Agent skill

Strategy

by menkesu in menkesu/awesome-pm-skills

Builds a product strategy and stress-tests your moat, then writes a one-page strategy doc (diagnosis, where to play, how to win, guiding policy, coherent actions, moat verdicts).

Custom licenceAuto-check passedProduct & Project Management

Install Strategy

skills CLI
$ npx skills add menkesu/awesome-pm-skills --skill strategy -a claude-code

Project install by default; add -g for ~/.claude/skills/.

GitHub CLI
$ gh skill install menkesu/awesome-pm-skills strategy --agent claude-code

Project scope by default; add --scope user for a personal install. Needs GitHub CLI 2.90.0 or later (public preview).

Manual copy
$ git clone --depth 1 https://github.com/menkesu/awesome-pm-skills.git skills-src && mkdir -p .claude/skills && cp -r skills-src/skills/strategy .claude/skills/strategy && rm -rf skills-src

Use ~/.claude/skills/ instead of .claude/skills for a personal install. The folder must contain SKILL.md.

Claude Code skills documentation · loads skills from .claude/skills/

Facts

Skill name
strategy
GitHub stars
433
Token cost
~4.9k tokens
SKILL.md length
2,689 words
Files
4 (incl. references, assets)
Skills in repo
25
Repo updated
First seen
Licence
Custom licence

At a glance

Builds a product strategy and stress-tests your moat, then writes a one-page strategy doc (diagnosis, where to play, how to win, guiding policy, coherent actions, moat verdicts).

  • Works in 3 steps: Diagnose (ask before answering) → Pick the play → Run it
  • We need a product strategy
  • SKILL.md covers When to use, Step 1 — Diagnose (ask before…, Step 2 — Pick the play and Step 3 — Run it, plus 6 more sections
  • Instructions only: no scripts, shell commands, URLs or credentials in SKILL.md

What it does

Strategy is an agent skill from menkesu/awesome-pm-skills. Builds a product strategy and stress-tests your moat, then writes a one-page strategy doc (diagnosis, where to play, how to win, guiding policy, coherent actions, moat verdicts). Use for 'we need a product strategy', 'is our moat real', 'do we have a competitive advantage', 'where should we play', 'defensibility', 'should we expand into X', 'our roadmap has no strategy', or 'write a product vision'. Draws on 909 insights from 236 Lenny's Podcast guests incl. Roger Martin, Richard Rumelt and Hamilton Helmer.

Its SKILL.md is about 4.9k tokens, which your agent loads only when the skill is triggered. The skill folder holds 5 other files, including reference files and assets (for example `references/frameworks.md` and `references/quotes.md`).

It sits in Product & Project Management, covering Product strategy, Load testing and Podcasting. The repository describes itself as: Product management workflows grounded in Lenny's Podcast, for Claude Code, Codex, and Cursor.

When your agent uses it

  • We need a product strategy
  • Is our moat real
  • Do we have a competitive advantage
  • Where should we play

Example prompts

  • “we need a product strategy”
  • “is our moat real”
  • “do we have a competitive advantage”
  • “/strategy”

Workflow steps

3 steps, taken from the step headings in SKILL.md.

  1. Diagnose (ask before answering)
  2. Pick the play
  3. Run it

What it can do on your machine

Read from SKILL.md and the folder at commit c1b6e2d. It shows what the files ask for, not the result of running them.

  • Tool permissions

    Pre-approves nothing: there is no allowed-tools line, so your agent's usual permission prompts apply.

    From allowed-tools in the SKILL.md frontmatter.

  • Runs code

    No scripts in the folder and no shell commands in SKILL.md (its code samples are markdown).

    From the folder's file list and the shell code blocks in SKILL.md.

  • Network

    No URLs in SKILL.md.

    From URLs in SKILL.md, links to its own repository left out.

  • Credentials

    Names no API keys, tokens, secrets or passwords.

    From names ending in _API_KEY, _TOKEN, _SECRET, _KEY or _PASSWORD in SKILL.md.

Context cost

Strategy loads about 4.9k tokens when it runs, and up to ~12k if it reads all its reference files. Until then it costs about 130 tokens; SKILL.md has 2,689 words of instructions outside code blocks.

Always · name and description, kept in context so the agent knows when to use it
~130
When it runs · the whole SKILL.md, loaded when a task matches
~4.9k
With references · SKILL.md plus every file in references/, read only if the agent opens them
~12k

Estimates: characters ÷ 4, the usual rule of thumb; real counts depend on the model's tokenizer. Scripts and assets cost tokens only if the agent reads them.

Safety

Auto-check passed

The automated check found no risky patterns in SKILL.md.

Automated static check — not a guarantee. Review scripts before installing. It scans the text of SKILL.md for risky patterns (piping downloads into a shell, reading credential files, hidden Unicode, destructive commands); files beside SKILL.md are not scanned.

SKILL.md

Its licence (Custom licence) doesn't allow us to republish the file, so here is its outline and opening line. It has 2,689 words (~4,859 tokens).

