New: 98,000+ skills indexed from GitHub repos with 100+ stars · every skill safety-checkedBrowse top skillsTop skills
Esc to closeBrowse all skills
Submit a skillBrowse skills
Submit a skillBrowse skills

Agent skill

Cross Platform Repurposing

by social-media-skills in social-media-skills/skills

A skill your agent uses to turn one piece of content into multiple platform-native posts — adapt, never copy-paste.

MITAuto-check passedWriting & Content

Install Cross Platform Repurposing

skills CLI
$ npx skills add social-media-skills/skills --skill cross-platform-repurposing -a claude-code

Project install by default; add -g for ~/.claude/skills/.

GitHub CLI
$ gh skill install social-media-skills/skills cross-platform-repurposing --agent claude-code

Project scope by default; add --scope user for a personal install. Needs GitHub CLI 2.90.0 or later (public preview).

Manual copy
$ git clone --depth 1 https://github.com/social-media-skills/skills.git skills-src && mkdir -p .claude/skills && cp -r skills-src/skills/cross-platform-repurposing .claude/skills/cross-platform-repurposing && rm -rf skills-src

Use ~/.claude/skills/ instead of .claude/skills for a personal install. The folder must contain SKILL.md.

Claude Code skills documentation · loads skills from .claude/skills/

Facts

Skill name
cross-platform-repurposing
GitHub stars
134
Token cost
~1.6k tokens
SKILL.md length
791 words
Files
6 (incl. references)
Skills in repo
106
Repo updated
First seen
Licence
MIT

At a glance

A skill your agent uses to turn one piece of content into multiple platform-native posts — adapt, never copy-paste.

  • Works in 6 steps: Read the foundation first → Atomize: find the core idea → Pick targets and direction → …
  • Turn one piece of content into multiple platform-native posts — adapt
  • SKILL.md covers When to use this, Step 0 — Read the foundation…, Step 1 — Atomize: find the… and Step 2 — Pick targets and…, plus 7 more sections
  • Instructions only: no scripts, shell commands, URLs or credentials in SKILL.md

What it does

Cross Platform Repurposing is an agent skill from social-media-skills/skills. Use to turn one piece of content into multiple platform-native posts — adapt, never copy-paste. Run when the user says "repurpose this," "turn this into posts for every platform," "cross-post," "make this work on TikTok/LinkedIn/X too," "one idea into a week of content," "turn this blog/video/podcast into social posts," or wants to fan content out. Reads brand-profile and voice first, extracts the core idea, then re-natives it for each platform (different hook, format, length, mechanics, CTA) using the content…

Its SKILL.md is about 1.6k tokens, which your agent loads only when the skill is triggered. The skill folder holds 7 other files, including reference files (for example `evals/evals.json`, `references/examples.md` and `references/platform-transforms.md`).

It sits in Writing & Content, covering Content repurposing, Social media posts and Social publishing and cross-posting. It works with LinkedIn and TikTok. The repository describes itself as: 106 social media skills for AI agents - strategy, writing, video, design, platform growth, publishing, and analytics. Works with Claude, Cursor, OpenClaw, Hermes & 40+ agents. The licence is MIT.

When your agent uses it

  • Turn one piece of content into multiple platform-native posts — adapt
  • Never copy-paste
  • Says repurpose this
  • Turn this into posts for every platform

Example prompts

  • “repurpose this,”
  • “turn this into posts for every platform,”
  • “cross-post,”
  • “/cross-platform-repurposing”

Workflow steps

6 steps, taken from the step headings in SKILL.md.

  1. Read the foundation first
  2. Atomize: find the core idea
  3. Pick targets and direction
  4. Re-native per platform (don't translate, rebuild)
  5. Quality-check: does each stand alone and feel native?
  6. Hand off to scheduling

What it can do on your machine

Read from SKILL.md and the folder at commit 6e30eeb. It shows what the files ask for, not the result of running them.

  • Tool permissions

    Pre-approves nothing: there is no allowed-tools line, so your agent's usual permission prompts apply.

