Influencer Discovery
tigerless-labs/influencer-discovery
Find the bloggers/creators who can help promote your work, capture their contact info, and append them to the target sheet in Google Sheets.
Market and engage on Reddit authentically. An agent skill from OpenClaudia/openclaudia-skills.
Install Reddit Marketing
$ npx skills add OpenClaudia/openclaudia-skills --skill reddit-marketing -a claude-codeProject install by default; add -g for ~/.claude/skills/.
$ gh skill install OpenClaudia/openclaudia-skills reddit-marketing --agent claude-codeProject scope by default; add --scope user for a personal install. Needs GitHub CLI 2.90.0 or later (public preview).
$ git clone --depth 1 https://github.com/OpenClaudia/openclaudia-skills.git skills-src && mkdir -p .claude/skills && cp -r skills-src/skills/reddit-marketing .claude/skills/reddit-marketing && rm -rf skills-srcUse ~/.claude/skills/ instead of .claude/skills for a personal install. The folder must contain SKILL.md.
Claude Code skills documentation · loads skills from .claude/skills/
Install the "reddit-marketing" agent skill from https://github.com/OpenClaudia/openclaudia-skills/tree/main/skills/reddit-marketing into .claude/skills/reddit-marketing/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "reddit-marketing", then confirm the skill loads.Claude Code copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
$skill-installer install https://github.com/OpenClaudia/openclaudia-skills/tree/main/skills/reddit-marketingType this inside Codex. $skill-installer <name> installs a curated skill from openai/skills. The installer writes to $CODEX_HOME/skills (default ~/.codex/skills). Restart Codex if the skill does not show up.
$ npx skills add OpenClaudia/openclaudia-skills --skill reddit-marketing -a codexProject install goes to .agents/skills/; add -g for ~/.codex/skills/.
$ gh skill install OpenClaudia/openclaudia-skills reddit-marketing --agent codexProject scope by default (.agents/skills/); add --scope user for a personal install.
$ git clone --depth 1 https://github.com/OpenClaudia/openclaudia-skills.git skills-src && mkdir -p .agents/skills && cp -r skills-src/skills/reddit-marketing .agents/skills/reddit-marketing && rm -rf skills-srcUse ~/.agents/skills/ instead of .agents/skills for a personal install.
Codex skills documentation · loads skills from .agents/skills/
Install the "reddit-marketing" agent skill from https://github.com/OpenClaudia/openclaudia-skills/tree/main/skills/reddit-marketing into .agents/skills/reddit-marketing/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "reddit-marketing", then confirm the skill loads.Codex copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
$ npx skills add OpenClaudia/openclaudia-skills --skill reddit-marketing -a cursorProject install goes to .agents/skills/; add -g for ~/.cursor/skills/.
$ gh skill install OpenClaudia/openclaudia-skills reddit-marketing --agent cursorProject scope by default (.agents/skills/); add --scope user for a personal install.
$ git clone --depth 1 https://github.com/OpenClaudia/openclaudia-skills.git skills-src && mkdir -p .cursor/skills && cp -r skills-src/skills/reddit-marketing .cursor/skills/reddit-marketing && rm -rf skills-srcUse ~/.cursor/skills/ instead of .cursor/skills for a personal install.
Cursor skills documentation · loads skills from .cursor/skills/, .agents/skills/, .claude/skills/, .codex/skills/
Install the "reddit-marketing" agent skill from https://github.com/OpenClaudia/openclaudia-skills/tree/main/skills/reddit-marketing into .cursor/skills/reddit-marketing/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "reddit-marketing", then confirm the skill loads.Cursor copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
$ gemini skills install https://github.com/OpenClaudia/openclaudia-skills.git --path skills/reddit-marketing--scope user (default) or --scope workspace; --path is the subfolder of the repo that holds the skill; --consent skips the security confirmation prompt.
$ npx skills add OpenClaudia/openclaudia-skills --skill reddit-marketing -a gemini-cliProject install goes to .agents/skills/; add -g for ~/.gemini/skills/.
$ gh skill install OpenClaudia/openclaudia-skills reddit-marketing --agent gemini-cliProject scope by default (.agents/skills/); add --scope user for a personal install.
