Agent skill

Suede Marketing Ideas

by JasonColapietro in JasonColapietro/suede-creator-skills

Suede-affiliated marketing ideation using a structured tactic library scored for stage, audience fit, evidence, capacity, cost, and risk.

MITAuto-check passedMarketing & SEO

Install Suede Marketing Ideas

skills CLI
$ npx skills add JasonColapietro/suede-creator-skills --skill suede-marketing-ideas -a claude-code

Project install by default; add -g for ~/.claude/skills/.

GitHub CLI
$ gh skill install JasonColapietro/suede-creator-skills suede-marketing-ideas --agent claude-code

Project scope by default; add --scope user for a personal install. Needs GitHub CLI 2.90.0 or later (public preview).

Manual copy
$ git clone --depth 1 https://github.com/JasonColapietro/suede-creator-skills.git skills-src && mkdir -p .claude/skills && cp -r skills-src/skills/suede-marketing-ideas .claude/skills/suede-marketing-ideas && rm -rf skills-src

Use ~/.claude/skills/ instead of .claude/skills for a personal install. The folder must contain SKILL.md.

Claude Code skills documentation · loads skills from .claude/skills/

Facts

Skill name
suede-marketing-ideas
GitHub stars
127
Token cost
~1.9k tokens
SKILL.md length
942 words
Files
5 (incl. references)
Skills in repo
78
Repo updated
First seen
Licence
MIT

At a glance

Suede-affiliated marketing ideation using a structured tactic library scored for stage, audience fit, evidence, capacity, cost, and risk.

  • Works in 4 steps: Ask the Task-Specific Questions below… → Pull candidates from the category index… → Score every candidate with the rubric… → …
  • The user is stuck
  • SKILL.md covers How to Use This Skill, Ideas by Category (Quick…, Scoring Rubric and Output Format, plus 3 more sections
  • Instructions only: no scripts, shell commands, URLs or credentials in SKILL.md

What it does

Suede Marketing Ideas is an agent skill from JasonColapietro/suede-creator-skills. Suede-affiliated marketing ideation using a structured tactic library scored for stage, audience fit, evidence, capacity, cost, and risk. Use when the user is stuck, wants options, or needs a shortlist of growth tactics before committing to a plan. NOT FOR: a comprehensive roadmap (use suede-marketing-plan), channel execution (use the relevant public Suede skill), or unattended recurring workflows (use suede-marketing-loops).

Its SKILL.md is about 1.9k tokens, which your agent loads only when the skill is triggered. The skill folder holds 7 other files, including reference files (for example `CARD.md`, `agents/openai.yaml` and `evals/evals.json`).

It sits in Marketing & SEO, covering Go-to-market strategy and Brainstorming. The repository describes itself as: Open-source AI skills for SEO, AI search visibility, conversion copy, marketing strategy, and business operations. Reusable workflows for Claude Code and Codex, plus code review… The licence is MIT.

When your agent uses it

  • The user is stuck
  • Needs a shortlist of growth tactics before committing to a plan

Example prompts

  • “/suede-marketing-ideas”

Workflow steps

4 steps, taken from the first numbered list in SKILL.md.

  1. Ask the Task-Specific Questions below until product, audience, stage, budget, owner capacity, and what has already been tried are on the…
  2. Pull candidates from the category index below (full descriptions in references/ideas-by-category.md). Score no more than 8 candidates.
  3. Score every candidate with the rubric below and apply its decision rule.
  4. Return the shortlist in the Output Format, including the required rejection.

What it can do on your machine

Read from SKILL.md and the folder at commit e5f94d7. It shows what the files ask for, not the result of running them.

  • Tool permissions

    Pre-approves nothing: there is no allowed-tools line, so your agent's usual permission prompts apply.

    From allowed-tools in the SKILL.md frontmatter.

  • Runs code

    No scripts in the folder and no shell commands in SKILL.md.

    From the folder's file list and the shell code blocks in SKILL.md.

  • Network

    No URLs in SKILL.md.

    From URLs in SKILL.md, links to its own repository left out.

  • Credentials

    Names no API keys, tokens, secrets or passwords.

    From names ending in _API_KEY, _TOKEN, _SECRET, _KEY or _PASSWORD in SKILL.md.

