Agent skill

36 Content Brief

by minhnv0807 in minhnv0807/ai-business-skills

Dung khi da co lich content va can brief tung bai truoc khi viet — goc tiep can, insight goc, key message, CTA, format va tieu chuan nghiem thu.

MITAuto-check passedWriting & Content

Install 36 Content Brief

skills CLI
$ npx skills add minhnv0807/ai-business-skills --skill 36-content-brief -a claude-code

Project install by default; add -g for ~/.claude/skills/.

GitHub CLI
$ gh skill install minhnv0807/ai-business-skills 36-content-brief --agent claude-code

Project scope by default; add --scope user for a personal install. Needs GitHub CLI 2.90.0 or later (public preview).

Manual copy
$ git clone --depth 1 https://github.com/minhnv0807/ai-business-skills.git skills-src && mkdir -p .claude/skills && cp -r skills-src/skills/vi/36-content-brief .claude/skills/36-content-brief && rm -rf skills-src

Use ~/.claude/skills/ instead of .claude/skills for a personal install. The folder must contain SKILL.md.

Claude Code skills documentation · loads skills from .claude/skills/

Facts

Skill name
36-content-brief
GitHub stars
609
Token cost
~1.8k tokens
SKILL.md length
719 words
Files
1
Skills in repo
142
Repo updated
First seen
Licence
MIT

At a glance

Dung khi da co lich content va can brief tung bai truoc khi viet — goc tiep can, insight goc, key message, CTA, format va tieu chuan nghiem thu.

  • Works in 4 steps: Bai nay nam o tang nao trong pheu (TOFU… → Dang kenh nao, format gi? (Facebook Page… → CTA mong muon la gi? (comment / click… → …
  • Tasks that involve Content strategy
  • SKILL.md covers Thu thap thong tin, Nguyen tac, Quy trinh and Cau truc ket qua, plus 2 more sections
  • Instructions only: no scripts, shell commands, URLs or credentials in SKILL.md

What it does

36 Content Brief is an agent skill from minhnv0807/ai-business-skills. Dung khi da co lich content va can brief tung bai truoc khi viet — goc tiep can, insight goc, key message, CTA, format va tieu chuan nghiem thu. Kich hoat khi user nhac 'brief bai content', 'brief tung bai', 'goc cho bai nay', 'viet gi cho bai thu 3', 'content brief', 'huong dan viet bai'. Khong dung cho — lap lich ca thang thi dung skill 01-lich-noi-dung; viet caption thanh pham thi dung skill 37-caption-social; brief hinh anh thi dung skill 42-brief-hinh-anh.

Its SKILL.md is about 1.8k tokens, which your agent loads only when the skill is triggered. It is a single SKILL.md file with no bundled scripts.

It sits in Writing & Content, covering Content strategy. The repository describes itself as: 138 bilingual AI marketing skills (69 VN + 69 Global) for Claude Code, OpenCode, Codex, VS Code. Four role SOP packs — content, design, performance, leader ops — plus strategy… The licence is MIT.

When your agent uses it

  • Tasks that involve Content strategy

Example prompts

  • “brief bai content”
  • “brief tung bai”
  • “goc cho bai nay”
  • “/36-content-brief”

Workflow steps

4 steps, taken from the first numbered list in SKILL.md.

  1. Bai nay nam o tang nao trong pheu (TOFU / MOFU / BOFU) va thuoc campaign / theme tuan nao?
  2. Dang kenh nao, format gi? (Facebook Page / Facebook Group / TikTok / Instagram / Email — video / carousel / static / text)
  3. CTA mong muon la gi? (comment / click link / DM / dang ky / mua)
  4. Deadline duyet khi nao, ai la nguoi viet?

What it can do on your machine

Read from SKILL.md and the folder at commit 0360adc. It shows what the files ask for, not the result of running them.

  • Tool permissions

    Pre-approves nothing: there is no allowed-tools line, so your agent's usual permission prompts apply.

    From allowed-tools in the SKILL.md frontmatter.

  • Runs code

    No scripts in the folder and no shell commands in SKILL.md (its code samples are markdown).

    From the folder's file list and the shell code blocks in SKILL.md.

  • Network

    No URLs in SKILL.md.

    From URLs in SKILL.md, links to its own repository left out.

  • Credentials

    Names no API keys, tokens, secrets or passwords.

    From names ending in _API_KEY, _TOKEN, _SECRET, _KEY or _PASSWORD in SKILL.md.

Context cost

36 Content Brief loads about 1.8k tokens when it runs. Until then it costs about 121 tokens; SKILL.md has 719 words of instructions outside code blocks.

