Asd Ste100
danyuchn/asd-ste100-skill
A skill your agent uses when English text must be parsed without a human to resolve ambiguity — tool descriptions, error messages, inter-agent instructions, system prompts, status reports — and…
Write a media pitch or press outreach email for any story or announcement.
Install Media Pitch
$ npx skills add mohitagw15856/pm-claude-skills --skill media-pitch -a claude-codeProject install by default; add -g for ~/.claude/skills/.
$ gh skill install mohitagw15856/pm-claude-skills media-pitch --agent claude-codeProject scope by default; add --scope user for a personal install. Needs GitHub CLI 2.90.0 or later (public preview).
$ git clone --depth 1 https://github.com/mohitagw15856/pm-claude-skills.git skills-src && mkdir -p .claude/skills && cp -r skills-src/skills/media-pitch .claude/skills/media-pitch && rm -rf skills-srcUse ~/.claude/skills/ instead of .claude/skills for a personal install. The folder must contain SKILL.md.
Claude Code skills documentation · loads skills from .claude/skills/
Install the "media-pitch" agent skill from https://github.com/mohitagw15856/pm-claude-skills/tree/main/skills/media-pitch into .claude/skills/media-pitch/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "media-pitch", then confirm the skill loads.Claude Code copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
$skill-installer install https://github.com/mohitagw15856/pm-claude-skills/tree/main/skills/media-pitchType this inside Codex. $skill-installer <name> installs a curated skill from openai/skills. The installer writes to $CODEX_HOME/skills (default ~/.codex/skills). Restart Codex if the skill does not show up.
$ npx skills add mohitagw15856/pm-claude-skills --skill media-pitch -a codexProject install goes to .agents/skills/; add -g for ~/.codex/skills/.
$ gh skill install mohitagw15856/pm-claude-skills media-pitch --agent codexProject scope by default (.agents/skills/); add --scope user for a personal install.
$ git clone --depth 1 https://github.com/mohitagw15856/pm-claude-skills.git skills-src && mkdir -p .agents/skills && cp -r skills-src/skills/media-pitch .agents/skills/media-pitch && rm -rf skills-srcUse ~/.agents/skills/ instead of .agents/skills for a personal install.
Codex skills documentation · loads skills from .agents/skills/
Install the "media-pitch" agent skill from https://github.com/mohitagw15856/pm-claude-skills/tree/main/skills/media-pitch into .agents/skills/media-pitch/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "media-pitch", then confirm the skill loads.Codex copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
$ npx skills add mohitagw15856/pm-claude-skills --skill media-pitch -a cursorProject install goes to .agents/skills/; add -g for ~/.cursor/skills/.
$ gh skill install mohitagw15856/pm-claude-skills media-pitch --agent cursorProject scope by default (.agents/skills/); add --scope user for a personal install.
$ git clone --depth 1 https://github.com/mohitagw15856/pm-claude-skills.git skills-src && mkdir -p .cursor/skills && cp -r skills-src/skills/media-pitch .cursor/skills/media-pitch && rm -rf skills-srcUse ~/.cursor/skills/ instead of .cursor/skills for a personal install.
Cursor skills documentation · loads skills from .cursor/skills/, .agents/skills/, .claude/skills/, .codex/skills/
Install the "media-pitch" agent skill from https://github.com/mohitagw15856/pm-claude-skills/tree/main/skills/media-pitch into .cursor/skills/media-pitch/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "media-pitch", then confirm the skill loads.Cursor copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
$ gemini skills install https://github.com/mohitagw15856/pm-claude-skills.git --path skills/media-pitch--scope user (default) or --scope workspace; --path is the subfolder of the repo that holds the skill; --consent skips the security confirmation prompt.
$ npx skills add mohitagw15856/pm-claude-skills --skill media-pitch -a gemini-cliProject install goes to .agents/skills/; add -g for ~/.gemini/skills/.
$ gh skill install mohitagw15856/pm-claude-skills media-pitch --agent gemini-cliProject scope by default (.agents/skills/); add --scope user for a personal install.
$ git clone --depth 1 https://github.com/mohitagw15856/pm-claude-skills.git skills-src && mkdir -p .gemini/skills && cp -r skills-src/skills/media-pitch .gemini/skills/media-pitch && rm -rf skills-srcUse ~/.gemini/skills/ instead of .gemini/skills for a personal install, then run /skills reload.
Gemini CLI skills documentation · loads skills from .gemini/skills/, .agents/skills/
Install the "media-pitch" agent skill from https://github.com/mohitagw15856/pm-claude-skills/tree/main/skills/media-pitch into .gemini/skills/media-pitch/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "media-pitch", then confirm the skill loads.Gemini CLI copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
$ gh skill install mohitagw15856/pm-claude-skills media-pitchInstalls for Copilot at project scope by default; add --scope user for a personal install. Preview a skill first with gh skill preview. Needs GitHub CLI 2.90.0 or later (public preview).
