Abm Diy Campaign
explorium-ai/gtm-skills
ABM campaign skill for Claude Code: run a full Account-Based Marketing campaign end-to-end — from ICP definition to live LinkedIn Ads.
Auto-derive a complete sales routine — installed frameworks, schedules, and default dashboard — from your archetype, available providers, and rich context, then install it on confirmation.
$ npx skills add Othmane-Khadri/YALC-the-GTM-operating-system --skill build-routine -a claude-codeProject install by default; add -g for ~/.claude/skills/.
$ gh skill install Othmane-Khadri/YALC-the-GTM-operating-system build-routine --agent claude-codeProject scope by default; add --scope user for a personal install. Needs GitHub CLI 2.90.0 or later (public preview).
$ git clone --depth 1 https://github.com/Othmane-Khadri/YALC-the-GTM-operating-system.git skills-src && mkdir -p .claude/skills && cp -r skills-src/.claude/skills/build-routine .claude/skills/build-routine && rm -rf skills-srcUse ~/.claude/skills/ instead of .claude/skills for a personal install. The folder must contain SKILL.md.
Claude Code skills documentation · loads skills from .claude/skills/
Install the "build-routine" agent skill from https://github.com/Othmane-Khadri/YALC-the-GTM-operating-system/tree/main/.claude/skills/build-routine into .claude/skills/build-routine/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "build-routine", then confirm the skill loads.Claude Code copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
$skill-installer install https://github.com/Othmane-Khadri/YALC-the-GTM-operating-system/tree/main/.claude/skills/build-routineType this inside Codex. $skill-installer <name> installs a curated skill from openai/skills. The installer writes to $CODEX_HOME/skills (default ~/.codex/skills). Restart Codex if the skill does not show up.
$ npx skills add Othmane-Khadri/YALC-the-GTM-operating-system --skill build-routine -a codexProject install goes to .agents/skills/; add -g for ~/.codex/skills/.
$ gh skill install Othmane-Khadri/YALC-the-GTM-operating-system build-routine --agent codexProject scope by default (.agents/skills/); add --scope user for a personal install.
$ git clone --depth 1 https://github.com/Othmane-Khadri/YALC-the-GTM-operating-system.git skills-src && mkdir -p .agents/skills && cp -r skills-src/.claude/skills/build-routine .agents/skills/build-routine && rm -rf skills-srcUse ~/.agents/skills/ instead of .agents/skills for a personal install.
Codex skills documentation · loads skills from .agents/skills/
Install the "build-routine" agent skill from https://github.com/Othmane-Khadri/YALC-the-GTM-operating-system/tree/main/.claude/skills/build-routine into .agents/skills/build-routine/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "build-routine", then confirm the skill loads.Codex copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
$ npx skills add Othmane-Khadri/YALC-the-GTM-operating-system --skill build-routine -a cursorProject install goes to .agents/skills/; add -g for ~/.cursor/skills/.
$ gh skill install Othmane-Khadri/YALC-the-GTM-operating-system build-routine --agent cursorProject scope by default (.agents/skills/); add --scope user for a personal install.
$ git clone --depth 1 https://github.com/Othmane-Khadri/YALC-the-GTM-operating-system.git skills-src && mkdir -p .cursor/skills && cp -r skills-src/.claude/skills/build-routine .cursor/skills/build-routine && rm -rf skills-srcUse ~/.cursor/skills/ instead of .cursor/skills for a personal install.
Cursor skills documentation · loads skills from .cursor/skills/, .agents/skills/, .claude/skills/, .codex/skills/
Install the "build-routine" agent skill from https://github.com/Othmane-Khadri/YALC-the-GTM-operating-system/tree/main/.claude/skills/build-routine into .cursor/skills/build-routine/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "build-routine", then confirm the skill loads.Cursor copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
$ gemini skills install https://github.com/Othmane-Khadri/YALC-the-GTM-operating-system.git --path .claude/skills/build-routine--scope user (default) or --scope workspace; --path is the subfolder of the repo that holds the skill; --consent skips the security confirmation prompt.
$ npx skills add Othmane-Khadri/YALC-the-GTM-operating-system --skill build-routine -a gemini-cliProject install goes to .agents/skills/; add -g for ~/.gemini/skills/.
$ gh skill install Othmane-Khadri/YALC-the-GTM-operating-system build-routine --agent gemini-cliProject scope by default (.agents/skills/); add --scope user for a personal install.
