Agent skill

Landing Page

Create high-converting landing pages with persuasive copy, clear CTAs, social proof, and optimized structure.

Install Landing Page

skills CLI

$ npx skills add nicepkg/ai-workflow --skill landing-page -a claude-code

Project install by default; add -g for ~/.claude/skills/.

GitHub CLI

$ gh skill install nicepkg/ai-workflow landing-page --agent claude-code

Project scope by default; add --scope user for a personal install. Needs GitHub CLI 2.90.0 or later (public preview).

Manual copy

$ git clone --depth 1 https://github.com/nicepkg/ai-workflow.git skills-src && mkdir -p .claude/skills && cp -r skills-src/workflows/marketing-pro-workflow/.claude/skills/landing-page .claude/skills/landing-page && rm -rf skills-src

Use ~/.claude/skills/ instead of .claude/skills for a personal install. The folder must contain SKILL.md.

Claude Code skills documentation · loads skills from .claude/skills/

Paste into Claude Code

Install the "landing-page" agent skill from https://github.com/nicepkg/ai-workflow/tree/main/workflows/marketing-pro-workflow/.claude/skills/landing-page into .claude/skills/landing-page/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "landing-page", then confirm the skill loads.

Claude Code copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.

$skill-installer

$skill-installer install https://github.com/nicepkg/ai-workflow/tree/main/workflows/marketing-pro-workflow/.claude/skills/landing-page

Type this inside Codex. $skill-installer <name> installs a curated skill from openai/skills. The installer writes to $CODEX_HOME/skills (default ~/.codex/skills). Restart Codex if the skill does not show up.

skills CLI

$ npx skills add nicepkg/ai-workflow --skill landing-page -a codex

Project install goes to .agents/skills/; add -g for ~/.codex/skills/.

GitHub CLI

$ gh skill install nicepkg/ai-workflow landing-page --agent codex

Project scope by default (.agents/skills/); add --scope user for a personal install.

Manual copy

$ git clone --depth 1 https://github.com/nicepkg/ai-workflow.git skills-src && mkdir -p .agents/skills && cp -r skills-src/workflows/marketing-pro-workflow/.claude/skills/landing-page .agents/skills/landing-page && rm -rf skills-src

Use ~/.agents/skills/ instead of .agents/skills for a personal install.

Codex skills documentation · loads skills from .agents/skills/

Paste into Codex

Install the "landing-page" agent skill from https://github.com/nicepkg/ai-workflow/tree/main/workflows/marketing-pro-workflow/.claude/skills/landing-page into .agents/skills/landing-page/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "landing-page", then confirm the skill loads.

Codex copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.

skills CLI

$ npx skills add nicepkg/ai-workflow --skill landing-page -a cursor

Project install goes to .agents/skills/; add -g for ~/.cursor/skills/.

GitHub CLI

$ gh skill install nicepkg/ai-workflow landing-page --agent cursor

Project scope by default (.agents/skills/); add --scope user for a personal install.

Manual copy

$ git clone --depth 1 https://github.com/nicepkg/ai-workflow.git skills-src && mkdir -p .cursor/skills && cp -r skills-src/workflows/marketing-pro-workflow/.claude/skills/landing-page .cursor/skills/landing-page && rm -rf skills-src

Use ~/.cursor/skills/ instead of .cursor/skills for a personal install.

Cursor skills documentation · loads skills from .cursor/skills/, .agents/skills/, .claude/skills/, .codex/skills/

Paste into Cursor

Install the "landing-page" agent skill from https://github.com/nicepkg/ai-workflow/tree/main/workflows/marketing-pro-workflow/.claude/skills/landing-page into .cursor/skills/landing-page/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "landing-page", then confirm the skill loads.

Cursor copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.

gemini skills install

$ gemini skills install https://github.com/nicepkg/ai-workflow.git --path workflows/marketing-pro-workflow/.claude/skills/landing-page

--scope user (default) or --scope workspace; --path is the subfolder of the repo that holds the skill; --consent skips the security confirmation prompt.

skills CLI

$ npx skills add nicepkg/ai-workflow --skill landing-page -a gemini-cli

Project install goes to .agents/skills/; add -g for ~/.gemini/skills/.

GitHub CLI

$ gh skill install nicepkg/ai-workflow landing-page --agent gemini-cli

Project scope by default (.agents/skills/); add --scope user for a personal install.

Manual copy

$ git clone --depth 1 https://github.com/nicepkg/ai-workflow.git skills-src && mkdir -p .gemini/skills && cp -r skills-src/workflows/marketing-pro-workflow/.claude/skills/landing-page .gemini/skills/landing-page && rm -rf skills-src

Use ~/.gemini/skills/ instead of .gemini/skills for a personal install, then run /skills reload.

