Agent skill

Pricing Sensitivity Model

by mohitagw15856 in mohitagw15856/pm-claude-skills

Van Westendorp price sensitivity, computed from real survey answers — crossings found by interpolation, not read off a chart by eye.

MITAuto-check passedDocuments & Office

Install Pricing Sensitivity Model

skills CLI
$ npx skills add mohitagw15856/pm-claude-skills --skill pricing-sensitivity-model -a claude-code

Project install by default; add -g for ~/.claude/skills/.

GitHub CLI
$ gh skill install mohitagw15856/pm-claude-skills pricing-sensitivity-model --agent claude-code

Project scope by default; add --scope user for a personal install. Needs GitHub CLI 2.90.0 or later (public preview).

Manual copy
$ git clone --depth 1 https://github.com/mohitagw15856/pm-claude-skills.git skills-src && mkdir -p .claude/skills && cp -r skills-src/skills/pricing-sensitivity-model .claude/skills/pricing-sensitivity-model && rm -rf skills-src

Use ~/.claude/skills/ instead of .claude/skills for a personal install. The folder must contain SKILL.md.

Claude Code skills documentation · loads skills from .claude/skills/

Facts

Skill name
pricing-sensitivity-model
GitHub stars
1.4k
Token cost
~1k tokens
SKILL.md length
495 words
Files
2 (incl. scripts)
Skills in repo
1,348
Repo updated
First seen
Licence
MIT

At a glance

Van Westendorp price sensitivity, computed from real survey answers — crossings found by interpolation, not read off a chart by eye.

  • Works in 4 steps: The four points — OPP (optimal price… → Data hygiene — valid n, dropped… → The recommendation — a price inside the… → …
  • Someone has (or plans) the four-question pricing survey (too cheap / cheap / expensive / too expensive) and needs the optimal price point
  • SKILL.md covers Required Inputs, Output Format, Programmatic Helper and Quality Checks, plus 2 more sections
  • Runs Python scripts from its folder; calls python3

What it does

Pricing Sensitivity Model is an agent skill from mohitagw15856/pm-claude-skills. Van Westendorp price sensitivity, computed from real survey answers — crossings found by interpolation, not read off a chart by eye. Use when someone has (or plans) the four-question pricing survey (too cheap / cheap / expensive / too expensive) and needs the optimal price point, the acceptable range, and a defensible readout. Produces OPP/IPP and the PMC–PME range, the four cumulative curves as data, and a real .xlsx with a live revenue what-if — via the bundled zero-dependency script.

Its SKILL.md is about 1k tokens, which your agent loads only when the skill is triggered. The skill folder holds 2 other files, including scripts (for example `scripts/van_westendorp.py`).

It sits in Documents & Office, covering Excel spreadsheets. It works with Microsoft Excel. The repository describes itself as: 1255 professional Agent Skills for Claude, ChatGPT, Gemini, Cursor & Codex — PRDs, postmortems, leases, medical bills, layoffs, go-bags, new countries. Plain markdown, MIT, in… The licence is MIT.

When your agent uses it

  • Someone has (or plans) the four-question pricing survey (too cheap / cheap / expensive / too expensive) and needs the optimal price point
  • The acceptable range
  • A defensible readout

Example prompts

  • “/pricing-sensitivity-model”

Requirements

  • Python 3

Workflow steps

4 steps, taken from the first numbered list in SKILL.md.

  1. The four points — OPP (optimal price point: too-cheap × too-expensive crossing), IPP (indifference: cheap × expensive), and the acceptable…
  2. Data hygiene — valid n, dropped non-monotone count (a high drop rate is itself a finding: respondents didn't understand the category or…
  3. The recommendation — a price inside the range with reasoning; note that OPP minimises purchase resistance, which is not the same as…
  4. The caveat — VW measures perception, not demand; pair with a real willingness-to-pay test before betting the pricing page on it.

What it can do on your machine

Read from SKILL.md and the folder at commit 1cbf1f0. It shows what the files ask for, not the result of running them.

  • Tool permissions

    Pre-approves nothing: there is no allowed-tools line, so your agent's usual permission prompts apply.

    From allowed-tools in the SKILL.md frontmatter.

  • Runs code

    Ships 1 file in scripts/ (Python), which the agent can run.

    Shell commands in SKILL.md call:

    • python3

    From the folder's file list and the shell code blocks in SKILL.md.

  • Network

    No URLs in SKILL.md.

    From URLs in SKILL.md, links to its own repository left out.

  • Credentials

    Names no API keys, tokens, secrets or passwords.

    From names ending in _API_KEY, _TOKEN, _SECRET, _KEY or _PASSWORD in SKILL.md.

Context cost

Pricing Sensitivity Model loads about 1k tokens when it runs. Until then it costs about 129 tokens; SKILL.md has 495 words of instructions outside code blocks.

