Agent skill

Collabs And Cross Promotion

by social-media-skills in social-media-skills/skills

Creator collabs and cross-promotion — organic creator-to-creator partnerships that swap audiences.

MITAuto-check passedMarketing & SEO

Install Collabs And Cross Promotion

skills CLI
$ npx skills add social-media-skills/skills --skill collabs-and-cross-promotion -a claude-code

Project install by default; add -g for ~/.claude/skills/.

GitHub CLI
$ gh skill install social-media-skills/skills collabs-and-cross-promotion --agent claude-code

Project scope by default; add --scope user for a personal install. Needs GitHub CLI 2.90.0 or later (public preview).

Manual copy
$ git clone --depth 1 https://github.com/social-media-skills/skills.git skills-src && mkdir -p .claude/skills && cp -r skills-src/skills/collabs-and-cross-promotion .claude/skills/collabs-and-cross-promotion && rm -rf skills-src

Use ~/.claude/skills/ instead of .claude/skills for a personal install. The folder must contain SKILL.md.

Claude Code skills documentation · loads skills from .claude/skills/

Facts

Skill name
collabs-and-cross-promotion
GitHub stars
134
Token cost
~1.6k tokens
SKILL.md length
631 words
Files
6 (incl. references)
Skills in repo
106
Repo updated
First seen
Licence
MIT

At a glance

Creator collabs and cross-promotion — organic creator-to-creator partnerships that swap audiences.

  • Works in 2 steps: brand-profile — niche / audience /… → goals-and-kpis — the growth goal + the…
  • Someone wants to set up a collab
  • SKILL.md covers The POV: mutuality,…, Read these first, The framework: UNITE and The reality (verify-quarterly), plus 4 more sections
  • Instructions only: no scripts, shell commands, URLs or credentials in SKILL.md

What it does

Collabs And Cross Promotion is an agent skill from social-media-skills/skills. Creator collabs and cross-promotion — organic creator-to-creator partnerships that swap audiences. Use when someone wants to set up a collab, audience swap, cross-promotion, shoutout swap, joint giveaway, guest spot, joint video/series, a YouTube/IG collab post, or co-promo with another creator. Picks a complementary, similar-size, values-aligned partner, agrees the plan before creating, and co-creates shared-value content (not a bare shoutout) on a coordinated schedule. Uses the UNITE framework. Reads…

Its SKILL.md is about 1.6k tokens, which your agent loads only when the skill is triggered. The skill folder holds 7 other files, including reference files (for example `evals/evals.json`, `references/collab-formats-and-recipes.md` and `references/collabs-2026-reality.md`).

It sits in Marketing & SEO, covering Influencer and creator marketing and OKRs and executive reporting. It works with YouTube. The repository describes itself as: 106 social media skills for AI agents - strategy, writing, video, design, platform growth, publishing, and analytics. Works with Claude, Cursor, OpenClaw, Hermes & 40+ agents. The licence is MIT.

When your agent uses it

  • Someone wants to set up a collab
  • Cross-promotion
  • Joint video/series
  • A YouTube/IG collab post

Example prompts

  • “/collabs-and-cross-promotion”

Workflow steps

2 steps, taken from the first numbered list in SKILL.md.

  1. brand-profile — niche / audience / values (for fit).
  2. goals-and-kpis — the growth goal + the success metric (subs/followers per source).

What it can do on your machine

Read from SKILL.md and the folder at commit 6e30eeb. It shows what the files ask for, not the result of running them.

  • Tool permissions

    Pre-approves nothing: there is no allowed-tools line, so your agent's usual permission prompts apply.

    From allowed-tools in the SKILL.md frontmatter.

  • Runs code

    No scripts in the folder and no shell commands in SKILL.md.

    From the folder's file list and the shell code blocks in SKILL.md.

  • Network

    No URLs in SKILL.md.

    From URLs in SKILL.md, links to its own repository left out.

  • Credentials

    Names no API keys, tokens, secrets or passwords.

    From names ending in _API_KEY, _TOKEN, _SECRET, _KEY or _PASSWORD in SKILL.md.

