Marketing Os
Yuzzyuk/marketing-os
A complete marketing department in one skill. An agent skill from Yuzzyuk/marketing-os.
Agent skill
Jppm Literature Positioning
by brycewang-stanford in brycewang-stanford/Awesome-Journal-Skills
A skill your agent uses when situating a Journal of Public Policy & Marketing (JPP&M) manuscript against both the marketing-and-policy literature and the regulatory record, and defending the JPP&M…
Install Jppm Literature Positioning
$ npx skills add brycewang-stanford/Awesome-Journal-Skills --skill jppm-literature-positioning -a claude-codeProject install by default; add -g for ~/.claude/skills/.
$ gh skill install brycewang-stanford/Awesome-Journal-Skills jppm-literature-positioning --agent claude-codeProject scope by default; add --scope user for a personal install. Needs GitHub CLI 2.90.0 or later (public preview).
$ git clone --depth 1 https://github.com/brycewang-stanford/Awesome-Journal-Skills.git skills-src && mkdir -p .claude/skills && cp -r skills-src/Journal-of-Public-Policy-and-Marketing-Skills/skills/jppm-literature-positioning .claude/skills/jppm-literature-positioning && rm -rf skills-srcUse ~/.claude/skills/ instead of .claude/skills for a personal install. The folder must contain SKILL.md.
Claude Code skills documentation · loads skills from .claude/skills/
Install the "jppm-literature-positioning" agent skill from https://github.com/brycewang-stanford/Awesome-Journal-Skills/tree/main/Journal-of-Public-Policy-and-Marketing-Skills/skills/jppm-literature-positioning into .claude/skills/jppm-literature-positioning/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "jppm-literature-positioning", then confirm the skill loads.Claude Code copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
$skill-installer install https://github.com/brycewang-stanford/Awesome-Journal-Skills/tree/main/Journal-of-Public-Policy-and-Marketing-Skills/skills/jppm-literature-positioningType this inside Codex. $skill-installer <name> installs a curated skill from openai/skills. The installer writes to $CODEX_HOME/skills (default ~/.codex/skills). Restart Codex if the skill does not show up.
$ npx skills add brycewang-stanford/Awesome-Journal-Skills --skill jppm-literature-positioning -a codexProject install goes to .agents/skills/; add -g for ~/.codex/skills/.
$ gh skill install brycewang-stanford/Awesome-Journal-Skills jppm-literature-positioning --agent codexProject scope by default (.agents/skills/); add --scope user for a personal install.
$ git clone --depth 1 https://github.com/brycewang-stanford/Awesome-Journal-Skills.git skills-src && mkdir -p .agents/skills && cp -r skills-src/Journal-of-Public-Policy-and-Marketing-Skills/skills/jppm-literature-positioning .agents/skills/jppm-literature-positioning && rm -rf skills-srcUse ~/.agents/skills/ instead of .agents/skills for a personal install.
Codex skills documentation · loads skills from .agents/skills/
Install the "jppm-literature-positioning" agent skill from https://github.com/brycewang-stanford/Awesome-Journal-Skills/tree/main/Journal-of-Public-Policy-and-Marketing-Skills/skills/jppm-literature-positioning into .agents/skills/jppm-literature-positioning/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "jppm-literature-positioning", then confirm the skill loads.Codex copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
$ npx skills add brycewang-stanford/Awesome-Journal-Skills --skill jppm-literature-positioning -a cursorProject install goes to .agents/skills/; add -g for ~/.cursor/skills/.
$ gh skill install brycewang-stanford/Awesome-Journal-Skills jppm-literature-positioning --agent cursorProject scope by default (.agents/skills/); add --scope user for a personal install.
$ git clone --depth 1 https://github.com/brycewang-stanford/Awesome-Journal-Skills.git skills-src && mkdir -p .cursor/skills && cp -r skills-src/Journal-of-Public-Policy-and-Marketing-Skills/skills/jppm-literature-positioning .cursor/skills/jppm-literature-positioning && rm -rf skills-srcUse ~/.cursor/skills/ instead of .cursor/skills for a personal install.
Cursor skills documentation · loads skills from .cursor/skills/, .agents/skills/, .claude/skills/, .codex/skills/
Install the "jppm-literature-positioning" agent skill from https://github.com/brycewang-stanford/Awesome-Journal-Skills/tree/main/Journal-of-Public-Policy-and-Marketing-Skills/skills/jppm-literature-positioning into .cursor/skills/jppm-literature-positioning/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "jppm-literature-positioning", then confirm the skill loads.Cursor copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
$ gemini skills install https://github.com/brycewang-stanford/Awesome-Journal-Skills.git --path Journal-of-Public-Policy-and-Marketing-Skills/skills/jppm-literature-positioning--scope user (default) or --scope workspace; --path is the subfolder of the repo that holds the skill; --consent skips the security confirmation prompt.
