Influencer Discovery
tigerless-labs/influencer-discovery
Find the bloggers/creators who can help promote your work, capture their contact info, and append them to the target sheet in Google Sheets.
Reverse-engineer the hook from a viral Instagram Reel or carousel, given a URL or a pasted caption.
Install Ig Hook Extractor
$ npx skills add sergebulaev/instagram-skills --skill ig-hook-extractor -a claude-codeProject install by default; add -g for ~/.claude/skills/.
$ gh skill install sergebulaev/instagram-skills ig-hook-extractor --agent claude-codeProject scope by default; add --scope user for a personal install. Needs GitHub CLI 2.90.0 or later (public preview).
$ git clone --depth 1 https://github.com/sergebulaev/instagram-skills.git skills-src && mkdir -p .claude/skills && cp -r skills-src/skills/ig-hook-extractor .claude/skills/ig-hook-extractor && rm -rf skills-srcUse ~/.claude/skills/ instead of .claude/skills for a personal install. The folder must contain SKILL.md.
Claude Code skills documentation · loads skills from .claude/skills/
Install the "ig-hook-extractor" agent skill from https://github.com/sergebulaev/instagram-skills/tree/main/skills/ig-hook-extractor into .claude/skills/ig-hook-extractor/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "ig-hook-extractor", then confirm the skill loads.Claude Code copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
$skill-installer install https://github.com/sergebulaev/instagram-skills/tree/main/skills/ig-hook-extractorType this inside Codex. $skill-installer <name> installs a curated skill from openai/skills. The installer writes to $CODEX_HOME/skills (default ~/.codex/skills). Restart Codex if the skill does not show up.
$ npx skills add sergebulaev/instagram-skills --skill ig-hook-extractor -a codexProject install goes to .agents/skills/; add -g for ~/.codex/skills/.
$ gh skill install sergebulaev/instagram-skills ig-hook-extractor --agent codexProject scope by default (.agents/skills/); add --scope user for a personal install.
$ git clone --depth 1 https://github.com/sergebulaev/instagram-skills.git skills-src && mkdir -p .agents/skills && cp -r skills-src/skills/ig-hook-extractor .agents/skills/ig-hook-extractor && rm -rf skills-srcUse ~/.agents/skills/ instead of .agents/skills for a personal install.
Codex skills documentation · loads skills from .agents/skills/
Install the "ig-hook-extractor" agent skill from https://github.com/sergebulaev/instagram-skills/tree/main/skills/ig-hook-extractor into .agents/skills/ig-hook-extractor/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "ig-hook-extractor", then confirm the skill loads.Codex copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
$ npx skills add sergebulaev/instagram-skills --skill ig-hook-extractor -a cursorProject install goes to .agents/skills/; add -g for ~/.cursor/skills/.
$ gh skill install sergebulaev/instagram-skills ig-hook-extractor --agent cursorProject scope by default (.agents/skills/); add --scope user for a personal install.
$ git clone --depth 1 https://github.com/sergebulaev/instagram-skills.git skills-src && mkdir -p .cursor/skills && cp -r skills-src/skills/ig-hook-extractor .cursor/skills/ig-hook-extractor && rm -rf skills-srcUse ~/.cursor/skills/ instead of .cursor/skills for a personal install.
Cursor skills documentation · loads skills from .cursor/skills/, .agents/skills/, .claude/skills/, .codex/skills/
Install the "ig-hook-extractor" agent skill from https://github.com/sergebulaev/instagram-skills/tree/main/skills/ig-hook-extractor into .cursor/skills/ig-hook-extractor/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "ig-hook-extractor", then confirm the skill loads.Cursor copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
$ gemini skills install https://github.com/sergebulaev/instagram-skills.git --path skills/ig-hook-extractor--scope user (default) or --scope workspace; --path is the subfolder of the repo that holds the skill; --consent skips the security confirmation prompt.
$ npx skills add sergebulaev/instagram-skills --skill ig-hook-extractor -a gemini-cliProject install goes to .agents/skills/; add -g for ~/.gemini/skills/.
$ gh skill install sergebulaev/instagram-skills ig-hook-extractor --agent gemini-cliProject scope by default (.agents/skills/); add --scope user for a personal install.