$ git clone --depth 1 https://github.com/Othmane-Khadri/YALC-the-GTM-operating-system.git skills-src && mkdir -p .gemini/skills && cp -r skills-src/.claude/skills/build-routine .gemini/skills/build-routine && rm -rf skills-srcUse ~/.gemini/skills/ instead of .gemini/skills for a personal install, then run /skills reload.
Gemini CLI skills documentation · loads skills from .gemini/skills/, .agents/skills/
Install the "build-routine" agent skill from https://github.com/Othmane-Khadri/YALC-the-GTM-operating-system/tree/main/.claude/skills/build-routine into .gemini/skills/build-routine/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "build-routine", then confirm the skill loads.Gemini CLI copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
$ gh skill install Othmane-Khadri/YALC-the-GTM-operating-system build-routineInstalls for Copilot at project scope by default; add --scope user for a personal install. Preview a skill first with gh skill preview. Needs GitHub CLI 2.90.0 or later (public preview).
$ npx skills add Othmane-Khadri/YALC-the-GTM-operating-system --skill build-routine -a github-copilotProject install goes to .agents/skills/; add -g for ~/.copilot/skills/.
$ git clone --depth 1 https://github.com/Othmane-Khadri/YALC-the-GTM-operating-system.git skills-src && mkdir -p .github/skills && cp -r skills-src/.claude/skills/build-routine .github/skills/build-routine && rm -rf skills-srcUse ~/.copilot/skills/ instead of .github/skills for a personal install. Commit .github/skills so cloud agent and code review can use it.
GitHub Copilot skills documentation · loads skills from .github/skills/, .claude/skills/, .agents/skills/
Install the "build-routine" agent skill from https://github.com/Othmane-Khadri/YALC-the-GTM-operating-system/tree/main/.claude/skills/build-routine into .github/skills/build-routine/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "build-routine", then confirm the skill loads.GitHub Copilot copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
$ npx skills add Othmane-Khadri/YALC-the-GTM-operating-system --skill build-routine -a opencodeOpenCode documents no install command of its own. Project install goes to .agents/skills/; add -g for ~/.config/opencode/skills/.
$ gh skill install Othmane-Khadri/YALC-the-GTM-operating-system build-routine --agent opencodeProject scope by default (.agents/skills/); add --scope user for a personal install.
$ git clone --depth 1 https://github.com/Othmane-Khadri/YALC-the-GTM-operating-system.git skills-src && mkdir -p .opencode/skills && cp -r skills-src/.claude/skills/build-routine .opencode/skills/build-routine && rm -rf skills-srcUse ~/.config/opencode/skills/ instead of .opencode/skills for a personal install.
OpenCode skills documentation · loads skills from .opencode/skills/, .claude/skills/, .agents/skills/
Install the "build-routine" agent skill from https://github.com/Othmane-Khadri/YALC-the-GTM-operating-system/tree/main/.claude/skills/build-routine into .opencode/skills/build-routine/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "build-routine", then confirm the skill loads.OpenCode copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
build-routineAuto-derive a complete sales routine — installed frameworks, schedules, and default dashboard — from your archetype, available providers, and rich context, then install it on confirmation.
Build Routine is an agent skill from Othmane-Khadri/YALC-the-GTM-operating-system. Auto-derive a complete sales routine — installed frameworks, schedules, and default dashboard — from your archetype, available providers, and rich context, then install it on confirmation. Hybrid runtime: the proposal is import-direct (~700ms median, deterministic rule-based), the install is shell-out (writes to ~/.gtm-os/routine.yaml + config.yaml). Use when the user says 'build my sales routine', 'show me what YALC would auto-configure', 'propose a routine for me', 'set up a sales routine', or 'auto-derive my…
Its SKILL.md is about 1.8k tokens, which your agent loads only when the skill is triggered. The skill folder holds 2 other files, including reference files (for example `references/example-output.md`).
It sits in Marketing & SEO, covering Go-to-market strategy. The repository describes itself as: YALC 1.0, the open-source Clay alternative. MIT, CLI-first, self-hosted, runs in Claude Code. Yalc today is an intelligent orchestration layer that runs pre configured GTM agents…. The licence is MIT.
7 steps, taken from the step headings in SKILL.md.
Read from SKILL.md and the folder at commit 5686d1f. It shows what the files ask for, not the result of running them.