Gemini CLI skills documentation · loads skills from .gemini/skills/, .agents/skills/

Paste into Gemini CLI

Install the "landing-page" agent skill from https://github.com/nicepkg/ai-workflow/tree/main/workflows/marketing-pro-workflow/.claude/skills/landing-page into .gemini/skills/landing-page/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "landing-page", then confirm the skill loads.

Gemini CLI copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.

GitHub CLI

$ gh skill install nicepkg/ai-workflow landing-page

Installs for Copilot at project scope by default; add --scope user for a personal install. Preview a skill first with gh skill preview. Needs GitHub CLI 2.90.0 or later (public preview).

skills CLI

$ npx skills add nicepkg/ai-workflow --skill landing-page -a github-copilot

Project install goes to .agents/skills/; add -g for ~/.copilot/skills/.

Manual copy

$ git clone --depth 1 https://github.com/nicepkg/ai-workflow.git skills-src && mkdir -p .github/skills && cp -r skills-src/workflows/marketing-pro-workflow/.claude/skills/landing-page .github/skills/landing-page && rm -rf skills-src

Use ~/.copilot/skills/ instead of .github/skills for a personal install. Commit .github/skills so cloud agent and code review can use it.

GitHub Copilot skills documentation · loads skills from .github/skills/, .claude/skills/, .agents/skills/

Paste into GitHub Copilot

Install the "landing-page" agent skill from https://github.com/nicepkg/ai-workflow/tree/main/workflows/marketing-pro-workflow/.claude/skills/landing-page into .github/skills/landing-page/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "landing-page", then confirm the skill loads.

GitHub Copilot copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.

skills CLI

$ npx skills add nicepkg/ai-workflow --skill landing-page -a opencode

OpenCode documents no install command of its own. Project install goes to .agents/skills/; add -g for ~/.config/opencode/skills/.

GitHub CLI

$ gh skill install nicepkg/ai-workflow landing-page --agent opencode

Project scope by default (.agents/skills/); add --scope user for a personal install.

Manual copy

$ git clone --depth 1 https://github.com/nicepkg/ai-workflow.git skills-src && mkdir -p .opencode/skills && cp -r skills-src/workflows/marketing-pro-workflow/.claude/skills/landing-page .opencode/skills/landing-page && rm -rf skills-src

Use ~/.config/opencode/skills/ instead of .opencode/skills for a personal install.

OpenCode skills documentation · loads skills from .opencode/skills/, .claude/skills/, .agents/skills/

Paste into OpenCode

Install the "landing-page" agent skill from https://github.com/nicepkg/ai-workflow/tree/main/workflows/marketing-pro-workflow/.claude/skills/landing-page into .opencode/skills/landing-page/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "landing-page", then confirm the skill loads.

OpenCode copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.

Facts

Skill name: landing-page
GitHub stars: 285
Token cost: ~1.4k tokens
SKILL.md length: 221 words
Files: 1
Skills in repo: 61
Repo updated: Jan 20, 2026
First seen: Oct 7, 2026
Licence: MIT

At a glance

Create high-converting landing pages with persuasive copy, clear CTAs, social proof, and optimized structure.

Works in 10 steps: Page Structure → Hero Section → Social Proof Types → …
Building sales pages
Instructions only: no scripts, shell commands, URLs or credentials in SKILL.md
Lead capture pages

What it does

Landing Page is an agent skill from nicepkg/ai-workflow. Create high-converting landing pages with persuasive copy, clear CTAs, social proof, and optimized structure. Use when building sales pages, product pages, lead capture pages, or conversion-focused pages.

Its SKILL.md is about 1.4k tokens, which your agent loads only when the skill is triggered. It is a single SKILL.md file with no bundled scripts.

It sits in Frontend & Design, covering Landing pages and Marketing psychology. The repository describes itself as: 🚀 170+ pre-built skills for Claude Code, Cursor, Codex & 14+ AI tools. Stop re-teaching your AI the same things. One command → instant domain expertise. Marketing, SEO, Trading… The licence is MIT.

When your agent uses it

Building sales pages
Lead capture pages
Conversion-focused pages

Example prompts

“/landing-page”

Workflow steps

10 steps, taken from the step headings in SKILL.md.

Page Structure
Hero Section
Social Proof Types
Features Section
Pricing Section
CTA Best Practices
FAQ Section
Conversion Optimization
Copywriting Tips
Landing Page Checklist

What it can do on your machine

Read from SKILL.md and the folder at commit d167b41. It shows what the files ask for, not the result of running them.

