When the user wants to plan, implement, or optimize influencer marketing strategy.
$ npx skills add kostja94/marketing-skills --skill influencer-marketing -a claude-codeProject install by default; add -g for ~/.claude/skills/.
$ gh skill install kostja94/marketing-skills influencer-marketing --agent claude-codeProject scope by default; add --scope user for a personal install. Needs GitHub CLI 2.90.0 or later (public preview).
$ git clone --depth 1 https://github.com/kostja94/marketing-skills.git skills-src && mkdir -p .claude/skills && cp -r skills-src/skills/channels/partnerships/influencer-marketing .claude/skills/influencer-marketing && rm -rf skills-srcUse ~/.claude/skills/ instead of .claude/skills for a personal install. The folder must contain SKILL.md.
Claude Code skills documentation · loads skills from .claude/skills/
Install the "influencer-marketing" agent skill from https://github.com/kostja94/marketing-skills/tree/main/skills/channels/partnerships/influencer-marketing into .claude/skills/influencer-marketing/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "influencer-marketing", then confirm the skill loads.Claude Code copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
$skill-installer install https://github.com/kostja94/marketing-skills/tree/main/skills/channels/partnerships/influencer-marketingType this inside Codex. $skill-installer <name> installs a curated skill from openai/skills. The installer writes to $CODEX_HOME/skills (default ~/.codex/skills). Restart Codex if the skill does not show up.
$ npx skills add kostja94/marketing-skills --skill influencer-marketing -a codexProject install goes to .agents/skills/; add -g for ~/.codex/skills/.
$ gh skill install kostja94/marketing-skills influencer-marketing --agent codexProject scope by default (.agents/skills/); add --scope user for a personal install.
$ git clone --depth 1 https://github.com/kostja94/marketing-skills.git skills-src && mkdir -p .agents/skills && cp -r skills-src/skills/channels/partnerships/influencer-marketing .agents/skills/influencer-marketing && rm -rf skills-srcUse ~/.agents/skills/ instead of .agents/skills for a personal install.
Codex skills documentation · loads skills from .agents/skills/
Install the "influencer-marketing" agent skill from https://github.com/kostja94/marketing-skills/tree/main/skills/channels/partnerships/influencer-marketing into .agents/skills/influencer-marketing/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "influencer-marketing", then confirm the skill loads.Codex copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
$ npx skills add kostja94/marketing-skills --skill influencer-marketing -a cursorProject install goes to .agents/skills/; add -g for ~/.cursor/skills/.
$ gh skill install kostja94/marketing-skills influencer-marketing --agent cursorProject scope by default (.agents/skills/); add --scope user for a personal install.
$ git clone --depth 1 https://github.com/kostja94/marketing-skills.git skills-src && mkdir -p .cursor/skills && cp -r skills-src/skills/channels/partnerships/influencer-marketing .cursor/skills/influencer-marketing && rm -rf skills-srcUse ~/.cursor/skills/ instead of .cursor/skills for a personal install.
Cursor skills documentation · loads skills from .cursor/skills/, .agents/skills/, .claude/skills/, .codex/skills/
Install the "influencer-marketing" agent skill from https://github.com/kostja94/marketing-skills/tree/main/skills/channels/partnerships/influencer-marketing into .cursor/skills/influencer-marketing/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "influencer-marketing", then confirm the skill loads.Cursor copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
$ gemini skills install https://github.com/kostja94/marketing-skills.git --path skills/channels/partnerships/influencer-marketing--scope user (default) or --scope workspace; --path is the subfolder of the repo that holds the skill; --consent skips the security confirmation prompt.
$ npx skills add kostja94/marketing-skills --skill influencer-marketing -a gemini-cliProject install goes to .agents/skills/; add -g for ~/.gemini/skills/.
$ gh skill install kostja94/marketing-skills influencer-marketing --agent gemini-cliProject scope by default (.agents/skills/); add --scope user for a personal install.
$ git clone --depth 1 https://github.com/kostja94/marketing-skills.git skills-src && mkdir -p .gemini/skills && cp -r skills-src/skills/channels/partnerships/influencer-marketing .gemini/skills/influencer-marketing && rm -rf skills-srcUse ~/.gemini/skills/ instead of .gemini/skills for a personal install, then run /skills reload.