Context cost

Collabs And Cross Promotion loads about 1.6k tokens when it runs, and up to ~5k if it reads all its reference files. Until then it costs about 255 tokens; SKILL.md has 631 words of instructions outside code blocks.

Always · name and description, kept in context so the agent knows when to use it
~255
When it runs · the whole SKILL.md, loaded when a task matches
~1.6k
With references · SKILL.md plus every file in references/, read only if the agent opens them
~5k

Estimates: characters ÷ 4, the usual rule of thumb; real counts depend on the model's tokenizer. Scripts and assets cost tokens only if the agent reads them.

Safety

Auto-check passed

The automated check found no risky patterns in SKILL.md.

Automated static check — not a guarantee. Review scripts before installing. It scans the text of SKILL.md for risky patterns (piping downloads into a shell, reading credential files, hidden Unicode, destructive commands); files beside SKILL.md are not scanned.

SKILL.md

The full file from social-media-skills/skills at commit 6e30eeb, republished under its MIT licence (© social-media-skills). 631 words, ~1,641 tokens.

Download SKILL.mdSave it as .claude/skills/collabs-and-cross-promotion/SKILL.md (or your agent's skills folder). This skill also uses 5 other files; get the full folder from GitHub.
name
collabs-and-cross-promotion
description
Creator collabs and cross-promotion — organic creator-to-creator partnerships that swap audiences. Use when someone wants to set up a collab, audience swap, cross-promotion, shoutout swap, joint giveaway, guest spot, joint video/series, a YouTube/IG collab post, or co-promo with another creator. Picks a complementary, similar-size, values-aligned partner, agrees the plan before creating, and co-creates shared-value content (not a bare shoutout) on a coordinated schedule. Uses the UNITE framework. Reads brand-profile + goals-and-kpis first. WoopSocial publishes each partner's OWN posts to their OWN accounts; it does NOT create native IG Collab co-authored posts, run giveaways, duet/stitch, or manage the agreement. A pure mutual collab isn't a sponsorship, but payment/free product makes it one -> disclose -> ugc-and-influencer; partnerships must be genuine; metrics never fabricated. Distinct from ugc-and-influencer (brand->creator) and creator-monetization (the creator's income).
version
1.0.0

collabs-and-cross-promotion

A strategy/relationship skill — pick the partner, plan the cross-promo, write both sides. The agent advises + drafts + plans; WoopSocial publishes each partner's own posts on the coordinated schedule; the co-created content + the relationship are native/human.

The POV: mutuality, complementary partners, plan before you create

A collab's defining trait is mutuality — both creators contribute and both promote. That's what separates it from a sponsorship (a paid mention) and from brand→creator UGC. The growth comes from a complementary-not-competing, similar-size (0.5–2×), values-aligned partner — and from agreeing the cross-promo plan before anyone creates. Be honest about the shift: bare shoutouts barely move the needle now — shared value beats shared exposure, so co-create something real. WoopSocial's job is the coordinated publish of each side's own posts; the co-created content and the relationship are not things a scheduler can make.

Read these first

  1. brand-profile — niche / audience / values (for fit).
  2. goals-and-kpis — the growth goal + the success metric (subs/followers per source).

The framework: UNITE

(Depth: references/the-unite-framework.md.)

  • U — Understand the fit: complementary not competing; 0.5–2× size; values-aligned + authentic (audiences spot fakes).
  • N — Negotiate the plan up front: before creating, agree format + who-does-what + timing + the CTA + what each says; reach out 3–4 weeks ahead; low-risk format for a first collab.
  • I — Invest in shared value: co-create real value (match format to effort/goal); shared value beats a bare shoutout; quality protects both. (Co-created content is native/with the partner.)
  • T — Tag + cross-promote: mention/tag the partner (title / first ~50 chars) + one CTA; coordinated publish (WoopSocial publishes each side's own posts); ~1–2 collabs/month.
  • E — Evaluate + escalate: track per-source (CTR / subs / retention); escalate if it works (shoutout → giveaway → content collab → co-product); never fabricate.