$ git clone --depth 1 https://github.com/OpenClaudia/openclaudia-skills.git skills-src && mkdir -p .gemini/skills && cp -r skills-src/skills/reddit-marketing .gemini/skills/reddit-marketing && rm -rf skills-srcUse ~/.gemini/skills/ instead of .gemini/skills for a personal install, then run /skills reload.
Gemini CLI skills documentation · loads skills from .gemini/skills/, .agents/skills/
Install the "reddit-marketing" agent skill from https://github.com/OpenClaudia/openclaudia-skills/tree/main/skills/reddit-marketing into .gemini/skills/reddit-marketing/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "reddit-marketing", then confirm the skill loads.Gemini CLI copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
$ gh skill install OpenClaudia/openclaudia-skills reddit-marketingInstalls for Copilot at project scope by default; add --scope user for a personal install. Preview a skill first with gh skill preview. Needs GitHub CLI 2.90.0 or later (public preview).
$ npx skills add OpenClaudia/openclaudia-skills --skill reddit-marketing -a github-copilotProject install goes to .agents/skills/; add -g for ~/.copilot/skills/.
$ git clone --depth 1 https://github.com/OpenClaudia/openclaudia-skills.git skills-src && mkdir -p .github/skills && cp -r skills-src/skills/reddit-marketing .github/skills/reddit-marketing && rm -rf skills-srcUse ~/.copilot/skills/ instead of .github/skills for a personal install. Commit .github/skills so cloud agent and code review can use it.
GitHub Copilot skills documentation · loads skills from .github/skills/, .claude/skills/, .agents/skills/
Install the "reddit-marketing" agent skill from https://github.com/OpenClaudia/openclaudia-skills/tree/main/skills/reddit-marketing into .github/skills/reddit-marketing/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "reddit-marketing", then confirm the skill loads.GitHub Copilot copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
$ npx skills add OpenClaudia/openclaudia-skills --skill reddit-marketing -a opencodeOpenCode documents no install command of its own. Project install goes to .agents/skills/; add -g for ~/.config/opencode/skills/.
$ gh skill install OpenClaudia/openclaudia-skills reddit-marketing --agent opencodeProject scope by default (.agents/skills/); add --scope user for a personal install.
$ git clone --depth 1 https://github.com/OpenClaudia/openclaudia-skills.git skills-src && mkdir -p .opencode/skills && cp -r skills-src/skills/reddit-marketing .opencode/skills/reddit-marketing && rm -rf skills-srcUse ~/.config/opencode/skills/ instead of .opencode/skills for a personal install.
OpenCode skills documentation · loads skills from .opencode/skills/, .claude/skills/, .agents/skills/
Install the "reddit-marketing" agent skill from https://github.com/OpenClaudia/openclaudia-skills/tree/main/skills/reddit-marketing into .opencode/skills/reddit-marketing/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "reddit-marketing", then confirm the skill loads.OpenCode copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
Facts
- Skill name
reddit-marketing- GitHub stars
- 713
- Token cost
- ~1.7k tokens
- SKILL.md length
- 637 words
- Files
- 1
- Skills in repo
- 74
- Repo updated
- First seen
- Licence
- MIT
At a glance
Market and engage on Reddit authentically. An agent skill from OpenClaudia/openclaudia-skills.
- Works in 3 steps: Identify Relevant Communities → Evaluate Subreddit Quality → Prioritize Subreddits
- The user says Reddit marketing
- SKILL.md covers Reddit Marketing Rules, Finding Target Subreddits, Content Strategies and Monitoring & Research, plus 2 more sections
- Instructions only: no scripts, shell commands, URLs or credentials in SKILL.md
What it does
Reddit Marketing is an agent skill from OpenClaudia/openclaudia-skills. Market and engage on Reddit authentically. Use when the user says "Reddit marketing", "Reddit strategy", "promote on Reddit", "Reddit post", "subreddit strategy", "Reddit outreach", "Reddit ads", or asks about marketing or building presence on Reddit.
Its SKILL.md is about 1.7k tokens, which your agent loads only when the skill is triggered. It is a single SKILL.md file with no bundled scripts.
It sits in Marketing & SEO. It works with Reddit. The repository describes itself as: 77 open-source marketing skills for Claude Code, Codex, and other AI coding agents. SEO, content, email, ads, analytics, and growth. The licence is MIT.
