Marketing Os
Yuzzyuk/marketing-os
A complete marketing department in one skill. An agent skill from Yuzzyuk/marketing-os.
Agent skill
Jim Literature Positioning
by brycewang-stanford in brycewang-stanford/Awesome-Journal-Skills
A skill your agent uses when locating a Journal of International Marketing (JIM) manuscript inside the international marketing literature — mapping the conversation, building the positioning table…
Install Jim Literature Positioning
$ npx skills add brycewang-stanford/Awesome-Journal-Skills --skill jim-literature-positioning -a claude-codeProject install by default; add -g for ~/.claude/skills/.
$ gh skill install brycewang-stanford/Awesome-Journal-Skills jim-literature-positioning --agent claude-codeProject scope by default; add --scope user for a personal install. Needs GitHub CLI 2.90.0 or later (public preview).
$ git clone --depth 1 https://github.com/brycewang-stanford/Awesome-Journal-Skills.git skills-src && mkdir -p .claude/skills && cp -r skills-src/Journal-of-International-Marketing-Skills/skills/jim-literature-positioning .claude/skills/jim-literature-positioning && rm -rf skills-srcUse ~/.claude/skills/ instead of .claude/skills for a personal install. The folder must contain SKILL.md.
Claude Code skills documentation · loads skills from .claude/skills/
Install the "jim-literature-positioning" agent skill from https://github.com/brycewang-stanford/Awesome-Journal-Skills/tree/main/Journal-of-International-Marketing-Skills/skills/jim-literature-positioning into .claude/skills/jim-literature-positioning/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "jim-literature-positioning", then confirm the skill loads.Claude Code copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
$skill-installer install https://github.com/brycewang-stanford/Awesome-Journal-Skills/tree/main/Journal-of-International-Marketing-Skills/skills/jim-literature-positioningType this inside Codex. $skill-installer <name> installs a curated skill from openai/skills. The installer writes to $CODEX_HOME/skills (default ~/.codex/skills). Restart Codex if the skill does not show up.
$ npx skills add brycewang-stanford/Awesome-Journal-Skills --skill jim-literature-positioning -a codexProject install goes to .agents/skills/; add -g for ~/.codex/skills/.
$ gh skill install brycewang-stanford/Awesome-Journal-Skills jim-literature-positioning --agent codexProject scope by default (.agents/skills/); add --scope user for a personal install.
$ git clone --depth 1 https://github.com/brycewang-stanford/Awesome-Journal-Skills.git skills-src && mkdir -p .agents/skills && cp -r skills-src/Journal-of-International-Marketing-Skills/skills/jim-literature-positioning .agents/skills/jim-literature-positioning && rm -rf skills-srcUse ~/.agents/skills/ instead of .agents/skills for a personal install.
Codex skills documentation · loads skills from .agents/skills/
Install the "jim-literature-positioning" agent skill from https://github.com/brycewang-stanford/Awesome-Journal-Skills/tree/main/Journal-of-International-Marketing-Skills/skills/jim-literature-positioning into .agents/skills/jim-literature-positioning/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "jim-literature-positioning", then confirm the skill loads.Codex copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
$ npx skills add brycewang-stanford/Awesome-Journal-Skills --skill jim-literature-positioning -a cursorProject install goes to .agents/skills/; add -g for ~/.cursor/skills/.
$ gh skill install brycewang-stanford/Awesome-Journal-Skills jim-literature-positioning --agent cursorProject scope by default (.agents/skills/); add --scope user for a personal install.
$ git clone --depth 1 https://github.com/brycewang-stanford/Awesome-Journal-Skills.git skills-src && mkdir -p .cursor/skills && cp -r skills-src/Journal-of-International-Marketing-Skills/skills/jim-literature-positioning .cursor/skills/jim-literature-positioning && rm -rf skills-srcUse ~/.cursor/skills/ instead of .cursor/skills for a personal install.
Cursor skills documentation · loads skills from .cursor/skills/, .agents/skills/, .claude/skills/, .codex/skills/
Install the "jim-literature-positioning" agent skill from https://github.com/brycewang-stanford/Awesome-Journal-Skills/tree/main/Journal-of-International-Marketing-Skills/skills/jim-literature-positioning into .cursor/skills/jim-literature-positioning/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "jim-literature-positioning", then confirm the skill loads.Cursor copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
$ gemini skills install https://github.com/brycewang-stanford/Awesome-Journal-Skills.git --path Journal-of-International-Marketing-Skills/skills/jim-literature-positioning--scope user (default) or --scope workspace; --path is the subfolder of the repo that holds the skill; --consent skips the security confirmation prompt.