Always · name and description, kept in context so the agent knows when to use it
~121
When it runs · the whole SKILL.md, loaded when a task matches
~1.8k

Estimates: characters ÷ 4, the usual rule of thumb; real counts depend on the model's tokenizer. Scripts and assets cost tokens only if the agent reads them.

Safety

Auto-check passed

The automated check found no risky patterns in SKILL.md.

Automated static check — not a guarantee. Review scripts before installing. It scans the text of SKILL.md for risky patterns (piping downloads into a shell, reading credential files, hidden Unicode, destructive commands); files beside SKILL.md are not scanned.

SKILL.md

The full file from minhnv0807/ai-business-skills at commit 0360adc, republished under its MIT licence (© minhnv0807). 719 words, ~1,803 tokens.

Download SKILL.mdSave it as .claude/skills/36-content-brief/SKILL.md (or your agent's skills folder).
name
36-content-brief
description
Dung khi da co lich content va can brief tung bai truoc khi viet — goc tiep can, insight goc, key message, CTA, format va tieu chuan nghiem thu. Kich hoat khi user nhac 'brief bai content', 'brief tung bai', 'goc cho bai nay', 'viet gi cho bai thu 3', 'content brief', 'huong dan viet bai'. Khong dung cho — lap lich ca thang thi dung skill 01-lich-noi-dung; viet caption thanh pham thi dung skill 37-caption-social; brief hinh anh thi dung skill 42-brief-hinh-anh.
metadata.version
1.0.1
metadata.category
content
license
MIT
triggers
brief bai content, content brief, brief viet bai, brief tung bai, angle cho bai nay, brief post Facebook, brief bai TikTok, brief content hom nay
output
File .md — brief 1 bai: thong tin bai, angle + insight goc, 3 hook options, key message, CTA, visual direction, distribution. Writer nhan la viet duoc ngay
related
35-brand-voice, 09-insight-khach-hang, 01-lich-noi-dung, 37-caption-social, 04-script-video, 42-brief-hinh-anh, 43-brief-carousel, 44-brief-video-editor

Content Brief

Brief tung bai — mat xich giua lich noi dung (01-lich-noi-dung) va khau san xuat (37-caption-social, 04-script-video, 05-copy-quang-cao, 14-email-marketing). Brief du tot khi writer lam xong ma khong can hoi lai leader cau nao.

Thu thap thong tin

Doc .agents/product-marketing-context.md, Brand Voice Document (35) va lich noi dung (01) neu co. Neu thieu, hoi toi da 4 cau:

  1. Bai nay nam o tang nao trong pheu (TOFU / MOFU / BOFU) va thuoc campaign / theme tuan nao?
  2. Dang kenh nao, format gi? (Facebook Page / Facebook Group / TikTok / Instagram / Email — video / carousel / static / text)
  3. CTA mong muon la gi? (comment / click link / DM / dang ky / mua)
  4. Deadline duyet khi nao, ai la nguoi viet?

Nguyen tac

  1. 1 brief = 1 bai = 1 angle = 1 CTA. Khong nhoi nhieu message vao 1 bai — can nhieu diem thi tach carousel hoac series.
  2. Angle la goc nhin cu the, khong phai chu de chung. "Cham soc da" la chu de; "3 thoi quen buoi sang lam da xau di ma nhieu nguoi tuong la tot" la angle.
  3. Hook phai dung doc lap. Doc cau dau la biet bai noi ve gi — khong can context.
  4. Insight goc phai ghi ro nguon. Lay tu 09-insight-khach-hang — bai nay danh vao cau noi noi tam / pain / objection nao, ghi nguyen van.
  5. Bang chung ghi cu the ngay trong brief. So lieu, testimonial, case study — khong de writer "tim sau".
  6. Toi da 3 diem body. Can nhieu hon → tach bai khac.

Quy trinh

Buoc 1 — Xac dinh vi tri bai trong he thong

Lay tu lich noi dung (01): ngay dang, kenh, format, tang pheu, pillar. Xac dinh muc tieu duy nhat cua bai: reach / trust / conversion / engagement — chi chon 1.

Buoc 2 — Chot angle va insight goc
  • Doc insight tu 09: khach dang o dau trong hanh trinh (chua biet van de / dang tim giai phap / sap mua).
  • Chon 1 insight (cau noi noi tam, pain, objection) lam goc — ghi nguyen van vao brief.
  • Viet angle: goc nhin cu the khai thac insight do — khong trung voi angle bai da dang gan day.
Buoc 3 — Viet 3 hook options
  • Hook A — Pain: bat dau bang noi dau / frustration cua khach.
  • Hook B — Curiosity: cau hoi / statement gay to mo.
  • Hook C — Contrarian / Surprise: noi nguoc dieu ai cung nghi.

