FLOW SEO Framework
AgriciDaniel/claude-seo
Brings the FLOW framework's stage-specific SEO prompts into the agent, from keyword discovery through backlinks, on-page work and conversion to local SEO, loaded on demand.
Audit local SEO health by script: profile, NAP, citations, reviews, scored 0-100.
Install Local SEO Audit
$ npx skills add indranilbanerjee/digital-marketing-pro --skill local-seo-audit -a claude-codeProject install by default; add -g for ~/.claude/skills/.
$ gh skill install indranilbanerjee/digital-marketing-pro local-seo-audit --agent claude-codeProject scope by default; add --scope user for a personal install. Needs GitHub CLI 2.90.0 or later (public preview).
$ git clone --depth 1 https://github.com/indranilbanerjee/digital-marketing-pro.git skills-src && mkdir -p .claude/skills && cp -r skills-src/skills/local-seo-audit .claude/skills/local-seo-audit && rm -rf skills-srcUse ~/.claude/skills/ instead of .claude/skills for a personal install. The folder must contain SKILL.md.
Claude Code skills documentation · loads skills from .claude/skills/
Install the "local-seo-audit" agent skill from https://github.com/indranilbanerjee/digital-marketing-pro/tree/main/skills/local-seo-audit into .claude/skills/local-seo-audit/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "local-seo-audit", then confirm the skill loads.Claude Code copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
$skill-installer install https://github.com/indranilbanerjee/digital-marketing-pro/tree/main/skills/local-seo-auditType this inside Codex. $skill-installer <name> installs a curated skill from openai/skills. The installer writes to $CODEX_HOME/skills (default ~/.codex/skills). Restart Codex if the skill does not show up.
$ npx skills add indranilbanerjee/digital-marketing-pro --skill local-seo-audit -a codexProject install goes to .agents/skills/; add -g for ~/.codex/skills/.
$ gh skill install indranilbanerjee/digital-marketing-pro local-seo-audit --agent codexProject scope by default (.agents/skills/); add --scope user for a personal install.
$ git clone --depth 1 https://github.com/indranilbanerjee/digital-marketing-pro.git skills-src && mkdir -p .agents/skills && cp -r skills-src/skills/local-seo-audit .agents/skills/local-seo-audit && rm -rf skills-srcUse ~/.agents/skills/ instead of .agents/skills for a personal install.
Codex skills documentation · loads skills from .agents/skills/
Install the "local-seo-audit" agent skill from https://github.com/indranilbanerjee/digital-marketing-pro/tree/main/skills/local-seo-audit into .agents/skills/local-seo-audit/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "local-seo-audit", then confirm the skill loads.Codex copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
$ npx skills add indranilbanerjee/digital-marketing-pro --skill local-seo-audit -a cursorProject install goes to .agents/skills/; add -g for ~/.cursor/skills/.
$ gh skill install indranilbanerjee/digital-marketing-pro local-seo-audit --agent cursorProject scope by default (.agents/skills/); add --scope user for a personal install.
$ git clone --depth 1 https://github.com/indranilbanerjee/digital-marketing-pro.git skills-src && mkdir -p .cursor/skills && cp -r skills-src/skills/local-seo-audit .cursor/skills/local-seo-audit && rm -rf skills-srcUse ~/.cursor/skills/ instead of .cursor/skills for a personal install.
Cursor skills documentation · loads skills from .cursor/skills/, .agents/skills/, .claude/skills/, .codex/skills/
Install the "local-seo-audit" agent skill from https://github.com/indranilbanerjee/digital-marketing-pro/tree/main/skills/local-seo-audit into .cursor/skills/local-seo-audit/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "local-seo-audit", then confirm the skill loads.Cursor copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
$ gemini skills install https://github.com/indranilbanerjee/digital-marketing-pro.git --path skills/local-seo-audit--scope user (default) or --scope workspace; --path is the subfolder of the repo that holds the skill; --consent skips the security confirmation prompt.
$ npx skills add indranilbanerjee/digital-marketing-pro --skill local-seo-audit -a gemini-cliProject install goes to .agents/skills/; add -g for ~/.gemini/skills/.
$ gh skill install indranilbanerjee/digital-marketing-pro local-seo-audit --agent gemini-cliProject scope by default (.agents/skills/); add --scope user for a personal install.
$ git clone --depth 1 https://github.com/indranilbanerjee/digital-marketing-pro.git skills-src && mkdir -p .gemini/skills && cp -r skills-src/skills/local-seo-audit .gemini/skills/local-seo-audit && rm -rf skills-srcUse ~/.gemini/skills/ instead of .gemini/skills for a personal install, then run /skills reload.
