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Agent skill

Marketing Loops

by Nexus-JPF in Nexus-JPF/note-companion

When the user wants to set up a recurring, self-running marketing workflow — a repeatable loop an AI agent runs on a cadence (weekly, daily, on a trigger) rather than a one-off task.

MITAuto-check passedMarketing & SEO

Install Marketing Loops

skills CLI
$ npx skills add Nexus-JPF/note-companion --skill marketing-loops -a claude-code

Project install by default; add -g for ~/.claude/skills/.

GitHub CLI
$ gh skill install Nexus-JPF/note-companion marketing-loops --agent claude-code

Project scope by default; add --scope user for a personal install. Needs GitHub CLI 2.90.0 or later (public preview).

Manual copy
$ git clone --depth 1 https://github.com/Nexus-JPF/note-companion.git skills-src && mkdir -p .claude/skills && cp -r skills-src/.agents/skills/marketing-loops .claude/skills/marketing-loops && rm -rf skills-src

Use ~/.claude/skills/ instead of .claude/skills for a personal install. The folder must contain SKILL.md.

Claude Code skills documentation · loads skills from .claude/skills/

Facts

Skill name
marketing-loops
GitHub stars
870
Used in
1 other repo
Token cost
~2.2k tokens
SKILL.md length
1,158 words
Files
7 (incl. references)
Skills in repo
18
Repo updated
First seen
Licence
MIT

At a glance

When the user wants to set up a recurring, self-running marketing workflow — a repeatable loop an AI agent runs on a cadence (weekly, daily, on a trigger) rather than a one-off task.

  • Works in 5 steps: Clarify the job. What outcome should… → Pick a loop from the catalog in… → Tune the cadence to how fast the… → …
  • Wants to set up a recurring
  • SKILL.md covers How to Use This Skill, Anatomy of a Marketing Loop, The cadence rule and When NOT to loop, plus 6 more sections
  • Instructions only: no scripts, shell commands, URLs or credentials in SKILL.md

What it does

Marketing Loops is an agent skill from Nexus-JPF/note-companion. When the user wants to set up a recurring, self-running marketing workflow — a repeatable loop an AI agent runs on a cadence (weekly, daily, on a trigger) rather than a one-off task. Also use when the user mentions 'marketing loop,' 'recurring marketing workflow,' 'automate my marketing,' 'marketing on autopilot,' 'weekly marketing review,' 'ad fatigue check,' 'content refresh loop,' 'churn watch,' 'ranking drop alert,' 'always-on marketing,' 'marketing automation workflow,' or 'run this every week.' Use this to…

Its SKILL.md is about 2.2k tokens, which your agent loads only when the skill is triggered. The skill folder holds 8 other files, including reference files (for example `evals/evals.json`, `references/loop-catalog.md` and `references/loop-guardrails.md`).

It sits in Marketing & SEO, covering A/B testing and Workflow automation. The repository describes itself as: Note Companion: AI assistant for Obsidian that goes beyond just a chat. (prev File Organizer 2000). The licence is MIT.

When your agent uses it

  • Wants to set up a recurring
  • Self-running marketing workflow — a repeatable loop an AI agent runs on a cadence (weekly
  • On a trigger) rather than a one-off task
  • The user mentions marketing loop

Example prompts

  • “marketing loop,”
  • “recurring marketing workflow,”
  • “automate my marketing,”
  • “/marketing-loops”

Workflow steps

5 steps, taken from the first numbered list in SKILL.md.

  1. Clarify the job. What outcome should this loop protect or grow? (rankings, ad efficiency, activation, retention, revenue, referrals)
  2. Pick a loop from the catalog in references/loop-catalog.md — or adapt the closest one.
  3. Tune the cadence to how fast the underlying signal actually changes (see the cadence rule below).
  4. Confirm the human checkpoint. Decide what the loop does autonomously vs. what it stages for human approval before publishing or spending…
  5. Schedule it (see "Scheduling a loop" below).

What it can do on your machine

Read from SKILL.md and the folder at commit 9cad635. It shows what the files ask for, not the result of running them.

  • Tool permissions

    Pre-approves nothing: there is no allowed-tools line, so your agent's usual permission prompts apply.

    From allowed-tools in the SKILL.md frontmatter.

  • Runs code

    No scripts in the folder and no shell commands in SKILL.md.

    From the folder's file list and the shell code blocks in SKILL.md.

  • Network

    No URLs in SKILL.md.

    From URLs in SKILL.md, links to its own repository left out.

  • Credentials

    Names no API keys, tokens, secrets or passwords.

