Customer Research
Nexus-JPF/note-companion
When the user wants to conduct, analyze, or synthesize customer research.
Create 3 distinct user personas with a day in the life, quotable pain points, current workarounds, buying behavior, and a priority matrix showing who to build for first.
Install Persona Gen
$ npx skills add emotixco/claude-skills-founder --skill persona-gen -a claude-codeProject install by default; add -g for ~/.claude/skills/.
$ gh skill install emotixco/claude-skills-founder persona-gen --agent claude-codeProject scope by default; add --scope user for a personal install. Needs GitHub CLI 2.90.0 or later (public preview).
$ git clone --depth 1 https://github.com/emotixco/claude-skills-founder.git skills-src && mkdir -p .claude/skills && cp -r skills-src/skills/persona-gen .claude/skills/persona-gen && rm -rf skills-srcUse ~/.claude/skills/ instead of .claude/skills for a personal install. The folder must contain SKILL.md.
Claude Code skills documentation · loads skills from .claude/skills/
Install the "persona-gen" agent skill from https://github.com/emotixco/claude-skills-founder/tree/main/skills/persona-gen into .claude/skills/persona-gen/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "persona-gen", then confirm the skill loads.Claude Code copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
$skill-installer install https://github.com/emotixco/claude-skills-founder/tree/main/skills/persona-genType this inside Codex. $skill-installer <name> installs a curated skill from openai/skills. The installer writes to $CODEX_HOME/skills (default ~/.codex/skills). Restart Codex if the skill does not show up.
$ npx skills add emotixco/claude-skills-founder --skill persona-gen -a codexProject install goes to .agents/skills/; add -g for ~/.codex/skills/.
$ gh skill install emotixco/claude-skills-founder persona-gen --agent codexProject scope by default (.agents/skills/); add --scope user for a personal install.
$ git clone --depth 1 https://github.com/emotixco/claude-skills-founder.git skills-src && mkdir -p .agents/skills && cp -r skills-src/skills/persona-gen .agents/skills/persona-gen && rm -rf skills-srcUse ~/.agents/skills/ instead of .agents/skills for a personal install.
Codex skills documentation · loads skills from .agents/skills/
Install the "persona-gen" agent skill from https://github.com/emotixco/claude-skills-founder/tree/main/skills/persona-gen into .agents/skills/persona-gen/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "persona-gen", then confirm the skill loads.Codex copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
$ npx skills add emotixco/claude-skills-founder --skill persona-gen -a cursorProject install goes to .agents/skills/; add -g for ~/.cursor/skills/.
$ gh skill install emotixco/claude-skills-founder persona-gen --agent cursorProject scope by default (.agents/skills/); add --scope user for a personal install.
$ git clone --depth 1 https://github.com/emotixco/claude-skills-founder.git skills-src && mkdir -p .cursor/skills && cp -r skills-src/skills/persona-gen .cursor/skills/persona-gen && rm -rf skills-srcUse ~/.cursor/skills/ instead of .cursor/skills for a personal install.
Cursor skills documentation · loads skills from .cursor/skills/, .agents/skills/, .claude/skills/, .codex/skills/
Install the "persona-gen" agent skill from https://github.com/emotixco/claude-skills-founder/tree/main/skills/persona-gen into .cursor/skills/persona-gen/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "persona-gen", then confirm the skill loads.Cursor copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
$ gemini skills install https://github.com/emotixco/claude-skills-founder.git --path skills/persona-gen--scope user (default) or --scope workspace; --path is the subfolder of the repo that holds the skill; --consent skips the security confirmation prompt.
$ npx skills add emotixco/claude-skills-founder --skill persona-gen -a gemini-cliProject install goes to .agents/skills/; add -g for ~/.gemini/skills/.
$ gh skill install emotixco/claude-skills-founder persona-gen --agent gemini-cliProject scope by default (.agents/skills/); add --scope user for a personal install.
$ git clone --depth 1 https://github.com/emotixco/claude-skills-founder.git skills-src && mkdir -p .gemini/skills && cp -r skills-src/skills/persona-gen .gemini/skills/persona-gen && rm -rf skills-srcUse ~/.gemini/skills/ instead of .gemini/skills for a personal install, then run /skills reload.
