Global SEO Growth
minhnv0807/ai-business-skills
Covers six SEO layers for a website: crawl and index audit, local SEO, search-intent content, AI search visibility, schema markup and backlink or directory distribution.
When the user wants to build an SEO data analysis system, monitor indexing/traffic/keywords/backlinks, or set up benchmarks.
Install SEO Monitoring
$ npx skills add kostja94/marketing-skills --skill seo-monitoring -a claude-codeProject install by default; add -g for ~/.claude/skills/.
$ gh skill install kostja94/marketing-skills seo-monitoring --agent claude-codeProject scope by default; add --scope user for a personal install. Needs GitHub CLI 2.90.0 or later (public preview).
$ git clone --depth 1 https://github.com/kostja94/marketing-skills.git skills-src && mkdir -p .claude/skills && cp -r skills-src/skills/analytics/seo/seo-monitoring .claude/skills/seo-monitoring && rm -rf skills-srcUse ~/.claude/skills/ instead of .claude/skills for a personal install. The folder must contain SKILL.md.
Claude Code skills documentation · loads skills from .claude/skills/
Install the "seo-monitoring" agent skill from https://github.com/kostja94/marketing-skills/tree/main/skills/analytics/seo/seo-monitoring into .claude/skills/seo-monitoring/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "seo-monitoring", then confirm the skill loads.Claude Code copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
$skill-installer install https://github.com/kostja94/marketing-skills/tree/main/skills/analytics/seo/seo-monitoringType this inside Codex. $skill-installer <name> installs a curated skill from openai/skills. The installer writes to $CODEX_HOME/skills (default ~/.codex/skills). Restart Codex if the skill does not show up.
$ npx skills add kostja94/marketing-skills --skill seo-monitoring -a codexProject install goes to .agents/skills/; add -g for ~/.codex/skills/.
$ gh skill install kostja94/marketing-skills seo-monitoring --agent codexProject scope by default (.agents/skills/); add --scope user for a personal install.
$ git clone --depth 1 https://github.com/kostja94/marketing-skills.git skills-src && mkdir -p .agents/skills && cp -r skills-src/skills/analytics/seo/seo-monitoring .agents/skills/seo-monitoring && rm -rf skills-srcUse ~/.agents/skills/ instead of .agents/skills for a personal install.
Codex skills documentation · loads skills from .agents/skills/
Install the "seo-monitoring" agent skill from https://github.com/kostja94/marketing-skills/tree/main/skills/analytics/seo/seo-monitoring into .agents/skills/seo-monitoring/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "seo-monitoring", then confirm the skill loads.Codex copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
$ npx skills add kostja94/marketing-skills --skill seo-monitoring -a cursorProject install goes to .agents/skills/; add -g for ~/.cursor/skills/.
$ gh skill install kostja94/marketing-skills seo-monitoring --agent cursorProject scope by default (.agents/skills/); add --scope user for a personal install.
$ git clone --depth 1 https://github.com/kostja94/marketing-skills.git skills-src && mkdir -p .cursor/skills && cp -r skills-src/skills/analytics/seo/seo-monitoring .cursor/skills/seo-monitoring && rm -rf skills-srcUse ~/.cursor/skills/ instead of .cursor/skills for a personal install.
Cursor skills documentation · loads skills from .cursor/skills/, .agents/skills/, .claude/skills/, .codex/skills/
Install the "seo-monitoring" agent skill from https://github.com/kostja94/marketing-skills/tree/main/skills/analytics/seo/seo-monitoring into .cursor/skills/seo-monitoring/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "seo-monitoring", then confirm the skill loads.Cursor copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
$ gemini skills install https://github.com/kostja94/marketing-skills.git --path skills/analytics/seo/seo-monitoring--scope user (default) or --scope workspace; --path is the subfolder of the repo that holds the skill; --consent skips the security confirmation prompt.
$ npx skills add kostja94/marketing-skills --skill seo-monitoring -a gemini-cliProject install goes to .agents/skills/; add -g for ~/.gemini/skills/.
$ gh skill install kostja94/marketing-skills seo-monitoring --agent gemini-cliProject scope by default (.agents/skills/); add --scope user for a personal install.
$ git clone --depth 1 https://github.com/kostja94/marketing-skills.git skills-src && mkdir -p .gemini/skills && cp -r skills-src/skills/analytics/seo/seo-monitoring .gemini/skills/seo-monitoring && rm -rf skills-srcUse ~/.gemini/skills/ instead of .gemini/skills for a personal install, then run /skills reload.