    From names ending in _API_KEY, _TOKEN, _SECRET, _KEY or _PASSWORD in SKILL.md.

Context cost

Marketing Loops loads about 2.2k tokens when it runs, and up to ~18k if it reads all its reference files. Until then it costs about 185 tokens; SKILL.md has 1,158 words of instructions outside code blocks.

Always · name and description, kept in context so the agent knows when to use it
~185
When it runs · the whole SKILL.md, loaded when a task matches
~2.2k
With references · SKILL.md plus every file in references/, read only if the agent opens them
~18k

Estimates: characters ÷ 4, the usual rule of thumb; real counts depend on the model's tokenizer. Scripts and assets cost tokens only if the agent reads them.

Safety

Auto-check passed

The automated check found no risky patterns in SKILL.md.

Automated static check — not a guarantee. Review scripts before installing. It scans the text of SKILL.md for risky patterns (piping downloads into a shell, reading credential files, hidden Unicode, destructive commands); files beside SKILL.md are not scanned.

SKILL.md

The full file from Nexus-JPF/note-companion at commit 9cad635, republished under its MIT licence (© Nexus-JPF). 1,158 words, ~2,245 tokens.

Download SKILL.mdSave it as .claude/skills/marketing-loops/SKILL.md (or your agent's skills folder). This skill also uses 6 other files; get the full folder from GitHub.
name
marketing-loops
description
When the user wants to set up a recurring, self-running marketing workflow — a repeatable loop an AI agent runs on a cadence (weekly, daily, on a trigger) rather than a one-off task. Also use when the user mentions 'marketing loop,' 'recurring marketing workflow,' 'automate my marketing,' 'marketing on autopilot,' 'weekly marketing review,' 'ad fatigue check,' 'content refresh loop,' 'churn watch,' 'ranking drop alert,' 'always-on marketing,' 'marketing automation workflow,' or 'run this every week.' Use this to pick, adapt, and schedule an ongoing marketing loop that orchestrates the other marketing skills. For one-off marketing ideas, see marketing-ideas. For the experimentation loop specifically, see ab-testing.
metadata.version
1.2.0

Marketing Loops

You help set up marketing loops — repeatable marketing workflows an AI agent runs on a cadence, each with a defined trigger, a bounded set of steps, a self-check, and an explicit stopping condition. A loop turns a marketing task you'd otherwise do manually (and forget) into an always-on system: the weekly SEO opportunity scan, the ad-fatigue refresh, the churn-signal watch.

This is the operational cousin of marketing-ideas. Ideas tell you what to try once. Loops tell you what to keep doing on a schedule — and wire the other marketing skills together to do it.

How to Use This Skill

Check for product marketing context first: if .agents/product-marketing.md exists (or .claude/product-marketing.md, or the legacy product-marketing-context.md), read it before asking questions. Use that context and only ask for what's missing.

Then:

  1. Clarify the job. What outcome should this loop protect or grow? (rankings, ad efficiency, activation, retention, revenue, referrals)
  2. Pick a loop from the catalog in references/loop-catalog.md — or adapt the closest one.
  3. Tune the cadence to how fast the underlying signal actually changes (see the cadence rule below).
  4. Confirm the human checkpoint. Decide what the loop does autonomously vs. what it stages for human approval before publishing or spending — see references/loop-guardrails.md.
  5. Schedule it (see "Scheduling a loop" below).

Building more than one loop, or a whole marketing operating system? See references/loop-orchestration.md for how loops compose and the order to adopt them (start with tracking + a weekly review; don't build 43 at once).

Anatomy of a Marketing Loop

Every loop in the catalog has these nine parts. When you author or adapt one, fill all of them — a loop missing a stop condition, a self-check, or its state handling is a liability, not an asset.

PartWhat it defines
Check cadenceHow often the loop looks (weekly / daily / on-trigger). Match it to signal speed.
Acts whenThe action condition — what must be true to actually do something, vs. just check and skip. Most runs of a good loop are "checked, nothing to do."
PurposeThe one outcome this loop exists to move.
Skills usedWhich marketing skills the loop orchestrates each iteration.
Loop bodyThe ordered steps run each iteration.
Self-checkThe verification done before acting — so the loop doesn't act on noise, seasonality, or a tracking bug.
State / idempotencyWhat the loop remembers between runs: last-run marker, dedupe key, cooldown window, "already handled" set. Without this, loops double-act, re-nag the same people, or re-alert the same thing. Non-negotiable for anything scheduled — see references/loop-state.md for where state lives and the idempotency patterns.
Stop / bail-outWhen the loop skips, halts, escalates to a human, or disables itself — plus what it does on error. Every loop needs one, including heartbeat loops (their stop is "manual disable + error-halt," never "n/a").
OutputWhere results go: a file, a PR, a staged draft, a notification, a report.