Gemini CLI skills documentation · loads skills from .gemini/skills/, .agents/skills/
Install the "influencer-marketing" agent skill from https://github.com/kostja94/marketing-skills/tree/main/skills/channels/partnerships/influencer-marketing into .gemini/skills/influencer-marketing/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "influencer-marketing", then confirm the skill loads.Gemini CLI copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
$ gh skill install kostja94/marketing-skills influencer-marketingInstalls for Copilot at project scope by default; add --scope user for a personal install. Preview a skill first with gh skill preview. Needs GitHub CLI 2.90.0 or later (public preview).
$ npx skills add kostja94/marketing-skills --skill influencer-marketing -a github-copilotProject install goes to .agents/skills/; add -g for ~/.copilot/skills/.
$ git clone --depth 1 https://github.com/kostja94/marketing-skills.git skills-src && mkdir -p .github/skills && cp -r skills-src/skills/channels/partnerships/influencer-marketing .github/skills/influencer-marketing && rm -rf skills-srcUse ~/.copilot/skills/ instead of .github/skills for a personal install. Commit .github/skills so cloud agent and code review can use it.
GitHub Copilot skills documentation · loads skills from .github/skills/, .claude/skills/, .agents/skills/
Install the "influencer-marketing" agent skill from https://github.com/kostja94/marketing-skills/tree/main/skills/channels/partnerships/influencer-marketing into .github/skills/influencer-marketing/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "influencer-marketing", then confirm the skill loads.GitHub Copilot copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
$ npx skills add kostja94/marketing-skills --skill influencer-marketing -a opencodeOpenCode documents no install command of its own. Project install goes to .agents/skills/; add -g for ~/.config/opencode/skills/.
$ gh skill install kostja94/marketing-skills influencer-marketing --agent opencodeProject scope by default (.agents/skills/); add --scope user for a personal install.
$ git clone --depth 1 https://github.com/kostja94/marketing-skills.git skills-src && mkdir -p .opencode/skills && cp -r skills-src/skills/channels/partnerships/influencer-marketing .opencode/skills/influencer-marketing && rm -rf skills-srcUse ~/.config/opencode/skills/ instead of .opencode/skills for a personal install.
OpenCode skills documentation · loads skills from .opencode/skills/, .claude/skills/, .agents/skills/
Install the "influencer-marketing" agent skill from https://github.com/kostja94/marketing-skills/tree/main/skills/channels/partnerships/influencer-marketing into .opencode/skills/influencer-marketing/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "influencer-marketing", then confirm the skill loads.OpenCode copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
influencer-marketingWhen the user wants to plan, implement, or optimize influencer marketing strategy.
Influencer Marketing is an agent skill from kostja94/marketing-skills. When the user wants to plan, implement, or optimize influencer marketing strategy. Also use when the user mentions "influencer marketing," "KOL," "creator partnership," "brand ambassador," "sponsored content," "influencer campaign," "micro-influencer," "influencer outreach," "creator collaboration," or "influencer deal." For creator programs, use creator-program.
Its SKILL.md is about 940 tokens, which your agent loads only when the skill is triggered. It is a single SKILL.md file with no bundled scripts.
It sits in Marketing & SEO, covering Influencer and creator marketing. The repository describes itself as: Agent Skills for Marketing — SEO, Social, Influencer & More. 160+ open-source skills for SEO, content, 40+ page types, paid ads, channels, and strategies. Add project context… The licence is MIT.
3 steps, taken from the first numbered list in SKILL.md.
Read from SKILL.md and the folder at commit 8dd89c5. It shows what the files ask for, not the result of running them.
Pre-approves nothing: there is no allowed-tools line, so your agent's usual permission prompts apply.
From allowed-tools in the SKILL.md frontmatter.
No scripts in the folder and no shell commands in SKILL.md.
From the folder's file list and the shell code blocks in SKILL.md.
No URLs in SKILL.md.
From URLs in SKILL.md, links to its own repository left out.
Names no API keys, tokens, secrets or passwords.