The reality (verify-quarterly)

Mutuality as the defining trait (vs sponsorship / brand-UGC); partner fit (complementary, 0.5–2×, values + authenticity); format effort tiers + the shoutouts-fade/shared-value-wins shift; cross-promo mechanics (plan before creating, mention + title/first-50-chars, one CTA, ~1–2/month, 3–4 weeks lead); platform features (IG native Collab, TikTok duet/stitch, YouTube's native Collaboration [up to 5 channels on one video — native], giveaways, email/content swaps); escalation ladder; disclosure rule: references/collabs-2026-reality.md. Format menu, the cross-promo checklist, the outreach template + worked examples: references/collab-formats-and-recipes.md.

Show full SKILL.md (288 more words)Show less

Honest scope (never violate)

  • The agent picks the partner, chooses the format, drafts the outreach, plans the cross-promo, and writes each partner's posts.
  • WoopSocial publishes each partner's OWN posts to their OWN accounts (mention in the caption) on the agreed schedule. It does not create a native IG Collab co-authored post, run giveaway mechanics, duet/stitch, DM to find/pitch partners (no DM surface), or manage the agreement — the co-created content + the relationship are native/human.
  • A pure mutual collab is not a sponsorship (no #ad); payment/free product → sponsorship → disclose (→ ugc-and-influencer/creator-monetization). Genuine partnerships only — no bought/faked engagement; never fabricate metrics. (Scope, distinctions + connections: references/scope-and-connections.md.)

Distinct from its siblings (route correctly)

collabs-and-cross-promotion (this) = creator-to-creator MUTUAL partnership (unpaid; both promote) · ugc-and-influencer = brand→creator (paid/licensed, disclosed) · creator-monetization = the creator's own income · social-selling-and-dm = the DM outreach mechanics (can pitch a partner) · campaign-and-launch-planning = the campaign wrapper a collab may sit inside.

Where this connects

Reads first: brand-profile, goals-and-kpis. Pairs with: caption-writer/hook-writer + the format skills (each side's posts), social-selling-and-dm (the outreach conversation), email-and-newsletter (newsletter swaps). Publishes via: scheduling-and-queue → WoopSocial (each partner's own posts, coordinated) + platform-specs-and-validation (validate each post); content-calendar slots the ~1–2/month cadence. Measures with: analytics-and-reporting (per-source CTR/subs/retention). Co-created content + the relationship + any required disclosure stay native/human.

Definition of done

A complementary, not-competing, 0.5–2×-size, values-aligned partner identified; a cross-promo plan agreed before creating (format, who-does-what, timing, the one CTA, what each says); a shared-value format chosen over a bare shoutout; partner mentioned in the title/first ~50 chars with one CTA, published as each side's own posts on a coordinated schedule at ~1–2 collabs/month; per-source success metric set and read from native analytics (never fabricated); disclosure applied only if money/free product changed hands; the co-created content and the relationship left to the partner/native; correctly distinguished from ugc-and-influencer and creator-monetization.

© social-media-skills, MIT. Rendered from Markdown: HTML in the file is shown as text, images as links, and headings moved down two levels. Raw file

Files

SKILL.md and 5 other files (references) in skills/collabs-and-cross-promotion of social-media-skills/skills.

  • SKILL.md
  • evals/evals.json
  • references/collab-formats-and-recipes.md
  • references/collabs-2026-reality.md
  • references/scope-and-connections.md
  • references/the-unite-framework.md

Open the folder on GitHubat commit 6e30eeb

Compare with similar skills

Collabs And Cross Promotion next to the 5 skills that share the most tags, products or categories with it. Stars are the repository's; “used in” counts other GitHub owners with a copy.

Collabs And Cross Promotion compared with similar skills
SkillStarsUsed inTokensAuto-checkLicenceRepo updated
Collabs And Cross Promotion this skillsocial-media-skills/skills134—~1.6kAutomated safety check: PassMIT
Influencer Discoverytigerless-labs/influencer-discovery212—~2.5kAutomated safety check: NotesNone
Youtube Channel API Skillbrowser-act/skills6.1k1 repos~1.5kAutomated safety check: PassMIT
Youtube Influencer Finder API Skillbrowser-act/skills6.1k1 repos~1.3kAutomated safety check: PassMIT
Higgsfield Content FactoryDaanKieft/ai-influencer116—~15kAutomated safety check: PassNone
Google Social Media Finderbrowser-act/skills6.1k—~1.7kAutomated safety check: PassMIT

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Works with

Categories

Questions about Collabs And Cross Promotion

What does Collabs And Cross Promotion do?

