Agent skill

66 Crisis Playbook

by minhnv0807 in minhnv0807/ai-business-skills

Dung khi thuong hieu DANG bi tan cong hoac campaign gay phan ung xau — phan loai 5 cap L1 den L5, quy trinh 4 gio dau, template phan hoi tung tinh huong, ai duoc phat ngon, danh sach TUYET DOI khong…

MITAuto-check passedProduct & Project Management

Install 66 Crisis Playbook

skills CLI
$ npx skills add minhnv0807/ai-business-skills --skill 66-crisis-playbook -a claude-code

Project install by default; add -g for ~/.claude/skills/.

GitHub CLI
$ gh skill install minhnv0807/ai-business-skills 66-crisis-playbook --agent claude-code

Project scope by default; add --scope user for a personal install. Needs GitHub CLI 2.90.0 or later (public preview).

Manual copy
$ git clone --depth 1 https://github.com/minhnv0807/ai-business-skills.git skills-src && mkdir -p .claude/skills && cp -r skills-src/skills/vi/66-crisis-playbook .claude/skills/66-crisis-playbook && rm -rf skills-src

Use ~/.claude/skills/ instead of .claude/skills for a personal install. The folder must contain SKILL.md.

Claude Code skills documentation · loads skills from .claude/skills/

Facts

Skill name
66-crisis-playbook
GitHub stars
609
Token cost
~2k tokens
SKILL.md length
1,078 words
Files
1
Skills in repo
142
Repo updated
First seen
Licence
MIT

At a glance

Dung khi thuong hieu DANG bi tan cong hoac campaign gay phan ung xau — phan loai 5 cap L1 den L5, quy trinh 4 gio dau, template phan hoi tung tinh huong, ai duoc phat ngon, danh sach TUYET DOI khong…

  • Works in 4 steps: Crisis loai gi? Doi chieu bang phan loai… → Toc do lan? 10 nguoi biet hay 10.000… → Nguon goc tu dau? Mot khach hang khong… → …
  • Tasks that involve Social media marketing
  • SKILL.md covers Thu thap thong tin, Nguyen tac, Phan loai crisis and Quy trinh theo tung cap, plus 6 more sections
  • Instructions only: no scripts, shell commands, URLs or credentials in SKILL.md

What it does

66 Crisis Playbook is an agent skill from minhnv0807/ai-business-skills. Dung khi thuong hieu DANG bi tan cong hoac campaign gay phan ung xau — phan loai 5 cap L1 den L5, quy trinh 4 gio dau, template phan hoi tung tinh huong, ai duoc phat ngon, danh sach TUYET DOI khong lam va post-mortem sau khung hoang. Kich hoat khi user nhac 'khung hoang truyen thong', 'crisis', 'bi bao xau', 'review 1 sao lan rong', 'content gay phan ung', 'khach to tren mang', 'dang bi tay chay', 'phai xin loi the nao'. Khong dung cho — theo doi va canh bao som khi chua co su co thi dung skill…

Its SKILL.md is about 2k tokens, which your agent loads only when the skill is triggered. It is a single SKILL.md file with no bundled scripts.

It sits in Product & Project Management, covering Social media marketing, Runbooks and postmortems and Retrospectives. The repository describes itself as: 138 bilingual AI marketing skills (69 VN + 69 Global) for Claude Code, OpenCode, Codex, VS Code. Four role SOP packs — content, design, performance, leader ops — plus strategy… The licence is MIT.

When your agent uses it

  • Tasks that involve Social media marketing
  • Tasks that involve Runbooks and postmortems
  • Tasks that involve Retrospectives

Example prompts

  • “khung hoang truyen thong”
  • “crisis”
  • “bi bao xau”
  • “/66-crisis-playbook”

Workflow steps

4 steps, taken from the first numbered list in SKILL.md.

  1. Crisis loai gi? Doi chieu bang phan loai L1-L5 ben duoi.
  2. Toc do lan? 10 nguoi biet hay 10.000 nguoi? Dang o mot kenh hay da nhay kenh?
  3. Nguon goc tu dau? Mot khach hang khong hai long, KOL/influencer, doi thu, hay bao chi?
  4. Su that la gi? Fact nao dang bi tranh cai, minh co bang chung khong, va co du thong tin de phan hoi chua?

