Agent skill

59 Go To Market

by minhnv0807 in minhnv0807/ai-business-skills

Dung khi sap ra mat san pham, dich vu hoac khoa hoc MOI va can duong di ra thi truong — chon phan khuc beachhead, thong diep launch, kenh theo tung giai doan pre-launch, launch, post-launch…

MITAuto-check passedMarketing & SEO

Install 59 Go To Market

skills CLI
$ npx skills add minhnv0807/ai-business-skills --skill 59-go-to-market -a claude-code

Project install by default; add -g for ~/.claude/skills/.

GitHub CLI
$ gh skill install minhnv0807/ai-business-skills 59-go-to-market --agent claude-code

Project scope by default; add --scope user for a personal install. Needs GitHub CLI 2.90.0 or later (public preview).

Manual copy
$ git clone --depth 1 https://github.com/minhnv0807/ai-business-skills.git skills-src && mkdir -p .claude/skills && cp -r skills-src/skills/vi/59-go-to-market .claude/skills/59-go-to-market && rm -rf skills-src

Use ~/.claude/skills/ instead of .claude/skills for a personal install. The folder must contain SKILL.md.

Claude Code skills documentation · loads skills from .claude/skills/

Facts

Skill name
59-go-to-market
GitHub stars
609
Token cost
~2.4k tokens
SKILL.md length
1,189 words
Files
1
Skills in repo
142
Repo updated
First seen
Licence
MIT

At a glance

Dung khi sap ra mat san pham, dich vu hoac khoa hoc MOI va can duong di ra thi truong — chon phan khuc beachhead, thong diep launch, kenh theo tung giai doan pre-launch, launch, post-launch…

  • Works in 4 steps: San pham / offer / khoa hoc can launch… → Target audience chinh: ai, dang o dau,… → Timeline va budget: ngay launch cu the?… → …
  • Tasks that involve Go-to-market strategy
  • SKILL.md covers Thu thap thong tin, Nguyen tac, Quy trinh and Cau truc ket qua, plus 2 more sections
  • Instructions only: no scripts, shell commands, URLs or credentials in SKILL.md

What it does

59 Go To Market is an agent skill from minhnv0807/ai-business-skills. Dung khi sap ra mat san pham, dich vu hoac khoa hoc MOI va can duong di ra thi truong — chon phan khuc beachhead, thong diep launch, kenh theo tung giai doan pre-launch, launch, post-launch, milestone va tieu chi go/no-go. Kich hoat khi user nhac 'go-to-market', 'GTM', 'ke hoach ra mat san pham', 'launch plan', 'tung san pham moi', 'san pham sap ra ma chua biet ban cho ai', 'ra mat khoa hoc moi', 'vao thi truong moi'. Khong dung cho — checklist va war-room dieu phoi ngay launch thi dung skill 60-launch-playbook…

Its SKILL.md is about 2.4k tokens, which your agent loads only when the skill is triggered. It is a single SKILL.md file with no bundled scripts.

It sits in Marketing & SEO, covering Go-to-market strategy, Feature launches and release readiness and Project management. The repository describes itself as: 138 bilingual AI marketing skills (69 VN + 69 Global) for Claude Code, OpenCode, Codex, VS Code. Four role SOP packs — content, design, performance, leader ops — plus strategy… The licence is MIT.

When your agent uses it

  • Tasks that involve Go-to-market strategy
  • Tasks that involve Feature launches and release readiness
  • Tasks that involve Project management

Example prompts

  • “go-to-market”
  • “ke hoach ra mat san pham”
  • “launch plan”
  • “/59-go-to-market”

Workflow steps

4 steps, taken from the first numbered list in SKILL.md.

  1. San pham / offer / khoa hoc can launch la gi? Gia ban, co early bird / bundle khong, gioi han slot khong?
  2. Target audience chinh: ai, dang o dau, dang nghi gi? Da co tep warm nao chua (follower, email list, khach cu)?
  3. Timeline va budget: ngay launch cu the? Budget danh cho launch?
  4. Team va doi thu: team co gi (writer, designer, media buyer, agency)? Doi thu co san pham tuong tu khong — dang dinh vi the nao?

What it can do on your machine

Read from SKILL.md and the folder at commit 0360adc. It shows what the files ask for, not the result of running them.

  • Tool permissions

    Pre-approves nothing: there is no allowed-tools line, so your agent's usual permission prompts apply.