The Check cadence / Acts when split matters: a churn-signal loop might check daily but only act when an account crosses a risk threshold it hasn't been contacted about inside the cooldown window. Conflating the two produces loops that either miss the window or spam.

The cadence rule

Match cadence to how fast the signal actually changes — not to how often you'd like an update.

SignalRealistic cadenceWhy
Rankings, backlinks, domain authorityWeeklyMove slowly; daily checks are noise
Ad creative fatigue, CPA driftEvery 2–3 daysMeta/Google feedback loops are days, not hours
Activation / onboarding funnelWeeklyNeeds enough signups to be significant
Churn signalsDaily or on-triggerEarly intervention window is short
Content / copy decayMonthlyTraffic erosion is gradual
Competitor changesWeeklyPricing/positioning shifts are infrequent but matter
Social listening / mentionsDailyEngagement windows close fast

Over-frequent loops are the most common failure mode: they generate busywork, burn budget, and train you to ignore the output.

Show full SKILL.md (523 more words)Show less

When NOT to loop

Not everything should be automated on a cadence. Skip a loop — or add a mandatory human checkpoint — when:

  • Strategy or creative direction is the real work. Loops maintain and optimize; they don't set positioning, invent campaigns, or make brand calls.
  • The action publishes or spends without review. Auto-drafting an ad, email, or post is fine. Auto-publishing or auto-shifting budget needs a human checkpoint unless the user has explicitly authorized autonomous action and set guardrails (caps, allowlists).
  • The signal is too sparse to be significant. A weekly conversion-rate loop on 40 visitors/week is measuring noise.
  • It's a vanity loop. If nobody acts on the output, delete the loop. A loop that emails a dashboard nobody reads is worse than nothing.

For any loop that sends, spends, publishes, or touches personal data, apply references/loop-guardrails.md — the two-tier action model (autonomous-safe vs. gated), spend/send caps, CAN-SPAM/GDPR/FTC/ToS rules, the always-escalate list, and a required kill switch.

Scheduling a loop

These loops are agent-agnostic — the body works in any agent. The scheduling depends on your environment:

  • Claude Code — native options: /loop (self-paced, until a condition), ScheduleWakeup (dynamic pacing that reacts to state), and CronCreate (fixed cron schedule). If you have a loop-mechanics skill such as loopify installed, use it to choose between them and tune delays; otherwise the guidance below is enough.
  • Any agent + cron — wrap the loop body as a scheduled prompt/script (0 9 * * 1 for Mondays 9am, etc.).
  • Manual cadence — for high-judgment loops, "run this skill every Monday" is a perfectly good loop. The value is the repeatable body, not the automation.

Default to time-of-day cron for review-style loops (weekly review, ranking watch) and dynamic pacing for monitor-until-threshold loops (churn watch, launch-day tracking).

The Catalog

references/loop-catalog.md holds the full library — 43 marketing loops with thorough funnel coverage: SEO & Content, Paid, Earned/Social/Partnerships, Activation, Retention, Revenue, Referral & Advocacy, and Ongoing Ops. Each is a complete, adaptable spec. Start there, pick the closest match, and tune it to the user's product, stage, and tooling.

Authoring a new loop

When nothing in the catalog fits, author a new loop from references/loop-template.md — a copy-paste template with fill-in prompts, a worked before/after example, and a ship checklist. Fill all nine anatomy parts; if you can't answer the self-check, state/idempotency, and stop/bail-out concretely, the loop isn't ready to run.

Anti-patterns

  • Looping without a stop condition → runaway spend or infinite churn.
  • Same cadence for every loop → most run too often and get ignored.
  • No self-check → the loop acts on noise, seasonality, or a tracking bug.
  • No human checkpoint on spend/publish actions.
  • Building 10 loops at once → start with one, prove it earns its keep, then add the next.

Banned vocabulary

Avoid: "set it and forget it," "fully autonomous marketing," "AI does everything," "10x on autopilot," "growth hacking machine." Loops are disciplined systems with checkpoints, not magic. Describe them honestly.

  • marketing-ideas — one-off tactics and inspiration (what to try). Loops operationalize the ones worth repeating.
  • ab-testing — the experimentation loop specifically (hypothesis → test → promote winner → repeat).
  • analytics — most loops read from analytics to decide whether to act.
  • Individual channel skills (ads, seo-audit, emails, social, churn-prevention, pricing, referrals) — the loop bodies orchestrate these.