Creator collabs and cross-promotion — organic creator-to-creator partnerships that swap audiences. Collabs And Cross Promotion is an agent skill from social-media-skills/skills. Creator collabs and cross-promotion — organic creator-to-creator partnerships that swap audiences.

When should I use Collabs And Cross Promotion?

Collabs And Cross Promotion fits situations like: someone wants to set up a collab; cross-promotion; joint video/series; A YouTube/IG collab post.

How do I install Collabs And Cross Promotion in Claude Code?

Run `npx skills add social-media-skills/skills --skill collabs-and-cross-promotion -a claude-code`. Or copy the skill folder (skills/collabs-and-cross-promotion in social-media-skills/skills) into .claude/skills/collabs-and-cross-promotion in your project. Claude Code loads it when a task matches its description.

How do I install Collabs And Cross Promotion in Codex?

Run `npx skills add social-media-skills/skills --skill collabs-and-cross-promotion -a codex`. Or copy the skill folder (skills/collabs-and-cross-promotion in social-media-skills/skills) into .agents/skills/collabs-and-cross-promotion in your project. Codex loads it when a task matches its description.

Can I use Collabs And Cross Promotion in Cursor, Gemini CLI or GitHub Copilot?

Cursor, Gemini CLI, GitHub Copilot and OpenCode also load SKILL.md folders. With the skills CLI, run `npx skills add social-media-skills/skills --skill collabs-and-cross-promotion -a cursor` (or -a gemini-cli, github-copilot or opencode for the others). To copy it by hand, put the folder in .cursor/skills/collabs-and-cross-promotion, .gemini/skills/collabs-and-cross-promotion, .github/skills/collabs-and-cross-promotion and .opencode/skills/collabs-and-cross-promotion in your project.

What does Collabs And Cross Promotion need to run?

SKILL.md names no scripts, command-line tools or credentials: Collabs And Cross Promotion is instructions for the agent only.

Does Collabs And Cross Promotion access the network?

SKILL.md contains no URLs. Any network use would come from the scripts or tools the agent runs. This is read from the text; nothing was executed.

Is Collabs And Cross Promotion safe to install?

Our automated static check of SKILL.md found no risky patterns, such as piping downloads into a shell, reading credential files or hidden Unicode. It is not a guarantee. Review the folder before installing.

What licence does Collabs And Cross Promotion use?

Collabs And Cross Promotion is published under the MIT licence (the repository's licence). It allows redistribution, so the full SKILL.md is shown on this page.

How many tokens does Collabs And Cross Promotion use?

About 1.6k tokens (SKILL.md is roughly 6.6k characters). Agents keep only the skill's name and description in context until a task matches; then they load SKILL.md in full. Its references folder adds about 3.4k tokens, read only when the agent opens those files.

What are the alternatives to Collabs And Cross Promotion?

Skills that share tags, products or a category with Collabs And Cross Promotion: Influencer Discovery (tigerless-labs/influencer-discovery, 212 stars), Youtube Channel API Skill (browser-act/skills, 6.1k stars), Youtube Influencer Finder API Skill (browser-act/skills, 6.1k stars) and Higgsfield Content Factory (DaanKieft/ai-influencer, 116 stars). The comparison table on this page puts their stars, adoption, token cost, safety result and licence side by side.

Who maintains Collabs And Cross Promotion?

social-media-skills (a GitHub organization) maintains it in social-media-skills/skills, which has 134 GitHub stars. The repository holds 106 skills in this directory. The repository was last updated on October 1, 2026.

Source: social-media-skills/skills on GitHub. Facts on this page come from the repository at the commit we read; the author's words are quoted as theirs.