    From allowed-tools in the SKILL.md frontmatter.

  • Runs code

    No scripts in the folder and no shell commands in SKILL.md.

    From the folder's file list and the shell code blocks in SKILL.md.

  • Network

    No URLs in SKILL.md.

    From URLs in SKILL.md, links to its own repository left out.

  • Credentials

    Names no API keys, tokens, secrets or passwords.

    From names ending in _API_KEY, _TOKEN, _SECRET, _KEY or _PASSWORD in SKILL.md.

Context cost

Cross Platform Repurposing loads about 1.6k tokens when it runs, and up to ~5.1k if it reads all its reference files. Until then it costs about 185 tokens; SKILL.md has 791 words of instructions outside code blocks.

Always · name and description, kept in context so the agent knows when to use it
~185
When it runs · the whole SKILL.md, loaded when a task matches
~1.6k
With references · SKILL.md plus every file in references/, read only if the agent opens them
~5.1k

Estimates: characters ÷ 4, the usual rule of thumb; real counts depend on the model's tokenizer. Scripts and assets cost tokens only if the agent reads them.

Safety

Auto-check passed

The automated check found no risky patterns in SKILL.md.

Automated static check — not a guarantee. Review scripts before installing. It scans the text of SKILL.md for risky patterns (piping downloads into a shell, reading credential files, hidden Unicode, destructive commands); files beside SKILL.md are not scanned.

SKILL.md

The full file from social-media-skills/skills at commit 6e30eeb, republished under its MIT licence (© social-media-skills). 791 words, ~1,650 tokens.

Download SKILL.mdSave it as .claude/skills/cross-platform-repurposing/SKILL.md (or your agent's skills folder). This skill also uses 5 other files; get the full folder from GitHub.
name
cross-platform-repurposing
description
Use to turn one piece of content into multiple platform-native posts — adapt, never copy-paste. Run when the user says "repurpose this," "turn this into posts for every platform," "cross-post," "make this work on TikTok/LinkedIn/X too," "one idea into a week of content," "turn this blog/video/podcast into social posts," or wants to fan content out. Reads brand-profile and voice first, extracts the core idea, then re-natives it for each platform (different hook, format, length, mechanics, CTA) using the content skills, and hands the fan-out to scheduling-and-queue. This is the multiplier that makes a content operation sustainable — but every version must stand on its own and feel native, never duplicated.
metadata.version
1.0.0
license
MIT

Cross-Platform Repurposing

This skill turns one idea into many posts — the single biggest lever for producing content sustainably. One blog post becomes a week of social; one strong insight becomes five platform-native posts. It's how a small team posts like a big one.

The principle that makes it work — and the trap that ruins most attempts:

Repurposing is not reposting. Pasting the same caption onto every platform is the lazy version: it fits none of them natively, it looks like spam to anyone who follows you in two places, and several platforms quietly suppress obviously cross-posted content. The craft is atomize → adapt: extract the core idea, then rebuild it natively for each target — a different hook, format, length, and CTA, same truth and voice.

When to use this

  • Fan one post out across platforms (one → many).
  • Atomize a long piece (blog, video, podcast, newsletter) into many short posts (long → short).
  • Convert one format into others (a written insight → a carousel, a Reel, a thread).
  • Inside batch-content-plan, to stretch limited raw material into a full calendar.

When NOT to use it: when content is genuinely platform-specific (an in-joke, a platform-native trend, a reply) — forcing it elsewhere reads wrong. And when the audience overlaps almost entirely on two platforms, vary the angle, don't just relocate the post. Know when a piece shouldn't travel.

Step 0 — Read the foundation first

Load brand-profile.md and voice.md. Voice stays constant across platforms; register shifts per platform (use the voice tone-map — LinkedIn more formal, TikTok looser). Carry guardrails everywhere.