    From allowed-tools in the SKILL.md frontmatter.

  • Runs code

    No scripts in the folder and no shell commands in SKILL.md (its code samples are markdown).

    From the folder's file list and the shell code blocks in SKILL.md.

  • Network

    No URLs in SKILL.md.

    From URLs in SKILL.md, links to its own repository left out.

  • Credentials

    Names no API keys, tokens, secrets or passwords.

    From names ending in _API_KEY, _TOKEN, _SECRET, _KEY or _PASSWORD in SKILL.md.

Context cost

59 Go To Market loads about 2.4k tokens when it runs. Until then it costs about 163 tokens; SKILL.md has 1,189 words of instructions outside code blocks.

Always · name and description, kept in context so the agent knows when to use it
~163
When it runs · the whole SKILL.md, loaded when a task matches
~2.4k

Estimates: characters ÷ 4, the usual rule of thumb; real counts depend on the model's tokenizer. Scripts and assets cost tokens only if the agent reads them.

Safety

Auto-check passed

The automated check found no risky patterns in SKILL.md.

Automated static check — not a guarantee. Review scripts before installing. It scans the text of SKILL.md for risky patterns (piping downloads into a shell, reading credential files, hidden Unicode, destructive commands); files beside SKILL.md are not scanned.

SKILL.md

The full file from minhnv0807/ai-business-skills at commit 0360adc, republished under its MIT licence (© minhnv0807). 1,189 words, ~2,431 tokens.

Download SKILL.mdSave it as .claude/skills/59-go-to-market/SKILL.md (or your agent's skills folder).
name
59-go-to-market
description
Dung khi sap ra mat san pham, dich vu hoac khoa hoc MOI va can duong di ra thi truong — chon phan khuc beachhead, thong diep launch, kenh theo tung giai doan pre-launch, launch, post-launch, milestone va tieu chi go/no-go. Kich hoat khi user nhac 'go-to-market', 'GTM', 'ke hoach ra mat san pham', 'launch plan', 'tung san pham moi', 'san pham sap ra ma chua biet ban cho ai', 'ra mat khoa hoc moi', 'vao thi truong moi'. Khong dung cho — checklist va war-room dieu phoi ngay launch thi dung skill 60-launch-playbook; ke hoach marketing dinh ky ca ky thi dung skill 00-ke-hoach-mkt; chot dinh vi truoc do thi dung skill 58-positioning.
metadata.version
1.0.1
metadata.category
strategy
license
MIT
triggers
go-to-market, GTM plan, ke hoach ra mat san pham, launch plan, ra mat san pham moi, ke hoach launch offer, tung san pham moi, chuan bi ra mat
output
File .md — GTM plan day du: beachhead segment, message, kenh theo giai doan, timeline pre-launch → post-launch, milestone, tieu chi go/no-go
related
58-positioning, 31-offer-design, 60-launch-playbook, 10-tinh-kpi-nguoc, 61-budget-planning, 02-brief-chien-dich

Go-To-Market Plan

Ra mat san pham khong phai su kien 1 ngay — la quy trinh 3 giai doan: Chuan bi, Launch, Duy tri. That bai launch thuong khong do san pham kem — do khong ai biet, khong ai tin, khong ai mua dung luc. Goi 58-positioning va 31-offer-design truoc de co message va offer; goi 60-launch-playbook sau de co checklist thuc thi chi tiet.

Thu thap thong tin

Doc .agents/product-marketing-context.md, positioning doc va offer doc neu co. Neu thieu, hoi toi da 4 cau:

  1. San pham / offer / khoa hoc can launch la gi? Gia ban, co early bird / bundle khong, gioi han slot khong?
  2. Target audience chinh: ai, dang o dau, dang nghi gi? Da co tep warm nao chua (follower, email list, khach cu)?
  3. Timeline va budget: ngay launch cu the? Budget danh cho launch?
  4. Team va doi thu: team co gi (writer, designer, media buyer, agency)? Doi thu co san pham tuong tu khong — dang dinh vi the nao?