$ npx skills add mohitagw15856/pm-claude-skills --skill media-pitch -a github-copilotProject install goes to .agents/skills/; add -g for ~/.copilot/skills/.
$ git clone --depth 1 https://github.com/mohitagw15856/pm-claude-skills.git skills-src && mkdir -p .github/skills && cp -r skills-src/skills/media-pitch .github/skills/media-pitch && rm -rf skills-srcUse ~/.copilot/skills/ instead of .github/skills for a personal install. Commit .github/skills so cloud agent and code review can use it.
GitHub Copilot skills documentation · loads skills from .github/skills/, .claude/skills/, .agents/skills/
Install the "media-pitch" agent skill from https://github.com/mohitagw15856/pm-claude-skills/tree/main/skills/media-pitch into .github/skills/media-pitch/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "media-pitch", then confirm the skill loads.GitHub Copilot copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
$ npx skills add mohitagw15856/pm-claude-skills --skill media-pitch -a opencodeOpenCode documents no install command of its own. Project install goes to .agents/skills/; add -g for ~/.config/opencode/skills/.
$ gh skill install mohitagw15856/pm-claude-skills media-pitch --agent opencodeProject scope by default (.agents/skills/); add --scope user for a personal install.
$ git clone --depth 1 https://github.com/mohitagw15856/pm-claude-skills.git skills-src && mkdir -p .opencode/skills && cp -r skills-src/skills/media-pitch .opencode/skills/media-pitch && rm -rf skills-srcUse ~/.config/opencode/skills/ instead of .opencode/skills for a personal install.
OpenCode skills documentation · loads skills from .opencode/skills/, .claude/skills/, .agents/skills/
Install the "media-pitch" agent skill from https://github.com/mohitagw15856/pm-claude-skills/tree/main/skills/media-pitch into .opencode/skills/media-pitch/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "media-pitch", then confirm the skill loads.OpenCode copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
Facts
- Skill name
media-pitch- GitHub stars
- 1.4k
- Token cost
- ~1.2k tokens
- SKILL.md length
- 667 words
- Files
- 1
- Skills in repo
- 1,348
- Repo updated
- First seen
- Licence
- MIT
At a glance
Write a media pitch or press outreach email for any story or announcement.
- Asked to write a media pitch
- SKILL.md covers Required Inputs, Output Structure, Pitch Rules and Angle Development Framework, plus 3 more sections
- Instructions only: no scripts, shell commands, URLs or credentials in SKILL.md
- Journalist outreach email
What it does
Media Pitch is an agent skill from mohitagw15856/pm-claude-skills. Write a media pitch or press outreach email for any story or announcement. Use when asked to write a media pitch, journalist outreach email, press pitch, or story angle for PR. Produces a concise pitch with a compelling news angle, journalist-specific hook, and clear call to action.
Its SKILL.md is about 1.2k tokens, which your agent loads only when the skill is triggered. It is a single SKILL.md file with no bundled scripts.
It sits in Writing & Content, covering Copywriting. The repository describes itself as: 1255 professional Agent Skills for Claude, ChatGPT, Gemini, Cursor & Codex — PRDs, postmortems, leases, medical bills, layoffs, go-bags, new countries. Plain markdown, MIT, in… The licence is MIT.
When your agent uses it
- Asked to write a media pitch
- Journalist outreach email
- Story angle for PR
Example prompts
- “/media-pitch”
What it can do on your machine
Read from SKILL.md and the folder at commit 1cbf1f0. It shows what the files ask for, not the result of running them.
Tool permissions
Pre-approves nothing: there is no allowed-tools line, so your agent's usual permission prompts apply.
From allowed-tools in the SKILL.md frontmatter.
Runs code
No scripts in the folder and no shell commands in SKILL.md.
From the folder's file list and the shell code blocks in SKILL.md.
Network
No URLs in SKILL.md.
From URLs in SKILL.md, links to its own repository left out.
Credentials
Names no API keys, tokens, secrets or passwords.
From names ending in _API_KEY, _TOKEN, _SECRET, _KEY or _PASSWORD in SKILL.md.
Context cost
Media Pitch loads about 1.2k tokens when it runs. Until then it costs about 74 tokens; SKILL.md has 667 words of instructions outside code blocks.
Estimates: characters ÷ 4, the usual rule of thumb; real counts depend on the model's tokenizer. Scripts and assets cost tokens only if the agent reads them.
