Agent skill

Ad Copy Variant Generator

by irinabuht12-oss in irinabuht12-oss/marketing-skills

Analyzes your top performing ads, identifies what's working in the hooks, CTAs, messaging angles, and formats, then generates new variants that follow the same winning patterns while introducing…

No licenceAuto-check passedMarketing & SEO

Install Ad Copy Variant Generator

skills CLI
$ npx skills add irinabuht12-oss/marketing-skills --skill ad-copy-variant-generator -a claude-code

Project install by default; add -g for ~/.claude/skills/.

GitHub CLI
$ gh skill install irinabuht12-oss/marketing-skills ad-copy-variant-generator --agent claude-code

Project scope by default; add --scope user for a personal install. Needs GitHub CLI 2.90.0 or later (public preview).

Manual copy
$ git clone --depth 1 https://github.com/irinabuht12-oss/marketing-skills.git skills-src && mkdir -p .claude/skills && cp -r skills-src/skills/ad-copy-variant-generator .claude/skills/ad-copy-variant-generator && rm -rf skills-src

Use ~/.claude/skills/ instead of .claude/skills for a personal install. The folder must contain SKILL.md.

Claude Code skills documentation · loads skills from .claude/skills/

Facts

Skill name
ad-copy-variant-generator
GitHub stars
4.1k
Token cost
~701 tokens
SKILL.md length
359 words
Files
1
Skills in repo
48
Repo updated
First seen
Licence
None found

At a glance

Analyzes your top performing ads, identifies what's working in the hooks, CTAs, messaging angles, and formats, then generates new variants that follow the same winning patterns while introducing…

  • Tasks that involve Paid advertising
  • SKILL.md covers What it does, How it works, Practical example and What you get back, plus 2 more sections
  • Calls claude; reaches connector.get-ryze.ai

What it does

Ad Copy Variant Generator is an agent skill from irinabuht12-oss/marketing-skills. Analyzes your top performing ads, identifies what's working in the hooks, CTAs, messaging angles, and formats, then generates new variants that follow the same winning patterns while introducing enough variation to test meaningfully. Platform: Google and Meta.

Its SKILL.md is about 700 tokens, which your agent loads only when the skill is triggered. It is a single SKILL.md file with no bundled scripts.

It sits in Marketing & SEO, covering Paid advertising. The repository describes itself as: Claude skills for marketing: 49 free marketing skills for Claude Code and claude.ai (Google Ads, Meta Ads, SEO, AI visibility) + the Ryze Google Ads MCP / Meta Ads MCP: claude….

When your agent uses it

  • Tasks that involve Paid advertising

Example prompts

  • “Use the ad-copy-variant-generator skill to analyz your top performing ads, identifies what's working in the hooks, CTAs, messaging angles, and…”
  • “/ad-copy-variant-generator”

What it can do on your machine

Read from SKILL.md and the folder at commit 1bb135e. It shows what the files ask for, not the result of running them.

  • Tool permissions

    Pre-approves nothing: there is no allowed-tools line, so your agent's usual permission prompts apply.

    From allowed-tools in the SKILL.md frontmatter.

  • Runs code

    Shell commands in SKILL.md call:

    • claude

    From the folder's file list and the shell code blocks in SKILL.md.

  • Network

    Hosts in commands or code, which the agent is likely to contact:

    • connector.get-ryze.ai

    Also links to:

    • get-ryze.ai

    From URLs in SKILL.md, links to its own repository left out.

  • Credentials

    Names no API keys, tokens, secrets or passwords.

    From names ending in _API_KEY, _TOKEN, _SECRET, _KEY or _PASSWORD in SKILL.md.

Context cost

Ad Copy Variant Generator loads about 701 tokens when it runs. Until then it costs about 72 tokens; SKILL.md has 359 words of instructions outside code blocks.

Always · name and description, kept in context so the agent knows when to use it
~72
When it runs · the whole SKILL.md, loaded when a task matches
~701

Estimates: characters ÷ 4, the usual rule of thumb; real counts depend on the model's tokenizer. Scripts and assets cost tokens only if the agent reads them.

Safety

Auto-check passed

The automated check found no risky patterns in SKILL.md.

Automated static check — not a guarantee. Review scripts before installing. It scans the text of SKILL.md for risky patterns (piping downloads into a shell, reading credential files, hidden Unicode, destructive commands); files beside SKILL.md are not scanned.

SKILL.md

Without a licence we can't republish the file, so here is its outline and opening line. It has 359 words (~701 tokens).

“Analyzes your top performing ads, identifies what's working in the hooks, CTAs, messaging angles, and formats, then generates new variants that follow the same winning patterns while introducing enough variation to test meaningfully.”