Always · name and description, kept in context so the agent knows when to use it
~129
When it runs · the whole SKILL.md, loaded when a task matches
~1k

Estimates: characters ÷ 4, the usual rule of thumb; real counts depend on the model's tokenizer. Scripts and assets cost tokens only if the agent reads them.

Safety

Auto-check passed

The automated check found no risky patterns in SKILL.md.

Automated static check — not a guarantee. Review scripts before installing. It scans the text of SKILL.md for risky patterns (piping downloads into a shell, reading credential files, hidden Unicode, destructive commands); the scripts in this folder are not scanned.

SKILL.md

The full file from mohitagw15856/pm-claude-skills at commit 1cbf1f0, republished under its MIT licence (© mohitagw15856). 495 words, ~1,047 tokens.

Download SKILL.mdSave it as .claude/skills/pricing-sensitivity-model/SKILL.md (or your agent's skills folder). This skill also uses 1 other file; get the full folder from GitHub.
name
pricing-sensitivity-model
description
Van Westendorp price sensitivity, computed from real survey answers — crossings found by interpolation, not read off a chart by eye. Use when someone has (or plans) the four-question pricing survey (too cheap / cheap / expensive / too expensive) and needs the optimal price point, the acceptable range, and a defensible readout. Produces OPP/IPP and the PMC–PME range, the four cumulative curves as data, and a real .xlsx with a live revenue what-if — via the bundled zero-dependency script.

Pricing Sensitivity Model (Van Westendorp)

The Van Westendorp Price Sensitivity Meter is fifty years old and still the fastest honest answer to "what should this cost?" — but most readouts are someone squinting at where four lines seem to cross. This skill computes the crossings: cumulative curves built from the actual responses, intersections found by linear interpolation, non-monotone respondents dropped and counted.

Required Inputs

  • Survey responses — per respondent, the four classic answers as prices: too cheap (quality suspect), cheap (a bargain), expensive (getting dear), too expensive (out of the question). 20+ valid responses for a stable read; the script warns below that and refuses below 5.
  • Segment splits (optional) — the tool doesn't segment; run it per segment and compare, which is usually where the real finding is.

If the survey hasn't run yet, produce the four questions verbatim and the screener instead, then stop — don't invent responses.

Output Format

  1. The four points — OPP (optimal price point: too-cheap × too-expensive crossing), IPP (indifference: cheap × expensive), and the acceptable range PMC–PME. Each with one sentence of meaning, not just the acronym.
  2. Data hygiene — valid n, dropped non-monotone count (a high drop rate is itself a finding: respondents didn't understand the category or the questions).
  3. The recommendation — a price inside the range with reasoning; note that OPP minimises purchase resistance, which is not the same as maximising revenue — premium positions price above OPP deliberately.
  4. The caveat — VW measures perception, not demand; pair with a real willingness-to-pay test before betting the pricing page on it.

Programmatic Helper

This skill ships scripts/van_westendorp.py — zero dependencies (stdlib zip+XML):

bash
python3 scripts/van_westendorp.py analyze pricing.xlsx --responses-file survey.json
# survey.json: [{"too_cheap":5,"cheap":9,"expensive":18,"too_expensive":30}, …]

It prints the points (n=40 OPP=12.05 IPP=12.75 range=9.66–15.05 dropped=1) and writes an .xlsx with a Summary sheet (the four points + a live revenue what-if: edit the candidate price, buyers and revenue recalculate) and a Curves sheet (the four cumulative curves as plottable data). Requires a code-execution environment.

Show full SKILL.md (185 more words)Show less

Quality Checks

  • Crossings were computed by the script from the actual responses — never estimated from a description of the data
  • Valid n and dropped count are reported, with the warning surfaced when n < 20
  • Every acronym (OPP/IPP/PMC/PME) is glossed in plain words at first use
  • The recommended price is inside PMC–PME, and the OPP ≠ revenue-maximum distinction is stated
  • The "perception, not demand" caveat appears before any commitment language

Anti-Patterns

  • Do not fabricate or extend survey responses — with no data, deliver the survey design and stop
  • Do not read OPP as "the right price" — it is the least-resisted price, and premium strategies ignore it on purpose
  • Do not hide the dropped respondents — non-monotone answers are evidence about the survey, not noise to delete
  • Do not report a single point without the range — the range is the finding; the point is a summary of it
  • Do not pool segments that obviously differ (SMB with enterprise) — the pooled curves cross somewhere nobody actually is

Example Trigger Phrases

  • "Run Van Westendorp on these survey answers."
  • "Find our acceptable price range."
  • "Analyse this pricing survey."
  • "Plan a four-question pricing survey."

© mohitagw15856, MIT. Rendered from Markdown: HTML in the file is shown as text, images as links, and headings moved down two levels. Raw file

Files

SKILL.md and 1 other file (scripts) in skills/pricing-sensitivity-model of mohitagw15856/pm-claude-skills.

  • SKILL.md
  • scripts/van_westendorp.py

Open the folder on GitHubat commit 1cbf1f0

Compare with similar skills

Pricing Sensitivity Model next to the 5 skills that share the most tags, products or categories with it. Stars are the repository's; “used in” counts other GitHub owners with a copy.