Gemini CLI skills documentation · loads skills from .gemini/skills/, .agents/skills/
Install the "seo-monitoring" agent skill from https://github.com/kostja94/marketing-skills/tree/main/skills/analytics/seo/seo-monitoring into .gemini/skills/seo-monitoring/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "seo-monitoring", then confirm the skill loads.Gemini CLI copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
$ gh skill install kostja94/marketing-skills seo-monitoringInstalls for Copilot at project scope by default; add --scope user for a personal install. Preview a skill first with gh skill preview. Needs GitHub CLI 2.90.0 or later (public preview).
$ npx skills add kostja94/marketing-skills --skill seo-monitoring -a github-copilotProject install goes to .agents/skills/; add -g for ~/.copilot/skills/.
$ git clone --depth 1 https://github.com/kostja94/marketing-skills.git skills-src && mkdir -p .github/skills && cp -r skills-src/skills/analytics/seo/seo-monitoring .github/skills/seo-monitoring && rm -rf skills-srcUse ~/.copilot/skills/ instead of .github/skills for a personal install. Commit .github/skills so cloud agent and code review can use it.
GitHub Copilot skills documentation · loads skills from .github/skills/, .claude/skills/, .agents/skills/
Install the "seo-monitoring" agent skill from https://github.com/kostja94/marketing-skills/tree/main/skills/analytics/seo/seo-monitoring into .github/skills/seo-monitoring/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "seo-monitoring", then confirm the skill loads.GitHub Copilot copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
$ npx skills add kostja94/marketing-skills --skill seo-monitoring -a opencodeOpenCode documents no install command of its own. Project install goes to .agents/skills/; add -g for ~/.config/opencode/skills/.
$ gh skill install kostja94/marketing-skills seo-monitoring --agent opencodeProject scope by default (.agents/skills/); add --scope user for a personal install.
$ git clone --depth 1 https://github.com/kostja94/marketing-skills.git skills-src && mkdir -p .opencode/skills && cp -r skills-src/skills/analytics/seo/seo-monitoring .opencode/skills/seo-monitoring && rm -rf skills-srcUse ~/.config/opencode/skills/ instead of .opencode/skills for a personal install.
OpenCode skills documentation · loads skills from .opencode/skills/, .claude/skills/, .agents/skills/
Install the "seo-monitoring" agent skill from https://github.com/kostja94/marketing-skills/tree/main/skills/analytics/seo/seo-monitoring into .opencode/skills/seo-monitoring/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "seo-monitoring", then confirm the skill loads.OpenCode copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
Facts
- Skill name
seo-monitoring- GitHub stars
- 1k
- Token cost
- ~1.9k tokens
- SKILL.md length
- 815 words
- Files
- 1
- Skills in repo
- 102
- Repo updated
- First seen
- Licence
- MIT
At a glance
When the user wants to build an SEO data analysis system, monitor indexing/traffic/keywords/backlinks, or set up benchmarks.
- Works in 4 steps: Indexing → Traffic → Keywords → …
- Wants to build an SEO data analysis system
- SKILL.md covers Scope, Four Core Metrics, Natural Traffic Benchmark and Article Database, plus 8 more sections
- Instructions only: no scripts, shell commands, URLs or credentials in SKILL.md
What it does
SEO Monitoring is an agent skill from kostja94/marketing-skills. When the user wants to build an SEO data analysis system, monitor indexing/traffic/keywords/backlinks, or set up benchmarks. Also use when the user mentions "SEO data analysis," "SEO monitoring," "article database," "traffic benchmark," "penalty recovery," "SEO work document," "SEO dashboard," "keyword tracking," "ranking monitoring," "indexing report," or "backlink monitoring." For GSC API, use google-search-console.
Its SKILL.md is about 1.9k tokens, which your agent loads only when the skill is triggered. It is a single SKILL.md file with no bundled scripts.
It sits in Marketing & SEO, covering Link building and Data analysis. It works with Google Search Console and Google Analytics. The repository describes itself as: Agent Skills for Marketing — SEO, Social, Influencer & More. 160+ open-source skills for SEO, content, 40+ page types, paid ads, channels, and strategies. Add project context… The licence is MIT.
When your agent uses it
- Wants to build an SEO data analysis system
- Monitor indexing/traffic/keywords/backlinks
- Set up benchmarks
- The user mentions SEO data analysis
Example prompts
- “SEO data analysis,”
- “SEO monitoring,”
- “article database,”
- “/seo-monitoring”
Workflow steps
4 steps, taken from the step headings in SKILL.md.
