Agent skill

Email Campaign

by mohitagw15856 in mohitagw15856/pm-claude-skills

Write and sequence multi-email nurture or launch campaigns. An agent skill from mohitagw15856/pm-claude-skills.

MITAuto-check passedMarketing & SEO

Install Email Campaign

skills CLI
$ npx skills add mohitagw15856/pm-claude-skills --skill email-campaign -a claude-code

Project install by default; add -g for ~/.claude/skills/.

GitHub CLI
$ gh skill install mohitagw15856/pm-claude-skills email-campaign --agent claude-code

Project scope by default; add --scope user for a personal install. Needs GitHub CLI 2.90.0 or later (public preview).

Manual copy
$ git clone --depth 1 https://github.com/mohitagw15856/pm-claude-skills.git skills-src && mkdir -p .claude/skills && cp -r skills-src/skills/email-campaign .claude/skills/email-campaign && rm -rf skills-src

Use ~/.claude/skills/ instead of .claude/skills for a personal install. The folder must contain SKILL.md.

Claude Code skills documentation · loads skills from .claude/skills/

Facts

Skill name
email-campaign
GitHub stars
1.4k
Token cost
~1k tokens
SKILL.md length
548 words
Files
1
Skills in repo
1,348
Repo updated
First seen
Licence
MIT

At a glance

Write and sequence multi-email nurture or launch campaigns. An agent skill from mohitagw15856/pm-claude-skills.

  • Asked for an email sequence
  • SKILL.md covers Required Inputs, Sequence Recommendations by Goal, Output Structure Per Email and Writing Rules, plus 3 more sections
  • Instructions only: no scripts, shell commands, URLs or credentials in SKILL.md
  • Onboarding emails

What it does

Email Campaign is an agent skill from mohitagw15856/pm-claude-skills. Write and sequence multi-email nurture or launch campaigns. Use when asked for an email sequence, drip campaign, onboarding emails, product launch emails, or nurture flow. Produces subject lines, preview text, full email body, and send-timing recommendations for each email in the sequence.

Its SKILL.md is about 1k tokens, which your agent loads only when the skill is triggered. It is a single SKILL.md file with no bundled scripts.

It sits in Marketing & SEO, covering Email marketing and Product launch strategy. The repository describes itself as: 1255 professional Agent Skills for Claude, ChatGPT, Gemini, Cursor & Codex — PRDs, postmortems, leases, medical bills, layoffs, go-bags, new countries. Plain markdown, MIT, in… The licence is MIT.

When your agent uses it

  • Asked for an email sequence
  • Onboarding emails
  • Product launch emails

Example prompts

  • “/email-campaign”

What it can do on your machine

Read from SKILL.md and the folder at commit 1cbf1f0. It shows what the files ask for, not the result of running them.

  • Tool permissions

    Pre-approves nothing: there is no allowed-tools line, so your agent's usual permission prompts apply.

    From allowed-tools in the SKILL.md frontmatter.

  • Runs code

    No scripts in the folder and no shell commands in SKILL.md.

    From the folder's file list and the shell code blocks in SKILL.md.

  • Network

    No URLs in SKILL.md.

    From URLs in SKILL.md, links to its own repository left out.

  • Credentials

    Names no API keys, tokens, secrets or passwords.

    From names ending in _API_KEY, _TOKEN, _SECRET, _KEY or _PASSWORD in SKILL.md.

Context cost

Email Campaign loads about 1k tokens when it runs. Until then it costs about 76 tokens; SKILL.md has 548 words of instructions outside code blocks.

Always · name and description, kept in context so the agent knows when to use it
~76
When it runs · the whole SKILL.md, loaded when a task matches
~1k

Estimates: characters ÷ 4, the usual rule of thumb; real counts depend on the model's tokenizer. Scripts and assets cost tokens only if the agent reads them.

Safety

Auto-check passed

The automated check found no risky patterns in SKILL.md.

Automated static check — not a guarantee. Review scripts before installing. It scans the text of SKILL.md for risky patterns (piping downloads into a shell, reading credential files, hidden Unicode, destructive commands); files beside SKILL.md are not scanned.