Tool permissions
Pre-approves nothing: there is no allowed-tools line, so your agent's usual permission prompts apply.
From allowed-tools in the SKILL.md frontmatter.
Runs code
No scripts in the folder and no shell commands in SKILL.md (its code samples are html).
From the folder's file list and the shell code blocks in SKILL.md.
Network
No URLs in SKILL.md.
From URLs in SKILL.md, links to its own repository left out.
Credentials
Names no API keys, tokens, secrets or passwords.
From names ending in _API_KEY, _TOKEN, _SECRET, _KEY or _PASSWORD in SKILL.md.

Context cost

Landing Page loads about 1.4k tokens when it runs. Until then it costs about 54 tokens; SKILL.md has 221 words of instructions outside code blocks.

Always · name and description, kept in context so the agent knows when to use it: ~54
When it runs · the whole SKILL.md, loaded when a task matches: ~1.4k

Estimates: characters ÷ 4, the usual rule of thumb; real counts depend on the model's tokenizer. Scripts and assets cost tokens only if the agent reads them.

Safety

Auto-check passed

The automated check found no risky patterns in SKILL.md.

Automated static check — not a guarantee. Review scripts before installing. It scans the text of SKILL.md for risky patterns (piping downloads into a shell, reading credential files, hidden Unicode, destructive commands); files beside SKILL.md are not scanned.

SKILL.md

The full file from nicepkg/ai-workflow at commit d167b41, republished under its MIT licence (© nicepkg). 221 words, ~1,403 tokens.

Download SKILL.mdSave it as .claude/skills/landing-page/SKILL.md (or your agent's skills folder).

name: landing-page
description: Create high-converting landing pages with persuasive copy, clear CTAs, social proof, and optimized structure. Use when building sales pages, product pages, lead capture pages, or conversion-focused pages.

Landing Page Skill

Instructions

When creating landing pages:

1. Page Structure

┌─────────────────────────────────────┐
│           HERO SECTION              │
│  Headline + Subheadline + CTA       │
│           + Hero Image              │
├─────────────────────────────────────┤
│         SOCIAL PROOF BAR            │
│    Logos / "As seen in" / Stats     │
├─────────────────────────────────────┤
│         PROBLEM SECTION             │
│     Pain points your audience has   │
├─────────────────────────────────────┤
│         SOLUTION SECTION            │
│    How your product solves it       │
├─────────────────────────────────────┤
│         FEATURES/BENEFITS           │
│    3-6 key features with benefits   │
├─────────────────────────────────────┤
│         HOW IT WORKS                │
│       3-step process                │
├─────────────────────────────────────┤
│         TESTIMONIALS                │
│    Customer quotes + photos         │
├─────────────────────────────────────┤
│         PRICING                     │
│    Clear pricing options            │
├─────────────────────────────────────┤
│            FAQ                      │
│    Objection handling               │
├─────────────────────────────────────┤
│         FINAL CTA                   │
│    Last push with urgency           │
├─────────────────────────────────────┤
│           FOOTER                    │
│    Trust badges, links, legal       │
└─────────────────────────────────────┘

2. Hero Section

Headline Formulas:

[Achieve outcome] without [pain point]
The [adjective] way to [desired result]
[Product] that [key benefit]
Stop [bad thing]. Start [good thing].
[Number] [people] use [Product] to [outcome]

Subheadline:

Expand on the headline
Add specificity
Include secondary benefit

Example:

html

<section class="hero">
  <h1>Build WordPress Themes 10x Faster</h1>
  <p class="subheadline">
    The developer toolkit that eliminates repetitive coding
    so you can focus on what matters — shipping great themes.
  </p>
  <a href="#" class="cta-button">Start Free Trial</a>
  <p class="microcopy">No credit card required • 14-day trial</p>
</section>

Logo Bar:

html

<section class="social-proof">
  <p>Trusted by 10,000+ developers at</p>
  <div class="logos">
    <img src="logo1.svg" alt="Company 1">
    <img src="logo2.svg" alt="Company 2">
    ...
  </div>
</section>

Stats Bar:

html

<div class="stats">
  <div class="stat">
    <span class="number">50,000+</span>
    <span class="label">Active Users</span>
  </div>
  <div class="stat">
    <span class="number">4.9/5</span>
    <span class="label">Average Rating</span>
  </div>
  <div class="stat">
    <span class="number">99.9%</span>
    <span class="label">Uptime</span>
  </div>
</div>