$ npx skills add brycewang-stanford/Awesome-Journal-Skills --skill jim-literature-positioning -a gemini-cliProject install goes to .agents/skills/; add -g for ~/.gemini/skills/.
$ gh skill install brycewang-stanford/Awesome-Journal-Skills jim-literature-positioning --agent gemini-cliProject scope by default (.agents/skills/); add --scope user for a personal install.
$ git clone --depth 1 https://github.com/brycewang-stanford/Awesome-Journal-Skills.git skills-src && mkdir -p .gemini/skills && cp -r skills-src/Journal-of-International-Marketing-Skills/skills/jim-literature-positioning .gemini/skills/jim-literature-positioning && rm -rf skills-srcUse ~/.gemini/skills/ instead of .gemini/skills for a personal install, then run /skills reload.
Gemini CLI skills documentation · loads skills from .gemini/skills/, .agents/skills/
Install the "jim-literature-positioning" agent skill from https://github.com/brycewang-stanford/Awesome-Journal-Skills/tree/main/Journal-of-International-Marketing-Skills/skills/jim-literature-positioning into .gemini/skills/jim-literature-positioning/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "jim-literature-positioning", then confirm the skill loads.Gemini CLI copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
$ gh skill install brycewang-stanford/Awesome-Journal-Skills jim-literature-positioningInstalls for Copilot at project scope by default; add --scope user for a personal install. Preview a skill first with gh skill preview. Needs GitHub CLI 2.90.0 or later (public preview).
$ npx skills add brycewang-stanford/Awesome-Journal-Skills --skill jim-literature-positioning -a github-copilotProject install goes to .agents/skills/; add -g for ~/.copilot/skills/.
$ git clone --depth 1 https://github.com/brycewang-stanford/Awesome-Journal-Skills.git skills-src && mkdir -p .github/skills && cp -r skills-src/Journal-of-International-Marketing-Skills/skills/jim-literature-positioning .github/skills/jim-literature-positioning && rm -rf skills-srcUse ~/.copilot/skills/ instead of .github/skills for a personal install. Commit .github/skills so cloud agent and code review can use it.
GitHub Copilot skills documentation · loads skills from .github/skills/, .claude/skills/, .agents/skills/
Install the "jim-literature-positioning" agent skill from https://github.com/brycewang-stanford/Awesome-Journal-Skills/tree/main/Journal-of-International-Marketing-Skills/skills/jim-literature-positioning into .github/skills/jim-literature-positioning/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "jim-literature-positioning", then confirm the skill loads.GitHub Copilot copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
$ npx skills add brycewang-stanford/Awesome-Journal-Skills --skill jim-literature-positioning -a opencodeOpenCode documents no install command of its own. Project install goes to .agents/skills/; add -g for ~/.config/opencode/skills/.
$ gh skill install brycewang-stanford/Awesome-Journal-Skills jim-literature-positioning --agent opencodeProject scope by default (.agents/skills/); add --scope user for a personal install.
$ git clone --depth 1 https://github.com/brycewang-stanford/Awesome-Journal-Skills.git skills-src && mkdir -p .opencode/skills && cp -r skills-src/Journal-of-International-Marketing-Skills/skills/jim-literature-positioning .opencode/skills/jim-literature-positioning && rm -rf skills-srcUse ~/.config/opencode/skills/ instead of .opencode/skills for a personal install.
OpenCode skills documentation · loads skills from .opencode/skills/, .claude/skills/, .agents/skills/
Install the "jim-literature-positioning" agent skill from https://github.com/brycewang-stanford/Awesome-Journal-Skills/tree/main/Journal-of-International-Marketing-Skills/skills/jim-literature-positioning into .opencode/skills/jim-literature-positioning/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "jim-literature-positioning", then confirm the skill loads.OpenCode copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
Facts
- Skill name
jim-literature-positioning- GitHub stars
- 1.2k
- Token cost
- ~1.4k tokens
- SKILL.md length
- 682 words
- Files
- 1
- Skills in repo
- 2,387
- Repo updated
- First seen
- Licence
- MIT
At a glance
A skill your agent uses when locating a Journal of International Marketing (JIM) manuscript inside the international marketing literature — mapping the conversation, building the positioning table…
- Works in 3 steps: Resolve a cross-national inconsistency.… → Upgrade an assumed-universal mechanism.… → Theorize a new cross-border phenomenon.…
- Locating a Journal of International Marketing (JIM) manuscript inside the international marketing literature — mapping the conversation
- SKILL.md covers When to trigger, Name the conversation, then…, Build the positioning table… and Three positioning moves that…, plus 4 more sections
- Instructions only: no scripts, shell commands, URLs or credentials in SKILL.md
What it does
Jim Literature Positioning is an agent skill from brycewang-stanford/Awesome-Journal-Skills. Use when locating a Journal of International Marketing (JIM) manuscript inside the international marketing literature — mapping the conversation, building the positioning table, and pre-empting the "incremental extension" verdict. It positions the claim; jim-contribution-framing writes the payoff.