Step 1 — Atomize: find the core idea

Extract the reusable atom from the source — the point, the insight, the story, the stat, the moment. For a single post that's usually one atom; for long-form (a blog, a 20-minute video) it's several atoms, each strong enough to be its own post. Don't summarize a long piece into one weak post — pull its best 5–10 atoms. See references/repurposing-model.md.

Step 2 — Pick targets and direction

Decide the platforms and the direction of the repurpose (one→many, long→short, format→format, video↔text — see references/source-types.md). Direction determines the mechanics.

Step 3 — Re-native per platform (don't translate, rebuild)

For each target, rebuild the atom natively — composing the right skills:

  • A new hook per platform (hook-writer) — what hooks on a LinkedIn feed differs from a TikTok first frame.
  • The right format and length for that platform.
  • The copy (caption-writer), the script if video (reels-script), or the thread (thread-writer).
  • Native mechanics — hashtags, links (bio vs clickable vs comments), CTA.

What stays the same: the atom and the voice. What changes: hook, format, length, structure, CTA, mechanics, register. See references/platform-transforms.md.

Step 4 — Quality-check: does each stand alone and feel native?

Every version must pass two tests:

  1. Stands alone — someone who only sees this one post gets full value (no "as I said on LinkedIn…").
  2. Feels native — it looks built for this platform, not relocated. If you can tell it was copy-pasted, rebuild it.

If two platforms share most of the audience, change the angle between them, not just the formatting.

Show full SKILL.md (289 more words)Show less

Step 5 — Hand off to scheduling

Pass the finished, per-platform versions to scheduling-and-queue to schedule/fan out (it confirms and validates first; WoopSocial applies per-platform fields). Space them out — don't fire the same idea everywhere at the same minute.

Quality bar — self-check

  • Did you atomize (extract the core idea) rather than translate the wrapper?
  • Is each version genuinely native — different hook, format, length, CTA — not copy-paste?
  • Does each stand on its own?
  • Is the voice constant with the register shifted per platform?
  • For long-form, did you pull multiple atoms, not one summary?
  • Did you recognize anything that shouldn't be repurposed?

If two versions are the same text with different hashtags, you reposted — go back to Step 3.

Edge cases

  • Heavy audience overlap across platforms → vary the angle/format between them so followers don't see the same post twice.
  • Platform-specific content (trends, replies, in-jokes) → don't force it elsewhere; say so.
  • Long-form with one idea → it's one atom; don't manufacture filler to hit a post count.
  • Video → text → pull the spoken insights/quotes as written atoms; don't just transcribe.
  • Text → video → hand the atom to reels-script to build it as a video, don't read the caption aloud.
  • Regulated/sensitive → carry compliance guardrails into every version.
  • brand-profile, voice-builder — voice + register + guardrails.
  • hook-writer — a fresh hook for each platform.
  • caption-writer, reels-script, thread-writer — build each native version.
  • content-recycling — repurposing across time (refresh evergreen later).
  • captions-and-clipping, opus-clip — cutting clips from long video (podcasts, webinars) at depth.
  • batch-content-plan — uses this to stretch material into a calendar.
  • scheduling-and-queue — schedules/fans out the finished versions.

References

  • references/repurposing-model.md — atomize → adapt; what stays vs changes; the directions.
  • references/platform-transforms.md — how one idea becomes each platform's native post.
  • references/source-types.md — repurposing by source/direction (long-form, fan-out, cross-medium).
  • references/examples.md — one idea → five native versions, and a long-form atomization.

© social-media-skills, MIT. Rendered from Markdown: HTML in the file is shown as text, images as links, and headings moved down two levels. Raw file

Files

SKILL.md and 5 other files (references) in skills/cross-platform-repurposing of social-media-skills/skills.

  • SKILL.md
  • evals/evals.json
  • references/examples.md
  • references/platform-transforms.md
  • references/repurposing-model.md
  • references/source-types.md

Open the folder on GitHubat commit 6e30eeb

Compare with similar skills

Cross Platform Repurposing next to the 5 skills that share the most tags, products or categories with it. Stars are the repository's; “used in” counts other GitHub owners with a copy.

