Agent skill

Lsa Spy Tool

by garrettjsmith in garrettjsmith/localseoskills

When the user wants to check Local Services Ads rankings, see who's ranking in LSA results, monitor LSA competitive landscape, or track LSA ranking changes.

MITAuto-check passedMarketing & SEO

Install Lsa Spy Tool

skills CLI
$ npx skills add garrettjsmith/localseoskills --skill lsa-spy-tool -a claude-code

Project install by default; add -g for ~/.claude/skills/.

GitHub CLI
$ gh skill install garrettjsmith/localseoskills lsa-spy-tool --agent claude-code

Project scope by default; add --scope user for a personal install. Needs GitHub CLI 2.90.0 or later (public preview).

Manual copy
$ git clone --depth 1 https://github.com/garrettjsmith/localseoskills.git skills-src && mkdir -p .claude/skills && cp -r skills-src/skills/lsa-spy-tool .claude/skills/lsa-spy-tool && rm -rf skills-src

Use ~/.claude/skills/ instead of .claude/skills for a personal install. The folder must contain SKILL.md.

Claude Code skills documentation · loads skills from .claude/skills/

Facts

Skill name
lsa-spy-tool
GitHub stars
120
Token cost
~1.4k tokens
SKILL.md length
711 words
Files
1
Skills in repo
38
Repo updated
First seen
Licence
MIT

At a glance

When the user wants to check Local Services Ads rankings, see who's ranking in LSA results, monitor LSA competitive landscape, or track LSA ranking changes.

  • Works in 3 steps: list_markets — find the relevant market… → get_rankings — current top-ranking… → If looking for a specific business:…
  • Wants to check Local Services Ads rankings
  • SKILL.md covers When to Use LSA Spy vs Other…, Core Workflows, Interpreting LSA Spy Data and What to Do Next
  • Instructions only: no scripts, shell commands, URLs or credentials in SKILL.md

What it does

Lsa Spy Tool is an agent skill from garrettjsmith/localseoskills. When the user wants to check Local Services Ads rankings, see who's ranking in LSA results, monitor LSA competitive landscape, or track LSA ranking changes. Trigger on "LSA rankings," "Local Services Ads," "Google Guaranteed," "Google Screened," "who's ranking in LSAs," or "LSA competitors."

Its SKILL.md is about 1.4k tokens, which your agent loads only when the skill is triggered. It is a single SKILL.md file with no bundled scripts.

It sits in Marketing & SEO. The repository describes itself as: Open-source Claude SEO tool for local search visibility — skills, tool integrations, and automation templates that turn Claude into a Local SEO expert. The licence is MIT.

When your agent uses it

  • Wants to check Local Services Ads rankings
  • See whos ranking in LSA results
  • Monitor LSA competitive landscape
  • Track LSA ranking changes

Example prompts

  • “LSA rankings,”
  • “Local Services Ads,”
  • “Google Guaranteed,”
  • “/lsa-spy-tool”

Workflow steps

3 steps, taken from the first numbered list in SKILL.md.

  1. list_markets — find the relevant market ID by category + city
  2. get_rankings — current top-ranking businesses with positions
  3. If looking for a specific business: find_business with the business name

What it can do on your machine

Read from SKILL.md and the folder at commit 405ce20. It shows what the files ask for, not the result of running them.

  • Tool permissions

    Pre-approves nothing: there is no allowed-tools line, so your agent's usual permission prompts apply.

    From allowed-tools in the SKILL.md frontmatter.

  • Runs code

    No scripts in the folder and no shell commands in SKILL.md.

    From the folder's file list and the shell code blocks in SKILL.md.

  • Network

    No URLs in SKILL.md.

    From URLs in SKILL.md, links to its own repository left out.

  • Credentials

    Names no API keys, tokens, secrets or passwords.

    From names ending in _API_KEY, _TOKEN, _SECRET, _KEY or _PASSWORD in SKILL.md.

Context cost

Lsa Spy Tool loads about 1.4k tokens when it runs. Until then it costs about 76 tokens; SKILL.md has 711 words of instructions outside code blocks.

Always · name and description, kept in context so the agent knows when to use it
~76
When it runs · the whole SKILL.md, loaded when a task matches
~1.4k

Estimates: characters ÷ 4, the usual rule of thumb; real counts depend on the model's tokenizer. Scripts and assets cost tokens only if the agent reads them.

Safety

Auto-check passed

The automated check found no risky patterns in SKILL.md.

Automated static check — not a guarantee. Review scripts before installing. It scans the text of SKILL.md for risky patterns (piping downloads into a shell, reading credential files, hidden Unicode, destructive commands); files beside SKILL.md are not scanned.

SKILL.md

The full file from garrettjsmith/localseoskills at commit 405ce20, republished under its MIT licence (© garrettjsmith). 711 words, ~1,410 tokens.