What it can do on your machine
Read from SKILL.md and the folder at commit 8dd89c5. It shows what the files ask for, not the result of running them.
Tool permissions
Pre-approves nothing: there is no allowed-tools line, so your agent's usual permission prompts apply.
From allowed-tools in the SKILL.md frontmatter.
Runs code
No scripts in the folder and no shell commands in SKILL.md.
From the folder's file list and the shell code blocks in SKILL.md.
Network
No URLs in SKILL.md.
From URLs in SKILL.md, links to its own repository left out.
Credentials
Names no API keys, tokens, secrets or passwords.
From names ending in _API_KEY, _TOKEN, _SECRET, _KEY or _PASSWORD in SKILL.md.
Context cost
SEO Monitoring loads about 1.9k tokens when it runs. Until then it costs about 109 tokens; SKILL.md has 815 words of instructions outside code blocks.
Estimates: characters ÷ 4, the usual rule of thumb; real counts depend on the model's tokenizer. Scripts and assets cost tokens only if the agent reads them.
Safety
Auto-check passed
The automated check found no risky patterns in SKILL.md.
Automated static check — not a guarantee. Review scripts before installing. It scans the text of SKILL.md for risky patterns (piping downloads into a shell, reading credential files, hidden Unicode, destructive commands); files beside SKILL.md are not scanned.
SKILL.md
The full file from kostja94/marketing-skills at commit 8dd89c5, republished under its MIT licence (© kostja94). 815 words, ~1,935 tokens.
Download SKILL.mdSave it as
.claude/skills/seo-monitoring/SKILL.md (or your agent's skills folder).- name
- seo-monitoring
- description
- When the user wants to build an SEO data analysis system, monitor indexing/traffic/keywords/backlinks, or set up benchmarks. Also use when the user mentions "SEO data analysis," "SEO monitoring," "article database," "traffic benchmark," "penalty recovery," "SEO work document," "SEO dashboard," "keyword tracking," "ranking monitoring," "indexing report," or "backlink monitoring." For GSC API, use google-search-console.
- metadata.version
- 1.0.1
Analytics: SEO Monitoring
Guides building a holistic SEO data analysis system. Covers four core metrics (indexing, traffic, keywords, backlinks), benchmark setup, article database, tool selection, traffic diversification, penalty recovery, and work document management.
When invoking: On first use, if helpful, open with 1-2 sentences on what this skill covers and why it matters, then provide the main output. On subsequent use or when the user asks to skip, go directly to the main output.
Scope
- Core metrics: Indexing, traffic, keywords, backlinks
- Benchmark: Natural traffic baseline; trend comparison
- Article database: Per-article performance tracking
- Tool selection: GA4, GSC, SEO tools, analytics platforms
- Traffic diversification: Healthy source mix
- Penalty recovery: Algorithm impact, fix workflow
- Work documents: Monthly records, responsibility tracking
Four Core Metrics
1. Indexing
| Metric | Purpose | Data Source |
|---|---|---|
| Pages indexed / not indexed | Coverage; early focus: all target pages indexed | GSC, site: command, SEO tools |
| Keyword count per page | More keywords = more potential traffic | SEO tools |
| Index coverage | Target pages indexed; functional pages findable | GSC, site: command |
Early priority: Ensure all pages that need to rank are indexed.
2. Traffic
| Metric | Purpose | Data Source |
|---|---|---|
| Total traffic | Growth; keyword relevance (irrelevant traffic has little value) | GA4, SEO tools |
| Subdirectory traffic | Per-section performance; concentration vs dispersion | SEO tools, GA4 |
| Competitive comparison | Organic, keyword traffic, total clicks vs competitors | SEO tools |
| Organic by page / country | Granular breakdown | GA4, GSC |
3. Keywords
| Metric | Purpose | Data Source |
|---|---|---|
| Rank changes | Target keyword movement | GSC, SEO tools |
| Keyword count | New gains / losses per page | SEO tools, GSC |
4. Backlinks
| Metric | Purpose | Data Source |
|---|---|---|
| Referring domains vs backlinks | Ratio; directory links can be high volume but low value | SEO tools |
| Backlink quality | Do links drive traffic? Low ROI = deprioritize | SEO tools, GA4 (referral) |
Natural Traffic Benchmark
Location: GA4 > Reports > Acquisition > Traffic acquisition
- Review organic traffic trend
- Record baseline (e.g., monthly total)
- Compare periodically to detect growth or decline
Tip: Add CTA events on key articles to track content ROI (see analytics-tracking).