SKILL.md

The full file from mohitagw15856/pm-claude-skills at commit 1cbf1f0, republished under its MIT licence (© mohitagw15856). 548 words, ~1,037 tokens.

Download SKILL.mdSave it as .claude/skills/email-campaign/SKILL.md (or your agent's skills folder).
name
email-campaign
description
Write and sequence multi-email nurture or launch campaigns. Use when asked for an email sequence, drip campaign, onboarding emails, product launch emails, or nurture flow. Produces subject lines, preview text, full email body, and send-timing recommendations for each email in the sequence.

Email Campaign Skill

This skill writes complete, sequenced email campaigns — from welcome flows to product launches to re-engagement sequences. Each email is written with subject line, preview text, full body copy, and CTA.

Required Inputs

Ask the user for these if not provided:

  • Campaign goal (onboard new users / launch a product / nurture leads / re-engage churned users / announce a feature)
  • Audience (who receives this? job title, lifecycle stage, what they know already)
  • Product or offer being promoted or introduced
  • Number of emails in sequence (if unsure, recommend based on goal)
  • Tone (professional / conversational / bold / educational)
  • Sender name (person or brand?)

Sequence Recommendations by Goal

If the user hasn't specified number of emails, use these defaults:

  • Onboarding: 4 emails over 7 days (Day 0, Day 1, Day 3, Day 7)
  • Product launch: 3 emails (Teaser → Launch Day → Follow-up/Last chance)
  • Lead nurture: 5 emails over 2 weeks
  • Re-engagement: 3 emails (Gentle nudge → Value reminder → Final offer)
  • Feature announcement: 2 emails (Announcement → How-to/deep dive)

Output Structure Per Email

For every email in the sequence, produce:


Email [N] of [Total] — [Descriptive label e.g. "Welcome / Day 0"] Send timing: [When relative to trigger event or previous email]

Subject line: [Primary option] Subject line (A/B variant): [Alternative to test] Preview text: [40–90 characters — adds context to the subject, doesn't repeat it]

Body:

[Full email copy — formatted with clear opening line, 2–3 body paragraphs, one primary CTA]

CTA button text: [3–6 words] CTA destination: [What page/action this should link to]

Strategic note: [Why this email does what it does — the psychological or strategic intent. 1–2 sentences.]


Writing Rules

  • Opening line must earn attention — no "Hi, welcome to [product]" openers
  • Each email has ONE primary CTA — never two competing asks
  • Keep paragraphs to 2–3 sentences maximum for mobile readability
  • Use "you" more than "we" — centre the reader, not the brand
  • Subject lines under 50 characters perform best on mobile — flag if going over
  • Preview text should add information the subject doesn't — never just repeat it
  • Every email should stand alone — assume some subscribers miss earlier emails
Show full SKILL.md (211 more words)Show less

Quality Checks

  • Each email has a single clear CTA
  • Subject lines are under 50 characters (or flagged)
  • Preview text doesn't repeat the subject line
  • Opening line is specific and attention-earning
  • Sequence has logical narrative arc (doesn't feel like disconnected blasts)
  • Tone is consistent across all emails
  • Strategic notes explain the intent of each email

Anti-Patterns

  • Do not include more than one primary CTA per email — competing calls to action reduce click-through by splitting attention
  • Do not open with "Hi, welcome to [product]" or any variation of a generic greeting — the opening line must earn attention immediately or recipients stop reading
  • Do not write preview text that repeats the subject line — preview text is a second chance to earn the open, not a repeat of the first chance
  • Do not write a sequence where each email restates the same value proposition — each email must advance the narrative or serve a distinct purpose in the buyer's journey
  • Do not assume all subscribers receive all emails — each email must stand alone for subscribers who missed earlier messages in the sequence

Example Trigger Phrases

  • "Write a 3-email launch sequence for [product]"
  • "Build an onboarding email flow for [SaaS tool]"
  • "Create a drip campaign to nurture leads for [offer]"
  • "Write a re-engagement campaign for churned users"

© mohitagw15856, MIT. Rendered from Markdown: HTML in the file is shown as text, images as links, and headings moved down two levels. Raw file

Files

Just SKILL.md in skills/email-campaign of mohitagw15856/pm-claude-skills.