Gemini CLI skills documentation · loads skills from .gemini/skills/, .agents/skills/
Install the "local-seo-audit" agent skill from https://github.com/indranilbanerjee/digital-marketing-pro/tree/main/skills/local-seo-audit into .gemini/skills/local-seo-audit/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "local-seo-audit", then confirm the skill loads.Gemini CLI copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
$ gh skill install indranilbanerjee/digital-marketing-pro local-seo-auditInstalls for Copilot at project scope by default; add --scope user for a personal install. Preview a skill first with gh skill preview. Needs GitHub CLI 2.90.0 or later (public preview).
$ npx skills add indranilbanerjee/digital-marketing-pro --skill local-seo-audit -a github-copilotProject install goes to .agents/skills/; add -g for ~/.copilot/skills/.
$ git clone --depth 1 https://github.com/indranilbanerjee/digital-marketing-pro.git skills-src && mkdir -p .github/skills && cp -r skills-src/skills/local-seo-audit .github/skills/local-seo-audit && rm -rf skills-srcUse ~/.copilot/skills/ instead of .github/skills for a personal install. Commit .github/skills so cloud agent and code review can use it.
GitHub Copilot skills documentation · loads skills from .github/skills/, .claude/skills/, .agents/skills/
Install the "local-seo-audit" agent skill from https://github.com/indranilbanerjee/digital-marketing-pro/tree/main/skills/local-seo-audit into .github/skills/local-seo-audit/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "local-seo-audit", then confirm the skill loads.GitHub Copilot copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
$ npx skills add indranilbanerjee/digital-marketing-pro --skill local-seo-audit -a opencodeOpenCode documents no install command of its own. Project install goes to .agents/skills/; add -g for ~/.config/opencode/skills/.
$ gh skill install indranilbanerjee/digital-marketing-pro local-seo-audit --agent opencodeProject scope by default (.agents/skills/); add --scope user for a personal install.
$ git clone --depth 1 https://github.com/indranilbanerjee/digital-marketing-pro.git skills-src && mkdir -p .opencode/skills && cp -r skills-src/skills/local-seo-audit .opencode/skills/local-seo-audit && rm -rf skills-srcUse ~/.config/opencode/skills/ instead of .opencode/skills for a personal install.
OpenCode skills documentation · loads skills from .opencode/skills/, .claude/skills/, .agents/skills/
Install the "local-seo-audit" agent skill from https://github.com/indranilbanerjee/digital-marketing-pro/tree/main/skills/local-seo-audit into .opencode/skills/local-seo-audit/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "local-seo-audit", then confirm the skill loads.OpenCode copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
Facts
- Skill name
local-seo-audit- GitHub stars
- 862
- Used in
- 1 other repo
- Token cost
- ~1.2k tokens
- SKILL.md length
- 529 words
- Files
- 1
- Skills in repo
- 162
- Repo updated
- First seen
- Licence
- MIT
At a glance
Audit local SEO health by script: profile, NAP, citations, reviews, scored 0-100.
- Works in 12 steps: Load brand context: Read… → Load reference files: Read… → Run local-seo-checker script (if Python… → …
- Tasks that involve Local SEO
- SKILL.md covers Purpose, Input Required, Process and Output, plus 1 more section
- Calls python
What it does
Local SEO Audit is an agent skill from indranilbanerjee/digital-marketing-pro. Audit local SEO health by script: profile, NAP, citations, reviews, scored 0-100. "audit our local SEO"
Its SKILL.md is about 1.2k tokens, which your agent loads only when the skill is triggered. It is a single SKILL.md file with no bundled scripts.
It sits in Marketing & SEO, covering Local SEO. The repository describes itself as: An open-source AI marketing operating system for strategy, SEO, AEO/GEO, paid media, content, CRM, and analytics - grounded in brand context, human approval, and verifiable… The licence is MIT.
When your agent uses it
- Tasks that involve Local SEO
Example prompts
- “audit our local SEO”
- “/local-seo-audit”
Requirements
- Python 3
Workflow steps
12 steps, taken from the first numbered list in SKILL.md.