$ npx skills add brycewang-stanford/Awesome-Journal-Skills --skill jppm-literature-positioning -a gemini-cliProject install goes to .agents/skills/; add -g for ~/.gemini/skills/.
$ gh skill install brycewang-stanford/Awesome-Journal-Skills jppm-literature-positioning --agent gemini-cliProject scope by default (.agents/skills/); add --scope user for a personal install.
$ git clone --depth 1 https://github.com/brycewang-stanford/Awesome-Journal-Skills.git skills-src && mkdir -p .gemini/skills && cp -r skills-src/Journal-of-Public-Policy-and-Marketing-Skills/skills/jppm-literature-positioning .gemini/skills/jppm-literature-positioning && rm -rf skills-srcUse ~/.gemini/skills/ instead of .gemini/skills for a personal install, then run /skills reload.
Gemini CLI skills documentation · loads skills from .gemini/skills/, .agents/skills/
Install the "jppm-literature-positioning" agent skill from https://github.com/brycewang-stanford/Awesome-Journal-Skills/tree/main/Journal-of-Public-Policy-and-Marketing-Skills/skills/jppm-literature-positioning into .gemini/skills/jppm-literature-positioning/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "jppm-literature-positioning", then confirm the skill loads.Gemini CLI copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
$ gh skill install brycewang-stanford/Awesome-Journal-Skills jppm-literature-positioningInstalls for Copilot at project scope by default; add --scope user for a personal install. Preview a skill first with gh skill preview. Needs GitHub CLI 2.90.0 or later (public preview).
$ npx skills add brycewang-stanford/Awesome-Journal-Skills --skill jppm-literature-positioning -a github-copilotProject install goes to .agents/skills/; add -g for ~/.copilot/skills/.
$ git clone --depth 1 https://github.com/brycewang-stanford/Awesome-Journal-Skills.git skills-src && mkdir -p .github/skills && cp -r skills-src/Journal-of-Public-Policy-and-Marketing-Skills/skills/jppm-literature-positioning .github/skills/jppm-literature-positioning && rm -rf skills-srcUse ~/.copilot/skills/ instead of .github/skills for a personal install. Commit .github/skills so cloud agent and code review can use it.
GitHub Copilot skills documentation · loads skills from .github/skills/, .claude/skills/, .agents/skills/
Install the "jppm-literature-positioning" agent skill from https://github.com/brycewang-stanford/Awesome-Journal-Skills/tree/main/Journal-of-Public-Policy-and-Marketing-Skills/skills/jppm-literature-positioning into .github/skills/jppm-literature-positioning/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "jppm-literature-positioning", then confirm the skill loads.GitHub Copilot copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
$ npx skills add brycewang-stanford/Awesome-Journal-Skills --skill jppm-literature-positioning -a opencodeOpenCode documents no install command of its own. Project install goes to .agents/skills/; add -g for ~/.config/opencode/skills/.
$ gh skill install brycewang-stanford/Awesome-Journal-Skills jppm-literature-positioning --agent opencodeProject scope by default (.agents/skills/); add --scope user for a personal install.
$ git clone --depth 1 https://github.com/brycewang-stanford/Awesome-Journal-Skills.git skills-src && mkdir -p .opencode/skills && cp -r skills-src/Journal-of-Public-Policy-and-Marketing-Skills/skills/jppm-literature-positioning .opencode/skills/jppm-literature-positioning && rm -rf skills-srcUse ~/.config/opencode/skills/ instead of .opencode/skills for a personal install.