Pre-approves nothing: there is no allowed-tools line, so your agent's usual permission prompts apply.
From allowed-tools in the SKILL.md frontmatter.
Shell commands in SKILL.md call:
npxFrom the folder's file list and the shell code blocks in SKILL.md.
No URLs in SKILL.md. Its commands use npx, which can reach the network depending on how they are called.
From URLs in SKILL.md, links to its own repository left out.
Names no API keys, tokens, secrets or passwords.
From names ending in _API_KEY, _TOKEN, _SECRET, _KEY or _PASSWORD in SKILL.md.
Build Routine loads about 1.8k tokens when it runs, and up to ~2.5k if it reads all its reference files. Until then it costs about 149 tokens; SKILL.md has 633 words of instructions outside code blocks.
Estimates: characters ÷ 4, the usual rule of thumb; real counts depend on the model's tokenizer. Scripts and assets cost tokens only if the agent reads them.
The automated check noted patterns worth knowing about, such as sudo or a known installer.
cd ~/Desktop/gtm-os && set -a && source .env.local && set +a && \Automated static check — not a guarantee. Review scripts before installing. It scans the text of SKILL.md for risky patterns (piping downloads into a shell, reading credential files, hidden Unicode, destructive commands); files beside SKILL.md are not scanned.
The full file from Othmane-Khadri/YALC-the-GTM-operating-system at commit 5686d1f, republished under its MIT licence (© Othmane-Khadri). 633 words, ~1,811 tokens.
.claude/skills/build-routine/SKILL.md (or your agent's skills folder). This skill also uses 1 other file; get the full folder from GitHub.I'll propose a complete sales routine — frameworks, schedules, dashboard pin — based on your archetype, configured providers, and captured context. You approve, I install. Hybrid pattern: propose is pure (import-direct) so it's instant; install is side-effecting (shell-out).
Use this skill when the user says:
NOT this skill (use setup instead):
NOT this skill (use launch-linkedin-campaign instead):
NOT this skill (use qualify-leads instead):
generateRoutine from src/lib/routine/generator.ts, gathers inputs (capabilities available, archetype, context, hypothesis-locked flag), and produces a Routine object with frameworks + schedules + dashboard pin + per-entry rationale.npx tsx src/cli/index.ts routine:install --yes. Writes ~/.gtm-os/routine.yaml and pins the dashboard route in ~/.gtm-os/config.yaml.framework:run / trigger).launch-linkedin-campaign.test -f ~/.gtm-os/.in-flight-setup && echo "BLOCKED" || echo "OK"If BLOCKED, stop and tell the user to finish yalc-gtm start first.
Routine generation is deterministic. Skip to Step 1.
Per docs/skills-architecture.md, the propose step is import-direct because routine generation is pure (rule-based, no I/O after input gathering) and chained shell-outs cost ~2.6s per the benchmark.
Generate /tmp/yalc-skill-build-routine-propose.mjs from the gtm-os root:
cd ~/Desktop/gtm-os && cat > /tmp/yalc-skill-build-routine-propose.mjs <<'RUNNEREOF'
import { generateRoutine } from `${process.env.PWD}/src/lib/routine/generator.ts`
import { gatherEnvironment, loadCompanyContext } from `${process.env.PWD}/src/lib/frameworks/recommend.ts`
import { readArchetypePreference } from `${process.env.PWD}/src/lib/config/archetype-pref.ts`
import { loadOutboundHypothesis } from `${process.env.PWD}/src/lib/frameworks/outbound-hypothesis.ts`
import { getCapabilityRegistryReady } from `${process.env.PWD}/src/lib/providers/capabilities.ts`
const reg = await getCapabilityRegistryReady()
const capabilitiesAvailable = reg
.list()
.flatMap((c) => c.providers.filter((p) => p.available).map((p) => `${c.capability}/${p.id}`))
const archetype = readArchetypePreference()
const context = await loadCompanyContext()
const hypothesis = await loadOutboundHypothesis('outreach-campaign-builder')
const env = await gatherEnvironment()
const routine = generateRoutine({
capabilitiesAvailable,
envHasAnthropic: env.envHasAnthropic,
archetype,
context,
hypothesisLocked: hypothesis !== null,
})
process.stdout.write(JSON.stringify(routine, null, 2))
process.stdout.write('\n')
RUNNEREOFPath note: template literals with ${process.env.PWD} resolve at script runtime to the gtm-os absolute path. tsx resolves relative imports against the script directory (/tmp/), not cwd, so absolute paths are required.