$ git clone --depth 1 https://github.com/sergebulaev/instagram-skills.git skills-src && mkdir -p .gemini/skills && cp -r skills-src/skills/ig-hook-extractor .gemini/skills/ig-hook-extractor && rm -rf skills-srcUse ~/.gemini/skills/ instead of .gemini/skills for a personal install, then run /skills reload.
Gemini CLI skills documentation · loads skills from .gemini/skills/, .agents/skills/
Install the "ig-hook-extractor" agent skill from https://github.com/sergebulaev/instagram-skills/tree/main/skills/ig-hook-extractor into .gemini/skills/ig-hook-extractor/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "ig-hook-extractor", then confirm the skill loads.Gemini CLI copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
$ gh skill install sergebulaev/instagram-skills ig-hook-extractorInstalls for Copilot at project scope by default; add --scope user for a personal install. Preview a skill first with gh skill preview. Needs GitHub CLI 2.90.0 or later (public preview).
$ npx skills add sergebulaev/instagram-skills --skill ig-hook-extractor -a github-copilotProject install goes to .agents/skills/; add -g for ~/.copilot/skills/.
$ git clone --depth 1 https://github.com/sergebulaev/instagram-skills.git skills-src && mkdir -p .github/skills && cp -r skills-src/skills/ig-hook-extractor .github/skills/ig-hook-extractor && rm -rf skills-srcUse ~/.copilot/skills/ instead of .github/skills for a personal install. Commit .github/skills so cloud agent and code review can use it.
GitHub Copilot skills documentation · loads skills from .github/skills/, .claude/skills/, .agents/skills/
Install the "ig-hook-extractor" agent skill from https://github.com/sergebulaev/instagram-skills/tree/main/skills/ig-hook-extractor into .github/skills/ig-hook-extractor/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "ig-hook-extractor", then confirm the skill loads.GitHub Copilot copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
$ npx skills add sergebulaev/instagram-skills --skill ig-hook-extractor -a opencodeOpenCode documents no install command of its own. Project install goes to .agents/skills/; add -g for ~/.config/opencode/skills/.
$ gh skill install sergebulaev/instagram-skills ig-hook-extractor --agent opencodeProject scope by default (.agents/skills/); add --scope user for a personal install.
$ git clone --depth 1 https://github.com/sergebulaev/instagram-skills.git skills-src && mkdir -p .opencode/skills && cp -r skills-src/skills/ig-hook-extractor .opencode/skills/ig-hook-extractor && rm -rf skills-srcUse ~/.config/opencode/skills/ instead of .opencode/skills for a personal install.
OpenCode skills documentation · loads skills from .opencode/skills/, .claude/skills/, .agents/skills/
Install the "ig-hook-extractor" agent skill from https://github.com/sergebulaev/instagram-skills/tree/main/skills/ig-hook-extractor into .opencode/skills/ig-hook-extractor/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "ig-hook-extractor", then confirm the skill loads.OpenCode copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
Facts
- Skill name
ig-hook-extractor- GitHub stars
- 292
- Token cost
- ~1k tokens
- SKILL.md length
- 506 words
- Files
- 3 (incl. references)
- Skills in repo
- 10
- Repo updated
- First seen
- Licence
- MIT
At a glance
Reverse-engineer the hook from a viral Instagram Reel or carousel, given a URL or a pasted caption.
- Works in 9 steps: Parse the URL.… → Get the content. Ask the user to paste… → Detect the surface. Single image,… → …
- Learn from a post you admire
- SKILL.md covers When to use, Input, Output and Steps, plus 4 more sections
- Instructions only: no scripts, shell commands, URLs or credentials in SKILL.md
What it does
Ig Hook Extractor is an agent skill from sergebulaev/instagram-skills. Reverse-engineer the hook from a viral Instagram Reel or carousel, given a URL or a pasted caption. Identifies which of the 10 canonical 2026 formulas it uses (number-first, contrarian, relatable, confession, listicle, before/after, myth-buster, framework, pattern-interrupt Reel, how-I Reel), explains why it worked, names the primary goal, and returns a blank template mapped to your topic. Use to learn from a post you admire. Not for writing your own (use ig-caption-writer or ig-carousel-planner).