When your agent uses it
- The user says Reddit marketing
- Reddit strategy
- Promote on Reddit
- Subreddit strategy
Example prompts
- “Reddit marketing”
- “Reddit strategy”
- “promote on Reddit”
- “/reddit-marketing”
Workflow steps
3 steps, taken from the step headings in SKILL.md.
What it can do on your machine
Read from SKILL.md and the folder at commit 28bf209. It shows what the files ask for, not the result of running them.
Tool permissions
Pre-approves nothing: there is no allowed-tools line, so your agent's usual permission prompts apply.
From allowed-tools in the SKILL.md frontmatter.
Runs code
No scripts in the folder and no shell commands in SKILL.md (its code samples are markdown).
From the folder's file list and the shell code blocks in SKILL.md.
Network
No URLs in SKILL.md.
From URLs in SKILL.md, links to its own repository left out.
Credentials
Names no API keys, tokens, secrets or passwords.
From names ending in _API_KEY, _TOKEN, _SECRET, _KEY or _PASSWORD in SKILL.md.
Context cost
Reddit Marketing loads about 1.7k tokens when it runs. Until then it costs about 67 tokens; SKILL.md has 637 words of instructions outside code blocks.
Estimates: characters ÷ 4, the usual rule of thumb; real counts depend on the model's tokenizer. Scripts and assets cost tokens only if the agent reads them.
Safety
Auto-check passed
The automated check found no risky patterns in SKILL.md.
Automated static check — not a guarantee. Review scripts before installing. It scans the text of SKILL.md for risky patterns (piping downloads into a shell, reading credential files, hidden Unicode, destructive commands); files beside SKILL.md are not scanned.
SKILL.md
The full file from OpenClaudia/openclaudia-skills at commit 28bf209, republished under its MIT licence (© OpenClaudia). 637 words, ~1,677 tokens.
Download SKILL.mdSave it as
.claude/skills/reddit-marketing/SKILL.md (or your agent's skills folder).- name
- reddit-marketing
- description
- Market and engage on Reddit authentically. Use when the user says "Reddit marketing", "Reddit strategy", "promote on Reddit", "Reddit post", "subreddit strategy", "Reddit outreach", "Reddit ads", or asks about marketing or building presence on Reddit.
Reddit Marketing Skill
You are a Reddit marketing strategist. Help build authentic presence, find target communities, and drive traffic from Reddit without getting banned.
Reddit Marketing Rules
The #1 rule: Reddit hates marketers. Self-promotion gets downvoted, reported, and banned. The only way to succeed is to provide genuine value first.
The 90/10 rule: 90% of your activity should be valuable contributions (comments, helpful posts). 10% or less can mention your product/service.
What gets you banned:
- Posting links to your site without context or value
- Creating posts that are thinly disguised ads
- Using multiple accounts to upvote your own content
- Dropping links in comments without relevance
- Ignoring subreddit rules
Finding Target Subreddits
Step 1: Identify Relevant Communities
Search for subreddits where your target audience hangs out:
Methods:
1. Reddit search: reddit.com/search?q={topic}&type=sr
2. Google: site:reddit.com {topic}
3. Related subreddits (listed in each subreddit's sidebar)
4. Subreddit analytics toolsStep 2: Evaluate Subreddit Quality
| Factor | What to Check | Good Sign |
|---|---|---|
| Subscriber count | Sidebar | 10K-500K (sweet spot) |
| Daily active posts | Sort by New | 5-20 posts/day |
| Comment engagement | Top posts | 20+ comments regularly |
| Self-promo rules | Sidebar/wiki | Some allowed, clear rules |
| Moderator activity | Mod list | Active mods = quality community |
| Audience match | Top posts | Content matches your ICP |
Step 3: Prioritize Subreddits
| Tier | Criteria | Strategy |
|---|---|---|
| Tier 1 | Perfect audience match, 50K+ members | Heavy investment: daily comments, weekly posts |
| Tier 2 | Adjacent audience, 10K-50K | Regular presence: 2-3 comments/week |
| Tier 3 | Loosely related, any size | Occasional engagement when relevant |
Content Strategies
Strategy 1: Value-First Posts
Create genuinely useful content that happens to relate to your expertise:
Title: "I analyzed 500 {things} and here's what I found"
or
Title: "After 3 years of {activity}, here are the biggest lessons"
or
Title: "{How-to that solves a common pain point in the community}"Format:
- Text post (not a link post — text posts get more engagement)
- Share the full value in the post itself (don't make people click out)
- If your product is relevant, mention it briefly at the bottom: "Full disclosure: I work on {product} which does this, but these tips work regardless of tools."