Context cost

Suede Marketing Ideas loads about 1.9k tokens when it runs, and up to ~5.8k if it reads all its reference files. Until then it costs about 113 tokens; SKILL.md has 942 words of instructions outside code blocks.

Always · name and description, kept in context so the agent knows when to use it
~113
When it runs · the whole SKILL.md, loaded when a task matches
~1.9k
With references · SKILL.md plus every file in references/, read only if the agent opens them
~5.8k

Estimates: characters ÷ 4, the usual rule of thumb; real counts depend on the model's tokenizer. Scripts and assets cost tokens only if the agent reads them.

Safety

Auto-check passed

The automated check found no risky patterns in SKILL.md.

Automated static check — not a guarantee. Review scripts before installing. It scans the text of SKILL.md for risky patterns (piping downloads into a shell, reading credential files, hidden Unicode, destructive commands); files beside SKILL.md are not scanned.

SKILL.md

The full file from JasonColapietro/suede-creator-skills at commit e5f94d7, republished under its MIT licence (© JasonColapietro). 942 words, ~1,901 tokens.

Download SKILL.mdSave it as .claude/skills/suede-marketing-ideas/SKILL.md (or your agent's skills folder). This skill also uses 4 other files; get the full folder from GitHub.
name
suede-marketing-ideas
description
Suede-affiliated marketing ideation using a structured tactic library scored for stage, audience fit, evidence, capacity, cost, and risk. Use when the user is stuck, wants options, or needs a shortlist of growth tactics before committing to a plan. NOT FOR: a comprehensive roadmap (use suede-marketing-plan), channel execution (use the relevant public Suede skill), or unattended recurring workflows (use suede-marketing-loops).
metadata.version
2.0.0

Suede Marketing Idea Prioritizer

Suede turns a broad tactic library into a bounded shortlist scored against the user's audience, stage, evidence, capacity, cost, and risk. The goal is not to label the library's tactics "proven"; it is to identify which few deserve validation in this specific situation and which should be deferred or rejected.

How to Use This Skill

Read .agents/product-marketing.md first if it exists and ask only for what it does not cover; see suede-product-marketing for path fallbacks.

When asked for marketing ideas:

  1. Ask the Task-Specific Questions below until product, audience, stage, budget, owner capacity, and what has already been tried are on the record. Do not score against assumptions.
  2. Pull candidates from the category index below (full descriptions in references/ideas-by-category.md). Score no more than 8 candidates.
  3. Score every candidate with the rubric below and apply its decision rule.
  4. Return the shortlist in the Output Format, including the required rejection.

Ideas by Category (Quick Reference)

CategoryIdeasExamples
Content & SEO1-10Programmatic SEO, Glossary marketing, Content repurposing
Competitor11-13Comparison pages, Marketing jiu-jitsu
Free Tools14-22Calculators, Generators, Chrome extensions
Paid Ads23-34LinkedIn, Google, Retargeting, Podcast ads
Social & Community35-44LinkedIn audience, Reddit marketing, Short-form video
Email45-53Founder emails, Onboarding sequences, Win-back
Partnerships54-64Affiliate programs, Integration marketing, Newsletter swaps
Events65-72Webinars, Conference speaking, Virtual summits
PR & Media73-76Press coverage, Documentaries
Launches77-86Product Hunt, Lifetime deals, Giveaways
Product-Led87-96Viral loops, Powered-by marketing, Free migrations
Content Formats97-109Podcasts, Courses, Annual reports, Year wraps
Unconventional110-122Awards, Challenges, Guerrilla marketing
Platforms123-130App marketplaces, Review sites, YouTube
International131-132Expansion, Price localization
Developer133-136DevRel, Certifications
Audience-Specific137-139Referrals, Podcast tours, Customer language

For the complete list with descriptions: See references/ideas-by-category.md


Scoring Rubric

Score every candidate 0–3 on all six dimensions. 0 means "no evidence either way," not "probably fine."

