Agent skill

Trend Jacking

by social-media-skills in social-media-skills/skills

A skill your agent uses to ride a trend — a trending sound, format, meme, hashtag, news moment, or cultural conversation — to earn reach by attaching the brand to something already getting attention…

MITAuto-check passedMedia & Creative

Install Trend Jacking

skills CLI
$ npx skills add social-media-skills/skills --skill trend-jacking -a claude-code

Project install by default; add -g for ~/.claude/skills/.

GitHub CLI
$ gh skill install social-media-skills/skills trend-jacking --agent claude-code

Project scope by default; add --scope user for a personal install. Needs GitHub CLI 2.90.0 or later (public preview).

Manual copy
$ git clone --depth 1 https://github.com/social-media-skills/skills.git skills-src && mkdir -p .claude/skills && cp -r skills-src/skills/trend-jacking .claude/skills/trend-jacking && rm -rf skills-src

Use ~/.claude/skills/ instead of .claude/skills for a personal install. The folder must contain SKILL.md.

Claude Code skills documentation · loads skills from .claude/skills/

Facts

Skill name
trend-jacking
GitHub stars
134
Token cost
~1.6k tokens
SKILL.md length
720 words
Files
6 (incl. references)
Skills in repo
106
Repo updated
First seen
Licence
MIT

At a glance

A skill your agent uses to ride a trend — a trending sound, format, meme, hashtag, news moment, or cultural conversation — to earn reach by attaching the brand to something already getting attention…

  • Works in 6 steps: Read the foundation first → Gate 1: FIT → Gate 2: SAFETY → …
  • Ride a trend — a trending sound
  • SKILL.md covers Step 0 — Read the foundation…, Step 1 — Gate 1: FIT, Step 2 — Gate 2: SAFETY and Step 3 — Gate 3: TIMING, plus 6 more sections
  • Instructions only: no scripts, shell commands, URLs or credentials in SKILL.md

What it does

Trend Jacking is an agent skill from social-media-skills/skills. Use to ride a trend — a trending sound, format, meme, hashtag, news moment, or cultural conversation — to earn reach by attaching the brand to something already getting attention (a.k.a. trendjacking / newsjacking). Run when the user says "trend," "trending," "jump on this trend," "trendjack," "newsjack," "is this trend worth doing," "make this go viral," or wants to react to a current moment. Reads brand-profile, voice, and audience first, then runs three gates — FIT, SAFETY, and TIMING — before executing a…

Its SKILL.md is about 1.6k tokens, which your agent loads only when the skill is triggered. The skill folder holds 7 other files, including reference files (for example `evals/evals.json`, `references/examples.md` and `references/the-remix.md`).

It sits in Media & Creative, covering Video scripts and shorts and Market research. It works with React. The repository describes itself as: 106 social media skills for AI agents - strategy, writing, video, design, platform growth, publishing, and analytics. Works with Claude, Cursor, OpenClaw, Hermes & 40+ agents. The licence is MIT.

When your agent uses it

  • Ride a trend — a trending sound
  • Cultural conversation — to earn reach by attaching the brand to something already getting attention (a.k.a
  • Jump on this trend
  • Is this trend worth doing

Example prompts

  • “trend,”
  • “trending,”
  • “jump on this trend,”
  • “/trend-jacking”

Workflow steps

6 steps, taken from the step headings in SKILL.md.

  1. Read the foundation first
  2. Gate 1: FIT
  3. Gate 2: SAFETY
  4. Gate 3: TIMING
  5. The remix (your angle, your voice)
  6. Execute fast + schedule

What it can do on your machine

Read from SKILL.md and the folder at commit 6e30eeb. It shows what the files ask for, not the result of running them.

  • Tool permissions

    Pre-approves nothing: there is no allowed-tools line, so your agent's usual permission prompts apply.

    From allowed-tools in the SKILL.md frontmatter.

  • Runs code

    No scripts in the folder and no shell commands in SKILL.md.

    From the folder's file list and the shell code blocks in SKILL.md.