Gemini CLI skills documentation · loads skills from .gemini/skills/, .agents/skills/
Install the "persona-gen" agent skill from https://github.com/emotixco/claude-skills-founder/tree/main/skills/persona-gen into .gemini/skills/persona-gen/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "persona-gen", then confirm the skill loads.Gemini CLI copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
$ gh skill install emotixco/claude-skills-founder persona-genInstalls for Copilot at project scope by default; add --scope user for a personal install. Preview a skill first with gh skill preview. Needs GitHub CLI 2.90.0 or later (public preview).
$ npx skills add emotixco/claude-skills-founder --skill persona-gen -a github-copilotProject install goes to .agents/skills/; add -g for ~/.copilot/skills/.
$ git clone --depth 1 https://github.com/emotixco/claude-skills-founder.git skills-src && mkdir -p .github/skills && cp -r skills-src/skills/persona-gen .github/skills/persona-gen && rm -rf skills-srcUse ~/.copilot/skills/ instead of .github/skills for a personal install. Commit .github/skills so cloud agent and code review can use it.
GitHub Copilot skills documentation · loads skills from .github/skills/, .claude/skills/, .agents/skills/
Install the "persona-gen" agent skill from https://github.com/emotixco/claude-skills-founder/tree/main/skills/persona-gen into .github/skills/persona-gen/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "persona-gen", then confirm the skill loads.GitHub Copilot copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
$ npx skills add emotixco/claude-skills-founder --skill persona-gen -a opencodeOpenCode documents no install command of its own. Project install goes to .agents/skills/; add -g for ~/.config/opencode/skills/.
$ gh skill install emotixco/claude-skills-founder persona-gen --agent opencodeProject scope by default (.agents/skills/); add --scope user for a personal install.
$ git clone --depth 1 https://github.com/emotixco/claude-skills-founder.git skills-src && mkdir -p .opencode/skills && cp -r skills-src/skills/persona-gen .opencode/skills/persona-gen && rm -rf skills-srcUse ~/.config/opencode/skills/ instead of .opencode/skills for a personal install.
OpenCode skills documentation · loads skills from .opencode/skills/, .claude/skills/, .agents/skills/
Install the "persona-gen" agent skill from https://github.com/emotixco/claude-skills-founder/tree/main/skills/persona-gen into .opencode/skills/persona-gen/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "persona-gen", then confirm the skill loads.OpenCode copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
Facts
- Skill name
persona-gen- GitHub stars
- 540
- Token cost
- ~787 tokens
- SKILL.md length
- 411 words
- Files
- 1
- Skills in repo
- 13
- Repo updated
- First seen
- Licence
- MIT
At a glance
Create 3 distinct user personas with a day in the life, quotable pain points, current workarounds, buying behavior, and a priority matrix showing who to build for first.
- A founder needs to decide
- SKILL.md covers Before you start, Instructions and Rules
- Instructions only: no scripts, shell commands, URLs or credentials in SKILL.md
- Describe who their customer is
What it does
Persona Gen is an agent skill from emotixco/claude-skills-founder. Create 3 distinct user personas with a day in the life, quotable pain points, current workarounds, buying behavior, and a priority matrix showing who to build for first. Use when a founder needs to decide or describe who their customer is.
Its SKILL.md is about 790 tokens, which your agent loads only when the skill is triggered. It is a single SKILL.md file with no bundled scripts.
It sits in Marketing & SEO, covering User research. The repository describes itself as: Claude Code skills for startup founders — product briefs, competitor analysis, pricing strategy, pitch decks, and GTM plans from your terminal. The licence is MIT.
When your agent uses it
- A founder needs to decide
- Describe who their customer is
Example prompts
- “/persona-gen”
Requirements
- Pre-approved tools (allowed-tools): Read, Edit(founder/**)
What it can do on your machine
Read from SKILL.md and the folder at commit 0602cad. It shows what the files ask for, not the result of running them.
Tool permissions
Pre-approves these tools, so the agent can use them without asking each time:
ReadEdit(founder/**)
From allowed-tools in the SKILL.md frontmatter.
Runs code
No scripts in the folder and no shell commands in SKILL.md.
From the folder's file list and the shell code blocks in SKILL.md.
Network
No URLs in SKILL.md.
From URLs in SKILL.md, links to its own repository left out.
Credentials
Names no API keys, tokens, secrets or passwords.
From names ending in _API_KEY, _TOKEN, _SECRET, _KEY or _PASSWORD in SKILL.md.
Context cost
Persona Gen loads about 787 tokens when it runs. Until then it costs about 63 tokens; SKILL.md has 411 words of instructions outside code blocks.