Article Database
Track per-article performance to find high/low patterns:
| Field | Use |
|---|---|
| URL, publish date, target keywords | Content metadata |
| Index status, rank, traffic, backlinks | Performance |
| vs benchmark or competitors | Context |
Use to guide topic selection, optimization, and resource allocation.
Tool Selection
Tool examples are illustrative; no endorsement implied.
| Use | Tools |
|---|---|
| Precise attribution | GA4, GSC, Bing Webmaster, Yandex Webmaster |
| Visit analytics | Analytics platforms (e.g. Umami, Plausible) |
| Third-party estimates | SEO tools |
| SEO data | SEO tools |
Attribution config:
- User ID: Cross-device, cross-session identification; send to GA4
- GSC API: Index, clicks, impressions, coverage for automation, dashboards
Choose by privacy, cost, and team workflow.
Traffic Diversification
| Principle | Guideline |
|---|---|
| Search share | Keep organic search below ~75% of total |
| Health | Higher direct + referral share = healthier |
| Brand sites | Diversified traffic is common for strong brands |
| Non-brand | Possible without brand (e.g., tool sites) |
| Reputation | Site/brand reputation matters; Google assessors evaluate it |
| Engagement | Content, email, social, free tools drive return visits |
Show full SKILL.md (342 more words)Show less
Penalty Recovery
| Step | Action |
|---|---|
| Identify | Which algorithm update caused the impact |
| Analyze | Site issues; draft fix plan |
| Assess cost | Decide if fixes are worth it; sometimes abandoning is best |
| Execute | Implement changes; wait at least 3 months until next major update |
| Parallel | Use other channels for quality traffic; improve engagement data for Google |
| Data window | Google typically uses ~6 months of data for site quality |
| Recovery | Outcome is uncertain; do what you can, then wait |
Monitoring Metrics Table
Traffic
| Metric | Source | Notes |
|---|---|---|
| Total sessions | GA4 | |
| Channel share | GA4 | |
| Channel absolute | GA4 | |
| Country % and absolute | GA4 | |
| Top pages | SEO tools | Compare with competitors |
| Key page traffic | GA4 | Define "key pages" first |
Engagement
| Metric | Source | Notes |
|---|---|---|
| Pages per session | GA4 | Use GA for own site; third-party for competitors |
| Avg session duration | GA4 | |
| Bounce rate | GA4 |
Backlinks
| Metric | Source | Notes |
|---|---|---|
| Domain authority | SEO tools | |
| Backlinks, referring domains | SEO tools | |
| Top referring domains by authority | SEO tools | |
| Important links | Manual log | Track loss |
| Link graph | SEO tools | Health check |
| New quality links (self + competitors) | SEO tools | Outreach |
| Indexed pages | SEO tools | High-authority pages; internal linking |
| Outbound domains | SEO tools | Partnership opportunities |
Keywords
| Metric | Source | Notes |
|---|---|---|
| Keyword count | SEO tools | How many keywords rank |
Content Output
| Metric | Source | Notes |
|---|---|---|
| Articles published | Manual | Weekly count |
| Published vs indexed | GSC | New content indexing |
| New page traffic | GA4 | Fresh content performance |
Monthly Record Template
| Category | Metric | Source | Notes | Month 1 | Month 2 |
|---|---|---|---|---|---|
| Traffic | Total sessions | GA4 | |||
| Traffic | Channel share | GA4 | |||
| Engagement | Pages per session | GA4 | |||
| Backlinks | Referring domains | SEO tools | |||
| Content | Articles published | Manual |
Adjust rows as needed.
Work Document Management
- Structure: Metrics, sources, notes, monthly values
- Benefits: Regular review, month-over-month trends, clear ownership
- Format: Spreadsheet or doc; assign owners per metric
Output Format
- Core metrics summary (indexing, traffic, keywords, backlinks)
- Benchmark and trend
- Article database structure (if applicable)
- Tool recommendations
- Monitoring table (customized)
- Action items and owners
Related Skills
- traffic-analysis: Traffic sources, attribution, diversification
- analytics-tracking: GA4, events, CTA attribution, User ID
- google-search-console: GSC reports, indexing, API
- ai-traffic-tracking: AI search traffic
- backlink-analysis: Backlink audit, toxic links
- indexing: Fix indexing issues
© kostja94, MIT. Rendered from Markdown: HTML in the file is shown as text, images as links, and headings moved down two levels. Raw file
Files
Just SKILL.md in skills/analytics/seo/seo-monitoring of kostja94/marketing-skills.