Its SKILL.md is about 1k tokens, which your agent loads only when the skill is triggered. The skill folder holds 3 other files, including reference files (for example `references/classification-rules.md` and `references/examples.md`).
It sits in Marketing & SEO. It works with Instagram. The repository describes itself as: Instagram marketing skills for Claude Code and Codex: captions, carousels, hooks, hashtag strategy, and a weekly plan. Draft, humanize, and publish via Publora. MIT. Content… The licence is MIT.
When your agent uses it
- Learn from a post you admire
Example prompts
- “/ig-hook-extractor”
Workflow steps
9 steps, taken from the first numbered list in SKILL.md.
- Parse the URL. lib.url_parser.parse_instagram_url(url) returns
- Get the content. Ask the user to paste the caption, and for a carousel the
- Detect the surface. Single image, carousel, or Reel.
- Classify against the 10 formulas using features
- Score confidence. If two formulas fit, return the top 2 with fit scores.
- Extract structure. Label each part by its role. For a carousel, map slide
- Name the primary goal the original optimized for.
- Generate a blank template with {slot} markers matched to the original
- Audit the source. Flag any AI tells so the user does not copy them.
What it can do on your machine
Read from SKILL.md and the folder at commit 652be40. It shows what the files ask for, not the result of running them.
Tool permissions
Pre-approves nothing: there is no allowed-tools line, so your agent's usual permission prompts apply.
From allowed-tools in the SKILL.md frontmatter.
Runs code
No scripts in the folder and no shell commands in SKILL.md.
From the folder's file list and the shell code blocks in SKILL.md.
Network
No URLs in SKILL.md.
From URLs in SKILL.md, links to its own repository left out.
Credentials
Names no API keys, tokens, secrets or passwords.
From names ending in _API_KEY, _TOKEN, _SECRET, _KEY or _PASSWORD in SKILL.md.
Context cost
Ig Hook Extractor loads about 1k tokens when it runs, and up to ~2.8k if it reads all its reference files. Until then it costs about 130 tokens; SKILL.md has 506 words of instructions outside code blocks.
Estimates: characters ÷ 4, the usual rule of thumb; real counts depend on the model's tokenizer. Scripts and assets cost tokens only if the agent reads them.
Safety
Auto-check passed
The automated check found no risky patterns in SKILL.md.
Automated static check — not a guarantee. Review scripts before installing. It scans the text of SKILL.md for risky patterns (piping downloads into a shell, reading credential files, hidden Unicode, destructive commands); files beside SKILL.md are not scanned.
SKILL.md
The full file from sergebulaev/instagram-skills at commit 652be40, republished under its MIT licence (© sergebulaev). 506 words, ~1,028 tokens.
Download SKILL.mdSave it as
.claude/skills/ig-hook-extractor/SKILL.md (or your agent's skills folder). This skill also uses 2 other files; get the full folder from GitHub.- name
- ig-hook-extractor
- description
- Reverse-engineer the hook from a viral Instagram Reel or carousel, given a URL or a pasted caption. Identifies which of the 10 canonical 2026 formulas it uses (number-first, contrarian, relatable, confession, listicle, before/after, myth-buster, framework, pattern-interrupt Reel, how-I Reel), explains why it worked, names the primary goal, and returns a blank template mapped to your topic. Use to learn from a post you admire. Not for writing your own (use ig-caption-writer or ig-carousel-planner).
Instagram Hook Extractor
Paste a viral Reel or carousel URL (or the caption text). Get back: which hook formula it uses, the exact structure, why it worked, the primary goal it chased, and a blank template you can fill with your own voice.
When to use
- User finds a viral Reel or carousel they want to study
- User wants to replicate a specific creator's pattern
- Before
ig-caption-writerorig-carousel-planner, to seed a draft with a proven shape
Input
An Instagram URL (/p/, /reel/, or a profile) or pasted caption + slide text.
This bundle has no built-in Instagram reader, so for a URL the skill asks the
user to paste the caption (and the on-image slide text for a carousel, or a quick
description of the Reel's first 3 seconds).