Run it:
cd ~/Desktop/gtm-os && npx tsx /tmp/yalc-skill-build-routine-propose.mjsIf the import-direct runner errors (e.g., a generator signature changed), fall back:
cd ~/Desktop/gtm-os && npx tsx src/cli/index.ts routine:propose --jsonSame JSON shape, slower path.
Group by section:
routine.frameworks, show name + schedule + rationale. If deferred: true, mark it explicitly (e.g., outreach-campaign-builder defers when no hypothesis is locked)./dashboard/<archetype> route the routine pins.See references/example-output.md for the rendered format.
"Install this routine? Choices:
- install —
routine:install --yeswrites~/.gtm-os/routine.yaml+ pins the dashboard. Idempotent.- show only — keep the proposal in chat, don't write anything.
- cancel — discard."
If user says install:
cd ~/Desktop/gtm-os && set -a && source .env.local && set +a && \
npx tsx src/cli/index.ts routine:install --yesOptional flags if the user asks:
--dry-run — print actions without writing--only <name1,name2> — install a subset of the proposed frameworksPer docs/skills-architecture.md: install is side-effecting (DB + config writes) → always shell-out, regardless of pure/chained classification.
The CLI prints per-entry status (installed, already-installed, skipped because deferred). Render cleanly.
"Routine installed. Next moves: (a) Qualify your existing leads via
qualify-leads? (b) Open the dashboard viayalc-gtm dashboard? (c) Lock an outbound hypothesis (Step 10 of setup) so outreach-campaign-builder un-defers?"
If either path errors, paste the stderr unchanged.
routine:propose is safe and cheap.routine.yaml lives at ~/.gtm-os/routine.yaml. The dashboard pin lands in ~/.gtm-os/config.yaml under dashboard.default_route.© Othmane-Khadri, MIT. Rendered from Markdown: HTML in the file is shown as text, images as links, and headings moved down two levels. Raw file
SKILL.md and 1 other file (references) in .claude/skills/build-routine of Othmane-Khadri/YALC-the-GTM-operating-system.
Open the folder on GitHubat commit 5686d1f
Build Routine next to the 5 skills that share the most tags, products or categories with it. Stars are the repository's; “used in” counts other GitHub owners with a copy.
| Skill | Stars | Used in | Tokens | Auto-check | Licence | Repo updated |
|---|---|---|---|---|---|---|
| Build Routine this skillOthmane-Khadri/YALC-the-GTM-operating-system | 317 | — | ~1.8k | Automated safety check: Notes | MIT | |
| Abm Diy Campaignexplorium-ai/gtm-skills | 175 | — | ~2.4k | Automated safety check: Pass | MIT | |
| Lifecycle Mapping for Automationgtmagents/gtm-agents | 413 | 1 repos | ~927 | Automated safety check: Pass | Apache-2.0 | |
| Partner and Affiliate Programstech-leads-club/agent-skills | 7k | — | ~4k | Automated safety check: Pass | Custom licence | |
| Gtm Technical Product Pricinggithub/awesome-copilot | 40k | 1 repos | ~3.2k | Automated safety check: Pass | MIT | |
| Whatsapp Marketingarnabbagxd/Brand-building-skills | 724 | — | ~2.4k | Automated safety check: Pass | MIT |
explorium-ai/gtm-skills
ABM campaign skill for Claude Code: run a full Account-Based Marketing campaign end-to-end — from ICP definition to live LinkedIn Ads.
gtmagents/gtm-agents
Frames marketing automation around lifecycle stages, signals, touches and SLAs, with worksheets for onboarding, expansion, renewal and churn-prevention journeys.
tech-leads-club/agent-skills
Designs partner, affiliate and integration programs, from recruiting the first partners to tuning commissions, for founders and go-to-market leads.
github/awesome-copilot
Pricing strategy for technical products. An agent skill from github/awesome-copilot.
arnabbagxd/Brand-building-skills
Build a WhatsApp marketing strategy — WhatsApp Business setup, broadcast campaigns, automated flows, customer service, drip sequences, and conversational marketing.
phuryn/pm-skills
Identify the first beachhead market segment for a product launch.
Othmane-Khadri/YALC-the-GTM-operating-system
Turns a week of Claap-recorded sales calls into action items and focus blocks on a Notion Kanban, delivered with a Slack summary.