Nguyen tac

  1. Khong launch lanh. Bat dau warm audience it nhat 2 tuan truoc launch — teasing, seeding, email warm-up.
  2. Beachhead truoc, mo rong sau. Chon 1 phan khuc du nho de thang, du lon de song — thang o do roi moi buoc sang phan khuc ke tiep. Luon bat dau tu SOM (tep tiep can duoc trong 3-6 thang), khong plan theo TAM.
  3. 1 core message xuyen suot. Tat ca content launch phan anh cung 1 message — lay tu positioning statement.
  4. Co plan B. Ngay launch co su co ky thuat (LP down, ads reject, payment loi) phai co phuong an thay the san.
  5. No-go la quyet dinh hop le. Launch sai thoi diem te hon tre launch. Nguoi duy nhat quyet go/no-go la Leader — khong delegate.

Quy trinh

Buoc 1 — Chon beachhead segment

Cham diem SOM cho 2-3 phan khuc ung vien (thang 1-5 moi cau, toi da 45 diem):

Nhom tieu chiCau hoi cham diem
Nhu cau thi truongNoi dau ro rang va dang gia tang? Tan suat tim kiem/thao luan cao? Thi truong ben vung, khong phai trend nhat thoi?
Muc do canh tranhCo nhieu doi thu lon khong? Ho da phu kin kenh chua? Co ngach nho chua ai truyen thong ro?
Kha nang tiep canCo san kenh/tep phu hop? Test duoc voi ngan sach thap? Khach de ra quyet dinh?

Quyet dinh: >= 30 diem → chon lam beachhead, launch ngay. 25-30 → can nhac, thu hep them. < 25 → xem lai san pham hoac phan khuc.

Dau hieu khach gia tri cao trong beachhead: LTV cao, it roi bo, tu gioi thieu nguoi khac. Cau hoi loc: "Neu ngay mai san pham bien mat, ban se lam gi?" — cau tra loi cang tiec cang dung tep.

Buoc 2 — Chot offer va message launch

Offer summary (lay tu 31-offer-design):

Hang mucChi tiet
Ten san pham
Gia chinh thuc / Early bird / Bundle
Thoi gian mo ban + gioi han slot
Guarantee / cam ket
USP — 1 cau khac biet

Message hierarchy cho launch — 5 tang, dung theo thu tu trong moi content:

  1. Hook (pain / desire) → 2. Solution (tai sao san pham nay) → 3. Proof (bang chung) → 4. Offer (cu the nhan duoc gi) → 5. Urgency (tai sao mua ngay).

Audience insight bat buoc co: chan dung, pain point, desire, objection chinh, trigger mua.

Buoc 3 — Kenh theo giai doan
KenhGiai doanNoi dungKPI
Facebook / MetaPre + LaunchTeasing → Announce → UrgencyReach, Leads
TikTokPre + LaunchHook video, testimonialViews, CTR
Email / Zalo OAPre + LaunchWarm-up sequence → offer → last callOpen rate, CVR
Seeding group/communityPre-launchProblem-aware content, khong reveal offerEngagement
Google Ads / SearchLaunchSearch intent, brand keywordCVR, ROAS

Nguyen tac chon: phai co ca kenh REACH (loi traffic) va kenh CONVERT (chot don) — 1 kenh khong lam duoc ca 2 viec. Uu tien kenh khach beachhead dang tap trung va minh co loi the that.

Show full SKILL.md (534 more words)Show less
Buoc 4 — Timeline 3 giai doan

PRE-LAUNCH (T-4 → T-1 tuan):

TuanActivityOwnerOutput
T-4Hoan thien offer + landing page liveLeader + DevLP live, tracking xanh
T-3San xuat content teasing (3-5 pieces)ContentPosts ready
T-2Bat dau seeding + warm audience adsContent + PerfEngagement, custom audience
T-1Email/Zalo pre-launch sequenceLeaderWarm list
T-3 ngayAds setup + verify trackingMedia BuyerAds o trang thai Paused
T-1 ngayFinal check toan funnel → go/no-goLeaderQuyet dinh GO

LAUNCH WEEK:

NgayActivityKenhOwner
D-day sangAnnounce chinh thucTat caLeader
D-dayBat ads BOFUMeta, TikTokMedia Buyer
D+1Email follow-up leads chua muaEmailLeader
D+2Social proof — review khach dau tienContentWriter
D+3Media buyer report → quyet dinh tang/giu/scale—Leader
D+5Urgency push — con X slot / het han bonusTat caLeader
D+7Close cart — email + post cuoiEmail + SocialLeader

POST-LAUNCH (D+8 → D+14): tong ket so lieu (revenue/leads/ROAS/CPL), thu thap feedback khach de cai san pham + lay testimonial, retrospective voi team, quyet dinh evergreen campaign.