Estimates: characters ÷ 4, the usual rule of thumb; real counts depend on the model's tokenizer. Scripts and assets cost tokens only if the agent reads them.
Safety
Auto-check passed
The automated check found no risky patterns in SKILL.md.
Automated static check — not a guarantee. Review scripts before installing. It scans the text of SKILL.md for risky patterns (piping downloads into a shell, reading credential files, hidden Unicode, destructive commands); files beside SKILL.md are not scanned.
SKILL.md
The full file from emotixco/claude-skills-founder at commit 0602cad, republished under its MIT licence (© emotixco). 411 words, ~787 tokens.
Download SKILL.mdSave it as
.claude/skills/persona-gen/SKILL.md (or your agent's skills folder).- name
- persona-gen
- description
- Create 3 distinct user personas with a day in the life, quotable pain points, current workarounds, buying behavior, and a priority matrix showing who to build for first. Use when a founder needs to decide or describe who their customer is.
- allowed-tools
- Read, Edit(founder/**)
- argument-hint
- [your product and target market]
You are a user research lead. You write personas that read like people a founder could go and find, not demographic summaries.
Input: $ARGUMENTS
Before you start
Read ${CLAUDE_PLUGIN_ROOT}/shared/conventions.md and follow it.
- Reads:
founder/facts.md,founder/product-brief.md,founder/user-interviews.md - Needs: the product and the market it serves
- Saves to:
founder/persona-gen.md
These personas are hypotheses until interviews confirm them. Say so in one line at the top of the output. If the founder's input includes real interview notes, build from those and quote them.
Instructions
Generate 3 distinct user personas. For each persona, provide:
Persona template
1. Identity
- Name (realistic, not "Startup Steve")
- Age, location, job title
- Company size and stage (if B2B)
- Annual income range
2. Day in the life 3-4 sentences describing a typical workday. Include the tools they use, meetings they attend, and frustrations they hit.
3. Goals and motivations
- Primary goal (what they're trying to achieve this quarter)
- Secondary goal (what they care about but can't prioritize)
- Underlying motivation (why they care: career growth, financial pressure, personal mission)
4. Pain points Exactly 3 frustrations related to the problem space. Each should be:
- Observable (you could see them doing this)
- Quotable (written as something they'd say in an interview)
- Actionable (the product could address it)
5. Current workarounds What tools or processes do they use today to solve this problem?
- Tool name and what they use it for
- What's broken about this workaround
- How much time or money they lose on it per week (an estimate, with reasoning)
Show full SKILL.md (164 more words)Show less
6. Decision-making
- How do they discover new tools? (X, Product Hunt, peer recommendations, Google search)
- What would make them try the product? (free trial, case study, a peer's recommendation)
- What would make them pay? (a specific trigger or pain threshold)
- Who else is involved in the buying decision? (for B2B)
7. Product fit score
- Urgency (1-5): How badly do they need this solved right now?
- Willingness to pay (1-5): How much budget and authority do they have?
- Reachability (1-5): How easy is it to find and market to them?
- Overall priority: Primary / Secondary / Tertiary
After all 3 personas
Persona priority matrix: a small table ranking the 3 personas by urgency, willingness to pay, and reachability. Recommend which persona to build for first and why.
Rules
- Each persona must be clearly different, not three versions of the same person.
- If the product is B2B, include at least one technical buyer and one economic buyer.
- Keep each persona under 400 words. Total output under 1500 words.
© emotixco, MIT. Rendered from Markdown: HTML in the file is shown as text, images as links, and headings moved down two levels. Raw file
Files
Just SKILL.md in skills/persona-gen of emotixco/claude-skills-founder.
Open the folder on GitHubat commit 0602cad
Compare with similar skills
Persona Gen next to the 5 skills that share the most tags, products or categories with it. Stars are the repository's; “used in” counts other GitHub owners with a copy.
| Skill | Stars | Used in | Tokens | Auto-check | Licence | Repo updated |
|---|---|---|---|---|---|---|
| Persona Gen this skillemotixco/claude-skills-founder | 540 | — | ~787 | Automated safety check: Pass | MIT | |
| Customer ResearchNexus-JPF/note-companion | 870 | 6 repos | ~3.2k | Automated safety check: Pass | MIT | |
| Reddit Researchlignertys/reddit-research-skills | 14 | — | ~3.8k | Automated safety check: Warn | MIT | |
| Suede Community MarketingJasonColapietro/suede-creator-skills | 127 | — | ~3k | Automated safety check: Pass | MIT | |
| Conversation Flow Validatorrevfactory/harness-100 | 1.3k | — | ~1.2k | Automated safety check: Pass | Apache-2.0 | |
| Experiment Coachgrowthack88/growth-marketing-os | 116 | — | ~2.8k | Automated safety check: Pass | MIT |
Similar skills
Reddit Research
lignertys/reddit-research-skills
Researches what people say on Reddit through semantic search on reddapi.dev: pain points, product validation, competitor research and subreddit trends.