Safety
Auto-check passed
The automated check found no risky patterns in SKILL.md.
Automated static check — not a guarantee. Review scripts before installing. It scans the text of SKILL.md for risky patterns (piping downloads into a shell, reading credential files, hidden Unicode, destructive commands); files beside SKILL.md are not scanned.
SKILL.md
The full file from mohitagw15856/pm-claude-skills at commit 1cbf1f0, republished under its MIT licence (© mohitagw15856). 667 words, ~1,195 tokens.
Download SKILL.mdSave it as
.claude/skills/media-pitch/SKILL.md (or your agent's skills folder).- name
- media-pitch
- description
- Write a media pitch or press outreach email for any story or announcement. Use when asked to write a media pitch, journalist outreach email, press pitch, or story angle for PR. Produces a concise pitch with a compelling news angle, journalist-specific hook, and clear call to action.
Media Pitch Skill
Writes media pitches that journalists actually respond to — built around the story angle, not the company's desire for coverage. Most pitches fail because they are press releases in an email. Good pitches are a human proposing a story to another human.
Required Inputs
Ask the user for these if not provided:
- The story (what is the actual news or interesting angle?)
- Target publication or journalist (who are you pitching to and what do they cover?)
- Company or organisation (who is behind this?)
- Key proof point (data, customer story, or exclusive that makes this credible)
- Why now (why is this timely?)
- What you are offering (interview / exclusive data / embargoed information / spokespeople)
Output Structure
Pitch: [Target journalist / outlet]
Subject line: [Under 10 words. The story angle, not the company name. Specific, not "Exciting news from [Company]"]
Hi [First name],
[Opening sentence — one hook that makes them want to read the next line. Reference their recent work if genuinely relevant: "I read your piece on X last week, which is why I thought you'd be interested in this."]
[Paragraph 1 — The story in 2–3 sentences. Lead with why the reader of [publication] would care. Not what the company does. The news angle, with the most interesting fact first.]
[Paragraph 2 — Why this is a story now. One data point, trend, or timely hook. Be specific: "In the last 6 months, X has increased by Y, according to [source]." Generic claims about "growing trends" are ignored.]
[Paragraph 3 — What you are offering. Interview with [specific person + their relevant credential]. Exclusive data / first look. Access to [specific thing]. One clear offering.]
[Brief company context — 1 sentence maximum. Journalists don't need your history; they need to know you're credible.]
Happy to send more details, connect you with [spokesperson], or share [specific exclusive asset] under embargo.
[Name] [Title, Company] [Mobile — journalists work on deadline and text faster than email]
Pitch Rules
- Subject line is the pitch — if it doesn't earn a click, nothing else matters
- The story angle is not "Company launches product" — it is what that product reveals about the world
- One pitch, one journalist — mass BCC pitches are recognisable and ignored
- Follow up once, after 3–5 business days, with new information (not "just checking in")
- If offering an exclusive, name it explicitly and set a response deadline
Show full SKILL.md (282 more words)Show less
Angle Development Framework
If the user doesn't have a strong angle, help them find one:
| Angle type | Example | Works for |
|---|---|---|
| Data reveal | "Our research of 10,000 users shows X" | Survey findings, product insights |
| Trend + proof | "This is happening and here is evidence" | Market trends, behaviour change |
| Contrarian | "Everyone thinks X but actually Y" | Counter-intuitive findings |
| Human story | "This person's experience illustrates X" | Customer stories, case studies |
| Milestone | "First / fastest / largest in [category]" | Launches, records |
Quality Checks
- Subject line is the story angle (under 10 words, no company name)
- Opening doesn't start with "I'm reaching out" or "I hope this email finds you well"
- The story angle is clear in the first two sentences
- A specific exclusive or offer is named
- Journalist's name is used (not "Hi there")
- Mobile number included for deadline follow-up
Anti-Patterns
- Do not write a pitch that leads with the company's history or description — the story angle must come first, not who the company is
- Do not use vague data points ("significant growth", "thousands of users") — every statistic must be specific and verifiable
- Do not send the same pitch to multiple journalists in a BCC — pitches must be individually tailored to each journalist's beat and recent work
- Do not offer an exclusive without setting a response deadline — an open-ended exclusive invitation is ignored or used to delay indefinitely
- Do not follow up with "just checking in" — a follow-up must contain new information or a fresh angle, otherwise it is noise
Example Trigger Phrases
- "Write a media pitch for [story or announcement]"
- "Draft a journalist outreach email for [topic]"
- "Help me pitch [story] to [type of journalist or outlet]"
- "What is a good angle for a media pitch about [topic]?"