Buoc 5 — Milestone va go/no-go

Milestone theo giai doan:

MilestoneThoi diemTieu chi dat
M1 — Offer + LP readyT-4LP live, tracking verify, offer lock (gia, bonus, deadline)
M2 — Audience warmT-1Tep warm du lon: [X] engagement / [Y] email list / custom audience >= [Z]
M3 — Go/no-goT-1 ngayQua het checklist go/no-go ben duoi
M4 — Mid-launch checkD+3CPL/CPMess trong nguong, co don dau tien
M5 — Close + retroD+7 → D+14Dat >= [X]% target, retro hoan thanh

Checklist go/no-go (T-1 ngay, Leader sign off):

  • Tracking 100% hoat dong (pixel fire, UTM day du)
  • Payment gateway test thanh cong
  • Tat ca link dung, khong 404
  • Offer copy dung (gia, bonus, deadline)
  • Team confirm san sang, co nguoi truc inbox
  • Plan B cho su co ky thuat da co

Thieu bat ky muc nao → NO-GO, doi launch. Khong launch "tam" roi fix sau.

Buoc 6 — Success metrics
MetricTargetCach do
Revenue launch week
So don / slot ban
CPL / CPMess
ROAS
Email open rate
Landing page CVR

Target tinh nguoc tu revenue muc tieu bang 10-tinh-kpi-nguoc — khong dat target theo cam giac.

Cau truc ket qua

Ten file: gtm-plan-[ten-san-pham]-[YYYYMMDD].md

markdown
# GTM Plan — [Ten san pham] — Launch [ngay]

## 1. Product & offer summary
| Ten / Gia / Early bird / Slot / Guarantee / USP |

## 2. Beachhead segment
- Diem SOM: [X]/45 — quyet dinh:
- Chan dung + pain + desire + objection + trigger:

## 3. Positioning & messaging
- Core message (1 cau):
- Message hierarchy: Hook → Solution → Proof → Offer → Urgency

## 4. Channel plan theo giai doan
| Kenh | Giai doan | Noi dung | KPI |

## 5. Timeline
[Pre-launch T-4 → T-1 | Launch week D-day → D+7 | Post-launch D+8 → D+14]
| Moc | Activity | Owner | Output | Deadline |

## 6. Milestone & go/no-go
| Milestone | Thoi diem | Tieu chi |
- Checklist go/no-go T-1:

## 7. Success metrics
| Metric | Target | Cach do |

## 8. Plan B
| Su co | Phuong an |

Lien ket skill

  • 58-positioning: chay truoc — core message launch lay tu positioning statement.
  • 31-offer-design: chay truoc — offer phai chot xong truoc khi len GTM.
  • 10-tinh-kpi-nguoc: tinh target leads/budget tu revenue muc tieu.
  • 61-budget-planning: phan bo budget launch theo giai doan.
  • 60-launch-playbook: chay sau — playbook thuc thi chi tiet tung ngay, war-room, escalation.
  • 02-brief-chien-dich: chuyen GTM plan thanh brief cho team content + performance.

Checklist chat luong

  • Beachhead chon bang SOM scoring, khong chon theo cam giac
  • Offer summary day du: gia, early bird, slot, guarantee, USP
  • Message hierarchy du 5 tang: Hook → Solution → Proof → Offer → Urgency
  • Kenh co ca REACH va CONVERT, moi kenh co vai tro theo giai doan
  • Warm audience bat dau >= 2 tuan truoc launch
  • Timeline day du 3 giai doan, moi task co owner
  • Milestone co tieu chi dat cu the, do duoc
  • Checklist go/no-go day du — Leader la nguoi sign off
  • Success metrics tinh nguoc tu revenue target
  • Co plan B cho it nhat 3 su co (LP down, ads reject, payment loi)
  • Sau launch co lich retrospective (goi 63-campaign-retrospective)

© minhnv0807, MIT. Rendered from Markdown: HTML in the file is shown as text, images as links, and headings moved down two levels. Raw file

Files

Just SKILL.md in skills/vi/59-go-to-market of minhnv0807/ai-business-skills.