Dimension0123
AudienceNo evidence the ICP is reachable herePlausible by category, unverifiedICP observed on this surfaceNamed communities/queries/accounts the user can point at
StagePreconditions absentOne precondition missingPreconditions met, untestedPreconditions met and a comparable move already worked
EvidenceSupport is "it's popular"Third-party case studies onlyDated first-party signal from an adjacent channelDated first-party result for this audience
CapacityNo ownerOwner named, no hoursOwner + hours, displaces somethingOwner + hours with no displaced commitment
CostUnknown total costOver the approved bounded amountWithin it, but consumes most of itWithin it with headroom
RiskNo stop condition definableReversible only at cost, gates uncheckedReversible, gates identifiedReversible, cheap to stop, no legal/platform/brand exposure

Decision rule, apply in order, first match wins:

  1. Any dimension scored 0 → Skip or Conditional, never a test this cycle. Name the zeroed dimension.
  2. Total ≥ 14/18 and Evidence ≥ 2 and Capacity ≥ 2 → Approved test. State the test, the success metric, the review date, and the stop condition.
  3. Total ≥ 10 with a single named blocker → Conditional. State the exact unlock condition and who can clear it.
  4. Total ≥ 10 with no capacity in this window → Deferred. State the review date.
  5. Total < 10, or Risk ≤ 1 → Skip. State the disqualifying dimension.

A tactic the user is already running is Current, score it, but do not present it as a new idea. These five statuses are the same set suede-marketing-plan Section 12 uses, so a shortlist drops into a plan without relabeling.

Caps. Score at most 8 candidates; surface at most 5; at most 3 carry Approved test at once. If more than 3 clear rule 2, rank by Capacity then Cost and move the rest to Deferred: capacity, not enthusiasm, is the binding constraint.

Required rejection. Every shortlist must name at least one tactic that is not recommended, drawn from the record rather than invented: something the user named under Task-Specific Questions 3 or 4 (already tried, or a competitor tactic they admire), or the highest-scoring candidate that still fails a dimension. Do not construct a strawman the user never raised. If the user named nothing and every scored candidate clears, say that explicitly instead of manufacturing a rejection.


Show full SKILL.md (255 more words)Show less

Output Format

When recommending ideas, provide for each:

  • Idea name: One-line description
  • Status: Approved test / Conditional / Deferred / Skip, with the six dimension scores and the total
  • Why it fits: Connection to their situation, citing the evidence that scored the Evidence dimension
  • How to start: First 2-3 implementation steps
  • Expected outcome: The success metric, its review date, and the stop condition
  • Resources needed: Time, budget, skills required

Close every shortlist with the required rejection, in this form:

Not recommended: [tactic], fails [dimension] because [current evidence, or the absence of it].


Task-Specific Questions

  1. What's your current stage and main growth goal?
  2. What's your marketing budget and team size?
  3. What have you already tried that worked or didn't?
  4. What competitor tactics do you admire?

Boundaries

  • Do not claim a tactic fits, is proven, or will grow revenue without current evidence and explicit scoring.
  • Do not launch campaigns, publish content, spend money, contact prospects, or create accounts without authorization.
  • Do not treat brainstormed ideas as a plan, forecast, commitment, or completed experiment.
  • Do not decide budget, risk tolerance, brand claims, or channel priority when required context is missing.

Routing

  • Use suede-marketing-plan to turn selected ideas into a sequenced roadmap.
  • Use suede-marketing-loops for approved recurring workflows.
  • Use suede-programmatic-seo, suede-competitors, or suede-emails for channel execution.
  • Use suede-free-tools for engineering-as-marketing and suede-referrals for referral mechanics.
  • Use suede-marketing-council when the shortlist is a coin-flip between two defensible directions and scoring does not separate them.
  • Use suede-marketing-psychology for the behavioral mechanism behind a conversion tactic, stated as a testable hypothesis.

© JasonColapietro, MIT. Rendered from Markdown: HTML in the file is shown as text, images as links, and headings moved down two levels. Raw file

Files

SKILL.md and 4 other files (references) in skills/suede-marketing-ideas of JasonColapietro/suede-creator-skills.

  • SKILL.md
  • CARD.md
  • agents/openai.yaml
  • evals/evals.json
  • references/ideas-by-category.md

Open the folder on GitHubat commit e5f94d7

Compare with similar skills

Suede Marketing Ideas next to the 5 skills that share the most tags, products or categories with it. Stars are the repository's; “used in” counts other GitHub owners with a copy.