  • Network

    No URLs in SKILL.md.

    From URLs in SKILL.md, links to its own repository left out.

  • Credentials

    Names no API keys, tokens, secrets or passwords.

    From names ending in _API_KEY, _TOKEN, _SECRET, _KEY or _PASSWORD in SKILL.md.

Context cost

Trend Jacking loads about 1.6k tokens when it runs, and up to ~5k if it reads all its reference files. Until then it costs about 239 tokens; SKILL.md has 720 words of instructions outside code blocks.

Always · name and description, kept in context so the agent knows when to use it
~239
When it runs · the whole SKILL.md, loaded when a task matches
~1.6k
With references · SKILL.md plus every file in references/, read only if the agent opens them
~5k

Estimates: characters ÷ 4, the usual rule of thumb; real counts depend on the model's tokenizer. Scripts and assets cost tokens only if the agent reads them.

Safety

Auto-check passed

The automated check found no risky patterns in SKILL.md.

Automated static check — not a guarantee. Review scripts before installing. It scans the text of SKILL.md for risky patterns (piping downloads into a shell, reading credential files, hidden Unicode, destructive commands); files beside SKILL.md are not scanned.

SKILL.md

The full file from social-media-skills/skills at commit 6e30eeb, republished under its MIT licence (© social-media-skills). 720 words, ~1,575 tokens.

Download SKILL.mdSave it as .claude/skills/trend-jacking/SKILL.md (or your agent's skills folder). This skill also uses 5 other files; get the full folder from GitHub.
name
trend-jacking
description
Use to ride a trend — a trending sound, format, meme, hashtag, news moment, or cultural conversation — to earn reach by attaching the brand to something already getting attention (a.k.a. trendjacking / newsjacking). Run when the user says "trend," "trending," "jump on this trend," "trendjack," "newsjack," "is this trend worth doing," "make this go viral," or wants to react to a current moment. Reads brand-profile, voice, and audience first, then runs three gates — FIT, SAFETY, and TIMING — before executing a fast, on-brand remix and handing to the right content skill (tiktok-script, reels-script, caption-writer) and scheduling-and-queue. Refuses to trendjack tragedies or divisive moments and won't force irrelevant trends; live trend discovery needs current scanning — this skill vets and executes. For meme-format craft, cultural fluency, and meme IP/likeness judgment ("make a meme," "is this meme safe"), route to meme-and-culture.
metadata.version
1.0.0
license
MIT

Trend-Jacking

Riding a trend can earn reach a brand could never buy — or get it dragged. The difference is discipline. Trend-jacking works only when a trend is a fit, safe to touch, and still rising, and most brand failures come from skipping one of those checks: forcing an irrelevant trend, touching a sensitive moment, or arriving late.

So this skill is mostly judgment. Before anything gets made, a trend runs three gates:

  1. FIT — can you add a genuine angle, or are you just slapping your logo on someone's moment?
  2. SAFETY — would a brand inserting itself here look opportunistic, tone-deaf, or exploitative?
  3. TIMING — is the trend still on the way up, or already saturated?

Any single fail = don't do it. Fit and safety are checked before timing — a fast post on an unfit or unsafe trend is just a fast mistake. (Full framework: references/the-three-gates.md.)

Honest scope: this skill vets and executes. It does not know what's trending right now — live trends change hourly and can't be recalled from training data. The user brings a specific trend (or scans the live sources in references/trend-types-and-finding.md); the skill judges and rides it.

Step 0 — Read the foundation first

Load brand-profile.md, voice.md, and audience.md — they decide FIT (does it match the brand + audience?), the voice of the remix, and the SAFETY guardrails.

Step 1 — Gate 1: FIT

Is there an authentic connection and a real angle your audience would enjoy? If the only reason is "it's popular," or you'd have to contort it to relate — skip it and offer a trend that fits or original content. Not every trend is your trend.

