Ad Creative
LeoYeAI/openclaw-marketing-skills
When the user wants to generate, iterate, or scale ad creative — headlines, descriptions, primary text, or full ad variations — for any paid advertising platform.
Maps out how users move through your funnel from first ad click to conversion.
Install Conversion Path Analysis
$ npx skills add irinabuht12-oss/marketing-skills --skill conversion-path-analysis -a claude-codeProject install by default; add -g for ~/.claude/skills/.
$ gh skill install irinabuht12-oss/marketing-skills conversion-path-analysis --agent claude-codeProject scope by default; add --scope user for a personal install. Needs GitHub CLI 2.90.0 or later (public preview).
$ git clone --depth 1 https://github.com/irinabuht12-oss/marketing-skills.git skills-src && mkdir -p .claude/skills && cp -r skills-src/skills/conversion-path-analysis .claude/skills/conversion-path-analysis && rm -rf skills-srcUse ~/.claude/skills/ instead of .claude/skills for a personal install. The folder must contain SKILL.md.
Claude Code skills documentation · loads skills from .claude/skills/
Install the "conversion-path-analysis" agent skill from https://github.com/irinabuht12-oss/marketing-skills/tree/main/skills/conversion-path-analysis into .claude/skills/conversion-path-analysis/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "conversion-path-analysis", then confirm the skill loads.Claude Code copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
$skill-installer install https://github.com/irinabuht12-oss/marketing-skills/tree/main/skills/conversion-path-analysisType this inside Codex. $skill-installer <name> installs a curated skill from openai/skills. The installer writes to $CODEX_HOME/skills (default ~/.codex/skills). Restart Codex if the skill does not show up.
$ npx skills add irinabuht12-oss/marketing-skills --skill conversion-path-analysis -a codexProject install goes to .agents/skills/; add -g for ~/.codex/skills/.
$ gh skill install irinabuht12-oss/marketing-skills conversion-path-analysis --agent codexProject scope by default (.agents/skills/); add --scope user for a personal install.
$ git clone --depth 1 https://github.com/irinabuht12-oss/marketing-skills.git skills-src && mkdir -p .agents/skills && cp -r skills-src/skills/conversion-path-analysis .agents/skills/conversion-path-analysis && rm -rf skills-srcUse ~/.agents/skills/ instead of .agents/skills for a personal install.
Codex skills documentation · loads skills from .agents/skills/
Install the "conversion-path-analysis" agent skill from https://github.com/irinabuht12-oss/marketing-skills/tree/main/skills/conversion-path-analysis into .agents/skills/conversion-path-analysis/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "conversion-path-analysis", then confirm the skill loads.Codex copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
$ npx skills add irinabuht12-oss/marketing-skills --skill conversion-path-analysis -a cursorProject install goes to .agents/skills/; add -g for ~/.cursor/skills/.
$ gh skill install irinabuht12-oss/marketing-skills conversion-path-analysis --agent cursorProject scope by default (.agents/skills/); add --scope user for a personal install.
$ git clone --depth 1 https://github.com/irinabuht12-oss/marketing-skills.git skills-src && mkdir -p .cursor/skills && cp -r skills-src/skills/conversion-path-analysis .cursor/skills/conversion-path-analysis && rm -rf skills-srcUse ~/.cursor/skills/ instead of .cursor/skills for a personal install.
Cursor skills documentation · loads skills from .cursor/skills/, .agents/skills/, .claude/skills/, .codex/skills/
Install the "conversion-path-analysis" agent skill from https://github.com/irinabuht12-oss/marketing-skills/tree/main/skills/conversion-path-analysis into .cursor/skills/conversion-path-analysis/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "conversion-path-analysis", then confirm the skill loads.Cursor copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
$ gemini skills install https://github.com/irinabuht12-oss/marketing-skills.git --path skills/conversion-path-analysis--scope user (default) or --scope workspace; --path is the subfolder of the repo that holds the skill; --consent skips the security confirmation prompt.