From names ending in _API_KEY, _TOKEN, _SECRET, _KEY or _PASSWORD in SKILL.md.
Influencer Marketing loads about 939 tokens when it runs. Until then it costs about 97 tokens; SKILL.md has 365 words of instructions outside code blocks.
Estimates: characters ÷ 4, the usual rule of thumb; real counts depend on the model's tokenizer. Scripts and assets cost tokens only if the agent reads them.
The automated check found no risky patterns in SKILL.md.
Automated static check — not a guarantee. Review scripts before installing. It scans the text of SKILL.md for risky patterns (piping downloads into a shell, reading credential files, hidden Unicode, destructive commands); files beside SKILL.md are not scanned.
The full file from kostja94/marketing-skills at commit 8dd89c5, republished under its MIT licence (© kostja94). 365 words, ~939 tokens.
.claude/skills/influencer-marketing/SKILL.md (or your agent's skills folder).Guides influencer marketing strategy for AI/SaaS products. Focus on trust and brand exposure; 2–3x higher conversion and 40%–50% lower CAC than traditional ads. 92% of consumers trust influencers over celebrities.
When invoking: On first use, if helpful, open with 1–2 sentences on what this skill covers and why it matters, then provide the main output. On subsequent use or when the user asks to skip, go directly to the main output.
Project context: Read root contextus.md when present and load only the modules relevant to this task. Without Contextus, use available project material or user-provided facts and ask for missing information; do not create a parallel context system.
Identify:
| Dimension | Influencer | Affiliate | Creator Program |
|---|---|---|---|
| Goal | Brand exposure, trust | Direct sales | Content co-creation |
| Incentive | Paid, product exchange | Commission | Credits, free use |
| Content | Influencer original | Links sufficient | Must use product |
| Relationship | Short or long-term | Transactional | Long-term |
| Platform | Best For | Audience |
|---|---|---|
| Visual, lifestyle | 25–34 | |
| TikTok | Viral, short-form | Under 24 |
| YouTube | Reviews, tutorials | 18–24 |
| B2B, professional | Professionals |
Screening: Engagement rate > follower count; avoid fake followers; content style match.
| Model | Use |
|---|---|
| Product exchange | Low cost; testing; requires influencer interest |
| Commission (affiliate) | Lower risk; CPS; hybrid with flat fee common |
| Paid promotion | Direct payment; quick exposure |
| Long-term partnership | Brand ambassador; sustained relationship |
© kostja94, MIT. Rendered from Markdown: HTML in the file is shown as text, images as links, and headings moved down two levels. Raw file
Just SKILL.md in skills/channels/partnerships/influencer-marketing of kostja94/marketing-skills.
Open the folder on GitHubat commit 8dd89c5
Influencer Marketing next to the 5 skills that share the most tags, products or categories with it. Stars are the repository's; “used in” counts other GitHub owners with a copy.
| Skill | Stars | Used in | Tokens | Auto-check | Licence | Repo updated |
|---|---|---|---|---|---|---|
| Influencer Marketing this skillkostja94/marketing-skills | 1k | — | ~939 | Automated safety check: Pass | MIT | |
| Audience ResearchScrapeCreators/social-media-research-skills | 3.4k | — | ~635 | Automated safety check: Notes | MIT | |
| Influencer Discoverytigerless-labs/influencer-discovery | 212 | — | ~2.5k | Automated safety check: Notes | None | |
| Opencloneteam-attention/openclone | 130 | — | ~2.6k | Automated safety check: Notes | MIT | |
| Reelclaw Adsdansugc/reelclaw | 145 | — | ~3.9k | Automated safety check: Notes | MIT | |
| Affiliate CheckAffitor/affiliate-skills | 701 | — | ~808 | Automated safety check: Notes | MIT |
ScrapeCreators/social-media-research-skills
A skill your agent uses when the user wants to evaluate a creator, influencer, or brand audience using public profile signals, TikTok audience demographics, follower/following data, comments…
tigerless-labs/influencer-discovery
Find the bloggers/creators who can help promote your work, capture their contact info, and append them to the target sheet in Google Sheets.
team-attention/openclone
Create, manage, or talk to an openclone "clone" — a named AI persona with one or more categories (vc, tech, founder, expert, influencer, politician, celebrity) and attached knowledge.
dansugc/reelclaw
Make short-form UGC video ads (TikTok, Reels, Shorts) for the product in the current repo with DansUGC ReelClaw and real human creator reactions from the DansUGC library.