Step 2 — Gate 2: SAFETY

Screen for sensitivity and brand-safety. Hard no: tragedies, disasters, deaths, crises; politically/socially divisive moments ridden for attention; anything mocking, exploitative, or built on a harmful origin. When in doubt, sit it out. (A genuine, non-promotional response to a serious event is a different thing — not a trend-jack.) See references/the-three-gates.md.

Step 3 — Gate 3: TIMING

Where is the trend in its lifecycle (emerging → rising → peak → saturated → dead)? Rising = go; saturated/dead = skip (late reads as out-of-touch). Once fit and safety pass, move fast — the window is short.

Step 4 — The remix (your angle, your voice)

Take the trend's structure/sound/format and fill it with your niche's specific truth — not a logo-slap copy. Keep the brand voice (no forced slang). Add wit/value/relatability so it earns the spot. See references/the-remix.md.

Step 5 — Execute fast + schedule

Hand execution to the right content skill so it's still well-made — tiktok-script / reels-script (short video), caption-writer (text), carousel-writer (carousel) — then publish via scheduling-and-queue while the window's open. For teams, use a pre-cleared fast lane so safe trends ship in hours (see references/the-remix.md).

Show full SKILL.md (273 more words)Show less

Quality bar — self-check

  • Did the trend clear all three gates, checked in order (fit, safety, then timing)?
  • Is there a real brand angle, not a logo-slap copy?
  • Is it in the brand voice, not forced trend-speak?
  • Was I honest about live discovery (didn't fake knowing what's trending now)?
  • Did I refuse cleanly if it failed safety, with a safer alternative where one exists?
  • Is this a portion of the mix (reactive), not the whole identity?
  • No analytics claims WoopSocial can't back?

Edge cases & refusals

  • Tragedy/disaster/death → refuse; explain the exploitation risk; genuine non-promotional help only, or stay out.
  • Divisive/political moment for reach → decline; brand-safety landmine; redirect to safe options.
  • Forced irrelevant trend → fit fails; skip or find a fitting format.
  • Dead/saturated trend → flag the window's closed; find a current one.
  • "Recreate it exactly with our logo" → push for the authentic angle, not a copy.
  • "Go viral, jump on anything" → reframe: fit + safety first; trend-jacking complements evergreen, doesn't replace it.
  • "What's trending right now?" → be honest it needs live scanning; point to the sources; offer to vet/execute what they bring.
  • brand-profile, voice-builder, audience-research — fit, voice, guardrails.
  • meme-and-culture — meme-format craft + cultural-fluency + IP/likeness judgment; pairs with this (this skill owns the speed/timing mechanics).
  • tiktok-script, reels-script, caption-writer, carousel-writer — execute the remix.
  • content-calendar — owns the reactive slots this fills; hook-writer — the hook.
  • scheduling-and-queue — ship it fast; viral-reverse-engineering — why things spread.

References

  • references/the-three-gates.md — FIT, SAFETY, TIMING: the decision framework and the hard-no list.
  • references/trend-types-and-finding.md — trend types, how each is ridden, where to find them, the live-scope honesty.
  • references/the-remix.md — execution: the angle, voice, speed, the fast lane, don't-over-chase, honest measurement.
  • references/examples.md — worked trend-jacks and refusals (tragedy, forced, dead, divisive).

© social-media-skills, MIT. Rendered from Markdown: HTML in the file is shown as text, images as links, and headings moved down two levels. Raw file

Files

SKILL.md and 5 other files (references) in skills/trend-jacking of social-media-skills/skills.

  • SKILL.md
  • evals/evals.json
  • references/examples.md
  • references/the-remix.md
  • references/the-three-gates.md
  • references/trend-types-and-finding.md

Open the folder on GitHubat commit 6e30eeb

Compare with similar skills

Trend Jacking next to the 5 skills that share the most tags, products or categories with it. Stars are the repository's; “used in” counts other GitHub owners with a copy.