Open the folder on GitHubat commit 1cbf1f0

Compare with similar skills

Email Campaign next to the 5 skills that share the most tags, products or categories with it. Stars are the repository's; “used in” counts other GitHub owners with a copy.

Email Campaign compared with similar skills
SkillStarsUsed inTokensAuto-checkLicenceRepo updated
Email Campaign this skillmohitagw15856/pm-claude-skills1.4k—~1kAutomated safety check: PassMIT
Eventscoreyhaines31/marketingskills54k—~3kAutomated safety check: PassMIT
Marketing Campaignaffaan-m/ECC277k1 repos~1.3kAutomated safety check: PassMIT
Webinar Marketingalirezarezvani/claude-skills28k—~3.3kAutomated safety check: PassMIT
Email Marketingsanqiufong/slides-from-anything1321 repos~861Automated safety check: PassApache-2.0
Memstack Marketing Webinar Scriptcwinvestments/memstack423—~3kAutomated safety check: PassProprietary

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Categories

Questions about Email Campaign

What does Email Campaign do?

Write and sequence multi-email nurture or launch campaigns. An agent skill from mohitagw15856/pm-claude-skills. Email Campaign is an agent skill from mohitagw15856/pm-claude-skills. Write and sequence multi-email nurture or launch campaigns.

When should I use Email Campaign?

Email Campaign fits situations like: asked for an email sequence; onboarding emails; product launch emails.

How do I install Email Campaign in Claude Code?

Run `npx skills add mohitagw15856/pm-claude-skills --skill email-campaign -a claude-code`. Or copy the skill folder (skills/email-campaign in mohitagw15856/pm-claude-skills) into .claude/skills/email-campaign in your project. Claude Code loads it when a task matches its description.

How do I install Email Campaign in Codex?

Run `npx skills add mohitagw15856/pm-claude-skills --skill email-campaign -a codex`. Or copy the skill folder (skills/email-campaign in mohitagw15856/pm-claude-skills) into .agents/skills/email-campaign in your project. Codex loads it when a task matches its description.

Can I use Email Campaign in Cursor, Gemini CLI or GitHub Copilot?

Cursor, Gemini CLI, GitHub Copilot and OpenCode also load SKILL.md folders. With the skills CLI, run `npx skills add mohitagw15856/pm-claude-skills --skill email-campaign -a cursor` (or -a gemini-cli, github-copilot or opencode for the others). To copy it by hand, put the folder in .cursor/skills/email-campaign, .gemini/skills/email-campaign, .github/skills/email-campaign and .opencode/skills/email-campaign in your project.

What does Email Campaign need to run?

SKILL.md names no scripts, command-line tools or credentials: Email Campaign is instructions for the agent only.

Does Email Campaign access the network?

SKILL.md contains no URLs. Any network use would come from the scripts or tools the agent runs. This is read from the text; nothing was executed.

Is Email Campaign safe to install?

Our automated static check of SKILL.md found no risky patterns, such as piping downloads into a shell, reading credential files or hidden Unicode. It is not a guarantee. Review the folder before installing.

What licence does Email Campaign use?

Email Campaign is published under the MIT licence (the repository's licence). It allows redistribution, so the full SKILL.md is shown on this page.

How many tokens does Email Campaign use?

About 1k tokens (SKILL.md is roughly 4.1k characters). Agents keep only the skill's name and description in context until a task matches; then they load SKILL.md in full.

What are the alternatives to Email Campaign?

Skills that share tags, products or a category with Email Campaign: Events (coreyhaines31/marketingskills, 54k stars), Marketing Campaign (affaan-m/ECC, 277k stars), Webinar Marketing (alirezarezvani/claude-skills, 28k stars) and Email Marketing (sanqiufong/slides-from-anything, 132 stars). The comparison table on this page puts their stars, adoption, token cost, safety result and licence side by side.

Who maintains Email Campaign?

mohitagw15856 (a GitHub user) maintains it in mohitagw15856/pm-claude-skills, which has 1,434 GitHub stars. The repository holds 1,348 skills in this directory. The repository was last updated on October 9, 2026.

Source: mohitagw15856/pm-claude-skills on GitHub. Facts on this page come from the repository at the commit we read; the author's words are quoted as theirs.