Strategy 2: Helpful Comments
The highest ROI Reddit strategy:
- Monitor subreddits for questions you can answer
- Write thoughtful, detailed responses (3-5 paragraphs)
- Include specific examples, data, or personal experience
- Only mention your product if directly relevant and helpful
- Build karma and reputation over weeks/months
Strategy 3: AMA (Ask Me Anything)
If you have genuine expertise:
- Coordinate with subreddit moderators in advance
- Prepare proof of credentials
- Answer questions for 2+ hours
- Follow up on unanswered questions later
Show full SKILL.md (268 more words)Show less
Strategy 4: Case Studies / Show & Tell
Many subreddits have "Show" or "Share" threads:
- Share genuine results with transparent methodology
- Show failures alongside successes (authenticity)
- Respond to every comment with additional detail
Strategy 5: Reddit Ads (Paid)
Reddit's ad platform for when organic isn't enough:
| Ad Type | Best For | Tips |
|---|---|---|
| Promoted posts | Awareness, traffic | Make them look like organic posts |
| Conversation placement | Contextual targeting | Appear in relevant threads |
| Takeover | Brand awareness | High budget, broad reach |
Reddit Ads tips:
- Target by subreddit (most effective) or interest
- Creative should match Reddit's organic tone (no polished corporate ads)
- Comments on promoted posts are open — be ready to engage
- CPC is typically $0.50-$3.00 (cheaper than LinkedIn, pricier than Facebook)
Monitoring & Research
Social Listening on Reddit
Use Reddit to understand your market:
- Track brand mentions — Search
{brand name}regularly - Monitor competitor mentions — See what people say about competitors
- Identify pain points — Search for complaints and frustrations in your niche
- Find feature requests — "I wish {product category} could do {X}"
- Discover content ideas — Top questions = content opportunities
Using Reddit for Market Research
Search queries to try:
- "{product category} recommendation"
- "best {product category} for {use case}"
- "{competitor name} alternative"
- "{competitor name} problems"
- "how do you {task your product solves}"
- "{industry} tools"Output Format
# Reddit Marketing Strategy: {Brand/Product}
## Target Subreddits
### Tier 1 (Primary)
| Subreddit | Members | Relevance | Self-Promo Rules | Strategy |
|-----------|---------|-----------|-----------------|----------|
| r/{sub} | {count} | {High} | {rules} | {approach} |
### Tier 2 (Secondary)
{Same table}
## Content Plan
### Weekly Rhythm
- **Mon/Wed/Fri:** Comment on 3-5 posts in Tier 1 subreddits
- **Tuesday:** Post value-first content in 1 subreddit
- **Thursday:** Monitor and respond to brand/competitor mentions
- **Ongoing:** Save interesting threads for content ideas
### Post Ideas
1. {Post idea + target subreddit}
2. {Post idea + target subreddit}
3. {Post idea + target subreddit}
## Messaging Do's and Don'ts
### Do
- {Specific thing that works in these communities}
### Don't
- {Specific thing to avoid}
## Success Metrics
| Metric | Target |
|--------|--------|
| Karma growth | {X}/month |
| Referral traffic | {X} visits/month |
| Brand mentions | {X}/month |
| Post engagement | {X} avg upvotes |Important Notes
- Building Reddit presence takes months, not days. This is a long-term play.
- Reddit users will check your post history. If it's all self-promotion, they'll call you out.
- Each subreddit is its own culture. Lurk for at least a week before posting.
- Screenshot and save positive comments about your product — great for testimonials and social proof.
- Reddit threads rank well in Google. A helpful comment today can drive traffic for years.
- Never buy upvotes or use vote manipulation. Reddit detects this and bans accounts permanently.
© OpenClaudia, MIT. Rendered from Markdown: HTML in the file is shown as text, images as links, and headings moved down two levels. Raw file
Files
Just SKILL.md in skills/reddit-marketing of OpenClaudia/openclaudia-skills.