Affitor/affiliate-skills
Live affiliate program data from openaffiliate.dev. An agent skill from Affitor/affiliate-skills.
vivy-yi/xiaohongshu-skills
A skill your agent uses when monitoring Xiaohongshu marketing campaign performance, tracking promotion effectiveness, analyzing advertising ROI, measuring influencer collaboration results…
kostja94/marketing-skills
When the user wants to add recommendations, links, or content to Grokipedia.
kostja94/marketing-skills
When the user wants to track AI search traffic in GA4 or GSC.
kostja94/marketing-skills
When the user wants to set up, audit, or optimize analytics tracking (GA4, events, conversions).
kostja94/marketing-skills
When the user wants to define, audit, or apply visual identity (typography, colors, spacing, design tokens, frontend aesthetics).
kostja94/marketing-skills
When the user wants to configure canonical URLs, fix duplicate content, or consolidate URL signals.
kostja94/marketing-skills
When the user wants to plan content for SEO, create content calendar, or build topic clusters.
Categories
When the user wants to plan, implement, or optimize influencer marketing strategy. Influencer Marketing is an agent skill from kostja94/marketing-skills. When the user wants to plan, implement, or optimize influencer marketing strategy.
Influencer Marketing fits situations like: optimize influencer marketing strategy; the user mentions influencer marketing; creator partnership; brand ambassador.
Run `npx skills add kostja94/marketing-skills --skill influencer-marketing -a claude-code`. Or copy the skill folder (skills/channels/partnerships/influencer-marketing in kostja94/marketing-skills) into .claude/skills/influencer-marketing in your project. Claude Code loads it when a task matches its description.
Run `npx skills add kostja94/marketing-skills --skill influencer-marketing -a codex`. Or copy the skill folder (skills/channels/partnerships/influencer-marketing in kostja94/marketing-skills) into .agents/skills/influencer-marketing in your project. Codex loads it when a task matches its description.
Cursor, Gemini CLI, GitHub Copilot and OpenCode also load SKILL.md folders. With the skills CLI, run `npx skills add kostja94/marketing-skills --skill influencer-marketing -a cursor` (or -a gemini-cli, github-copilot or opencode for the others). To copy it by hand, put the folder in .cursor/skills/influencer-marketing, .gemini/skills/influencer-marketing, .github/skills/influencer-marketing and .opencode/skills/influencer-marketing in your project.
SKILL.md names no scripts, command-line tools or credentials: Influencer Marketing is instructions for the agent only.
SKILL.md contains no URLs. Any network use would come from the scripts or tools the agent runs. This is read from the text; nothing was executed.
Our automated static check of SKILL.md found no risky patterns, such as piping downloads into a shell, reading credential files or hidden Unicode. It is not a guarantee. Review the folder before installing.
Influencer Marketing is published under the MIT licence (the repository's licence). It allows redistribution, so the full SKILL.md is shown on this page.
About 939 tokens (SKILL.md is roughly 3.8k characters). Agents keep only the skill's name and description in context until a task matches; then they load SKILL.md in full.
Skills that share tags, products or a category with Influencer Marketing: Audience Research (ScrapeCreators/social-media-research-skills, 3.4k stars), Influencer Discovery (tigerless-labs/influencer-discovery, 212 stars), Openclone (team-attention/openclone, 130 stars) and Reelclaw Ads (dansugc/reelclaw, 145 stars). The comparison table on this page puts their stars, adoption, token cost, safety result and licence side by side.
kostja94 (a GitHub user) maintains it in kostja94/marketing-skills, which has 1,025 GitHub stars. The repository holds 102 skills in this directory. The repository was last updated on October 6, 2026.
Source: kostja94/marketing-skills on GitHub. Facts on this page come from the repository at the commit we read; the author's words are quoted as theirs.