Cross Platform Repurposing compared with similar skills
SkillStarsUsed inTokensAuto-checkLicenceRepo updated
Cross Platform Repurposing this skillsocial-media-skills/skills134—~1.6kAutomated safety check: PassMIT
Socialcoreyhaines31/marketingskills54k4 repos~4.5kAutomated safety check: PassMIT
Social Contentfreekmurze/dotfiles1k23 repos~2.1kAutomated safety check: PassNone
Kortix Socialkortix-ai/suna20k—~1.8kAutomated safety check: PassCustom licence
Social Media Managementmanojbajaj95/claude-gtm-plugin1051 repos~3.9kAutomated safety check: PassMIT
Social Publisheraffaan-m/ECC277k1 repos~1.1kAutomated safety check: PassMIT

Similar skills

  • Social

    coreyhaines31/marketingskills

    When the user wants help creating, scheduling, or optimizing social media content for LinkedIn, Twitter/X, Instagram, TikTok, or Facebook, or wants to do social listening and engagement triage.

    54k GitHub starsUsed in 4 repos~4.5k tokens
    Writing & ContentAuto-check passed

  • Social Content

    freekmurze/dotfiles

    When the user wants help creating, scheduling, or optimizing social media content for LinkedIn, Twitter/X, Instagram, TikTok, Facebook, or other platforms.

    1k GitHub starsUsed in 23 repos~2.1k tokens
    Writing & ContentAuto-check passed

  • Kortix Social

    kortix-ai/suna

    Recipe: write platform-native social content for Kortix (LinkedIn posts, X threads, carousels, Instagram, TikTok, Reels and Shorts video scripts, content calendars) and repurpose one long-form piece…

    20k GitHub stars~1.8k tokensUpdated today
    Writing & ContentAuto-check passed

  • Social Media Management

    manojbajaj95/claude-gtm-plugin

    Comprehensive social media management for all platforms (LinkedIn, Twitter/X, Instagram, TikTok, Facebook, Pinterest, YouTube).

    105 GitHub starsUsed in 1 repo~3.9k tokens
    Writing & ContentAuto-check passed

  • Social Publisher

    affaan-m/ECC

    Agent-driven scheduling and publishing of social media posts across 13 platforms via SocialClaw.

    277k GitHub starsUsed in 1 repo~1.1k tokens
    Writing & ContentAuto-check passed

  • Social Creative Builder

    aaron-he-zhu/aaron-marketing-skills

    A skill your agent uses when the user asks to "turn this idea into posts for every platform", "write the X thread / LinkedIn post / 小红书 note", or "spec the carousel slides"; turns one idea into N…

    2.9k GitHub stars~2.9k tokensUpdated yesterday
    Writing & ContentAuto-check passed

More from social-media-skills/skills

All 106 skills in this repo

  • AI Image Editing

    social-media-skills/skills

    The AI image-editing router — inpainting/object removal, background removal, upscaling, outpainting, old-photo restoration, and retouch, routed task-first to the right engine.

    134 GitHub stars~2.1k tokensUpdated 9 days ago
    Auto-check passed

  • AI Music And Sound

    social-media-skills/skills

    The AI music + sound-design skill for social -- original/licensed audio beds and sound design for Reels/TikToks/Shorts/videos.

    134 GitHub stars~1.9k tokensUpdated 9 days ago
    Auto-check passed

  • AI Search Optimization

    social-media-skills/skills

    A skill your agent uses to get a brand and its content CITED and RECOMMENDED by AI answer engines — the GEO (Generative Engine Optimization) / AI-search-visibility skill.

    134 GitHub stars~2k tokensUpdated 9 days ago
    Auto-check passed

  • AI Video

    social-media-skills/skills

    The model-agnostic AI-video router and brief — the counterpart to image-prompt.

    134 GitHub stars~1.3k tokensUpdated 9 days ago
    Auto-check passed

  • AI Voiceover

    social-media-skills/skills

    The AI narration / voiceover mini-skill (ElevenLabs-led). An agent skill from social-media-skills/skills.