What it can do on your machine

Read from SKILL.md and the folder at commit 0360adc. It shows what the files ask for, not the result of running them.

  • Tool permissions

    Pre-approves nothing: there is no allowed-tools line, so your agent's usual permission prompts apply.

    From allowed-tools in the SKILL.md frontmatter.

  • Runs code

    No scripts in the folder and no shell commands in SKILL.md (its code samples are markdown).

    From the folder's file list and the shell code blocks in SKILL.md.

  • Network

    No URLs in SKILL.md.

    From URLs in SKILL.md, links to its own repository left out.

  • Credentials

    Names no API keys, tokens, secrets or passwords.

    From names ending in _API_KEY, _TOKEN, _SECRET, _KEY or _PASSWORD in SKILL.md.

Context cost

66 Crisis Playbook loads about 2k tokens when it runs. Until then it costs about 174 tokens; SKILL.md has 1,078 words of instructions outside code blocks.

Always · name and description, kept in context so the agent knows when to use it
~174
When it runs · the whole SKILL.md, loaded when a task matches
~2k

Estimates: characters ÷ 4, the usual rule of thumb; real counts depend on the model's tokenizer. Scripts and assets cost tokens only if the agent reads them.

Safety

Auto-check passed

The automated check found no risky patterns in SKILL.md.

Automated static check — not a guarantee. Review scripts before installing. It scans the text of SKILL.md for risky patterns (piping downloads into a shell, reading credential files, hidden Unicode, destructive commands); files beside SKILL.md are not scanned.

SKILL.md

The full file from minhnv0807/ai-business-skills at commit 0360adc, republished under its MIT licence (© minhnv0807). 1,078 words, ~2,004 tokens.

Download SKILL.mdSave it as .claude/skills/66-crisis-playbook/SKILL.md (or your agent's skills folder).
name
66-crisis-playbook
description
Dung khi thuong hieu DANG bi tan cong hoac campaign gay phan ung xau — phan loai 5 cap L1 den L5, quy trinh 4 gio dau, template phan hoi tung tinh huong, ai duoc phat ngon, danh sach TUYET DOI khong lam va post-mortem sau khung hoang. Kich hoat khi user nhac 'khung hoang truyen thong', 'crisis', 'bi bao xau', 'review 1 sao lan rong', 'content gay phan ung', 'khach to tren mang', 'dang bi tay chay', 'phai xin loi the nao'. Khong dung cho — theo doi va canh bao som khi chua co su co thi dung skill 15-social-listening; campaign kem ve so lieu chu khong phai su co thi dung skill 03-danh-gia-hieu-suat; tong ket bai hoc sau khi da yen thi dung skill 63-campaign-retrospective.
metadata.version
1.0.1
metadata.category
operations
license
MIT
triggers
xu ly khung hoang, crisis playbook, campaign dang fail, content gay phan ung tieu cuc, review xau lan rong, brand bi tan cong, complaint viral, khung hoang…
output
File .md — phan loai crisis, response plan theo gio, ai lam gi, noi gi va khong noi gi, escalation matrix, post-mortem
related
15-social-listening, 03-danh-gia-hieu-suat, 63-campaign-retrospective, 07-bao-cao-marketing, 62-marketing-review

Crisis Playbook

Khung hoang den bat ngo — playbook phai co san truoc khi can dung. Ba quy tac goc: (1) khong phan ung khi chua du thong tin, phan lon crisis trong te hon thuc te trong 30 phut dau; (2) khong im lang qua 4 gio voi crisis dang lan, im lang bi hieu la thua nhan; (3) xu ly dung la co hoi xay trust, xu ly sai la mat trust vinh vien.

Thu thap thong tin

Doc 15-social-listening report neu co (phat hien som). Truoc khi lam bat cu gi, tra loi 4 cau:

  1. Crisis loai gi? Doi chieu bang phan loai L1-L5 ben duoi.
  2. Toc do lan? 10 nguoi biet hay 10.000 nguoi? Dang o mot kenh hay da nhay kenh?
  3. Nguon goc tu dau? Mot khach hang khong hai long, KOL/influencer, doi thu, hay bao chi?
  4. Su that la gi? Fact nao dang bi tranh cai, minh co bang chung khong, va co du thong tin de phan hoi chua?