Othmane-Khadri/YALC-the-GTM-operating-system
A skill your agent uses when the user says "set up FullEnrich reverse lookup for trial signups", "PLG enrichment webhook", "identify free trial signups via FullEnrich", "reverse email lookup for…
Othmane-Khadri/YALC-the-GTM-operating-system
A skill your agent uses when the user says "enrich people who engaged with this post", "qualify post engagers with FullEnrich", "scrape and enrich LinkedIn post {URL}", "engagers from this post into…
Othmane-Khadri/YALC-the-GTM-operating-system
A skill your agent uses when the user says "enrich this LinkedIn event", "enrich attendees of this event", "enrich this attendees CSV", "scrape and enrich LinkedIn event {URL}", "FullEnrich event…
Othmane-Khadri/YALC-the-GTM-operating-system
Reply to comments on a LinkedIn post via Unipile — drafts thread-aware replies grounded in the user's voice and the conversation context, then sends on approval.
Othmane-Khadri/YALC-the-GTM-operating-system
A skill your agent uses when the user says "activate co-founder network with FullEnrich", "enrich LinkedIn connections export", "qualify my LinkedIn connections CSV", "turn Connections.csv into a…
Categories
Auto-derive a complete sales routine — installed frameworks, schedules, and default dashboard — from your archetype, available providers, and rich context, then install it on confirmation. Build Routine is an agent skill from Othmane-Khadri/YALC-the-GTM-operating-system. Auto-derive a complete sales routine — installed frameworks, schedules, and default dashboard — from your archetype, available providers, and rich context, then install it on confirmation.
Build Routine fits situations like: the user says build my sales routine; show me what YALC would auto-configure; propose a routine for me; set up a sales routine.
Run `npx skills add Othmane-Khadri/YALC-the-GTM-operating-system --skill build-routine -a claude-code`. Or copy the skill folder (.claude/skills/build-routine in Othmane-Khadri/YALC-the-GTM-operating-system) into .claude/skills/build-routine in your project. Claude Code loads it when a task matches its description.
Run `npx skills add Othmane-Khadri/YALC-the-GTM-operating-system --skill build-routine -a codex`. Or copy the skill folder (.claude/skills/build-routine in Othmane-Khadri/YALC-the-GTM-operating-system) into .agents/skills/build-routine in your project. Codex loads it when a task matches its description.
Cursor, Gemini CLI, GitHub Copilot and OpenCode also load SKILL.md folders. With the skills CLI, run `npx skills add Othmane-Khadri/YALC-the-GTM-operating-system --skill build-routine -a cursor` (or -a gemini-cli, github-copilot or opencode for the others). To copy it by hand, put the folder in .cursor/skills/build-routine, .gemini/skills/build-routine, .github/skills/build-routine and .opencode/skills/build-routine in your project.
Going by SKILL.md and its folder, Build Routine needs the command-line tools its instructions call (npx). Our summary lists: Node.js.
SKILL.md contains no URLs. Its commands use npx, which can reach the network depending on how they are called. This is read from the text; nothing was executed.
Our automated static check of SKILL.md found notes only (mentions a .env file), nothing it rates as a warning. It is not a guarantee. Review the folder before installing.
Build Routine is published under the MIT licence (the repository's licence). It allows redistribution, so the full SKILL.md is shown on this page.
About 1.8k tokens (SKILL.md is roughly 7.2k characters). Agents keep only the skill's name and description in context until a task matches; then they load SKILL.md in full. Its references folder adds about 722 tokens, read only when the agent opens those files.
Skills that share tags, products or a category with Build Routine: Abm Diy Campaign (explorium-ai/gtm-skills, 175 stars), Lifecycle Mapping for Automation (gtmagents/gtm-agents, 413 stars), Partner and Affiliate Programs (tech-leads-club/agent-skills, 7k stars) and Gtm Technical Product Pricing (github/awesome-copilot, 40k stars). The comparison table on this page puts their stars, adoption, token cost, safety result and licence side by side.
Othmane-Khadri (a GitHub user) maintains it in Othmane-Khadri/YALC-the-GTM-operating-system, which has 317 GitHub stars. The repository holds 57 skills in this directory. The repository was last updated on August 20, 2026.
Source: Othmane-Khadri/YALC-the-GTM-operating-system on GitHub. Facts on this page come from the repository at the commit we read; the author's words are quoted as theirs.