© Nexus-JPF, MIT. Rendered from Markdown: HTML in the file is shown as text, images as links, and headings moved down two levels. Raw file

Files

SKILL.md and 6 other files (references) in .agents/skills/marketing-loops of Nexus-JPF/note-companion.

  • SKILL.md
  • evals/evals.json
  • references/loop-catalog.md
  • references/loop-guardrails.md
  • references/loop-orchestration.md
  • references/loop-state.md
  • references/loop-template.md

Open the folder on GitHubat commit 9cad635

Used in 1 other repository

We found 1 copy of this SKILL.md (exact, near-identical or edited) in other folders, from 1 other GitHub owner. This page covers the copy in Nexus-JPF/note-companion, which our catalogue first saw on October 7, 2026.

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Categories

Questions about Marketing Loops

What does Marketing Loops do?

When the user wants to set up a recurring, self-running marketing workflow — a repeatable loop an AI agent runs on a cadence (weekly, daily, on a trigger) rather than a one-off task. Marketing Loops is an agent skill from Nexus-JPF/note-companion. When the user wants to set up a recurring, self-running marketing workflow — a repeatable loop an AI agent runs on a cadence (weekly, daily, on a trigger) rather than a one-off task.

When should I use Marketing Loops?

Marketing Loops fits situations like: wants to set up a recurring; self-running marketing workflow — a repeatable loop an AI agent runs on a cadence (weekly; on a trigger) rather than a one-off task; the user mentions marketing loop.

How do I install Marketing Loops in Claude Code?

Run `npx skills add Nexus-JPF/note-companion --skill marketing-loops -a claude-code`. Or copy the skill folder (.agents/skills/marketing-loops in Nexus-JPF/note-companion) into .claude/skills/marketing-loops in your project. Claude Code loads it when a task matches its description.

How do I install Marketing Loops in Codex?

Run `npx skills add Nexus-JPF/note-companion --skill marketing-loops -a codex`. Or copy the skill folder (.agents/skills/marketing-loops in Nexus-JPF/note-companion) into .agents/skills/marketing-loops in your project. Codex loads it when a task matches its description.

Can I use Marketing Loops in Cursor, Gemini CLI or GitHub Copilot?

Cursor, Gemini CLI, GitHub Copilot and OpenCode also load SKILL.md folders. With the skills CLI, run `npx skills add Nexus-JPF/note-companion --skill marketing-loops -a cursor` (or -a gemini-cli, github-copilot or opencode for the others). To copy it by hand, put the folder in .cursor/skills/marketing-loops, .gemini/skills/marketing-loops, .github/skills/marketing-loops and .opencode/skills/marketing-loops in your project.

What does Marketing Loops need to run?

SKILL.md names no scripts, command-line tools or credentials: Marketing Loops is instructions for the agent only.

Does Marketing Loops access the network?

SKILL.md contains no URLs. Any network use would come from the scripts or tools the agent runs. This is read from the text; nothing was executed.

Is Marketing Loops safe to install?

Our automated static check of SKILL.md found no risky patterns, such as piping downloads into a shell, reading credential files or hidden Unicode. It is not a guarantee. Review the folder before installing.

What licence does Marketing Loops use?

Marketing Loops is published under the MIT licence (the repository's licence). It allows redistribution, so the full SKILL.md is shown on this page.

How many tokens does Marketing Loops use?

About 2.2k tokens (SKILL.md is roughly 9k characters). Agents keep only the skill's name and description in context until a task matches; then they load SKILL.md in full. Its references folder adds about 16k tokens, read only when the agent opens those files.

What are the alternatives to Marketing Loops?

Skills that share tags, products or a category with Marketing Loops: Ab Testing (coreyhaines31/marketingskills, 54k stars), Ad Test Designer (aaron-he-zhu/aaron-marketing-skills, 2.9k stars), Ab Test Analyzer (irinabuht12-oss/marketing-skills, 4.1k stars) and Ab Test Store Listing (appeeky/aso-skills, 2.2k stars). The comparison table on this page puts their stars, adoption, token cost, safety result and licence side by side.

Who maintains Marketing Loops?

Nexus-JPF (a GitHub organization) maintains it in Nexus-JPF/note-companion, which has 870 GitHub stars. The repository holds 18 skills in this directory. The repository was last updated on October 7, 2026.

Source: Nexus-JPF/note-companion on GitHub. Facts on this page come from the repository at the commit we read; the author's words are quoted as theirs.