$ npx skills add irinabuht12-oss/marketing-skills --skill conversion-path-analysis -a gemini-cliProject install goes to .agents/skills/; add -g for ~/.gemini/skills/.
$ gh skill install irinabuht12-oss/marketing-skills conversion-path-analysis --agent gemini-cliProject scope by default (.agents/skills/); add --scope user for a personal install.
$ git clone --depth 1 https://github.com/irinabuht12-oss/marketing-skills.git skills-src && mkdir -p .gemini/skills && cp -r skills-src/skills/conversion-path-analysis .gemini/skills/conversion-path-analysis && rm -rf skills-srcUse ~/.gemini/skills/ instead of .gemini/skills for a personal install, then run /skills reload.
Gemini CLI skills documentation · loads skills from .gemini/skills/, .agents/skills/
Install the "conversion-path-analysis" agent skill from https://github.com/irinabuht12-oss/marketing-skills/tree/main/skills/conversion-path-analysis into .gemini/skills/conversion-path-analysis/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "conversion-path-analysis", then confirm the skill loads.Gemini CLI copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
$ gh skill install irinabuht12-oss/marketing-skills conversion-path-analysisInstalls for Copilot at project scope by default; add --scope user for a personal install. Preview a skill first with gh skill preview. Needs GitHub CLI 2.90.0 or later (public preview).
$ npx skills add irinabuht12-oss/marketing-skills --skill conversion-path-analysis -a github-copilotProject install goes to .agents/skills/; add -g for ~/.copilot/skills/.
$ git clone --depth 1 https://github.com/irinabuht12-oss/marketing-skills.git skills-src && mkdir -p .github/skills && cp -r skills-src/skills/conversion-path-analysis .github/skills/conversion-path-analysis && rm -rf skills-srcUse ~/.copilot/skills/ instead of .github/skills for a personal install. Commit .github/skills so cloud agent and code review can use it.
GitHub Copilot skills documentation · loads skills from .github/skills/, .claude/skills/, .agents/skills/
Install the "conversion-path-analysis" agent skill from https://github.com/irinabuht12-oss/marketing-skills/tree/main/skills/conversion-path-analysis into .github/skills/conversion-path-analysis/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "conversion-path-analysis", then confirm the skill loads.GitHub Copilot copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
$ npx skills add irinabuht12-oss/marketing-skills --skill conversion-path-analysis -a opencodeOpenCode documents no install command of its own. Project install goes to .agents/skills/; add -g for ~/.config/opencode/skills/.
$ gh skill install irinabuht12-oss/marketing-skills conversion-path-analysis --agent opencodeProject scope by default (.agents/skills/); add --scope user for a personal install.
$ git clone --depth 1 https://github.com/irinabuht12-oss/marketing-skills.git skills-src && mkdir -p .opencode/skills && cp -r skills-src/skills/conversion-path-analysis .opencode/skills/conversion-path-analysis && rm -rf skills-srcUse ~/.config/opencode/skills/ instead of .opencode/skills for a personal install.
OpenCode skills documentation · loads skills from .opencode/skills/, .claude/skills/, .agents/skills/
Install the "conversion-path-analysis" agent skill from https://github.com/irinabuht12-oss/marketing-skills/tree/main/skills/conversion-path-analysis into .opencode/skills/conversion-path-analysis/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "conversion-path-analysis", then confirm the skill loads.OpenCode copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
Facts
- Skill name
conversion-path-analysis- GitHub stars
- 4k
- Token cost
- ~700 tokens
- SKILL.md length
- 330 words
- Files
- 1
- Skills in repo
- 48
- Repo updated
- First seen
- Licence
- None found
At a glance
Maps out how users move through your funnel from first ad click to conversion.