Download SKILL.mdSave it as .claude/skills/lsa-spy-tool/SKILL.md (or your agent's skills folder).
name
lsa-spy-tool
description
When the user wants to check Local Services Ads rankings, see who's ranking in LSA results, monitor LSA competitive landscape, or track LSA ranking changes. Trigger on "LSA rankings," "Local Services Ads," "Google Guaranteed," "Google Screened," "who's ranking in LSAs," or "LSA competitors."
metadata.version
1.0.0
metadata.author
Garrett Smith

LSA Spy Tool

You have direct access to LSA Spy via MCP. This skill tells you WHEN to use each operation and WHAT to do with the results.

When to Use LSA Spy vs Other Tools

You NeedUse LSA SpyUse Instead
Who's ranking in LSA results right now✅—
LSA ranking changes over time✅—
Find a specific business in LSA results✅—
Which markets have LSA coverage✅—
Map pack / organic rankings❌Local Falcon
LSA ad setup and optimization strategy❌ Use LSA Spy for data, thenlsa-ads skill for strategy
Keyword search volume❌Semrush, Ahrefs

Core Workflows

Check Current LSA Rankings

When: User asks "who's ranking in LSAs" or "how are we doing in LSAs" for a market.

  1. list_markets — find the relevant market ID by category + city
  2. get_rankings — current top-ranking businesses with positions
  3. If looking for a specific business: find_business with the business name

What the data tells you:

  • Position 1-3: These businesses get the vast majority of LSA leads
  • Businesses appearing consistently: Strong review profile + responsiveness + budget
  • Missing from results entirely: Either not running LSAs or profile issues
Check Who's in a Market

When: User wants the full competitive landscape, not just who's ranking right now.

  1. list_markets — find market ID
  2. get_businesses — ALL businesses that have appeared, with average rank and appearance frequency
  3. Sort by average rank to find consistent top performers
  4. Look for businesses with high appearance frequency but mediocre rank (they're spending but not optimizing)

What to look for:

  • Number of total competitors: Saturated markets (50+) vs thin markets (under 15)
  • Average rank spread: Tight (competitive) vs wide (a few businesses dominate)
  • New entrants: Businesses appearing recently that weren't there before
Monitor Ranking Changes

When: User wants to track movement — who's going up, who's going down.

  1. list_markets — find market ID
  2. get_ranking_changes — set days parameter (7 for weekly, 30 for monthly view)

What the changes tell you:

  • Business moved UP: Likely got more/better reviews, improved responsiveness, or competitors dropped
  • Business moved DOWN: Lost reviews, slow response times, budget issues, or new competitors entered
  • NEW entrant: Fresh competitor — check their review count and rating
  • Business DISAPPEARED: Paused ads, lost Google Guaranteed/Screened badge, or got suspended
Market Intelligence

When: User considering entering LSAs or wants strategic overview.

  1. list_markets — see all tracked markets
  2. get_market_details — see tracked search queries for a specific market
  3. get_rankings + get_businesses — understand competitive density
  4. Cross-reference top rankers' review counts against user's business

Interpreting LSA Spy Data

Show full SKILL.md (302 more words)Show less
What Drives LSA Rankings

LSA rankings are NOT like organic/map pack. The primary factors:

  1. Reviews — count and rating (most important)
  2. Responsiveness — how fast you answer/respond to leads
  3. Proximity — distance from searcher
  4. Business hours — being open when someone searches
  5. Budget — having sufficient weekly budget
  6. Badge status — Google Guaranteed or Google Screened active
Reading the Rankings
What You SeeWhat It Means
Same 3 businesses always in top 3They have review + responsiveness advantage — hard to displace without matching both
High turnover in rankingsMarket is competitive, small changes in signals cause movement
Business with fewer reviews ranking higherLikely better responsiveness score or closer proximity
Business disappeared suddenlyBadge issue, budget exhausted, or suspension
Many businesses with similar rankTight competition — reviews and responsiveness are the tiebreakers
Key Metrics to Track
  • Average rank: Where a business typically appears (lower is better)
  • Appearance frequency: How often they show up at all (consistency matters)
  • Rank trend: Moving up or down over time
  • Market density: Total competitors — affects cost per lead and difficulty

What to Do Next

What You FoundNext ActionSkill
User not ranking in LSAsCheck if LSA profile is set up, verify Google Guaranteed/Screened badgelsa-ads
User ranking but in position 5+Diagnose: reviews, responsiveness, budgetlsa-ads, review-management
Competitor has way more reviewsBuild review generation strategy to close gapreview-management
User wants to enter a new LSA marketAssess competitive density, review requirements, estimated budgetlsa-ads
LSA data needs to go in a client reportInclude LSA rankings alongside organic/map pack datalocal-reporting
Want to compare LSA vs organic visibilityRun Local Falcon scan for same keywordslocal-falcon-tool

Default next step: LSA rankings without review context are incomplete. Always check the user's review count and rating against the top 3 LSA competitors before making recommendations.