Pricing Sensitivity Model compared with similar skills
SkillStarsUsed inTokensAuto-checkLicenceRepo updated
Pricing Sensitivity Model this skillmohitagw15856/pm-claude-skills1.4k—~1kAutomated safety check: PassMIT
MarkitdownImCa0/just-laws78214 repos~3.2kAutomated safety check: NotesMIT
Data Table Managern8n-io/n8n207k—~2.3kAutomated safety check: PassCustom licence
Docx4jplutext/docx4j2.4k—~2.5kAutomated safety check: PassNone
Instrument Data To Allotropeaws-samples/amazon-bedrock-agents-healthcare-lifesciences2742 repos~2.7kAutomated safety check: PassApache-2.0
Cyber Pptcrazyykhllc-bit/CyberPPT1.8k—~10kAutomated safety check: PassMIT

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Works with

Questions about Pricing Sensitivity Model

What does Pricing Sensitivity Model do?

Van Westendorp price sensitivity, computed from real survey answers — crossings found by interpolation, not read off a chart by eye. Pricing Sensitivity Model is an agent skill from mohitagw15856/pm-claude-skills. Van Westendorp price sensitivity, computed from real survey answers — crossings found by interpolation, not read off a chart by eye.

When should I use Pricing Sensitivity Model?

Pricing Sensitivity Model fits situations like: someone has (or plans) the four-question pricing survey (too cheap / cheap / expensive / too expensive) and needs the optimal price point; the acceptable range; A defensible readout.

How do I install Pricing Sensitivity Model in Claude Code?

Run `npx skills add mohitagw15856/pm-claude-skills --skill pricing-sensitivity-model -a claude-code`. Or copy the skill folder (skills/pricing-sensitivity-model in mohitagw15856/pm-claude-skills) into .claude/skills/pricing-sensitivity-model in your project. Claude Code loads it when a task matches its description.

How do I install Pricing Sensitivity Model in Codex?

Run `npx skills add mohitagw15856/pm-claude-skills --skill pricing-sensitivity-model -a codex`. Or copy the skill folder (skills/pricing-sensitivity-model in mohitagw15856/pm-claude-skills) into .agents/skills/pricing-sensitivity-model in your project. Codex loads it when a task matches its description.

Can I use Pricing Sensitivity Model in Cursor, Gemini CLI or GitHub Copilot?

Cursor, Gemini CLI, GitHub Copilot and OpenCode also load SKILL.md folders. With the skills CLI, run `npx skills add mohitagw15856/pm-claude-skills --skill pricing-sensitivity-model -a cursor` (or -a gemini-cli, github-copilot or opencode for the others). To copy it by hand, put the folder in .cursor/skills/pricing-sensitivity-model, .gemini/skills/pricing-sensitivity-model, .github/skills/pricing-sensitivity-model and .opencode/skills/pricing-sensitivity-model in your project.

What does Pricing Sensitivity Model need to run?

Going by SKILL.md and its folder, Pricing Sensitivity Model needs Python for the scripts in its folder and the command-line tools its instructions call (python3). Our summary lists: Python 3.

Does Pricing Sensitivity Model access the network?

SKILL.md contains no URLs. Any network use would come from the scripts or tools the agent runs. This is read from the text; nothing was executed.

Is Pricing Sensitivity Model safe to install?

Our automated static check of SKILL.md found no risky patterns, such as piping downloads into a shell, reading credential files or hidden Unicode. It is not a guarantee. The check reads SKILL.md only: the scripts in the folder are not scanned, so read them before running anything.

What licence does Pricing Sensitivity Model use?

Pricing Sensitivity Model is published under the MIT licence (the repository's licence). It allows redistribution, so the full SKILL.md is shown on this page.

How many tokens does Pricing Sensitivity Model use?

About 1k tokens (SKILL.md is roughly 4.2k characters). Agents keep only the skill's name and description in context until a task matches; then they load SKILL.md in full.

What are the alternatives to Pricing Sensitivity Model?

Skills that share tags, products or a category with Pricing Sensitivity Model: Markitdown (ImCa0/just-laws, 782 stars), Data Table Manager (n8n-io/n8n, 207k stars), Docx4j (plutext/docx4j, 2.4k stars) and Instrument Data To Allotrope (aws-samples/amazon-bedrock-agents-healthcare-lifesciences, 274 stars). The comparison table on this page puts their stars, adoption, token cost, safety result and licence side by side.

Who maintains Pricing Sensitivity Model?

mohitagw15856 (a GitHub user) maintains it in mohitagw15856/pm-claude-skills, which has 1,433 GitHub stars. The repository holds 1,348 skills in this directory. The repository was last updated on October 8, 2026.

Source: mohitagw15856/pm-claude-skills on GitHub. Facts on this page come from the repository at the commit we read; the author's words are quoted as theirs.