© mohitagw15856, MIT. Rendered from Markdown: HTML in the file is shown as text, images as links, and headings moved down two levels. Raw file
Files
Just SKILL.md in skills/media-pitch of mohitagw15856/pm-claude-skills.
Open the folder on GitHubat commit 1cbf1f0
Compare with similar skills
Media Pitch next to the 5 skills that share the most tags, products or categories with it. Stars are the repository's; “used in” counts other GitHub owners with a copy.
| Skill | Stars | Used in | Tokens | Auto-check | Licence | Repo updated |
|---|---|---|---|---|---|---|
| Media Pitch this skillmohitagw15856/pm-claude-skills | 1.4k | — | ~1.2k | Automated safety check: Pass | MIT | |
| Asd Ste100danyuchn/asd-ste100-skill | 4.3k | — | ~4.1k | Automated safety check: Pass | MIT | |
| AI Copywritermikiarlo3/ai-copywriter | 1.2k | — | ~12k | Automated safety check: Pass | MIT | |
| Brand Voice Guideluongnv89/claude-howto | 42k | — | ~609 | Automated safety check: Pass | MIT | |
| Ralph Copywritermuratcankoylan/ralph-wiggum-marketer | 778 | — | ~2.4k | Automated safety check: Pass | None | |
| Humanities Writing Companiontizzy916/humanities-writing-companion | 436 | — | ~3.4k | Automated safety check: Pass | CC-BY-NC-4.0 |
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Related
Categories
Questions about Media Pitch
What does Media Pitch do?
Write a media pitch or press outreach email for any story or announcement. Media Pitch is an agent skill from mohitagw15856/pm-claude-skills. Write a media pitch or press outreach email for any story or announcement.
When should I use Media Pitch?
Media Pitch fits situations like: asked to write a media pitch; journalist outreach email; story angle for PR.
How do I install Media Pitch in Claude Code?
Run `npx skills add mohitagw15856/pm-claude-skills --skill media-pitch -a claude-code`. Or copy the skill folder (skills/media-pitch in mohitagw15856/pm-claude-skills) into .claude/skills/media-pitch in your project. Claude Code loads it when a task matches its description.
How do I install Media Pitch in Codex?
Run `npx skills add mohitagw15856/pm-claude-skills --skill media-pitch -a codex`. Or copy the skill folder (skills/media-pitch in mohitagw15856/pm-claude-skills) into .agents/skills/media-pitch in your project. Codex loads it when a task matches its description.
Can I use Media Pitch in Cursor, Gemini CLI or GitHub Copilot?
Cursor, Gemini CLI, GitHub Copilot and OpenCode also load SKILL.md folders. With the skills CLI, run `npx skills add mohitagw15856/pm-claude-skills --skill media-pitch -a cursor` (or -a gemini-cli, github-copilot or opencode for the others). To copy it by hand, put the folder in .cursor/skills/media-pitch, .gemini/skills/media-pitch, .github/skills/media-pitch and .opencode/skills/media-pitch in your project.
What does Media Pitch need to run?
SKILL.md names no scripts, command-line tools or credentials: Media Pitch is instructions for the agent only.
Does Media Pitch access the network?
SKILL.md contains no URLs. Any network use would come from the scripts or tools the agent runs. This is read from the text; nothing was executed.
Is Media Pitch safe to install?
Our automated static check of SKILL.md found no risky patterns, such as piping downloads into a shell, reading credential files or hidden Unicode. It is not a guarantee. Review the folder before installing.
What licence does Media Pitch use?
Media Pitch is published under the MIT licence (the repository's licence). It allows redistribution, so the full SKILL.md is shown on this page.
How many tokens does Media Pitch use?
About 1.2k tokens (SKILL.md is roughly 4.8k characters). Agents keep only the skill's name and description in context until a task matches; then they load SKILL.md in full.
What are the alternatives to Media Pitch?
Skills that share tags, products or a category with Media Pitch: Asd Ste100 (danyuchn/asd-ste100-skill, 4.3k stars), AI Copywriter (mikiarlo3/ai-copywriter, 1.2k stars), Brand Voice Guide (luongnv89/claude-howto, 42k stars) and Ralph Copywriter (muratcankoylan/ralph-wiggum-marketer, 778 stars). The comparison table on this page puts their stars, adoption, token cost, safety result and licence side by side.
Who maintains Media Pitch?
mohitagw15856 (a GitHub user) maintains it in mohitagw15856/pm-claude-skills, which has 1,434 GitHub stars. The repository holds 1,348 skills in this directory. The repository was last updated on October 9, 2026.
Source: mohitagw15856/pm-claude-skills on GitHub. Facts on this page come from the repository at the commit we read; the author's words are quoted as theirs.