Google Ads

What it does

When your agent uses it

• Asked to check ad performance
• Pause campaigns/keywords
• Find wasted spend
• Audit conversion tracking

Example prompts

• “/google-ads”

Requirements

• Python 3

Workflow steps

2 steps, taken from the first numbered list in SKILL.md.

1. 1API Mode - If user has google-ads.yaml configured or GOOGLE_ADS_* env vars
2. 2Browser Mode - If user says "I don't have API access" or just wants quick checks

What it can do on your machine

Read from SKILL.md and the folder at commit 331ecd3. It shows what the files ask for, not the result of running them.

• Tool permissions

  Pre-approves nothing: there is no allowed-tools line, so your agent's usual permission prompts apply.

  From allowed-tools in the SKILL.md frontmatter.

• Runs code

  Shell commands in SKILL.md call:

  • python

  From the folder's file list and the shell code blocks in SKILL.md.

• Network

  No URLs in SKILL.md.

  From URLs in SKILL.md, links to its own repository left out.

• Credentials

  Names no API keys, tokens, secrets or passwords.

  From names ending in _API_KEY, _TOKEN, _SECRET, _KEY or _PASSWORD in SKILL.md.

Context cost

Google Ads loads about 1.4k tokens when it runs, and up to ~4.8k if it reads all its reference files. Until then it costs about 97 tokens; SKILL.md has 283 words of instructions outside code blocks.

Always · name and description, kept in context so the agent knows when to use it

~97

When it runs · the whole SKILL.md, loaded when a task matches

~1.4k

With references · SKILL.md plus every file in references/, read only if the agent opens them

~4.8k

Estimates: characters ÷ 4, the usual rule of thumb; real counts depend on the model's tokenizer. Scripts and assets cost tokens only if the agent reads them.

Safety

Automated static check — not a guarantee. Review scripts before installing. It scans the text of SKILL.md for risky patterns (piping downloads into a shell, reading credential files, hidden Unicode, destructive commands); files beside SKILL.md are not scanned.

SKILL.md

The full file from aAAaqwq/AGI-Super-Team at commit 331ecd3, republished under its MIT licence (© aAAaqwq). 283 words, ~1,369 tokens.

name

google-ads

description

Query, audit, and optimize Google Ads campaigns. Supports two modes: (1) API mode for bulk operations with google-ads Python SDK, (2) Browser automation mode for users without API access - just attach a browser tab to ads.google.com. Use when asked to check ad performance, pause campaigns/keywords, find wasted spend, audit conversion tracking, or optimize Google Ads accounts.

# Check for API config
ls ~/.google-ads.yaml 2>/dev/null || ls google-ads.yaml 2>/dev/null

1. Navigate to: ads.google.com/aw/campaigns
2. Set date range (top right date picker)
3. Snapshot the campaigns table
4. Parse: Campaign, Status, Budget, Cost, Conversions, Cost/Conv

1. Navigate to: ads.google.com/aw/keywords
2. Click "Add filter" → Conversions → Less than → 1
3. Click "Add filter" → Cost → Greater than → [threshold, e.g., $500]
4. Sort by Cost descending
5. Snapshot table for analysis

1. Navigate to keywords or campaigns view
2. Check boxes for items to pause
3. Click "Edit" dropdown → "Pause"
4. Confirm action

1. Navigate to desired view (campaigns, keywords, etc.)
2. Click "Download" icon (top right of table)
3. Select format (CSV recommended)
4. File downloads to user's Downloads folder

# Verify google-ads SDK
python -c "from google.ads.googleads.client import GoogleAdsClient; print('OK')"

# Check config
cat ~/.google-ads.yaml

from google.ads.googleads.client import GoogleAdsClient

client = GoogleAdsClient.load_from_storage()
ga_service = client.get_service("GoogleAdsService")

query = """
    SELECT campaign.name, campaign.status,
           metrics.cost_micros, metrics.conversions,
           metrics.cost_per_conversion
    FROM campaign
    WHERE segments.date DURING LAST_30_DAYS
    ORDER BY metrics.cost_micros DESC
"""

response = ga_service.search(customer_id=CUSTOMER_ID, query=query)

query = """
    SELECT ad_group_criterion.keyword.text,
           campaign.name, metrics.cost_micros
    FROM keyword_view
    WHERE metrics.conversions = 0
      AND metrics.cost_micros > 500000000
      AND segments.date DURING LAST_90_DAYS
    ORDER BY metrics.cost_micros DESC
"""

operations = []
for keyword_id in keywords_to_pause:
    operation = client.get_type("AdGroupCriterionOperation")
    operation.update.resource_name = f"customers/{customer_id}/adGroupCriteria/{ad_group_id}~{keyword_id}"
    operation.update.status = client.enums.AdGroupCriterionStatusEnum.PAUSED
    operations.append(operation)

service.mutate_ad_group_criteria(customer_id=customer_id, operations=operations)

## Campaign Performance (Last 30 Days)
| Campaign | Cost | Conv | CPA | Status |
|----------|------|------|-----|--------|
| Branded  | $5K  | 50   | $100| ✅ Good |
| SDK Web  | $10K | 2    | $5K | ❌ Pause |

## Recommended Actions
1. **PAUSE**: SDK Web campaign ($5K CPA)
2. **INCREASE**: Branded budget (strong performer)

© aAAaqwq, MIT. Rendered from Markdown: HTML in the file is shown as text, images as links, and headings moved down two levels. Raw file

Files

SKILL.md and 3 other files (references) in skills/google-ads of aAAaqwq/AGI-Super-Team.

• SKILL.md
• .clawhub/origin.json
• references/api-setup.md
• references/browser-workflows.md

Open the folder on GitHubat commit 331ecd3

Used in 1 other repository

We found 1 copy of this SKILL.md (exact, near-identical or edited) in other folders, from 1 other GitHub owner. This page covers the copy in aAAaqwq/AGI-Super-Team, which our catalogue first saw on October 7, 2026.

• sundial-org/awesome-openclaw-skillsskills/google-ads