Neu chua du thong tin: cong bo mot cau ngan xac nhan dang kiem tra, va hen gio cap nhat cu the. Khong im lang, cung khong phan hoi voi tin chua kiem chung.

Nguyen tac

  1. Assess truoc, react sau. Danh 30-60 phut dieu tra con hon phan hoi sai trong 5 phut.
  2. Khong im lang qua 4 gio voi crisis dang lan.
  3. Khong xoa comment tieu cuc chinh dang (tru spam/hate speech ro rang) — xoa lam crisis nang them.
  4. Khong tranh cai cong khai. Keo nguoi complaint vao kenh rieng de xu ly.
  5. Khong phan hoi khi dang cam xuc. Viet nhap, cho 30 phut, doc lai, roi gui.
  6. Khong hua dieu chua chac lam duoc, khong noi giam su that.
  7. L3 tro len bat buoc bao leader, khong tu xu ly.

Phan loai crisis

CapLoaiVi duDo uu tienThoi gian phan hoi
L1Operational — campaign/he thong loi, KPI miss nangAds khong chay, landing page down, tracking hongHigh2-4 gio
L2Content — noi dung sai su that, vo y gay hieu lamCaption gay hieu nham, so lieu sai, hinh anh khong phu hopHigh2-4 gio
L3Reputation — complaint khach hang lan rongReview 1 sao viral, bai boc photCritical1-2 gio
L4Brand attack — tan cong co to chucFake review hang loat, doi thu boi nhoCriticalNgay
L5Legal/Compliance — vi pham quy dinh, claim sai luatClaim y te khong duoc phep, vi pham ban quyenCritical + luat suNgay

Quy trinh theo tung cap

L1 — Operational

Trong 2 gio dau: keo data day du de biet so that dang o dau; chan doan nguyen nhan goc (goi 03-danh-gia-hieu-suat); bao CEO kem hypothesis va action; trien khai fix khan.

Mau bao cao: "Campaign [X] dang o [so thuc] so voi target [so muc tieu]. Nguyen nhan so bo: [gia thuyet]. Dang lam: [3 hanh dong]. Cap nhat tiep luc [gio]."

L2 — Content

Ngay lap tuc: chup man hinh luu bang chung TRUOC khi go; go bai lien quan (nhanh hon la di xin loi tren bai cu); bao leader, khong tu xu ly.

Trong 2-4 gio: dieu tra sai o dau, anh huong ai, reach bao nhieu; viet nhap phan hoi, leader duyet truoc khi dang (goi 62-marketing-review).

Mau phan hoi: "Chung toi vua phat hien [noi dung X] trong bai dang ngay [Y] co [loi/thong tin khong chinh xac]. Chung toi da [go/sua] va xin loi vi su nham lan. Thong tin dung la: [...]. Cam on [nguoi phat hien] da phan anh."

Show full SKILL.md (478 more words)Show less
L3 — Reputation

Ngay lap tuc: KHONG xoa comment, KHONG tranh cai cong khai, luu lai toan bo bang chung kem thoi gian.

Trong 1-2 gio: xac minh complaint co chinh dang khong.

  • Neu chinh dang: thua nhan, xin loi, sua, den bu. Mau: "[Ten], chung toi rat tiec ve trai nghiem nay. Day khong phai tieu chuan chung toi muon mang den. Ban nhan tin rieng giup chung toi de xu ly truc tiep duoc khong?"
  • Neu khong chinh dang: trinh bay su that binh tinh, kem bang chung, khong day cang thang len.
L4 — Brand attack

Luu bang chung co thoi gian; bao CEO ngay; can nhac im lang (neu quy mo nho, phan hoi se khuech dai) hay len tieng (neu dang lan); tuyet doi khong phan hoi theo cam xuc; tham van phap ly neu co dau hieu vu khong.

Dung toan bo campaign lien quan NGAY; bao CEO ngay; tham van luat su truoc khi lam bat cu dieu gi; khong phat ngon cong khai truoc khi co y kien phap ly.