OpenCode skills documentation · loads skills from .opencode/skills/, .claude/skills/, .agents/skills/
Install the "jppm-literature-positioning" agent skill from https://github.com/brycewang-stanford/Awesome-Journal-Skills/tree/main/Journal-of-Public-Policy-and-Marketing-Skills/skills/jppm-literature-positioning into .opencode/skills/jppm-literature-positioning/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "jppm-literature-positioning", then confirm the skill loads.OpenCode copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
Facts
- Skill name
jppm-literature-positioning- GitHub stars
- 1.2k
- Token cost
- ~1.3k tokens
- SKILL.md length
- 631 words
- Files
- 1
- Skills in repo
- 2,387
- Repo updated
- First seen
- Licence
- MIT
At a glance
A skill your agent uses when situating a Journal of Public Policy & Marketing (JPP&M) manuscript against both the marketing-and-policy literature and the regulatory record, and defending the JPP&M…
- Works in 3 steps: The marketing-and-policy canon. JPP&M… → The home-discipline literature for your… → The regulatory record. Rules, guidance,…
- Defending the JPP&M lane against siblings
- SKILL.md covers When to trigger, Position within two…, Staking the JPP&M lane against… and Building the positioning…, plus 3 more sections
- Instructions only: no scripts, shell commands, URLs or credentials in SKILL.md
What it does
Jppm Literature Positioning is an agent skill from brycewang-stanford/Awesome-Journal-Skills. Use when situating a Journal of Public Policy & Marketing (JPP&M) manuscript against both the marketing-and-policy literature and the regulatory record, and defending the JPP&M lane against siblings. Positions the contribution; it does not build the framework (jppm-theory-development) or design studies (jppm-methods).
Its SKILL.md is about 1.3k tokens, which your agent loads only when the skill is triggered. It is a single SKILL.md file with no bundled scripts.
It sits in Marketing & SEO, covering Positioning and messaging. The repository describes itself as: Journal-specific Claude Code/Codex skill packs covering mainstream journals — AER, QJE, Nature, Cell, 管理世界, 经济研究 & 200+ more — your fast track to getting published. ｜ 覆盖主流期刊的… The licence is MIT.
When your agent uses it
- Defending the JPP&M lane against siblings
- Tasks that involve Positioning and messaging
Example prompts
- “/jppm-literature-positioning”
Workflow steps
3 steps, taken from the first numbered list in SKILL.md.
- The marketing-and-policy canon. JPP&M has cumulative research streams — warning labels and risk communication (Bettman, Payne, and Staelin…
- The home-discipline literature for your mechanism or method — consumer research for the behavioral pathway, economics for the evaluation…
- The regulatory record. Rules, guidance, enforcement actions, agency reports (FTC staff reports, FDA rulemakings, CFPB studies), and…
What it can do on your machine
Read from SKILL.md and the folder at commit 932eb23. It shows what the files ask for, not the result of running them.
Tool permissions
Pre-approves nothing: there is no allowed-tools line, so your agent's usual permission prompts apply.
From allowed-tools in the SKILL.md frontmatter.
Runs code
No scripts in the folder and no shell commands in SKILL.md.
From the folder's file list and the shell code blocks in SKILL.md.
Network
No URLs in SKILL.md.
From URLs in SKILL.md, links to its own repository left out.
Credentials
Names no API keys, tokens, secrets or passwords.
From names ending in _API_KEY, _TOKEN, _SECRET, _KEY or _PASSWORD in SKILL.md.
Context cost
Jppm Literature Positioning loads about 1.3k tokens when it runs. Until then it costs about 87 tokens; SKILL.md has 631 words of instructions outside code blocks.
Estimates: characters ÷ 4, the usual rule of thumb; real counts depend on the model's tokenizer. Scripts and assets cost tokens only if the agent reads them.
Safety
Auto-check passed
The automated check found no risky patterns in SKILL.md.
Automated static check — not a guarantee. Review scripts before installing. It scans the text of SKILL.md for risky patterns (piping downloads into a shell, reading credential files, hidden Unicode, destructive commands); files beside SKILL.md are not scanned.
SKILL.md
The full file from brycewang-stanford/Awesome-Journal-Skills at commit 932eb23, republished under its MIT licence (© brycewang-stanford). 631 words, ~1,348 tokens.
Download SKILL.mdSave it as
.claude/skills/jppm-literature-positioning/SKILL.md (or your agent's skills folder).- name
- jppm-literature-positioning
- description
- Use when situating a Journal of Public Policy & Marketing (JPP&M) manuscript against both the marketing-and-policy literature and the regulatory record, and defending the JPP&M lane against siblings. Positions the contribution; it does not build the framework (jppm-theory-development) or design studies (jppm-methods).
Literature Positioning (jppm-literature-positioning)
When to trigger
- The front end cites consumer-behavior classics but no marketing-and-public-policy work
- A reviewer could say "JPP&M has run this conversation for twenty years — where are you in it?"
- The paper ignores what regulators have already mandated, studied, or litigated
- The gap statement reads "little research has examined…" with no stakes attached
- You need to defend why this is JPP&M rather than JCP, JM, or a policy journal
Position within two literatures and one record
A JPP&M paper answers to three bodies of prior work, and weak submissions engage only the first:
- The marketing-and-policy canon. JPP&M has cumulative research streams — warning labels and risk communication (Bettman, Payne, and Staelin 1986; Stewart and Martin 1994), nutrition labeling (Moorman 1996), social marketing (Andreasen 2002), privacy self-regulation (Culnan 2000), food marketing and obesity (Seiders and Petty 2004). Reviewers are the people who wrote these streams; entering the conversation without them reads as outsider work. See
resources/exemplars/library.md. - The home-discipline literature for your mechanism or method — consumer research for the behavioral pathway, economics for the evaluation design.