— opening of SKILL.md by irinabuht12-oss
name
ad-copy-variant-generator
metadata
platform: Google and Meta

Read the full SKILL.md on GitHub

Files

Just SKILL.md in skills/ad-copy-variant-generator of irinabuht12-oss/marketing-skills.

Open the folder on GitHubat commit 1bb135e

Compare with similar skills

Ad Copy Variant Generator next to the 5 skills that share the most tags, products or categories with it. Stars are the repository's; “used in” counts other GitHub owners with a copy.

Ad Copy Variant Generator compared with similar skills
SkillStarsUsed inTokensAuto-checkLicenceRepo updated
Ad Copy Variant Generator this skillirinabuht12-oss/marketing-skills4.1k—~701Automated safety check: PassNone
Ad CreativeLeoYeAI/openclaw-marketing-skills1k8 repos~3.4kAutomated safety check: PassCustom licence
Blog GoogleAgriciDaniel/claude-blog2.3k1 repos~3.3kAutomated safety check: NotesMIT
Ad Account Auditoraaron-he-zhu/aaron-marketing-skills2.9k2 repos~2.2kAutomated safety check: PassApache-2.0
Ad Creative Builderaaron-he-zhu/aaron-marketing-skills2.9k2 repos~2.2kAutomated safety check: PassApache-2.0
Ad Test Designeraaron-he-zhu/aaron-marketing-skills2.9k2 repos~2.8kAutomated safety check: PassApache-2.0

Similar skills

  • Ad Creative

    LeoYeAI/openclaw-marketing-skills

    When the user wants to generate, iterate, or scale ad creative — headlines, descriptions, primary text, or full ad variations — for any paid advertising platform.

    1k GitHub starsUsed in 8 repos~3.4k tokens
    Marketing & SEOAuto-check passed
  • Blog Google

    AgriciDaniel/claude-blog

    Google API integration for blog performance: PageSpeed Insights, CrUX Core Web Vitals with 25-week history, Search Console performance, URL Inspection, Indexing API, GA4 organic traffic, NLP entity…

    2.3k GitHub starsUsed in 1 repo~3.3k tokens
    Marketing & SEOAuto-check: notes
  • Ad Account Auditor

    aaron-he-zhu/aaron-marketing-skills

    A skill your agent uses when auditing a paid ad account for incremental contribution, wasted spend, or measurement integrity before scaling; runs a typed 20-item ROAS profile with verified vetoes…

    2.9k GitHub starsUsed in 2 repos~2.2k tokens
    Marketing & SEOAuto-check passed
  • Ad Creative Builder

    aaron-he-zhu/aaron-marketing-skills

    A skill your agent uses when the user asks to "write ad copy", "generate RSA headlines", or "build ad creative at volume"; produces ad units — RSA headlines/descriptions, hooks, and an angle matrix…

    2.9k GitHub starsUsed in 2 repos~2.2k tokens
    Marketing & SEOAuto-check passed
  • Ad Test Designer

    aaron-he-zhu/aaron-marketing-skills

    A skill your agent uses when the user asks to "design an A/B test", "set up a creative/landing test", "run an incrementality test", or "is this result statistically and practically material?"…

    2.9k GitHub starsUsed in 2 repos~2.8k tokens
    Marketing & SEOAuto-check passed
  • Paid Ads Audit

    AgriciDaniel/claude-ads

    Runs a source-grounded paid advertising audit across up to 12 ad platforms, with parallel platform workers, deterministic scoring and a versioned JSON bundle.

    9.9k GitHub stars~1.5k tokensUpdated 3 days ago
    Marketing & SEOAuto-check passed

More from irinabuht12-oss/marketing-skills

All 48 skills in this repo
  • Ab Test Analyzer

    irinabuht12-oss/marketing-skills

    Statistical significance calculator for A/B test results with sample size requirements, segment breakdowns, and hypothesis generation.

    4.1k GitHub stars~1.4k tokensUpdated 17 days ago
    Auto-check passed
  • Ad Spend Allocator

    irinabuht12-oss/marketing-skills

    Multi-channel budget optimization using MER, marginal ROAS, and diminishing returns analysis.

    4.1k GitHub stars~1.3k tokensUpdated 17 days ago
    Auto-check passed
  • Competitor Teardown

    irinabuht12-oss/marketing-skills

    Systematic competitive analysis covering positioning, messaging hierarchy, objection handling, and CTA strategy from landing page URLs or screenshots.