Escalation matrix

CapAi xu lyAi phai bietTimeline
L1Media buyer + leaderCEO trong ngay2-4 gio
L2Content + leaderCEO neu reach > 10K2-4 gio
L3LeaderCEO ngay1-2 gio
L4CEO + leaderBan lanh dao neu canNgay
L5CEO + luat suBan lanh daoNgay

Danh sach KHONG lam

  • Xoa comment tieu cuc chinh dang.
  • Tranh cai hoac doi dau cam xuc voi nguoi dang gian.
  • Phan hoi khi chua kiem chung fact.
  • Hua den bu/xu ly dieu chua chac thuc hien duoc.
  • Noi doi hoac noi giam muc do nghiem trong.
  • Im lang qua 4 gio khi crisis dang lan.
  • De junior tu quyet dinh phan hoi tu cap L2 tro len.

Cau truc ket qua

markdown
# Crisis Response — [Ten su viec] — [Date/Gio]

## 1. Danh gia ban dau
| Hang muc | Noi dung |
|----------|----------|
| Phan loai | L[1-5] — [ten loai] |
| Nguon goc | |
| Quy mo hien tai | [reach uoc tinh, so kenh] |
| Fact da xac minh | |
| Fact chua xac minh | |

## 2. Response plan theo gio
| Moc thoi gian | Hanh dong | Owner | Trang thai |
|---------------|-----------|-------|------------|
| 0-1h | | | |
| 1-4h | | | |
| 4-24h | | | |
| Ngay 2-7 | | | |

## 3. Thong diep
Noi gi (da duyet): [...]
Khong noi gi: [...]
Nguoi phat ngon: [...]
Kenh phat ngon: [...]

## 4. Xu ly noi bo
| Viec | Owner | Deadline |
|------|-------|----------|

## 5. Theo doi
| Chi so | Truoc | Sau 24h | Sau 7 ngay |
|--------|-------|---------|------------|
| Sentiment | | | |
| Volume nhac ten | | | |
| Inbox/complaint | | | |

Sau khung hoang

Sau 1 tuan: viet post-mortem (chuyen gi xay ra, xu ly the nao, ket qua), cap nhat playbook voi bai hoc moi, hop team de tranh lap lai. Neu crisis lien quan campaign, gop vao 63-campaign-retrospective.

Lien ket skill

  • 15-social-listening: phat hien som truoc khi thanh crisis; theo doi sentiment trong va sau.
  • 03-danh-gia-hieu-suat: chan doan nguyen nhan goc cho crisis L1.
  • 62-marketing-review: duyet noi dung phan hoi truoc khi dang.
  • 63-campaign-retrospective: rut bai hoc he thong sau khi xu ly xong.
  • 07-bao-cao-marketing: bao cao anh huong len KPI thang.

Checklist chat luong

  • Da phan loai dung cap truoc khi phan hoi.
  • Da luu bang chung co thoi gian truoc khi go bat cu thu gi.
  • Fact trong phan hoi da duoc xac minh.
  • Phan hoi da qua nguoi duyet (leader tro len voi L2+).
  • Co nguoi phat ngon duy nhat — khong de nhieu nguoi tra loi lech nhau.
  • Khong vi pham danh sach KHONG lam.
  • Co lich theo doi sentiment sau 24h va 7 ngay.
  • Da len lich post-mortem trong vong 1 tuan.

© minhnv0807, MIT. Rendered from Markdown: HTML in the file is shown as text, images as links, and headings moved down two levels. Raw file

Files

Just SKILL.md in skills/vi/66-crisis-playbook of minhnv0807/ai-business-skills.

Open the folder on GitHubat commit 0360adc

Compare with similar skills

66 Crisis Playbook next to the 5 skills that share the most tags, products or categories with it. Stars are the repository's; “used in” counts other GitHub owners with a copy.