- Load brand context: Read ~/.claude-marketing/brands/_active-brand.json for the active slug, then load…
- Load reference files: Read skills/local-seo/gbp-optimization.md, skills/local-seo/citation-management.md…
- Run local-seo-checker script (if Python available): python "${CLAUDE_PLUGIN_ROOT}/scripts/local-seo-checker.py" --nap…
- GBP profile audit: Evaluate completeness, category selection, attributes, photos, posts, Q&A, services/products, business description…
- NAP consistency check: Assess name, address, and phone consistency across known citation sources for the industry
- Citation audit: Evaluate citation presence on top general and industry-specific directories. Identify missing, inconsistent, or duplicate…
- Local keyword analysis: Identify geo-modified keyword opportunities, "near me" optimization potential, service+location terms
- Location page review: Assess on-site location pages for unique content, schema markup, internal linking, and conversion elements
- Review profile analysis: Review volume, average rating, response rate, response quality, sentiment trends, competitor comparison
- Local schema audit: Check LocalBusiness schema, GeoCoordinates, OpeningHours, AggregateRating, Review schema implementation
- Local link profile: Evaluate local link opportunities (chambers, sponsorships, community orgs, local media)
- Competitor local benchmarking: Compare GBP completeness, review volume, citation count, and local content against 2-3 local competitors
What it can do on your machine
Read from SKILL.md and the folder at commit 9e949f3. It shows what the files ask for, not the result of running them.
Tool permissions
Pre-approves nothing: there is no allowed-tools line, so your agent's usual permission prompts apply.
From allowed-tools in the SKILL.md frontmatter.
Runs code
Shell commands in SKILL.md call:
python
From the folder's file list and the shell code blocks in SKILL.md.
Network
No URLs in SKILL.md.
From URLs in SKILL.md, links to its own repository left out.
Credentials
Names no API keys, tokens, secrets or passwords.
From names ending in _API_KEY, _TOKEN, _SECRET, _KEY or _PASSWORD in SKILL.md.
Context cost
Local SEO Audit loads about 1.2k tokens when it runs. Until then it costs about 30 tokens; SKILL.md has 529 words of instructions outside code blocks.
Estimates: characters ÷ 4, the usual rule of thumb; real counts depend on the model's tokenizer. Scripts and assets cost tokens only if the agent reads them.
Safety
Auto-check passed
The automated check found no risky patterns in SKILL.md.
Automated static check — not a guarantee. Review scripts before installing. It scans the text of SKILL.md for risky patterns (piping downloads into a shell, reading credential files, hidden Unicode, destructive commands); files beside SKILL.md are not scanned.
SKILL.md
The full file from indranilbanerjee/digital-marketing-pro at commit 9e949f3, republished under its MIT licence (© indranilbanerjee). 529 words, ~1,225 tokens.
Download SKILL.mdSave it as
.claude/skills/local-seo-audit/SKILL.md (or your agent's skills folder).- name
- local-seo-audit
- description
- Audit local SEO health by script: profile, NAP, citations, reviews, scored 0-100. "audit our local SEO"
/digital-marketing-pro:local-seo-audit
Script location. If your host does not set
${CLAUDE_PLUGIN_ROOT}, the scripts are in this plugin'sscripts/folder, next toskills/.
Purpose
Run a comprehensive local SEO audit that evaluates all factors affecting local search visibility: Google Business Profile completeness, NAP consistency, citation presence, local content, reviews, and local schema. Produces a prioritized action plan to improve local pack rankings and drive foot traffic or service inquiries.
Input Required
The user must provide (or will be prompted for):
- Business name and address (required): Full NAP (Name, Address, Phone)
- Google Business Profile URL (helpful): Direct link to GBP listing
- Number of locations (required): Single location, or count of locations
- Service area (helpful): Geographic area served
- Industry (helpful): For industry-specific citation sources and benchmarks
- Current review count and rating (optional): Baseline metrics
- Competitors (optional): Local competitors to benchmark against
- Website URL (required): For location page and schema audit
Process
- Load brand context: Read
~/.claude-marketing/brands/_active-brand.jsonfor the active slug, then load~/.claude-marketing/brands/{slug}/profile.json. Apply brand voice, compliance rules for target markets (skills/context-engine/compliance-rules.md), and industry context. Also check for guidelines at~/.claude-marketing/brands/{slug}/guidelines/_manifest.json— if present, load restrictions and relevant category files. Check for custom templates at~/.claude-marketing/brands/{slug}/templates/. Check for agency SOPs at~/.claude-marketing/sops/. If no brand exists, ask: "Set up a brand first (/digital-marketing-pro:brand-setup)?" — or proceed with defaults. - Load reference files: Read
skills/local-seo/gbp-optimization.md,skills/local-seo/citation-management.md,skills/local-seo/local-content.md, andskills/local-seo/multi-location.mdfor local SEO frameworks - Run local-seo-checker script (if Python available):
