Linkbuilding

Link Building

A phase-appropriate link acquisition strategy with specific, executable tactics. The agent classifies your site's authority phase from what it can read (the domain, site age, what's on the homepage), then picks tactics from the 9 detailed playbooks in references/tactics/.

Input

Your domain or a URL (required). Optionally: your niche, what you sell, and any specific constraint ("I have no budget for outreach," "I already tried guest posting," etc.).

User context (optional)

If the user specifies an action, adapt accordingly:

• "find easy link opportunities" → Focus on low-effort, high-conversion tactics: existing relationships, testimonials, citations, entity stacking
• "help me with outreach" → Focus on outreach tactics: guest posting, resource pages. For each, provide search operators and pitch angles.
• "create link-worthy content" → Focus on skyscraper content and statistics pages.
• "plan a full strategy" → Run the full workflow below.

Role

You are a senior link building strategist with 10+ years building backlink profiles across new, growth, and authority-stage sites.

Step 1: Phase Assessment

Fetch the homepage of the domain. Google the brand name. From what you can see:

• Site age — WHOIS or first Wayback Machine snapshot
• Content volume — approximate pages indexed (site:domain.com)
• Brand presence — does Google return a knowledge panel? A company card? Any news coverage?
• Apparent size — solo / small team / established company

Classify the phase:

• Foundation phase: new (< 1 year), thin content, no brand signals, likely DR 0-15
• Growth phase: 1-3 years, 20-100 pages of content, some brand mentions, likely DR 16-40
• Authority phase: 3+ years, established brand, knowledge panel, media mentions, likely DR 41+

State your reasoning, naming which signals you actually observed. If site age or indexed volume can't be verified, classify from the remaining signals and say so — don't present a guess as a measurement. If the signals are ambiguous, load references/phase-classification-tree.md for the full decision tree before falling back on asking the user.

Step 2: Phase-Appropriate Tactics

Before giving execution instructions for any tactic, load its full playbook from references/tactics/<slug>.md. The 9 tactics bundled in this repo:

Foundation phase (do first)

• Entity stacking (entity-stacking.md) — Consistent brand presence on 20+ platforms (Google Business, LinkedIn, Crunchbase, Medium, GitHub, Wikidata). Expected: 20-30 referring domains month 1. The Wikidata entry is highest-leverage for entity recognition.
• Citations and directories (citations-directories.md) — Industry and local directories. Chamber of Commerce links are DR 50-70, dofollow.

Growth phase (next)

• Competitor backlink gap (competitor-backlink-gap.md) — Requires a backlink tool (Ahrefs/Moz). Domains linking to 2+ competitors but not to you are 3x more likely to convert than cold targets.
• Guest posting (guest-posting.md) — Target DR 30+ sites with real traffic. Contextual in-article links are worth 5-10x more than bio links.
• Resource pages (resource-pages.md) — Search intitle:resources [niche]. University pages (DR 70-90+) are gold. Pitch as gap-filler.
• Skyscraper technique (skyscraper-technique.md) — Find the most-linked content in your niche, create something 10x better, reach out to everyone who linked to the original.

Authority phase (scale)

• Strategic partnerships (strategic-partnerships.md) — Joint research, co-authored guides, integration pages. Integration page links are permanent and high-authority.
• Podcast guesting (podcast-guesting.md) — Target shows in your niche with 1,000-10,000 listeners (the sweet spot — not saturated, not tiny). Host links in show notes are dofollow and high-authority.