66 Crisis Playbook compared with similar skills
SkillStarsUsed inTokensAuto-checkLicenceRepo updated
66 Crisis Playbook this skillminhnv0807/ai-business-skills609—~2kAutomated safety check: PassMIT
Launch Retro Analyzeraaron-he-zhu/aaron-marketing-skills2.9k—~3kAutomated safety check: PassApache-2.0
After Action Reportrampstackco/claude-skills945—~2.5kAutomated safety check: PassMIT
Self ImproverAffitor/affiliate-skills701—~2.6kAutomated safety check: PassMIT
Release Retrospectivemurphytrueman/design-system-ops206—~3.2kAutomated safety check: PassMIT
Launch RetrospectiveOotto-AI/claude-content-skills130—~828Automated safety check: PassMIT

Similar skills

  • Launch Retro Analyzer

    aaron-he-zhu/aaron-marketing-skills

    A skill your agent uses when the user asks to "run a launch retro / post-mortem", "compare launch results vs targets by channel", or "decide what to keep or kill for the next launch"; produces a…

    2.9k GitHub stars~3k tokensUpdated yesterday
    Product & Project ManagementAuto-check passed
  • After Action Report

    rampstackco/claude-skills

    Run a structured after-action review (postmortem, retrospective) on a launch, incident, or completed project to capture timeline, root cause analysis, contributing factors, and actionable lessons.

    945 GitHub stars~2.5k tokensUpdated 4 days ago
    Product & Project ManagementAuto-check passed
  • Self Improver

    Affitor/affiliate-skills

    Review affiliate campaign results and improve strategy. An agent skill from Affitor/affiliate-skills.

    701 GitHub stars~2.6k tokensUpdated 26 days ago
    Product & Project ManagementAuto-check passed
  • Release Retrospective

    murphytrueman/design-system-ops

    Review how a shipped release, migration or deprecation went against its plan: blast radius, comms, migration, timeline, support load, each gap classed.

    206 GitHub stars~3.2k tokensUpdated 17 days ago
    Product & Project ManagementAuto-check passed
  • Launch Retrospective

    Ootto-AI/claude-content-skills

    Use after a social launch, campaign, creator collaboration, or distribution test has enough evidence to decide what should be repeated, changed, or stopped.

    130 GitHub stars~828 tokensUpdated 3 days ago
    Product & Project ManagementAuto-check passed
  • Incident Retrospective

    OpenHands/extensions

    Create an automation that drafts incident retrospectives. An agent skill from OpenHands/extensions.

    163 GitHub stars~922 tokensUpdated yesterday
    Product & Project ManagementAuto-check passed

More from minhnv0807/ai-business-skills

All 142 skills in this repo
  • Design Master

    minhnv0807/ai-business-skills

    Handles eight kinds of marketing visual requests, from logos and campaign key visuals to infographics and quote graphics, by generating images or writing paste-ready prompts.

    609 GitHub stars~4.6k tokensUpdated 29 days ago
    Auto-check passed
  • Offer Design

    minhnv0807/ai-business-skills

    Designs or repairs what a business sells, covering the promise, value stack, bonuses, guarantee, honest scarcity and a tiered ladder, rather than price or copy.

    609 GitHub stars~1.1k tokensUpdated 29 days ago
    Auto-check passed
  • Global SEO Growth

    minhnv0807/ai-business-skills

    Covers six SEO layers for a website: crawl and index audit, local SEO, search-intent content, AI search visibility, schema markup and backlink or directory distribution.

    609 GitHub stars~5k tokensUpdated 29 days ago
    Auto-check passed
  • B2B Lead Generation

    minhnv0807/ai-business-skills

    Plans B2B pipeline work from ICP definition and prospecting through lead scoring, outbound sequences, sales assets and MQL to SQL handoff, aiming at qualified pipeline.

    609 GitHub stars~1.2k tokensUpdated 29 days ago
    Auto-check passed
  • Community Seeding Plan

    minhnv0807/ai-business-skills

    Plans honest participation in outside communities such as Reddit, Discord and Facebook Groups, with a rules-based community list, roster, posts, replies and calendar.

    609 GitHub stars~3.2k tokensUpdated 29 days ago
    Auto-check passed
  • Ad Conversion Tracking Setup

    minhnv0807/ai-business-skills

    Sets up and verifies conversion tracking before ad spend: Meta Pixel and CAPI, Google Ads, GA4, TikTok, server-side GTM, consent mode, UTMs and a pre-launch checklist.