Testimonials:

html

<blockquote class="testimonial">
  <p>"Quote that highlights specific results..."</p>
  <footer>
    <img src="avatar.jpg" alt="Name">
    <cite>
      <strong>Name</strong>
      <span>Title, Company</span>
    </cite>
  </footer>
</blockquote>

4. Features Section

Format: Feature → Benefit

html

<div class="feature">
  <div class="feature-icon">🚀</div>
  <h3>One-Click Deployment</h3>
  <p>Deploy to production in seconds, not hours.
     Spend more time building, less time configuring.</p>
</div>

5. Pricing Section

html

<div class="pricing-card popular">
  <span class="badge">Most Popular</span>
  <h3>Pro Plan</h3>
  <div class="price">
    <span class="currency">$</span>
    <span class="amount">49</span>
    <span class="period">/month</span>
  </div>
  <ul class="features">
    <li>✓ Feature 1</li>
    <li>✓ Feature 2</li>
    <li>✓ Feature 3</li>
  </ul>
  <a href="#" class="cta-button">Get Started</a>
  <p class="guarantee">30-day money-back guarantee</p>
</div>

6. CTA Best Practices

Button Copy:

Start Free Trial
Get Started Now
Download Free Guide
Join 10,000+ Users
Claim Your Discount

Supporting Elements:

Risk reducers (money-back guarantee)
Urgency (limited time)
Scarcity (only X left)
Social proof (join X others)

7. FAQ Section

html

<details class="faq-item">
  <summary>Common objection as a question?</summary>
  <p>Answer that overcomes the objection with
     specifics and reassurance.</p>
</details>

Common FAQ Topics:

Pricing/refunds
Technical requirements
Support availability
Comparison to alternatives
Getting started process

8. Conversion Optimization

Above the Fold:

Clear value proposition
Primary CTA visible
Trust indicator

Throughout Page:

Multiple CTAs (same action)
Progressive disclosure
Visual hierarchy
Mobile optimization

Reduce Friction:

Minimal form fields
Clear next steps
Fast page load
No distractions

9. Copywriting Tips

Power Words:

Free, New, Proven, Easy
Instant, Guaranteed, Limited
Exclusive, Premium, Ultimate

Avoid:

Jargon and buzzwords
Vague claims
Walls of text
Multiple CTAs

10. Landing Page Checklist

Clear, benefit-focused headline
Single, focused CTA
Social proof present
Mobile responsive
Fast loading (<3s)
Trust signals visible
FAQ addresses objections
Analytics tracking set up

Files

Just SKILL.md in workflows/marketing-pro-workflow/.claude/skills/landing-page of nicepkg/ai-workflow.

Open the folder on GitHubat commit d167b41

Compare with similar skills

Landing Page next to the 5 skills that share the most tags, products or categories with it. Stars are the repository's; “used in” counts other GitHub owners with a copy.

Landing Page compared with similar skills
Skill	Stars	Used in	Tokens	Auto-check	Licence	Repo updated
Landing Page this skillnicepkg/ai-workflow	285	—	~1.4k	Automated safety check: Pass	MIT	8 mo ago
Influence Psychologywondelai/skills	2.4k	—	~4.3k	Automated safety check: Pass	MIT	27 days ago
Landing Page Optimizerthatrebeccarae/claude-marketing	162	—	~1.1k	Automated safety check: Pass	MIT	4 mo ago
Landing Page Copymohitagw15856/pm-claude-skills	1.4k	—	~897	Automated safety check: Pass	MIT	yesterday
Influence Audithashgraph-online/awesome-codex-plugins	1.2k	—	~611	Automated safety check: Pass	MIT	today
Impeccablebestofjs/bestofjs	3.1k	27 repos	~2.6k	Automated safety check: Pass	MIT	4 days ago

Similar skills

Influence Psychology
wondelai/skills
Apply the seven principles of ethical persuasion (reciprocity, commitment, social proof, authority, liking, scarcity, unity) to product design, copy, and sales.
2.4k GitHub stars~4.3k tokensUpdated 27 days ago
Frontend & DesignAuto-check passed
Landing Page Optimizer
thatrebeccarae/claude-marketing
Landing page audit and optimization for conversion. An agent skill from thatrebeccarae/claude-marketing.
162 GitHub stars~1.1k tokensUpdated 4 mo ago
Frontend & DesignAuto-check passed
Landing Page Copy
mohitagw15856/pm-claude-skills
Write full landing-page copy that converts — section by section.
1.4k GitHub stars~897 tokensUpdated yesterday
Frontend & DesignAuto-check passed
Influence Audit
hashgraph-online/awesome-codex-plugins
A skill your agent uses when auditing landing pages, emails, sales scripts, pricing flows, fundraising asks, product UX, or negotiations for persuasion mechanisms, pressure tactics, manipulation…
1.2k GitHub stars~611 tokensUpdated today
Frontend & DesignAuto-check passed
Impeccable
bestofjs/bestofjs
A skill your agent uses when the user wants to design, redesign, shape, critique, audit, polish, clarify, distill, harden, optimize, adapt, animate, colorize, extract, or otherwise improve a…
3.1k GitHub starsUsed in 27 repos~2.6k tokens
Frontend & DesignAuto-check passed
Scroll World Landing Page
oso95/scroll-world
Builds a scroll-driven landing page where a pre-rendered camera flies through connected AI-generated scenes, using Higgsfield for stills and video clips.
9.8k GitHub starsUsed in 1 repo~12k tokens
Frontend & DesignAuto-check: notes