- Tasks that involve Paid advertising
- SKILL.md covers What it does, How it works, Practical example and What you get back, plus 2 more sections
- Calls claude; reaches connector.get-ryze.ai
What it does
Conversion Path Analysis is an agent skill from irinabuht12-oss/marketing-skills. Maps out how users move through your funnel from first ad click to conversion. Identifies where the biggest drop-offs happen, which campaigns contribute most at each stage, and how long the typical conversion path takes across different audience segments. Platform: Google and Meta.
Its SKILL.md is about 700 tokens, which your agent loads only when the skill is triggered. It is a single SKILL.md file with no bundled scripts.
It sits in Marketing & SEO, covering Paid advertising. The repository describes itself as: Claude skills for marketing: 49 free marketing skills for Claude Code and claude.ai (Google Ads, Meta Ads, SEO, AI visibility) + the Ryze Google Ads MCP / Meta Ads MCP: claude….
When your agent uses it
- Tasks that involve Paid advertising
Example prompts
- “/conversion-path-analysis”
What it can do on your machine
Read from SKILL.md and the folder at commit 1bb135e. It shows what the files ask for, not the result of running them.
Tool permissions
Pre-approves nothing: there is no allowed-tools line, so your agent's usual permission prompts apply.
From allowed-tools in the SKILL.md frontmatter.
Runs code
Shell commands in SKILL.md call:
claude
From the folder's file list and the shell code blocks in SKILL.md.
Network
Hosts in commands or code, which the agent is likely to contact:
connector.get-ryze.ai
Also links to:
get-ryze.ai
From URLs in SKILL.md, links to its own repository left out.
Credentials
Names no API keys, tokens, secrets or passwords.
From names ending in _API_KEY, _TOKEN, _SECRET, _KEY or _PASSWORD in SKILL.md.
Context cost
Conversion Path Analysis loads about 700 tokens when it runs. Until then it costs about 77 tokens; SKILL.md has 330 words of instructions outside code blocks.
Estimates: characters ÷ 4, the usual rule of thumb; real counts depend on the model's tokenizer. Scripts and assets cost tokens only if the agent reads them.
Safety
Auto-check passed
The automated check found no risky patterns in SKILL.md.
Automated static check — not a guarantee. Review scripts before installing. It scans the text of SKILL.md for risky patterns (piping downloads into a shell, reading credential files, hidden Unicode, destructive commands); files beside SKILL.md are not scanned.
SKILL.md
Without a licence we can't republish the file, so here is its outline and opening line. It has 330 words (~700 tokens).
“Maps out how users move through your funnel from first ad click to conversion. Identifies where the biggest drop-offs happen, which campaigns contribute most at each stage, and how long the typical conversion path takes across different audience segments.”
- name
- conversion-path-analysis
- metadata
- platform: Google and Meta
Files
Just SKILL.md in skills/conversion-path-analysis of irinabuht12-oss/marketing-skills.
Open the folder on GitHubat commit 1bb135e
Compare with similar skills
Conversion Path Analysis next to the 5 skills that share the most tags, products or categories with it. Stars are the repository's; “used in” counts other GitHub owners with a copy.
| Skill | Stars | Used in | Tokens | Auto-check | Licence | Repo updated |
|---|---|---|---|---|---|---|
| Conversion Path Analysis this skillirinabuht12-oss/marketing-skills | 4k | — | ~700 | Automated safety check: Pass | None | |
| Ad CreativeLeoYeAI/openclaw-marketing-skills | 1k | 8 repos | ~3.4k | Automated safety check: Pass | Custom licence | |
| Blog GoogleAgriciDaniel/claude-blog | 2.3k | 1 repos | ~3.3k | Automated safety check: Notes | MIT | |
| Ad Account Auditoraaron-he-zhu/aaron-marketing-skills | 2.9k | 2 repos | ~2.2k | Automated safety check: Pass | Apache-2.0 | |
| Ad Creative Builderaaron-he-zhu/aaron-marketing-skills | 2.9k | 2 repos | ~2.2k | Automated safety check: Pass | Apache-2.0 | |
| Ad Test Designeraaron-he-zhu/aaron-marketing-skills | 2.9k | 2 repos | ~2.8k | Automated safety check: Pass | Apache-2.0 |
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Related
Categories
Questions about Conversion Path Analysis
What does Conversion Path Analysis do?