- The regulatory record. Rules, guidance, enforcement actions, agency reports (FTC staff reports, FDA rulemakings, CFPB studies), and comment-period controversies are citable prior work at this journal. Positioning against the record shows the question is live and locates exactly what the agency does not yet know.
The gap that lands is a decision-relevant unknown: an agency must choose X or Y, and the literature cannot tell it which. "No one has studied Z" is only a gap if someone needs Z.
Staking the JPP&M lane against siblings
| Sibling | Overlap | One-sentence differentiation |
|---|---|---|
| JCP / JCR | consumer experiments on labels, privacy, health | "Our headline is what the agency should mandate, not which mental process drives the response." |
| JM / JMR | marketing effectiveness, field data | "The stakeholder is the regulator and the outcome is consumer welfare, not firm performance." |
| Journal of Consumer Affairs | consumer protection, financial well-being | "We center the marketing system and the regulatory instrument, not consumer education alone." |
| Journal of Macromarketing | markets-and-society critique | "We evaluate a specific actionable lever rather than the system-level critique." |
| JPAM / policy journals | program evaluation | "The marketing side of the exchange — firm response, persuasion, consumer inference — is the analytic core." |
Show full SKILL.md (262 more words)Show less
Building the positioning argument
- Map the stream, then claim the bend. Show where the JPP&M conversation currently stands (what formats/instruments are established) and state precisely what your paper bends: a boundary, a contradiction, a newly regulable margin.
- Cite the agency as an interlocutor. "The FTC's Green Guides currently advise…; our evidence speaks to the revision now under comment" is stronger positioning than ten academic citations.
- Name the closest prior paper and its decision gap — what it could not tell a policymaker that yours can.
- Bridge disciplines explicitly. If the design imports econometric evaluation tools, connect them to the marketing question so neither reviewer camp feels ignored.
- Date-stamp the debate. Policy conversations move; anchor to the current statute/rulemaking status as of writing, and note it may shift in review.
Checklist
- The relevant JPP&M research stream is engaged by name, not just discipline classics
- The regulatory record (rules, reports, enforcement) is cited as prior work
- The gap is a decision-relevant unknown for a named stakeholder
- The closest prior paper is identified with what it could not answer
- One differentiation sentence exists for each plausible sibling outlet
- The debate's current status is date-stamped and volatile facts flagged for re-check
Anti-patterns
- Canon blindness: framing warning-label or privacy work as if JPP&M had never touched it
- Record blindness: proposing "regulators should require X" when a rule already requires X
- Stakes-free gap: "little research has examined…" with no one who needs the answer
- Discipline monologue: pure consumer-psych positioning that concedes the paper belongs at JCP
- Strawman agency: caricaturing current policy to inflate the paper's corrective value
Output format
【Stream】the JPP&M conversation and where it stands
【Record】the rule/report/enforcement status the paper speaks to (date-stamped)
【Gap】the decision-relevant unknown, and who needs it
【Closest prior paper】citation + the decision it could not inform
【Sibling defense】one line each vs. JCP/JCR, JM, JCA, policy journals
【Next skill】jppm-methods© brycewang-stanford, MIT. Rendered from Markdown: HTML in the file is shown as text, images as links, and headings moved down two levels. Raw file
Files
Just SKILL.md in Journal-of-Public-Policy-and-Marketing-Skills/skills/jppm-literature-positioning of brycewang-stanford/Awesome-Journal-Skills.
Open the folder on GitHubat commit 932eb23
Compare with similar skills
Jppm Literature Positioning next to the 5 skills that share the most tags, products or categories with it. Stars are the repository's; “used in” counts other GitHub owners with a copy.
| Skill | Stars | Used in | Tokens | Auto-check | Licence | Repo updated |
|---|---|---|---|---|---|---|
| Jppm Literature Positioning this skillbrycewang-stanford/Awesome-Journal-Skills | 1.2k | — | ~1.3k | Automated safety check: Pass | MIT | |
| Marketing OsYuzzyuk/marketing-os | 540 | — | ~2.5k | Automated safety check: Pass | MIT | |
| Revenue Centric Designheliocosta-dev/revenue-centric-design | 740 | — | ~1.6k | Automated safety check: Pass | Custom licence | |
| Startup Positioningferdinandobons/startup-skill | 1.2k | — | ~4.6k | Automated safety check: Pass | MIT | |
| Stanley Druckenmiller Investmenttradermonty/claude-trading-skills | 3k | 1 repos | ~2k | Automated safety check: Pass | MIT | |
| B2b Playbookweilun88313/B2B-Playbook | 203 | — | ~3.1k | Automated safety check: Pass | Proprietary |
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Categories
Questions about Jppm Literature Positioning
What does Jppm Literature Positioning do?