Output
- Formula identified (IG1-IG10 from
../../references/hook-formulas.md) with a confidence score - Surface: single image, carousel, or Reel, and why that surface fit the idea
- Structural breakdown:
- The hook (caption first 125 chars / carousel slide 1 / Reel first 3 seconds)
- Body architecture (per-slide roles for a carousel; beat order for a Reel)
- The close (what earns the save, send, or follow)
- Reaction-triggering devices (numbers, named entities, the open loop)
- Primary goal the original chased (saves / shares / comments / follows)
- Why it worked psychologically and algorithmically
- Blank template with
{slot}markers matched to the original, ready for the user's topic - Cautions: anything in the original that would fail a 2026 audit (em dashes over the cap, an AI-vocab cluster, 30 hashtags, mixed media)
Show full SKILL.md (258 more words)Show less
Steps
- Parse the URL.
lib.url_parser.parse_instagram_url(url)returnsusername,shortcode,url_type. - Get the content. Ask the user to paste the caption, and for a carousel the slide text, or for a Reel the first 3 seconds (on-screen text + opening line). (If they later wire an Apify Instagram actor, read it automatically.)
- Detect the surface. Single image, carousel, or Reel.
- Classify against the 10 formulas using features:
- Caption: an odd-precision result (IG1)? a contrarian claim (IG2)? a relatable moment (IG3)? a first-person confession (IG4)?
- Carousel: a numbered teaching list (IG5)? a before/after (IG6)? a myth/truth structure (IG7)? a named framework (IG8)?
- Reel: a pattern interrupt in the first seconds (IG9)? a "how I" teardown (IG10)?
- Score confidence. If two formulas fit, return the top 2 with fit scores.
- Extract structure. Label each part by its role. For a carousel, map slide 1 (the loop), the front-loaded value, and the payoff slide.
- Name the primary goal the original optimized for.
- Generate a blank template with
{slot}markers matched to the original shape and the user's topic. - Audit the source. Flag any AI tells so the user does not copy them.
Example
See references/examples.md for worked teardowns.
Formulas reference
See ../../references/hook-formulas.md for the 10 canonical Instagram formulas
with full skeletons and goal tags.
Files
SKILL.md- this filereferences/classification-rules.md- feature extraction + scoring heuristicsreferences/examples.md- worked teardowns (caption, carousel, Reel)
Related skills
ig-caption-writer- use the extracted caption template to draft your ownig-carousel-planner- use the extracted carousel templateig-humanizer --mode audit- audit your draft before shipping
© sergebulaev, MIT. Rendered from Markdown: HTML in the file is shown as text, images as links, and headings moved down two levels. Raw file
Files
SKILL.md and 2 other files (references) in skills/ig-hook-extractor of sergebulaev/instagram-skills.
- SKILL.md
- references/classification-rules.md
- references/examples.md
Open the folder on GitHubat commit 652be40
Compare with similar skills
Ig Hook Extractor next to the 5 skills that share the most tags, products or categories with it. Stars are the repository's; “used in” counts other GitHub owners with a copy.
| Skill | Stars | Used in | Tokens | Auto-check | Licence | Repo updated |
|---|---|---|---|---|---|---|
| Ig Hook Extractor this skillsergebulaev/instagram-skills | 292 | — | ~1k | Automated safety check: Pass | MIT | |
| Influencer Discoverytigerless-labs/influencer-discovery | 211 | — | ~2.5k | Automated safety check: Notes | None | |
| Paid Adsfreekmurze/dotfiles | 1k | 13 repos | ~2.4k | Automated safety check: Pass | None | |
| AdsCesarjoquin/Marketing-Skills | 199 | 1 repos | ~3.5k | Automated safety check: Pass | MIT | |
| Meta Ad Builderkrusemediallc/arcads-claude-code | 1.6k | — | ~1.7k | Automated safety check: Notes | MIT | |
| Comment MiningScrapeCreators/social-media-research-skills | 3.3k | — | ~1k | Automated safety check: Notes | MIT |
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Plan, draft, audit, and publish content for Instagram. An agent skill from sergebulaev/instagram-skills.
Ig Content Planner
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Generate a weekly Instagram content plan from a theme, audience, and content pillars.