Maps out how users move through your funnel from first ad click to conversion. Conversion Path Analysis is an agent skill from irinabuht12-oss/marketing-skills. Maps out how users move through your funnel from first ad click to conversion.
When should I use Conversion Path Analysis?
Conversion Path Analysis fits situations like: tasks that involve Paid advertising.
How do I install Conversion Path Analysis in Claude Code?
Run `npx skills add irinabuht12-oss/marketing-skills --skill conversion-path-analysis -a claude-code`. Or copy the skill folder (skills/conversion-path-analysis in irinabuht12-oss/marketing-skills) into .claude/skills/conversion-path-analysis in your project. Claude Code loads it when a task matches its description.
How do I install Conversion Path Analysis in Codex?
Run `npx skills add irinabuht12-oss/marketing-skills --skill conversion-path-analysis -a codex`. Or copy the skill folder (skills/conversion-path-analysis in irinabuht12-oss/marketing-skills) into .agents/skills/conversion-path-analysis in your project. Codex loads it when a task matches its description.
Can I use Conversion Path Analysis in Cursor, Gemini CLI or GitHub Copilot?
Cursor, Gemini CLI, GitHub Copilot and OpenCode also load SKILL.md folders. With the skills CLI, run `npx skills add irinabuht12-oss/marketing-skills --skill conversion-path-analysis -a cursor` (or -a gemini-cli, github-copilot or opencode for the others). To copy it by hand, put the folder in .cursor/skills/conversion-path-analysis, .gemini/skills/conversion-path-analysis, .github/skills/conversion-path-analysis and .opencode/skills/conversion-path-analysis in your project.
What does Conversion Path Analysis need to run?
Going by SKILL.md and its folder, Conversion Path Analysis needs the command-line tools its instructions call (claude).
Does Conversion Path Analysis access the network?
SKILL.md names 2 domains. In commands or code: connector.get-ryze.ai; the agent is likely to contact it when it follows the instructions. As links in the text: get-ryze.ai. This is read from the text; nothing was executed.
Is Conversion Path Analysis safe to install?
Our automated static check of SKILL.md found no risky patterns, such as piping downloads into a shell, reading credential files or hidden Unicode. It is not a guarantee. Review the folder before installing.
What licence does Conversion Path Analysis use?
No licence was found for Conversion Path Analysis or its repository. Without one, default copyright applies: ask the author before reusing or redistributing it.
How many tokens does Conversion Path Analysis use?
About 700 tokens (SKILL.md is roughly 2.8k characters). Agents keep only the skill's name and description in context until a task matches; then they load SKILL.md in full.
What are the alternatives to Conversion Path Analysis?
Skills that share tags, products or a category with Conversion Path Analysis: Ad Creative (LeoYeAI/openclaw-marketing-skills, 1k stars), Blog Google (AgriciDaniel/claude-blog, 2.3k stars), Ad Account Auditor (aaron-he-zhu/aaron-marketing-skills, 2.9k stars) and Ad Creative Builder (aaron-he-zhu/aaron-marketing-skills, 2.9k stars). The comparison table on this page puts their stars, adoption, token cost, safety result and licence side by side.
Who maintains Conversion Path Analysis?
irinabuht12-oss (a GitHub user) maintains it in irinabuht12-oss/marketing-skills, which has 3,982 GitHub stars. The repository holds 48 skills in this directory. The repository was last updated on September 24, 2026.
Source: irinabuht12-oss/marketing-skills on GitHub. Facts on this page come from the repository at the commit we read; the author's words are quoted as theirs.