Its SKILL.md is about 1.4k tokens, which your agent loads only when the skill is triggered. It is a single SKILL.md file with no bundled scripts.
It sits in Marketing & SEO, covering Positioning and messaging. The repository describes itself as: Journal-specific Claude Code/Codex skill packs covering mainstream journals — AER, QJE, Nature, Cell, 管理世界, 经济研究 & 200+ more — your fast track to getting published. ｜ 覆盖主流期刊的… The licence is MIT.
When your agent uses it
- Locating a Journal of International Marketing (JIM) manuscript inside the international marketing literature — mapping the conversation
- Building the positioning table
- Pre-empting the incremental extension verdict
Example prompts
- “incremental extension”
- “/jim-literature-positioning”
Workflow steps
3 steps, taken from the first numbered list in SKILL.md.
- Resolve a cross-national inconsistency. Show that published effects disagree across studies run in different countries, and offer the…
- Upgrade an assumed-universal mechanism. Take a mechanism the domestic literature treats as universal, show theoretically why it should be…
- Theorize a new cross-border phenomenon. Digital-era phenomena (cross-border platforms, global influencer endorsement, AI-mediated…
What it can do on your machine
Read from SKILL.md and the folder at commit 932eb23. It shows what the files ask for, not the result of running them.
Tool permissions
Pre-approves nothing: there is no allowed-tools line, so your agent's usual permission prompts apply.
From allowed-tools in the SKILL.md frontmatter.
Runs code
No scripts in the folder and no shell commands in SKILL.md.
From the folder's file list and the shell code blocks in SKILL.md.
Network
No URLs in SKILL.md.
From URLs in SKILL.md, links to its own repository left out.
Credentials
Names no API keys, tokens, secrets or passwords.
From names ending in _API_KEY, _TOKEN, _SECRET, _KEY or _PASSWORD in SKILL.md.
Context cost
Jim Literature Positioning loads about 1.4k tokens when it runs. Until then it costs about 81 tokens; SKILL.md has 682 words of instructions outside code blocks.
Estimates: characters ÷ 4, the usual rule of thumb; real counts depend on the model's tokenizer. Scripts and assets cost tokens only if the agent reads them.
Safety
Auto-check passed
The automated check found no risky patterns in SKILL.md.
Automated static check — not a guarantee. Review scripts before installing. It scans the text of SKILL.md for risky patterns (piping downloads into a shell, reading credential files, hidden Unicode, destructive commands); files beside SKILL.md are not scanned.
SKILL.md
The full file from brycewang-stanford/Awesome-Journal-Skills at commit 932eb23, republished under its MIT licence (© brycewang-stanford). 682 words, ~1,449 tokens.
Download SKILL.mdSave it as
.claude/skills/jim-literature-positioning/SKILL.md (or your agent's skills folder).- name
- jim-literature-positioning
- description
- Use when locating a Journal of International Marketing (JIM) manuscript inside the international marketing literature — mapping the conversation, building the positioning table, and pre-empting the "incremental extension" verdict. It positions the claim; jim-contribution-framing writes the payoff.
Literature Positioning (jim-literature-positioning)
When to trigger
- The front end lists citations but does not name the conversation being advanced
- A reviewer could plausibly write "this is Cavusgil and Zou with newer data"
- The related-work section reads as an undergraduate survey of international marketing
- Coauthors disagree about which literature the paper primarily speaks to
Name the conversation, then the vacancy
A JIM front end must do two things in order: identify the specific stream within international marketing the paper joins, and show the vacancy in that stream the paper fills. Streams have recognizable anchors — use them:
- Export marketing & performance: the strategy–performance tradition since Cavusgil and Zou (1994, JM) and the performance-measurement discipline of Katsikeas, Leonidou, and Morgan (2000, JAMS); capability extensions in Morgan, Katsikeas, and Vorhies (2012, JAMS).
- Global marketing strategy: the standardization–adaptation debate consolidated by Zou and Cavusgil's (2002, JM) GMS framework.
- Global branding & country image: perceived brand globalness (Steenkamp, Batra, and Alden 2003, JIBS), global–local brand tension (Özsomer 2012, JIM), local vs. nonlocal origin (Batra et al. 2000, JCP).