© garrettjsmith, MIT. Rendered from Markdown: HTML in the file is shown as text, images as links, and headings moved down two levels. Raw file

Files

Just SKILL.md in skills/lsa-spy-tool of garrettjsmith/localseoskills.

Open the folder on GitHubat commit 405ce20

Compare with similar skills

Lsa Spy Tool next to the 5 skills that share the most tags, products or categories with it. Stars are the repository's; “used in” counts other GitHub owners with a copy.

Lsa Spy Tool compared with similar skills
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Lsa Spy Tool this skillgarrettjsmith/localseoskills120—~1.4kAutomated safety check: PassMIT
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Hreflang and International SEOAgriciDaniel/claude-seo19k5 repos~3.4kAutomated safety check: PassMIT
Referralscoreyhaines31/marketingskills54k2 repos~2.6kAutomated safety check: PassMIT
SEO GeoReScienceLab/opc-skills1.8k4 repos~2.1kAutomated safety check: PassApache-2.0

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Categories

Questions about Lsa Spy Tool

What does Lsa Spy Tool do?

When the user wants to check Local Services Ads rankings, see who's ranking in LSA results, monitor LSA competitive landscape, or track LSA ranking changes. Lsa Spy Tool is an agent skill from garrettjsmith/localseoskills. When the user wants to check Local Services Ads rankings, see who's ranking in LSA results, monitor LSA competitive landscape, or track LSA ranking changes.

When should I use Lsa Spy Tool?

Lsa Spy Tool fits situations like: wants to check Local Services Ads rankings; see whos ranking in LSA results; monitor LSA competitive landscape; track LSA ranking changes.

How do I install Lsa Spy Tool in Claude Code?

Run `npx skills add garrettjsmith/localseoskills --skill lsa-spy-tool -a claude-code`. Or copy the skill folder (skills/lsa-spy-tool in garrettjsmith/localseoskills) into .claude/skills/lsa-spy-tool in your project. Claude Code loads it when a task matches its description.

How do I install Lsa Spy Tool in Codex?

Run `npx skills add garrettjsmith/localseoskills --skill lsa-spy-tool -a codex`. Or copy the skill folder (skills/lsa-spy-tool in garrettjsmith/localseoskills) into .agents/skills/lsa-spy-tool in your project. Codex loads it when a task matches its description.

Can I use Lsa Spy Tool in Cursor, Gemini CLI or GitHub Copilot?

Cursor, Gemini CLI, GitHub Copilot and OpenCode also load SKILL.md folders. With the skills CLI, run `npx skills add garrettjsmith/localseoskills --skill lsa-spy-tool -a cursor` (or -a gemini-cli, github-copilot or opencode for the others). To copy it by hand, put the folder in .cursor/skills/lsa-spy-tool, .gemini/skills/lsa-spy-tool, .github/skills/lsa-spy-tool and .opencode/skills/lsa-spy-tool in your project.

What does Lsa Spy Tool need to run?

SKILL.md names no scripts, command-line tools or credentials: Lsa Spy Tool is instructions for the agent only.

Does Lsa Spy Tool access the network?

SKILL.md contains no URLs. Any network use would come from the scripts or tools the agent runs. This is read from the text; nothing was executed.

Is Lsa Spy Tool safe to install?

Our automated static check of SKILL.md found no risky patterns, such as piping downloads into a shell, reading credential files or hidden Unicode. It is not a guarantee. Review the folder before installing.

What licence does Lsa Spy Tool use?

Lsa Spy Tool is published under the MIT licence (the repository's licence). It allows redistribution, so the full SKILL.md is shown on this page.

How many tokens does Lsa Spy Tool use?

About 1.4k tokens (SKILL.md is roughly 5.6k characters). Agents keep only the skill's name and description in context until a task matches; then they load SKILL.md in full.

What are the alternatives to Lsa Spy Tool?

Skills that share tags, products or a category with Lsa Spy Tool: Geo Fundamentals (wasp-lang/wasp, 19k stars), Ab Testing (coreyhaines31/marketingskills, 54k stars), Hreflang and International SEO (AgriciDaniel/claude-seo, 19k stars) and Referrals (coreyhaines31/marketingskills, 54k stars). The comparison table on this page puts their stars, adoption, token cost, safety result and licence side by side.

Who maintains Lsa Spy Tool?

garrettjsmith (a GitHub user) maintains it in garrettjsmith/localseoskills, which has 120 GitHub stars. The repository holds 38 skills in this directory. The repository was last updated on August 15, 2026.

Source: garrettjsmith/localseoskills on GitHub. Facts on this page come from the repository at the commit we read; the author's words are quoted as theirs.