Open the folder on GitHubat commit 28bf209
Compare with similar skills
Reddit Marketing next to the 5 skills that share the most tags, products or categories with it. Stars are the repository's; “used in” counts other GitHub owners with a copy.
| Skill | Stars | Used in | Tokens | Auto-check | Licence | Repo updated |
|---|---|---|---|---|---|---|
| Reddit Marketing this skillOpenClaudia/openclaudia-skills | 713 | — | ~1.7k | Automated safety check: Pass | MIT | |
| Influencer Discoverytigerless-labs/influencer-discovery | 212 | — | ~2.5k | Automated safety check: Notes | None | |
| Customer Researchunifapi-agent/agents | 589 | — | ~2.1k | Automated safety check: Pass | MIT | |
| Launch ItAIDevGTM/gtm-cofounder | 310 | — | ~1.4k | Automated safety check: Pass | MIT | |
| Transcript IntelligenceScrapeCreators/social-media-research-skills | 3.4k | — | ~943 | Automated safety check: Notes | MIT | |
| Blog StrategyAgriciDaniel/claude-blog | 2.3k | — | ~4.4k | Automated safety check: Pass | MIT |
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Questions about Reddit Marketing
What does Reddit Marketing do?
Market and engage on Reddit authentically. An agent skill from OpenClaudia/openclaudia-skills. Reddit Marketing is an agent skill from OpenClaudia/openclaudia-skills. Market and engage on Reddit authentically.
When should I use Reddit Marketing?
Reddit Marketing fits situations like: the user says Reddit marketing; reddit strategy; promote on Reddit; subreddit strategy.
How do I install Reddit Marketing in Claude Code?
Run `npx skills add OpenClaudia/openclaudia-skills --skill reddit-marketing -a claude-code`. Or copy the skill folder (skills/reddit-marketing in OpenClaudia/openclaudia-skills) into .claude/skills/reddit-marketing in your project. Claude Code loads it when a task matches its description.
How do I install Reddit Marketing in Codex?
Run `npx skills add OpenClaudia/openclaudia-skills --skill reddit-marketing -a codex`. Or copy the skill folder (skills/reddit-marketing in OpenClaudia/openclaudia-skills) into .agents/skills/reddit-marketing in your project. Codex loads it when a task matches its description.
Can I use Reddit Marketing in Cursor, Gemini CLI or GitHub Copilot?
Cursor, Gemini CLI, GitHub Copilot and OpenCode also load SKILL.md folders. With the skills CLI, run `npx skills add OpenClaudia/openclaudia-skills --skill reddit-marketing -a cursor` (or -a gemini-cli, github-copilot or opencode for the others). To copy it by hand, put the folder in .cursor/skills/reddit-marketing, .gemini/skills/reddit-marketing, .github/skills/reddit-marketing and .opencode/skills/reddit-marketing in your project.
What does Reddit Marketing need to run?
SKILL.md names no scripts, command-line tools or credentials: Reddit Marketing is instructions for the agent only.
Does Reddit Marketing access the network?
SKILL.md contains no URLs. Any network use would come from the scripts or tools the agent runs. This is read from the text; nothing was executed.
Is Reddit Marketing safe to install?
Our automated static check of SKILL.md found no risky patterns, such as piping downloads into a shell, reading credential files or hidden Unicode. It is not a guarantee. Review the folder before installing.
What licence does Reddit Marketing use?
Reddit Marketing is published under the MIT licence (the repository's licence). It allows redistribution, so the full SKILL.md is shown on this page.
How many tokens does Reddit Marketing use?
About 1.7k tokens (SKILL.md is roughly 6.7k characters). Agents keep only the skill's name and description in context until a task matches; then they load SKILL.md in full.
What are the alternatives to Reddit Marketing?
Skills that share tags, products or a category with Reddit Marketing: Influencer Discovery (tigerless-labs/influencer-discovery, 212 stars), Customer Research (unifapi-agent/agents, 589 stars), Launch It (AIDevGTM/gtm-cofounder, 310 stars) and Transcript Intelligence (ScrapeCreators/social-media-research-skills, 3.4k stars). The comparison table on this page puts their stars, adoption, token cost, safety result and licence side by side.
Who maintains Reddit Marketing?
OpenClaudia (a GitHub organization) maintains it in OpenClaudia/openclaudia-skills, which has 713 GitHub stars. The repository holds 74 skills in this directory. The repository was last updated on September 18, 2026.
Source: OpenClaudia/openclaudia-skills on GitHub. Facts on this page come from the repository at the commit we read; the author's words are quoted as theirs.