Kem goi y nen dung hook nao + ly do ngan. Writer duoc chon khac neu giai thich duoc.

Show full SKILL.md (312 more words)Show less
Buoc 4 — Key message va body structure
  • Key message: 1 cau duy nhat — thong diep cot loi bai nay can truyen tai.
  • Body: toi da 3 diem, moi diem 1 dong trong brief.
  • Bang chung / social proof can dua vao: so lieu, testimonial, case study cu the — ghi ro nguon.
Buoc 5 — CTA va distribution
  • CTA chinh: cau CTA cu the, hanh dong duoc — khong chi "Lien he ngay".
  • Micro-CTA (neu co): comment tu khoa / save / tag ban be.
  • Gio dang theo peak hour tung kenh (xem 01), hashtag 3-5, ke hoach cross-post + chinh gi khi cross, co boost ads sau khi dang khong.
Buoc 6 — Visual direction va handoff
  • Concept visual 1-2 cau, mau chu dao theo brand palette (doc tu brand guideline / .agents/product-marketing-context.md), text overlay can co (quote / so lieu).
  • Brief chi tiet visual → goi 42-brief-hinh-anh / 43-brief-carousel / 44-brief-video-editor.
  • Chi brief visual khi copy da duyet — khong brief song song roi phai sua ca hai.

Cau truc ket qua

Ten file: content-brief-[ten-bai]-[YYYYMMDD].md

markdown
# Content Brief — [Tieu de noi bo]

## Thong tin bai
| Hang muc | Chi tiet |
|----------|----------|
| Tieu de noi bo | |
| Kenh | |
| Format | video / carousel / static / text / email |
| Tang pheu | TOFU / MOFU / BOFU |
| Pillar | |
| Ngay dang du kien | |
| Deadline duyet | |
| Nguoi viet | |

## Angle & muc tieu
- **Insight goc (tu 09):** "[cau noi noi tam / pain / objection — nguyen van]"
- **Angle chinh:** [goc nhin cu the — khong phai chu de chung]
- **Muc tieu bai nay:** [1 muc tieu duy nhat — reach / trust / conversion / engagement]
- **Khach dang o dau trong hanh trinh:** [chua biet van de / dang tim giai phap / sap mua]

## Hook — 3 phuong an
- **Hook A — Pain:** [...]
- **Hook B — Curiosity:** [...]
- **Hook C — Contrarian / Surprise:** [...]
- **Goi y dung:** [hook nao + ly do ngan]

## Noi dung chinh
- **Key message (1 cau):** [...]
- **Body structure (toi da 3 diem):**
  1. [Diem 1]
  2. [Diem 2]
  3. [Diem 3]
- **Bang chung / social proof:** [so lieu / testimonial / case study cu the + nguon]

## CTA
- **CTA chinh:** [cau CTA cu the]
- **Micro-CTA (neu co):** [comment tu khoa / save / tag]

## Brand voice
- Tone: [tham chieu Brand Voice Document — muc II]
- Banned words can tranh: [tham chieu muc III]

## Visual direction
- **Concept:** [1-2 cau]
- **Mau chu dao:** [theo brand palette hoac mood bai]
- **Text overlay:** [quote / so lieu can dua len anh, video]
- **Brief chi tiet visual:** goi `42-brief-hinh-anh` / `43-brief-carousel` / `44-brief-video-editor`

## Distribution
- **Gio dang:** [peak hour theo kenh]
- **Hashtag:** [3-5 hashtag]
- **Cross-post:** [kenh nao, chinh gi]
- **Boost ads sau khi dang:** Co / Khong

Lien ket skill

  • 01-lich-noi-dung: nguon vi tri bai (ngay, kenh, format, pillar) — chay truoc brief.
  • 09-insight-khach-hang: nguon insight goc — trich nguyen van vao brief.
  • 35-brand-voice: tham chieu tone + banned words trong moi brief.
  • 37-caption-social / 04-script-video / 05-copy-quang-cao / 14-email-marketing: skill san xuat nhan brief nay lam input.
  • 42-brief-hinh-anh / 43-brief-carousel / 44-brief-video-editor: brief visual chi tiet sau khi copy duyet.

Checklist chat luong

  • 1 bai = 1 angle = 1 CTA — khong nhoi nhieu message
  • Co insight goc ghi nguyen van + nguon (09)
  • 3 hook options khac nhau that su (pain / curiosity / contrarian)
  • Key message dung 1 cau
  • Body toi da 3 diem
  • Bang chung cu the co nguon — khong de trong, khong de "tim sau"
  • CTA cu the, hanh dong duoc — khong chung chung
  • Co tham chieu brand voice (tone + banned words)
  • Co visual direction + chi ro goi skill brief visual nao
  • Writer doc xong viet duoc ngay — khong can hoi them cau nao

© minhnv0807, MIT. Rendered from Markdown: HTML in the file is shown as text, images as links, and headings moved down two levels. Raw file

Files

Just SKILL.md in skills/vi/36-content-brief of minhnv0807/ai-business-skills.