- Cross-cultural consumer behavior: values-based segmentation, ethnocentrism/animosity, and the methodological spine of Steenkamp and Baumgartner (1998, JCR) on measurement invariance.
- International entrepreneurship: born globals (Knight and Cavusgil 2004, JIBS).
- Emerging markets: the rethink agenda opened by Sheth (2011, JM).
The vacancy must be a live gap: something the stream's recent papers explicitly flag, disagree about, or systematically fail to test — not merely "no one has studied Z in country Y."
Build the positioning table early
Draft the comparison table before writing the front end; it disciplines every claim.
| Column | Content | JIM-specific note |
|---|---|---|
| Study | 5–8 closest papers | at least 2–3 from JIM itself — show you know the house conversation |
| Theory lens | cultural / institutional / distance / GCC | reveals whether your lens is genuinely new |
| Countries & design | N countries, matched?, invariance tested? | the column where many rivals quietly fail |
| Level of analysis | consumer / firm / dyad / country | exposes cross-level gaps |
| Key finding | one line each | sets up the disagreement or silence you resolve |
| This paper | the differentiated row | must differ on ≥2 columns, one of them theoretical |
If your row differs only in the "Countries" column, the paper is a context extension — stop and return to jim-theory-development.
Three positioning moves that work at JIM
- Resolve a cross-national inconsistency. Show that published effects disagree across studies run in different countries, and offer the theorized moderator that reconciles them.
- Upgrade an assumed-universal mechanism. Take a mechanism the domestic literature treats as universal, show theoretically why it should be culture- or institution-bound, and test the boundary.
- Theorize a new cross-border phenomenon. Digital-era phenomena (cross-border platforms, global influencer endorsement, AI-mediated localization) that the canon predates — anchor them to the closest classic stream rather than claiming a literature-free novelty.
Show full SKILL.md (231 more words)Show less
Placement discipline in the manuscript
JIM papers carry positioning in the introduction (the conversation, the vacancy, the answer — within the first two pages) and a compact theoretical background section; there is no separate "literature review" chapter. Every cited work must earn its place by shaping a hypothesis or a design choice. With a 50-page all-inclusive cap, a bloated front end is paid for with amputated robustness sections later.
Checklist
- One primary stream named, with its anchor citations verified against the actual sources
- The vacancy is live: flagged, contested, or untested in recent work — not just unstudied
- Positioning table drafted; "this paper" row differs on ≥2 columns including theory
- At least 2–3 recent JIM papers engaged substantively, not ceremonially
- Country-coverage and invariance columns expose what prior work lacked
- Front-end positioning fits inside two pages of the introduction
- Every exemplar citation checked against the real paper (venue, year, claim)
Anti-patterns
- "To the best of our knowledge, no study has examined X in country Y" — the vacancy JIM does not accept
- Positioning against the domestic marketing literature only, as if international work did not exist
- A wall of citations with no stated disagreement, silence, or inconsistency to resolve
- Misattributing canon papers (wrong venue or wrong claim) — reviewers in this field know these papers cold
- Claiming novelty over a stream while omitting the JIM papers already inside it
- Differentiating purely on sample geography
Output format
【Stream】named conversation + 2–3 anchor citations (venue-checked)
【Vacancy】the live gap: inconsistency / untested boundary / new phenomenon
【Positioning move】reconcile / upgrade universal mechanism / theorize new phenomenon
【Table status】this-paper row differs on: [columns]
【JIM engagement】recent JIM papers substantively engaged: [list]
【Next skill】jim-methods© brycewang-stanford, MIT. Rendered from Markdown: HTML in the file is shown as text, images as links, and headings moved down two levels. Raw file
Files
Just SKILL.md in Journal-of-International-Marketing-Skills/skills/jim-literature-positioning of brycewang-stanford/Awesome-Journal-Skills.
Open the folder on GitHubat commit 932eb23
Compare with similar skills
Jim Literature Positioning next to the 5 skills that share the most tags, products or categories with it. Stars are the repository's; “used in” counts other GitHub owners with a copy.
| Skill | Stars | Used in | Tokens | Auto-check | Licence | Repo updated |
|---|---|---|---|---|---|---|
| Jim Literature Positioning this skillbrycewang-stanford/Awesome-Journal-Skills | 1.2k | — | ~1.4k | Automated safety check: Pass | MIT | |
| Marketing OsYuzzyuk/marketing-os | 540 | — | ~2.5k | Automated safety check: Pass | MIT | |
| Revenue Centric Designheliocosta-dev/revenue-centric-design | 740 | — | ~1.6k | Automated safety check: Pass | Custom licence | |
| Startup Positioningferdinandobons/startup-skill | 1.2k | — | ~4.6k | Automated safety check: Pass | MIT | |
| Stanley Druckenmiller Investmenttradermonty/claude-trading-skills | 3k | 1 repos | ~2k | Automated safety check: Pass | MIT | |
| B2b Playbookweilun88313/B2B-Playbook | 203 | — | ~3.1k | Automated safety check: Pass | Proprietary |
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Turn B2B marketing work into evidence-aware outputs using market, positioning, demand, account-program, lifecycle, and tool-selection guidance.