Open the folder on GitHubat commit 8dd89c5
Compare with similar skills
SEO Monitoring next to the 5 skills that share the most tags, products or categories with it. Stars are the repository's; “used in” counts other GitHub owners with a copy.
| Skill | Stars | Used in | Tokens | Auto-check | Licence | Repo updated |
|---|---|---|---|---|---|---|
| SEO Monitoring this skillkostja94/marketing-skills | 1k | — | ~1.9k | Automated safety check: Pass | MIT | |
| Global SEO Growthminhnv0807/ai-business-skills | 609 | — | ~5k | Automated safety check: Pass | MIT | |
| Google SEO APIsAgriciDaniel/claude-seo | 19k | 1 repos | ~4.2k | Automated safety check: Pass | MIT | |
| Blog GoogleAgriciDaniel/claude-blog | 2.3k | 1 repos | ~3.3k | Automated safety check: Notes | MIT | |
| SEO Coachakseolabs-seo/seo-coach | 146 | — | ~2.8k | Automated safety check: Pass | None | |
| Google Analytics 4 AnalysisLichAmnesia/lich-skills | 234 | — | ~2k | Automated safety check: Notes | MIT |
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Questions about SEO Monitoring
What does SEO Monitoring do?
When the user wants to build an SEO data analysis system, monitor indexing/traffic/keywords/backlinks, or set up benchmarks. SEO Monitoring is an agent skill from kostja94/marketing-skills. When the user wants to build an SEO data analysis system, monitor indexing/traffic/keywords/backlinks, or set up benchmarks.
When should I use SEO Monitoring?
SEO Monitoring fits situations like: wants to build an SEO data analysis system; monitor indexing/traffic/keywords/backlinks; set up benchmarks; the user mentions SEO data analysis.
How do I install SEO Monitoring in Claude Code?
Run `npx skills add kostja94/marketing-skills --skill seo-monitoring -a claude-code`. Or copy the skill folder (skills/analytics/seo/seo-monitoring in kostja94/marketing-skills) into .claude/skills/seo-monitoring in your project. Claude Code loads it when a task matches its description.
How do I install SEO Monitoring in Codex?
Run `npx skills add kostja94/marketing-skills --skill seo-monitoring -a codex`. Or copy the skill folder (skills/analytics/seo/seo-monitoring in kostja94/marketing-skills) into .agents/skills/seo-monitoring in your project. Codex loads it when a task matches its description.
Can I use SEO Monitoring in Cursor, Gemini CLI or GitHub Copilot?
Cursor, Gemini CLI, GitHub Copilot and OpenCode also load SKILL.md folders. With the skills CLI, run `npx skills add kostja94/marketing-skills --skill seo-monitoring -a cursor` (or -a gemini-cli, github-copilot or opencode for the others). To copy it by hand, put the folder in .cursor/skills/seo-monitoring, .gemini/skills/seo-monitoring, .github/skills/seo-monitoring and .opencode/skills/seo-monitoring in your project.
What does SEO Monitoring need to run?
SKILL.md names no scripts, command-line tools or credentials: SEO Monitoring is instructions for the agent only.
Does SEO Monitoring access the network?
SKILL.md contains no URLs. Any network use would come from the scripts or tools the agent runs. This is read from the text; nothing was executed.
Is SEO Monitoring safe to install?
Our automated static check of SKILL.md found no risky patterns, such as piping downloads into a shell, reading credential files or hidden Unicode. It is not a guarantee. Review the folder before installing.
What licence does SEO Monitoring use?
SEO Monitoring is published under the MIT licence (the repository's licence). It allows redistribution, so the full SKILL.md is shown on this page.
How many tokens does SEO Monitoring use?
About 1.9k tokens (SKILL.md is roughly 7.7k characters). Agents keep only the skill's name and description in context until a task matches; then they load SKILL.md in full.
What are the alternatives to SEO Monitoring?
Skills that share tags, products or a category with SEO Monitoring: Global SEO Growth (minhnv0807/ai-business-skills, 609 stars), Google SEO APIs (AgriciDaniel/claude-seo, 19k stars), Blog Google (AgriciDaniel/claude-blog, 2.3k stars) and SEO Coach (akseolabs-seo/seo-coach, 146 stars). The comparison table on this page puts their stars, adoption, token cost, safety result and licence side by side.
Who maintains SEO Monitoring?
kostja94 (a GitHub user) maintains it in kostja94/marketing-skills, which has 1,025 GitHub stars. The repository holds 102 skills in this directory. The repository was last updated on October 6, 2026.
Source: kostja94/marketing-skills on GitHub. Facts on this page come from the repository at the commit we read; the author's words are quoted as theirs.