Ig Hashtag Strategist
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Build a sized Instagram hashtag set for a post using the 2026 reality that 3 to 5 well-chosen tags beat 30 random ones.
Ig Caption Writer
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Draft an Instagram caption with the hook in the first 125 characters, a skimmable body, and one clear CTA, using a 2026 hook formula chosen by goal (saves, shares, comments, follows).
Ig Carousel Planner
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Plan an Instagram carousel slide by slide, up to 10 slides, with a hook slide that opens a loop, value slides that front-load the payoff, and a payoff slide that earns the save and follow.
Ig Humanizer
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Related
Works with
Categories
Questions about Ig Hook Extractor
What does Ig Hook Extractor do?
Reverse-engineer the hook from a viral Instagram Reel or carousel, given a URL or a pasted caption. Ig Hook Extractor is an agent skill from sergebulaev/instagram-skills. Reverse-engineer the hook from a viral Instagram Reel or carousel, given a URL or a pasted caption.
When should I use Ig Hook Extractor?
Ig Hook Extractor fits situations like: learn from a post you admire.
How do I install Ig Hook Extractor in Claude Code?
Run `npx skills add sergebulaev/instagram-skills --skill ig-hook-extractor -a claude-code`. Or copy the skill folder (skills/ig-hook-extractor in sergebulaev/instagram-skills) into .claude/skills/ig-hook-extractor in your project. Claude Code loads it when a task matches its description.
How do I install Ig Hook Extractor in Codex?
Run `npx skills add sergebulaev/instagram-skills --skill ig-hook-extractor -a codex`. Or copy the skill folder (skills/ig-hook-extractor in sergebulaev/instagram-skills) into .agents/skills/ig-hook-extractor in your project. Codex loads it when a task matches its description.
Can I use Ig Hook Extractor in Cursor, Gemini CLI or GitHub Copilot?
Cursor, Gemini CLI, GitHub Copilot and OpenCode also load SKILL.md folders. With the skills CLI, run `npx skills add sergebulaev/instagram-skills --skill ig-hook-extractor -a cursor` (or -a gemini-cli, github-copilot or opencode for the others). To copy it by hand, put the folder in .cursor/skills/ig-hook-extractor, .gemini/skills/ig-hook-extractor, .github/skills/ig-hook-extractor and .opencode/skills/ig-hook-extractor in your project.
What does Ig Hook Extractor need to run?
SKILL.md names no scripts, command-line tools or credentials: Ig Hook Extractor is instructions for the agent only.
Does Ig Hook Extractor access the network?
SKILL.md contains no URLs. Any network use would come from the scripts or tools the agent runs. This is read from the text; nothing was executed.
Is Ig Hook Extractor safe to install?
Our automated static check of SKILL.md found no risky patterns, such as piping downloads into a shell, reading credential files or hidden Unicode. It is not a guarantee. Review the folder before installing.
What licence does Ig Hook Extractor use?
Ig Hook Extractor is published under the MIT licence (the repository's licence). It allows redistribution, so the full SKILL.md is shown on this page.
How many tokens does Ig Hook Extractor use?
About 1k tokens (SKILL.md is roughly 4.1k characters). Agents keep only the skill's name and description in context until a task matches; then they load SKILL.md in full. Its references folder adds about 1.8k tokens, read only when the agent opens those files.
What are the alternatives to Ig Hook Extractor?
Skills that share tags, products or a category with Ig Hook Extractor: Influencer Discovery (tigerless-labs/influencer-discovery, 211 stars), Paid Ads (freekmurze/dotfiles, 1k stars), Ads (Cesarjoquin/Marketing-Skills, 199 stars) and Meta Ad Builder (krusemediallc/arcads-claude-code, 1.6k stars). The comparison table on this page puts their stars, adoption, token cost, safety result and licence side by side.
Who maintains Ig Hook Extractor?
sergebulaev (a GitHub user) maintains it in sergebulaev/instagram-skills, which has 292 GitHub stars. The repository holds 10 skills in this directory. The repository was last updated on October 7, 2026.
Source: sergebulaev/instagram-skills on GitHub. Facts on this page come from the repository at the commit we read; the author's words are quoted as theirs.