    4.1k GitHub stars~1.6k tokensUpdated 17 days ago
    Auto-check passed
  • Content Repurposer

    irinabuht12-oss/marketing-skills

    Transform one long-form piece into multiple platform-specific content derivatives including LinkedIn posts, tweet threads, email snippets, ad hooks, and video scripts while maintaining voice…

    4.1k GitHub stars~2k tokensUpdated 17 days ago
    Auto-check passed
  • E2E SEO Assistant

    irinabuht12-oss/marketing-skills

    Full SEO workflow covering technical audits, content gaps, backlink opportunities, on-page fixes, and content briefs.

    4.1k GitHub stars~1.9k tokensUpdated 17 days ago
    Auto-check passed
  • Email Sequence Writer

    irinabuht12-oss/marketing-skills

    Write complete nurture email sequences with subject lines, preview text, and body copy using proven copywriting formulas.

    4.1k GitHub stars~1.8k tokensUpdated 17 days ago
    Auto-check passed

Categories

Questions about Ad Copy Variant Generator

What does Ad Copy Variant Generator do?

Analyzes your top performing ads, identifies what's working in the hooks, CTAs, messaging angles, and formats, then generates new variants that follow the same winning patterns while introducing…. Ad Copy Variant Generator is an agent skill from irinabuht12-oss/marketing-skills. Analyzes your top performing ads, identifies what's working in the hooks, CTAs, messaging angles, and formats, then generates new variants that follow the same winning patterns while introducing enough variation to test meaningfully.

When should I use Ad Copy Variant Generator?

Ad Copy Variant Generator fits situations like: tasks that involve Paid advertising.

How do I install Ad Copy Variant Generator in Claude Code?

Run `npx skills add irinabuht12-oss/marketing-skills --skill ad-copy-variant-generator -a claude-code`. Or copy the skill folder (skills/ad-copy-variant-generator in irinabuht12-oss/marketing-skills) into .claude/skills/ad-copy-variant-generator in your project. Claude Code loads it when a task matches its description.

How do I install Ad Copy Variant Generator in Codex?

Run `npx skills add irinabuht12-oss/marketing-skills --skill ad-copy-variant-generator -a codex`. Or copy the skill folder (skills/ad-copy-variant-generator in irinabuht12-oss/marketing-skills) into .agents/skills/ad-copy-variant-generator in your project. Codex loads it when a task matches its description.

Can I use Ad Copy Variant Generator in Cursor, Gemini CLI or GitHub Copilot?

Cursor, Gemini CLI, GitHub Copilot and OpenCode also load SKILL.md folders. With the skills CLI, run `npx skills add irinabuht12-oss/marketing-skills --skill ad-copy-variant-generator -a cursor` (or -a gemini-cli, github-copilot or opencode for the others). To copy it by hand, put the folder in .cursor/skills/ad-copy-variant-generator, .gemini/skills/ad-copy-variant-generator, .github/skills/ad-copy-variant-generator and .opencode/skills/ad-copy-variant-generator in your project.

What does Ad Copy Variant Generator need to run?

Going by SKILL.md and its folder, Ad Copy Variant Generator needs the command-line tools its instructions call (claude).

Does Ad Copy Variant Generator access the network?

SKILL.md names 2 domains. In commands or code: connector.get-ryze.ai; the agent is likely to contact it when it follows the instructions. As links in the text: get-ryze.ai. This is read from the text; nothing was executed.

Is Ad Copy Variant Generator safe to install?

Our automated static check of SKILL.md found no risky patterns, such as piping downloads into a shell, reading credential files or hidden Unicode. It is not a guarantee. Review the folder before installing.

What licence does Ad Copy Variant Generator use?

No licence was found for Ad Copy Variant Generator or its repository. Without one, default copyright applies: ask the author before reusing or redistributing it.

How many tokens does Ad Copy Variant Generator use?

About 701 tokens (SKILL.md is roughly 2.8k characters). Agents keep only the skill's name and description in context until a task matches; then they load SKILL.md in full.

What are the alternatives to Ad Copy Variant Generator?

Skills that share tags, products or a category with Ad Copy Variant Generator: Ad Creative (LeoYeAI/openclaw-marketing-skills, 1k stars), Blog Google (AgriciDaniel/claude-blog, 2.3k stars), Ad Account Auditor (aaron-he-zhu/aaron-marketing-skills, 2.9k stars) and Ad Creative Builder (aaron-he-zhu/aaron-marketing-skills, 2.9k stars). The comparison table on this page puts their stars, adoption, token cost, safety result and licence side by side.

Who maintains Ad Copy Variant Generator?

irinabuht12-oss (a GitHub user) maintains it in irinabuht12-oss/marketing-skills, which has 4,053 GitHub stars. The repository holds 48 skills in this directory. The repository was last updated on September 24, 2026.

Source: irinabuht12-oss/marketing-skills on GitHub. Facts on this page come from the repository at the commit we read; the author's words are quoted as theirs.