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Categories
Questions about Jim Literature Positioning
What does Jim Literature Positioning do?
A skill your agent uses when locating a Journal of International Marketing (JIM) manuscript inside the international marketing literature — mapping the conversation, building the positioning table…. Jim Literature Positioning is an agent skill from brycewang-stanford/Awesome-Journal-Skills. Use when locating a Journal of International Marketing (JIM) manuscript inside the international marketing literature — mapping the conversation, building the positioning table, and pre-empting the "incremental extension" verdict.
When should I use Jim Literature Positioning?
Jim Literature Positioning fits situations like: locating a Journal of International Marketing (JIM) manuscript inside the international marketing literature — mapping the conversation; building the positioning table; pre-empting the incremental extension verdict.
How do I install Jim Literature Positioning in Claude Code?
Run `npx skills add brycewang-stanford/Awesome-Journal-Skills --skill jim-literature-positioning -a claude-code`. Or copy the skill folder (Journal-of-International-Marketing-Skills/skills/jim-literature-positioning in brycewang-stanford/Awesome-Journal-Skills) into .claude/skills/jim-literature-positioning in your project. Claude Code loads it when a task matches its description.
How do I install Jim Literature Positioning in Codex?
Run `npx skills add brycewang-stanford/Awesome-Journal-Skills --skill jim-literature-positioning -a codex`. Or copy the skill folder (Journal-of-International-Marketing-Skills/skills/jim-literature-positioning in brycewang-stanford/Awesome-Journal-Skills) into .agents/skills/jim-literature-positioning in your project. Codex loads it when a task matches its description.
Can I use Jim Literature Positioning in Cursor, Gemini CLI or GitHub Copilot?
Cursor, Gemini CLI, GitHub Copilot and OpenCode also load SKILL.md folders. With the skills CLI, run `npx skills add brycewang-stanford/Awesome-Journal-Skills --skill jim-literature-positioning -a cursor` (or -a gemini-cli, github-copilot or opencode for the others). To copy it by hand, put the folder in .cursor/skills/jim-literature-positioning, .gemini/skills/jim-literature-positioning, .github/skills/jim-literature-positioning and .opencode/skills/jim-literature-positioning in your project.
What does Jim Literature Positioning need to run?
SKILL.md names no scripts, command-line tools or credentials: Jim Literature Positioning is instructions for the agent only.
Does Jim Literature Positioning access the network?
SKILL.md contains no URLs. Any network use would come from the scripts or tools the agent runs. This is read from the text; nothing was executed.
Is Jim Literature Positioning safe to install?
Our automated static check of SKILL.md found no risky patterns, such as piping downloads into a shell, reading credential files or hidden Unicode. It is not a guarantee. Review the folder before installing.
What licence does Jim Literature Positioning use?
Jim Literature Positioning is published under the MIT licence (the repository's licence). It allows redistribution, so the full SKILL.md is shown on this page.
How many tokens does Jim Literature Positioning use?
About 1.4k tokens (SKILL.md is roughly 5.8k characters). Agents keep only the skill's name and description in context until a task matches; then they load SKILL.md in full.
What are the alternatives to Jim Literature Positioning?
Skills that share tags, products or a category with Jim Literature Positioning: Marketing Os (Yuzzyuk/marketing-os, 540 stars), Revenue Centric Design (heliocosta-dev/revenue-centric-design, 740 stars), Startup Positioning (ferdinandobons/startup-skill, 1.2k stars) and Stanley Druckenmiller Investment (tradermonty/claude-trading-skills, 3k stars). The comparison table on this page puts their stars, adoption, token cost, safety result and licence side by side.
Who maintains Jim Literature Positioning?
brycewang-stanford (a GitHub user) maintains it in brycewang-stanford/Awesome-Journal-Skills, which has 1,231 GitHub stars. The repository holds 2,387 skills in this directory. The repository was last updated on September 27, 2026.
Source: brycewang-stanford/Awesome-Journal-Skills on GitHub. Facts on this page come from the repository at the commit we read; the author's words are quoted as theirs.