“Turn a vague challenge, a goal list or a gut feeling into a written strategy and a verdict on whether your advantage is real. Built from 909 insights from 236 Lenny's Podcast guests. Lead team: Roger Martin, Richard Rumelt, Hamilton…”

— opening of SKILL.md by menkesu, Custom licence
name
strategy

Read the full SKILL.md on GitHub

Files

SKILL.md and 3 other files (references, assets) in skills/strategy of menkesu/awesome-pm-skills.

  • SKILL.md
  • assets/card.png
  • references/frameworks.md
  • references/quotes.md

Open the folder on GitHubat commit c1b6e2d

Compare with similar skills

Strategy next to the 5 skills that share the most tags, products or categories with it. Stars are the repository's; “used in” counts other GitHub owners with a copy.

Strategy compared with similar skills
SkillStarsUsed inTokensAuto-checkLicenceRepo updated
Strategy this skillmenkesu/awesome-pm-skills433—~4.9kAutomated safety check: PassCustom licence
Business Model Canvasborghei/Claude-Skills886—~1.6kAutomated safety check: PassMIT
Game Changing FeaturesopenstatusHQ/data-table-filters2.3k3 repos~2.1kAutomated safety check: PassMIT
Organic Growth Path Advisordeanpeters/Product-Manager-Skills7.2k2 repos~5.2kAutomated safety check: PassCustom licence
Product Strategistalirezarezvani/claude-skills28k2 repos~1.8kAutomated safety check: PassMIT
PlaidBuildGreatProducts/plaid218—~1.6kAutomated safety check: PassMIT

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Questions about Strategy

What does Strategy do?

Builds a product strategy and stress-tests your moat, then writes a one-page strategy doc (diagnosis, where to play, how to win, guiding policy, coherent actions, moat verdicts). Strategy is an agent skill from menkesu/awesome-pm-skills. Builds a product strategy and stress-tests your moat, then writes a one-page strategy doc (diagnosis, where to play, how to win, guiding policy, coherent actions, moat verdicts).

When should I use Strategy?

Strategy fits situations like: we need a product strategy; is our moat real; do we have a competitive advantage; where should we play.

How do I install Strategy in Claude Code?

Run `npx skills add menkesu/awesome-pm-skills --skill strategy -a claude-code`. Or copy the skill folder (skills/strategy in menkesu/awesome-pm-skills) into .claude/skills/strategy in your project. Claude Code loads it when a task matches its description.

How do I install Strategy in Codex?

Run `npx skills add menkesu/awesome-pm-skills --skill strategy -a codex`. Or copy the skill folder (skills/strategy in menkesu/awesome-pm-skills) into .agents/skills/strategy in your project. Codex loads it when a task matches its description.

Can I use Strategy in Cursor, Gemini CLI or GitHub Copilot?

Cursor, Gemini CLI, GitHub Copilot and OpenCode also load SKILL.md folders. With the skills CLI, run `npx skills add menkesu/awesome-pm-skills --skill strategy -a cursor` (or -a gemini-cli, github-copilot or opencode for the others). To copy it by hand, put the folder in .cursor/skills/strategy, .gemini/skills/strategy, .github/skills/strategy and .opencode/skills/strategy in your project.

What does Strategy need to run?

SKILL.md names no scripts, command-line tools or credentials: Strategy is instructions for the agent only.

Does Strategy access the network?

SKILL.md contains no URLs. Any network use would come from the scripts or tools the agent runs. This is read from the text; nothing was executed.

Is Strategy safe to install?

Our automated static check of SKILL.md found no risky patterns, such as piping downloads into a shell, reading credential files or hidden Unicode. It is not a guarantee. Review the folder before installing.

What licence does Strategy use?

Strategy has a licence file (the repository's licence) that doesn't match a standard licence. Read it on GitHub before reusing the skill.

How many tokens does Strategy use?

About 4.9k tokens (SKILL.md is roughly 19k characters). Agents keep only the skill's name and description in context until a task matches; then they load SKILL.md in full. Its references folder adds about 7.1k tokens, read only when the agent opens those files.

What are the alternatives to Strategy?

Skills that share tags, products or a category with Strategy: Business Model Canvas (borghei/Claude-Skills, 886 stars), Game Changing Features (openstatusHQ/data-table-filters, 2.3k stars), Organic Growth Path Advisor (deanpeters/Product-Manager-Skills, 7.2k stars) and Product Strategist (alirezarezvani/claude-skills, 28k stars). The comparison table on this page puts their stars, adoption, token cost, safety result and licence side by side.

Who maintains Strategy?

menkesu (a GitHub user) maintains it in menkesu/awesome-pm-skills, which has 433 GitHub stars. The repository holds 25 skills in this directory. The repository was last updated on October 6, 2026.

Source: menkesu/awesome-pm-skills on GitHub. Facts on this page come from the repository at the commit we read; the author's words are quoted as theirs.