Suede Marketing Ideas compared with similar skills
SkillStarsUsed inTokensAuto-checkLicenceRepo updated
Suede Marketing Ideas this skillJasonColapietro/suede-creator-skills127—~1.9kAutomated safety check: PassMIT
Marketing IdeasOpenClaudia/openclaudia-skills713—~5.1kAutomated safety check: PassMIT
Marketing Ideasborghei/Claude-Skills891—~1.4kAutomated safety check: PassMIT
Marketing PlanNexus-JPF/note-companion8705 repos~5.2kAutomated safety check: PassMIT
Creative Directorsmixs/creative-director-skill247—~5.1kAutomated safety check: PassCC-BY-4.0
Revenue Centric Designheliocosta-dev/revenue-centric-design740—~1.6kAutomated safety check: PassCustom licence

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Categories

Questions about Suede Marketing Ideas

What does Suede Marketing Ideas do?

Suede-affiliated marketing ideation using a structured tactic library scored for stage, audience fit, evidence, capacity, cost, and risk. Suede Marketing Ideas is an agent skill from JasonColapietro/suede-creator-skills. Suede-affiliated marketing ideation using a structured tactic library scored for stage, audience fit, evidence, capacity, cost, and risk.

When should I use Suede Marketing Ideas?

Suede Marketing Ideas fits situations like: the user is stuck; needs a shortlist of growth tactics before committing to a plan.

How do I install Suede Marketing Ideas in Claude Code?

Run `npx skills add JasonColapietro/suede-creator-skills --skill suede-marketing-ideas -a claude-code`. Or copy the skill folder (skills/suede-marketing-ideas in JasonColapietro/suede-creator-skills) into .claude/skills/suede-marketing-ideas in your project. Claude Code loads it when a task matches its description.

How do I install Suede Marketing Ideas in Codex?

Run `npx skills add JasonColapietro/suede-creator-skills --skill suede-marketing-ideas -a codex`. Or copy the skill folder (skills/suede-marketing-ideas in JasonColapietro/suede-creator-skills) into .agents/skills/suede-marketing-ideas in your project. Codex loads it when a task matches its description.

Can I use Suede Marketing Ideas in Cursor, Gemini CLI or GitHub Copilot?

Cursor, Gemini CLI, GitHub Copilot and OpenCode also load SKILL.md folders. With the skills CLI, run `npx skills add JasonColapietro/suede-creator-skills --skill suede-marketing-ideas -a cursor` (or -a gemini-cli, github-copilot or opencode for the others). To copy it by hand, put the folder in .cursor/skills/suede-marketing-ideas, .gemini/skills/suede-marketing-ideas, .github/skills/suede-marketing-ideas and .opencode/skills/suede-marketing-ideas in your project.

What does Suede Marketing Ideas need to run?

SKILL.md names no scripts, command-line tools or credentials: Suede Marketing Ideas is instructions for the agent only.

Does Suede Marketing Ideas access the network?

SKILL.md contains no URLs. Any network use would come from the scripts or tools the agent runs. This is read from the text; nothing was executed.

Is Suede Marketing Ideas safe to install?

Our automated static check of SKILL.md found no risky patterns, such as piping downloads into a shell, reading credential files or hidden Unicode. It is not a guarantee. Review the folder before installing.

What licence does Suede Marketing Ideas use?

Suede Marketing Ideas is published under the MIT licence (the repository's licence). It allows redistribution, so the full SKILL.md is shown on this page.

How many tokens does Suede Marketing Ideas use?

About 1.9k tokens (SKILL.md is roughly 7.6k characters). Agents keep only the skill's name and description in context until a task matches; then they load SKILL.md in full. Its references folder adds about 3.9k tokens, read only when the agent opens those files.

What are the alternatives to Suede Marketing Ideas?

Skills that share tags, products or a category with Suede Marketing Ideas: Marketing Ideas (OpenClaudia/openclaudia-skills, 713 stars), Marketing Ideas (borghei/Claude-Skills, 891 stars), Marketing Plan (Nexus-JPF/note-companion, 870 stars) and Creative Director (smixs/creative-director-skill, 247 stars). The comparison table on this page puts their stars, adoption, token cost, safety result and licence side by side.

Who maintains Suede Marketing Ideas?

JasonColapietro (a GitHub user) maintains it in JasonColapietro/suede-creator-skills, which has 127 GitHub stars. The repository holds 78 skills in this directory. The repository was last updated on October 10, 2026.

Source: JasonColapietro/suede-creator-skills on GitHub. Facts on this page come from the repository at the commit we read; the author's words are quoted as theirs.