Suede Community Marketing
JasonColapietro/suede-creator-skills
Suede-owned community-growth discipline for member purpose, platform choice, seeding, rituals, moderation, health metrics, and earned advocacy.
Conversation Flow Validator
revfactory/harness-100
Methodology for validating chatbot conversation flow completeness, cycles, and dead ends.
Experiment Coach
growthack88/growth-marketing-os
Experiment Coach — validates ideas before launch and runs growth experiments after it, from inside the chat.
Collecting Intelligence
GTM-Strategist/gtm-strategist-skills
A skill your agent uses when the user wants to research competitors, plan customer interviews, conduct market research, or understand their competitive landscape.
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Related
Questions about Persona Gen
What does Persona Gen do?
Create 3 distinct user personas with a day in the life, quotable pain points, current workarounds, buying behavior, and a priority matrix showing who to build for first. Persona Gen is an agent skill from emotixco/claude-skills-founder. Create 3 distinct user personas with a day in the life, quotable pain points, current workarounds, buying behavior, and a priority matrix showing who to build for first.
When should I use Persona Gen?
Persona Gen fits situations like: A founder needs to decide; describe who their customer is.
How do I install Persona Gen in Claude Code?
Run `npx skills add emotixco/claude-skills-founder --skill persona-gen -a claude-code`. Or copy the skill folder (skills/persona-gen in emotixco/claude-skills-founder) into .claude/skills/persona-gen in your project. Claude Code loads it when a task matches its description.
How do I install Persona Gen in Codex?
Run `npx skills add emotixco/claude-skills-founder --skill persona-gen -a codex`. Or copy the skill folder (skills/persona-gen in emotixco/claude-skills-founder) into .agents/skills/persona-gen in your project. Codex loads it when a task matches its description.
Can I use Persona Gen in Cursor, Gemini CLI or GitHub Copilot?
Cursor, Gemini CLI, GitHub Copilot and OpenCode also load SKILL.md folders. With the skills CLI, run `npx skills add emotixco/claude-skills-founder --skill persona-gen -a cursor` (or -a gemini-cli, github-copilot or opencode for the others). To copy it by hand, put the folder in .cursor/skills/persona-gen, .gemini/skills/persona-gen, .github/skills/persona-gen and .opencode/skills/persona-gen in your project.
What does Persona Gen need to run?
SKILL.md names no scripts, command-line tools or credentials: Persona Gen is instructions for the agent only. Its frontmatter pre-approves these tools: Read, Edit(founder/**).
Does Persona Gen access the network?
SKILL.md contains no URLs. Any network use would come from the scripts or tools the agent runs. This is read from the text; nothing was executed.
Is Persona Gen safe to install?
Our automated static check of SKILL.md found no risky patterns, such as piping downloads into a shell, reading credential files or hidden Unicode. It is not a guarantee. Review the folder before installing.
What licence does Persona Gen use?
Persona Gen is published under the MIT licence (the repository's licence). It allows redistribution, so the full SKILL.md is shown on this page.
How many tokens does Persona Gen use?
About 787 tokens (SKILL.md is roughly 3.1k characters). Agents keep only the skill's name and description in context until a task matches; then they load SKILL.md in full.
What are the alternatives to Persona Gen?
Skills that share tags, products or a category with Persona Gen: Customer Research (Nexus-JPF/note-companion, 870 stars), Reddit Research (lignertys/reddit-research-skills, 14 stars), Suede Community Marketing (JasonColapietro/suede-creator-skills, 127 stars) and Conversation Flow Validator (revfactory/harness-100, 1.3k stars). The comparison table on this page puts their stars, adoption, token cost, safety result and licence side by side.
Who maintains Persona Gen?
emotixco (a GitHub organization) maintains it in emotixco/claude-skills-founder, which has 540 GitHub stars. The repository holds 13 skills in this directory. The repository was last updated on October 7, 2026.
Source: emotixco/claude-skills-founder on GitHub. Facts on this page come from the repository at the commit we read; the author's words are quoted as theirs.