Open the folder on GitHubat commit 0360adc

Compare with similar skills

59 Go To Market next to the 5 skills that share the most tags, products or categories with it. Stars are the repository's; “used in” counts other GitHub owners with a copy.

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Momentum Planneraaron-he-zhu/aaron-marketing-skills2.9k—~3.3kAutomated safety check: PassApache-2.0
Sealeap Amazon New Product Launch Planxjli360/sealeap-amazon-skills251—~548Automated safety check: PassMIT
Marketing PlanNexus-JPF/note-companion8705 repos~5.2kAutomated safety check: PassMIT

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Categories

Questions about 59 Go To Market

What does 59 Go To Market do?

Dung khi sap ra mat san pham, dich vu hoac khoa hoc MOI va can duong di ra thi truong — chon phan khuc beachhead, thong diep launch, kenh theo tung giai doan pre-launch, launch, post-launch…. 59 Go To Market is an agent skill from minhnv0807/ai-business-skills. Dung khi sap ra mat san pham, dich vu hoac khoa hoc MOI va can duong di ra thi truong — chon phan khuc beachhead, thong diep launch, kenh theo tung giai doan pre-launch, launch, post-launch, milestone va tieu chi go/no-go.

When should I use 59 Go To Market?

59 Go To Market fits situations like: tasks that involve Go-to-market strategy; tasks that involve Feature launches and release readiness; tasks that involve Project management.

How do I install 59 Go To Market in Claude Code?

Run `npx skills add minhnv0807/ai-business-skills --skill 59-go-to-market -a claude-code`. Or copy the skill folder (skills/vi/59-go-to-market in minhnv0807/ai-business-skills) into .claude/skills/59-go-to-market in your project. Claude Code loads it when a task matches its description.

How do I install 59 Go To Market in Codex?

Run `npx skills add minhnv0807/ai-business-skills --skill 59-go-to-market -a codex`. Or copy the skill folder (skills/vi/59-go-to-market in minhnv0807/ai-business-skills) into .agents/skills/59-go-to-market in your project. Codex loads it when a task matches its description.

Can I use 59 Go To Market in Cursor, Gemini CLI or GitHub Copilot?

Cursor, Gemini CLI, GitHub Copilot and OpenCode also load SKILL.md folders. With the skills CLI, run `npx skills add minhnv0807/ai-business-skills --skill 59-go-to-market -a cursor` (or -a gemini-cli, github-copilot or opencode for the others). To copy it by hand, put the folder in .cursor/skills/59-go-to-market, .gemini/skills/59-go-to-market, .github/skills/59-go-to-market and .opencode/skills/59-go-to-market in your project.

What does 59 Go To Market need to run?

SKILL.md names no scripts, command-line tools or credentials: 59 Go To Market is instructions for the agent only.

Does 59 Go To Market access the network?

SKILL.md contains no URLs. Any network use would come from the scripts or tools the agent runs. This is read from the text; nothing was executed.

Is 59 Go To Market safe to install?

Our automated static check of SKILL.md found no risky patterns, such as piping downloads into a shell, reading credential files or hidden Unicode. It is not a guarantee. Review the folder before installing.

What licence does 59 Go To Market use?

59 Go To Market is published under the MIT licence (declared in SKILL.md). It allows redistribution, so the full SKILL.md is shown on this page.

How many tokens does 59 Go To Market use?

About 2.4k tokens (SKILL.md is roughly 9.7k characters). Agents keep only the skill's name and description in context until a task matches; then they load SKILL.md in full.

What are the alternatives to 59 Go To Market?

Skills that share tags, products or a category with 59 Go To Market: Gtm Customer Adoption Architect (criptogus/agent-evolve-network, 288 stars), Gtm Mutual Action Plan Author (criptogus/agent-evolve-network, 288 stars), Momentum Planner (aaron-he-zhu/aaron-marketing-skills, 2.9k stars) and Sealeap Amazon New Product Launch Plan (xjli360/sealeap-amazon-skills, 251 stars). The comparison table on this page puts their stars, adoption, token cost, safety result and licence side by side.

Who maintains 59 Go To Market?

minhnv0807 (a GitHub user) maintains it in minhnv0807/ai-business-skills, which has 609 GitHub stars. The repository holds 142 skills in this directory. The repository was last updated on September 12, 2026.

Source: minhnv0807/ai-business-skills on GitHub. Facts on this page come from the repository at the commit we read; the author's words are quoted as theirs.