    134 GitHub stars~1.1k tokensUpdated 9 days ago
    Auto-check passed

  • Analytics And Reporting

    social-media-skills/skills

    Social media analytics and reporting — read native platform data honestly and turn it into next actions.

    134 GitHub stars~1.4k tokensUpdated 9 days ago
    Auto-check passed

Works with

Categories

Questions about Cross Platform Repurposing

What does Cross Platform Repurposing do?

A skill your agent uses to turn one piece of content into multiple platform-native posts — adapt, never copy-paste. Cross Platform Repurposing is an agent skill from social-media-skills/skills. Use to turn one piece of content into multiple platform-native posts — adapt, never copy-paste.

When should I use Cross Platform Repurposing?

Cross Platform Repurposing fits situations like: turn one piece of content into multiple platform-native posts — adapt; never copy-paste; says repurpose this; turn this into posts for every platform.

How do I install Cross Platform Repurposing in Claude Code?

Run `npx skills add social-media-skills/skills --skill cross-platform-repurposing -a claude-code`. Or copy the skill folder (skills/cross-platform-repurposing in social-media-skills/skills) into .claude/skills/cross-platform-repurposing in your project. Claude Code loads it when a task matches its description.

How do I install Cross Platform Repurposing in Codex?

Run `npx skills add social-media-skills/skills --skill cross-platform-repurposing -a codex`. Or copy the skill folder (skills/cross-platform-repurposing in social-media-skills/skills) into .agents/skills/cross-platform-repurposing in your project. Codex loads it when a task matches its description.

Can I use Cross Platform Repurposing in Cursor, Gemini CLI or GitHub Copilot?

Cursor, Gemini CLI, GitHub Copilot and OpenCode also load SKILL.md folders. With the skills CLI, run `npx skills add social-media-skills/skills --skill cross-platform-repurposing -a cursor` (or -a gemini-cli, github-copilot or opencode for the others). To copy it by hand, put the folder in .cursor/skills/cross-platform-repurposing, .gemini/skills/cross-platform-repurposing, .github/skills/cross-platform-repurposing and .opencode/skills/cross-platform-repurposing in your project.

What does Cross Platform Repurposing need to run?

SKILL.md names no scripts, command-line tools or credentials: Cross Platform Repurposing is instructions for the agent only.

Does Cross Platform Repurposing access the network?

SKILL.md contains no URLs. Any network use would come from the scripts or tools the agent runs. This is read from the text; nothing was executed.

Is Cross Platform Repurposing safe to install?

Our automated static check of SKILL.md found no risky patterns, such as piping downloads into a shell, reading credential files or hidden Unicode. It is not a guarantee. Review the folder before installing.

What licence does Cross Platform Repurposing use?

Cross Platform Repurposing is published under the MIT licence (declared in SKILL.md). It allows redistribution, so the full SKILL.md is shown on this page.

How many tokens does Cross Platform Repurposing use?

About 1.6k tokens (SKILL.md is roughly 6.6k characters). Agents keep only the skill's name and description in context until a task matches; then they load SKILL.md in full. Its references folder adds about 3.4k tokens, read only when the agent opens those files.

What are the alternatives to Cross Platform Repurposing?

Skills that share tags, products or a category with Cross Platform Repurposing: Social (coreyhaines31/marketingskills, 54k stars), Social Content (freekmurze/dotfiles, 1k stars), Kortix Social (kortix-ai/suna, 20k stars) and Social Media Management (manojbajaj95/claude-gtm-plugin, 105 stars). The comparison table on this page puts their stars, adoption, token cost, safety result and licence side by side.

Who maintains Cross Platform Repurposing?

social-media-skills (a GitHub organization) maintains it in social-media-skills/skills, which has 134 GitHub stars. The repository holds 106 skills in this directory. The repository was last updated on October 1, 2026.

Source: social-media-skills/skills on GitHub. Facts on this page come from the repository at the commit we read; the author's words are quoted as theirs.