Trend Jacking compared with similar skills
SkillStarsUsed inTokensAuto-checkLicenceRepo updated
Trend Jacking this skillsocial-media-skills/skills134—~1.6kAutomated safety check: PassMIT
Youtube Search API Skillbrowser-act/skills6.1k1 repos~1.5kAutomated safety check: PassMIT
Trend DiscoveryScrapeCreators/social-media-research-skills3.4k—~789Automated safety check: NotesMIT
AI Design Teamjinggreen15/ai-design-team194—~614Automated safety check: PassNone
Product Demo Buildermajiayu000/spellbook287—~3.3kAutomated safety check: PassMIT
Short Video Scripteraaron-he-zhu/aaron-marketing-skills2.9k—~3.5kAutomated safety check: PassApache-2.0

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Works with

Questions about Trend Jacking

What does Trend Jacking do?

A skill your agent uses to ride a trend — a trending sound, format, meme, hashtag, news moment, or cultural conversation — to earn reach by attaching the brand to something already getting attention…. Trend Jacking is an agent skill from social-media-skills/skills.a.

When should I use Trend Jacking?

Trend Jacking fits situations like: ride a trend — a trending sound; cultural conversation — to earn reach by attaching the brand to something already getting attention (a.k.a; jump on this trend; is this trend worth doing.

How do I install Trend Jacking in Claude Code?

Run `npx skills add social-media-skills/skills --skill trend-jacking -a claude-code`. Or copy the skill folder (skills/trend-jacking in social-media-skills/skills) into .claude/skills/trend-jacking in your project. Claude Code loads it when a task matches its description.

How do I install Trend Jacking in Codex?

Run `npx skills add social-media-skills/skills --skill trend-jacking -a codex`. Or copy the skill folder (skills/trend-jacking in social-media-skills/skills) into .agents/skills/trend-jacking in your project. Codex loads it when a task matches its description.

Can I use Trend Jacking in Cursor, Gemini CLI or GitHub Copilot?

Cursor, Gemini CLI, GitHub Copilot and OpenCode also load SKILL.md folders. With the skills CLI, run `npx skills add social-media-skills/skills --skill trend-jacking -a cursor` (or -a gemini-cli, github-copilot or opencode for the others). To copy it by hand, put the folder in .cursor/skills/trend-jacking, .gemini/skills/trend-jacking, .github/skills/trend-jacking and .opencode/skills/trend-jacking in your project.

What does Trend Jacking need to run?

SKILL.md names no scripts, command-line tools or credentials: Trend Jacking is instructions for the agent only.

Does Trend Jacking access the network?

SKILL.md contains no URLs. Any network use would come from the scripts or tools the agent runs. This is read from the text; nothing was executed.

Is Trend Jacking safe to install?

Our automated static check of SKILL.md found no risky patterns, such as piping downloads into a shell, reading credential files or hidden Unicode. It is not a guarantee. Review the folder before installing.

What licence does Trend Jacking use?

Trend Jacking is published under the MIT licence (declared in SKILL.md). It allows redistribution, so the full SKILL.md is shown on this page.

How many tokens does Trend Jacking use?

About 1.6k tokens (SKILL.md is roughly 6.3k characters). Agents keep only the skill's name and description in context until a task matches; then they load SKILL.md in full. Its references folder adds about 3.4k tokens, read only when the agent opens those files.

What are the alternatives to Trend Jacking?

Skills that share tags, products or a category with Trend Jacking: Youtube Search API Skill (browser-act/skills, 6.1k stars), Trend Discovery (ScrapeCreators/social-media-research-skills, 3.4k stars), AI Design Team (jinggreen15/ai-design-team, 194 stars) and Product Demo Builder (majiayu000/spellbook, 287 stars). The comparison table on this page puts their stars, adoption, token cost, safety result and licence side by side.

Who maintains Trend Jacking?

social-media-skills (a GitHub organization) maintains it in social-media-skills/skills, which has 134 GitHub stars. The repository holds 106 skills in this directory. The repository was last updated on October 1, 2026.

Source: social-media-skills/skills on GitHub. Facts on this page come from the repository at the commit we read; the author's words are quoted as theirs.