Open the folder on GitHubat commit 0360adc

Compare with similar skills

36 Content Brief next to the 5 skills that share the most tags, products or categories with it. Stars are the repository's; “used in” counts other GitHub owners with a copy.

36 Content Brief compared with similar skills
SkillStarsUsed inTokensAuto-checkLicenceRepo updated
36 Content Brief this skillminhnv0807/ai-business-skills609—~1.8kAutomated safety check: PassMIT
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Linkedin Content Plannersergebulaev/linkedin-skills4.4k1 repos~2.1kAutomated safety check: PassMIT
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WeChat Hot Article AnalysisSpaceZephyr/creator-buddy1.6k—~847Automated safety check: PassNone
Brand Voice Content Creatordavila7/claude-code-templates33k3 repos~1.9kAutomated safety check: PassMIT

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Questions about 36 Content Brief

What does 36 Content Brief do?

Dung khi da co lich content va can brief tung bai truoc khi viet — goc tiep can, insight goc, key message, CTA, format va tieu chuan nghiem thu. 36 Content Brief is an agent skill from minhnv0807/ai-business-skills. Dung khi da co lich content va can brief tung bai truoc khi viet — goc tiep can, insight goc, key message, CTA, format va tieu chuan nghiem thu.

When should I use 36 Content Brief?

36 Content Brief fits situations like: tasks that involve Content strategy.

How do I install 36 Content Brief in Claude Code?

Run `npx skills add minhnv0807/ai-business-skills --skill 36-content-brief -a claude-code`. Or copy the skill folder (skills/vi/36-content-brief in minhnv0807/ai-business-skills) into .claude/skills/36-content-brief in your project. Claude Code loads it when a task matches its description.

How do I install 36 Content Brief in Codex?

Run `npx skills add minhnv0807/ai-business-skills --skill 36-content-brief -a codex`. Or copy the skill folder (skills/vi/36-content-brief in minhnv0807/ai-business-skills) into .agents/skills/36-content-brief in your project. Codex loads it when a task matches its description.

Can I use 36 Content Brief in Cursor, Gemini CLI or GitHub Copilot?

Cursor, Gemini CLI, GitHub Copilot and OpenCode also load SKILL.md folders. With the skills CLI, run `npx skills add minhnv0807/ai-business-skills --skill 36-content-brief -a cursor` (or -a gemini-cli, github-copilot or opencode for the others). To copy it by hand, put the folder in .cursor/skills/36-content-brief, .gemini/skills/36-content-brief, .github/skills/36-content-brief and .opencode/skills/36-content-brief in your project.

What does 36 Content Brief need to run?

SKILL.md names no scripts, command-line tools or credentials: 36 Content Brief is instructions for the agent only.

Does 36 Content Brief access the network?

SKILL.md contains no URLs. Any network use would come from the scripts or tools the agent runs. This is read from the text; nothing was executed.

Is 36 Content Brief safe to install?

Our automated static check of SKILL.md found no risky patterns, such as piping downloads into a shell, reading credential files or hidden Unicode. It is not a guarantee. Review the folder before installing.

What licence does 36 Content Brief use?

36 Content Brief is published under the MIT licence (declared in SKILL.md). It allows redistribution, so the full SKILL.md is shown on this page.

How many tokens does 36 Content Brief use?

About 1.8k tokens (SKILL.md is roughly 7.2k characters). Agents keep only the skill's name and description in context until a task matches; then they load SKILL.md in full.

What are the alternatives to 36 Content Brief?

Skills that share tags, products or a category with 36 Content Brief: Blogger Distiller (otter1101/blogger-distiller, 701 stars), Linkedin Content Planner (sergebulaev/linkedin-skills, 4.4k stars), Blog Post Drafting (luongnv89/claude-howto, 42k stars) and WeChat Hot Article Analysis (SpaceZephyr/creator-buddy, 1.6k stars). The comparison table on this page puts their stars, adoption, token cost, safety result and licence side by side.

Who maintains 36 Content Brief?

minhnv0807 (a GitHub user) maintains it in minhnv0807/ai-business-skills, which has 609 GitHub stars. The repository holds 142 skills in this directory. The repository was last updated on September 12, 2026.

Source: minhnv0807/ai-business-skills on GitHub. Facts on this page come from the repository at the commit we read; the author's words are quoted as theirs.