    609 GitHub stars~3.7k tokensUpdated 29 days ago
    Auto-check passed

Questions about 66 Crisis Playbook

What does 66 Crisis Playbook do?

Dung khi thuong hieu DANG bi tan cong hoac campaign gay phan ung xau — phan loai 5 cap L1 den L5, quy trinh 4 gio dau, template phan hoi tung tinh huong, ai duoc phat ngon, danh sach TUYET DOI khong…. 66 Crisis Playbook is an agent skill from minhnv0807/ai-business-skills. Dung khi thuong hieu DANG bi tan cong hoac campaign gay phan ung xau — phan loai 5 cap L1 den L5, quy trinh 4 gio dau, template phan hoi tung tinh huong, ai duoc phat ngon, danh sach TUYET DOI khong lam va post-mortem sau khung hoang.

When should I use 66 Crisis Playbook?

66 Crisis Playbook fits situations like: tasks that involve Social media marketing; tasks that involve Runbooks and postmortems; tasks that involve Retrospectives.

How do I install 66 Crisis Playbook in Claude Code?

Run `npx skills add minhnv0807/ai-business-skills --skill 66-crisis-playbook -a claude-code`. Or copy the skill folder (skills/vi/66-crisis-playbook in minhnv0807/ai-business-skills) into .claude/skills/66-crisis-playbook in your project. Claude Code loads it when a task matches its description.

How do I install 66 Crisis Playbook in Codex?

Run `npx skills add minhnv0807/ai-business-skills --skill 66-crisis-playbook -a codex`. Or copy the skill folder (skills/vi/66-crisis-playbook in minhnv0807/ai-business-skills) into .agents/skills/66-crisis-playbook in your project. Codex loads it when a task matches its description.

Can I use 66 Crisis Playbook in Cursor, Gemini CLI or GitHub Copilot?

Cursor, Gemini CLI, GitHub Copilot and OpenCode also load SKILL.md folders. With the skills CLI, run `npx skills add minhnv0807/ai-business-skills --skill 66-crisis-playbook -a cursor` (or -a gemini-cli, github-copilot or opencode for the others). To copy it by hand, put the folder in .cursor/skills/66-crisis-playbook, .gemini/skills/66-crisis-playbook, .github/skills/66-crisis-playbook and .opencode/skills/66-crisis-playbook in your project.

What does 66 Crisis Playbook need to run?

SKILL.md names no scripts, command-line tools or credentials: 66 Crisis Playbook is instructions for the agent only.

Does 66 Crisis Playbook access the network?

SKILL.md contains no URLs. Any network use would come from the scripts or tools the agent runs. This is read from the text; nothing was executed.

Is 66 Crisis Playbook safe to install?

Our automated static check of SKILL.md found no risky patterns, such as piping downloads into a shell, reading credential files or hidden Unicode. It is not a guarantee. Review the folder before installing.

What licence does 66 Crisis Playbook use?

66 Crisis Playbook is published under the MIT licence (declared in SKILL.md). It allows redistribution, so the full SKILL.md is shown on this page.

How many tokens does 66 Crisis Playbook use?

About 2k tokens (SKILL.md is roughly 8k characters). Agents keep only the skill's name and description in context until a task matches; then they load SKILL.md in full.

What are the alternatives to 66 Crisis Playbook?

Skills that share tags, products or a category with 66 Crisis Playbook: Launch Retro Analyzer (aaron-he-zhu/aaron-marketing-skills, 2.9k stars), After Action Report (rampstackco/claude-skills, 945 stars), Self Improver (Affitor/affiliate-skills, 701 stars) and Release Retrospective (murphytrueman/design-system-ops, 206 stars). The comparison table on this page puts their stars, adoption, token cost, safety result and licence side by side.

Who maintains 66 Crisis Playbook?

minhnv0807 (a GitHub user) maintains it in minhnv0807/ai-business-skills, which has 609 GitHub stars. The repository holds 142 skills in this directory. The repository was last updated on September 12, 2026.

Source: minhnv0807/ai-business-skills on GitHub. Facts on this page come from the repository at the commit we read; the author's words are quoted as theirs.