A skill your agent uses when situating a Journal of Public Policy & Marketing (JPP&M) manuscript against both the marketing-and-policy literature and the regulatory record, and defending the JPP&M…. Jppm Literature Positioning is an agent skill from brycewang-stanford/Awesome-Journal-Skills. Use when situating a Journal of Public Policy & Marketing (JPP&M) manuscript against both the marketing-and-policy literature and the regulatory record, and defending the JPP&M lane against siblings.
When should I use Jppm Literature Positioning?
Jppm Literature Positioning fits situations like: defending the JPP&M lane against siblings; tasks that involve Positioning and messaging.
How do I install Jppm Literature Positioning in Claude Code?
Run `npx skills add brycewang-stanford/Awesome-Journal-Skills --skill jppm-literature-positioning -a claude-code`. Or copy the skill folder (Journal-of-Public-Policy-and-Marketing-Skills/skills/jppm-literature-positioning in brycewang-stanford/Awesome-Journal-Skills) into .claude/skills/jppm-literature-positioning in your project. Claude Code loads it when a task matches its description.
How do I install Jppm Literature Positioning in Codex?
Run `npx skills add brycewang-stanford/Awesome-Journal-Skills --skill jppm-literature-positioning -a codex`. Or copy the skill folder (Journal-of-Public-Policy-and-Marketing-Skills/skills/jppm-literature-positioning in brycewang-stanford/Awesome-Journal-Skills) into .agents/skills/jppm-literature-positioning in your project. Codex loads it when a task matches its description.
Can I use Jppm Literature Positioning in Cursor, Gemini CLI or GitHub Copilot?
Cursor, Gemini CLI, GitHub Copilot and OpenCode also load SKILL.md folders. With the skills CLI, run `npx skills add brycewang-stanford/Awesome-Journal-Skills --skill jppm-literature-positioning -a cursor` (or -a gemini-cli, github-copilot or opencode for the others). To copy it by hand, put the folder in .cursor/skills/jppm-literature-positioning, .gemini/skills/jppm-literature-positioning, .github/skills/jppm-literature-positioning and .opencode/skills/jppm-literature-positioning in your project.
What does Jppm Literature Positioning need to run?
SKILL.md names no scripts, command-line tools or credentials: Jppm Literature Positioning is instructions for the agent only.
Does Jppm Literature Positioning access the network?
SKILL.md contains no URLs. Any network use would come from the scripts or tools the agent runs. This is read from the text; nothing was executed.
Is Jppm Literature Positioning safe to install?
Our automated static check of SKILL.md found no risky patterns, such as piping downloads into a shell, reading credential files or hidden Unicode. It is not a guarantee. Review the folder before installing.
What licence does Jppm Literature Positioning use?
Jppm Literature Positioning is published under the MIT licence (the repository's licence). It allows redistribution, so the full SKILL.md is shown on this page.
How many tokens does Jppm Literature Positioning use?
About 1.3k tokens (SKILL.md is roughly 5.4k characters). Agents keep only the skill's name and description in context until a task matches; then they load SKILL.md in full.
What are the alternatives to Jppm Literature Positioning?
Skills that share tags, products or a category with Jppm Literature Positioning: Marketing Os (Yuzzyuk/marketing-os, 540 stars), Revenue Centric Design (heliocosta-dev/revenue-centric-design, 740 stars), Startup Positioning (ferdinandobons/startup-skill, 1.2k stars) and Stanley Druckenmiller Investment (tradermonty/claude-trading-skills, 3k stars). The comparison table on this page puts their stars, adoption, token cost, safety result and licence side by side.
Who maintains Jppm Literature Positioning?
brycewang-stanford (a GitHub user) maintains it in brycewang-stanford/Awesome-Journal-Skills, which has 1,231 GitHub stars. The repository holds 2,387 skills in this directory. The repository was last updated on September 27, 2026.
Source: brycewang-stanford/Awesome-Journal-Skills on GitHub. Facts on this page come from the repository at the commit we read; the author's words are quoted as theirs.