Questions about Landing Page

What does Landing Page do?

Create high-converting landing pages with persuasive copy, clear CTAs, social proof, and optimized structure. Landing Page is an agent skill from nicepkg/ai-workflow. Create high-converting landing pages with persuasive copy, clear CTAs, social proof, and optimized structure.

When should I use Landing Page?

Landing Page fits situations like: building sales pages; lead capture pages; conversion-focused pages.

How do I install Landing Page in Claude Code?

Run `npx skills add nicepkg/ai-workflow --skill landing-page -a claude-code`. Or copy the skill folder (workflows/marketing-pro-workflow/.claude/skills/landing-page in nicepkg/ai-workflow) into .claude/skills/landing-page in your project. Claude Code loads it when a task matches its description.

How do I install Landing Page in Codex?

Run `npx skills add nicepkg/ai-workflow --skill landing-page -a codex`. Or copy the skill folder (workflows/marketing-pro-workflow/.claude/skills/landing-page in nicepkg/ai-workflow) into .agents/skills/landing-page in your project. Codex loads it when a task matches its description.

Can I use Landing Page in Cursor, Gemini CLI or GitHub Copilot?

Cursor, Gemini CLI, GitHub Copilot and OpenCode also load SKILL.md folders. With the skills CLI, run `npx skills add nicepkg/ai-workflow --skill landing-page -a cursor` (or -a gemini-cli, github-copilot or opencode for the others). To copy it by hand, put the folder in .cursor/skills/landing-page, .gemini/skills/landing-page, .github/skills/landing-page and .opencode/skills/landing-page in your project.

What does Landing Page need to run?

SKILL.md names no scripts, command-line tools or credentials: Landing Page is instructions for the agent only.

Does Landing Page access the network?

SKILL.md contains no URLs. Any network use would come from the scripts or tools the agent runs. This is read from the text; nothing was executed.

Is Landing Page safe to install?

Our automated static check of SKILL.md found no risky patterns, such as piping downloads into a shell, reading credential files or hidden Unicode. It is not a guarantee. Review the folder before installing.

What licence does Landing Page use?

Landing Page is published under the MIT licence (the repository's licence). It allows redistribution, so the full SKILL.md is shown on this page.

How many tokens does Landing Page use?

About 1.4k tokens (SKILL.md is roughly 5.6k characters). Agents keep only the skill's name and description in context until a task matches; then they load SKILL.md in full.

What are the alternatives to Landing Page?

Skills that share tags, products or a category with Landing Page: Influence Psychology (wondelai/skills, 2.4k stars), Landing Page Optimizer (thatrebeccarae/claude-marketing, 162 stars), Landing Page Copy (mohitagw15856/pm-claude-skills, 1.4k stars) and Influence Audit (hashgraph-online/awesome-codex-plugins, 1.2k stars). The comparison table on this page puts their stars, adoption, token cost, safety result and licence side by side.

Who maintains Landing Page?

nicepkg (a GitHub organization) maintains it in nicepkg/ai-workflow, which has 285 GitHub stars. The repository holds 61 skills in this directory. The repository was last updated on January 20, 2026.

Source: nicepkg/ai-workflow on GitHub. Facts on this page come from the repository at the commit we read; the author's words are quoted as theirs.

Install Landing Page

Facts

At a glance

What it does

When your agent uses it

Example prompts

Workflow steps

What it can do on your machine

Tool permissions

Runs code

Network

Credentials

Context cost

Safety

SKILL.md

Landing Page Skill

Instructions

1. Page Structure

2. Hero Section

3. Social Proof Types

4. Features Section

5. Pricing Section

6. CTA Best Practices

7. FAQ Section

8. Conversion Optimization

9. Copywriting Tips

10. Landing Page Checklist

Files

Compare with similar skills

Similar skills

More from nicepkg/ai-workflow

Related

Questions about Landing Page