published under the MIT licence (the repository's licence). It allows redistribution, so the full SKILL.md is shown on this page.
How many tokens does Conversion Rate Optimization use?
About 1k tokens (SKILL.md is roughly 4.1k characters). Agents keep only the skill's name and description in context until a task matches; then they load SKILL.md in full.
What are the alternatives to Conversion Rate Optimization?
Skills that share tags, products or a category with Conversion Rate Optimization: FLOW SEO Framework (AgriciDaniel/claude-seo, 18k stars), Onboarding Cro (freekmurze/dotfiles, 1k stars), Google Analytics (thatrebeccarae/claude-marketing, 162 stars) and Paywall Upgrade Cro (freekmurze/dotfiles, 1k stars). The comparison table on this page puts their stars, adoption, token cost, safety result and licence side by side.
Who maintains Conversion Rate Optimization?
mohitagw15856 (a GitHub user) maintains it in mohitagw15856/pm-claude-skills, which has 1,429 GitHub stars. The repository holds 1,334 skills in this directory. The repository was last updated on October 6, 2026.
Source: mohitagw15856/pm-claude-skills on GitHub. Facts on this page come from the repository at the commit we read; the author's words are quoted as theirs.