python "${CLAUDE_PLUGIN_ROOT}/scripts/local-seo-checker.py" --nap '{"name":"...","address":"...","phone":"..."}' --industry {industry}for NAP consistency and GBP completeness scoring - GBP profile audit: Evaluate completeness, category selection, attributes, photos, posts, Q&A, services/products, business description, hours accuracy
- NAP consistency check: Assess name, address, and phone consistency across known citation sources for the industry
- Citation audit: Evaluate citation presence on top general and industry-specific directories. Identify missing, inconsistent, or duplicate listings
- Local keyword analysis: Identify geo-modified keyword opportunities, "near me" optimization potential, service+location terms
- Location page review: Assess on-site location pages for unique content, schema markup, internal linking, and conversion elements
- Review profile analysis: Review volume, average rating, response rate, response quality, sentiment trends, competitor comparison
- Local schema audit: Check LocalBusiness schema, GeoCoordinates, OpeningHours, AggregateRating, Review schema implementation
- Local link profile: Evaluate local link opportunities (chambers, sponsorships, community orgs, local media)
- Competitor local benchmarking: Compare GBP completeness, review volume, citation count, and local content against 2-3 local competitors
- Compile prioritized report: Group by impact, include specific actions, benchmarks, and expected local ranking improvement
Show full SKILL.md (121 more words)Show less
Output
A structured local SEO audit report containing:
- Audit header: Brand name, location(s), date, overall local visibility score (0-100)
- GBP scorecard: Completeness score with specific optimization actions per section
- NAP consistency report: Status across top citation sources, inconsistencies flagged
- Citation report: Present, missing, incorrect, duplicate citations with action items
- Review analysis: Volume, rating, response rate, sentiment, with targets
- Location page assessment: Content quality, schema, optimization recommendations
- Local keyword opportunities: Geo-modified terms with estimated volume and competition
- Competitor benchmarks: Side-by-side comparison on key local signals
- Quick wins: Top 5 highest-impact, fastest actions
- 90-day local SEO action plan: Week-by-week implementation roadmap
Agents Used
- seo-specialist — Runs the local SEO audit, evaluates GBP optimization opportunities, reviews local schema, benchmarks against competitors, generates prioritized action plan
© indranilbanerjee, MIT. Rendered from Markdown: HTML in the file is shown as text, images as links, and headings moved down two levels. Raw file
Files
Just SKILL.md in skills/local-seo-audit of indranilbanerjee/digital-marketing-pro.
Open the folder on GitHubat commit 9e949f3
Used in 1 other repository
We found 1 copy of this SKILL.md (exact, near-identical or edited) in other folders, from 1 other GitHub owner. This page covers the copy in indranilbanerjee/digital-marketing-pro, which our catalogue first saw on October 7, 2026.
Compare with similar skills
Local SEO Audit next to the 5 skills that share the most tags, products or categories with it. Stars are the repository's; “used in” counts other GitHub owners with a copy.
| Skill | Stars | Used in | Tokens | Auto-check | Licence | Repo updated |
|---|---|---|---|---|---|---|
| Local SEO Audit this skillindranilbanerjee/digital-marketing-pro | 862 | 1 repos | ~1.2k | Automated safety check: Pass | MIT | |
| FLOW SEO FrameworkAgriciDaniel/claude-seo | 19k | 2 repos | ~1.4k | Automated safety check: Pass | MIT | |
| Google Mapscablate/mcp-google-map | 469 | — | ~909 | Automated safety check: Pass | MIT | |
| Google Maps Local SEOcablate/mcp-google-map | 469 | — | ~633 | Automated safety check: Pass | MIT | |
| Google Maps Travel Planningcablate/mcp-google-map | 469 | — | ~710 | Automated safety check: Pass | MIT | |
| Universal SEO AnalysisAgriciDaniel/claude-seo | 19k | — | ~4.9k | Automated safety check: Pass | MIT |
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Related
Categories
Questions about Local SEO Audit
What does Local SEO Audit do?
Audit local SEO health by script: profile, NAP, citations, reviews, scored 0-100. Local SEO Audit is an agent skill from indranilbanerjee/digital-marketing-pro. Audit local SEO health by script: profile, NAP, citations, reviews, scored 0-100.
When should I use Local SEO Audit?
Local SEO Audit fits situations like: tasks that involve Local SEO.
How do I install Local SEO Audit in Claude Code?
Run `npx skills add indranilbanerjee/digital-marketing-pro --skill local-seo-audit -a claude-code`. Or copy the skill folder (skills/local-seo-audit in indranilbanerjee/digital-marketing-pro) into .claude/skills/local-seo-audit in your project. Claude Code loads it when a task matches its description.
How do I install Local SEO Audit in Codex?
Run `npx skills add indranilbanerjee/digital-marketing-pro --skill local-seo-audit -a codex`. Or copy the skill folder (skills/local-seo-audit in indranilbanerjee/digital-marketing-pro) into .agents/skills/local-seo-audit in your project. Codex loads it when a task matches its description.
Can I use Local SEO Audit in Cursor, Gemini CLI or GitHub Copilot?
Cursor, Gemini CLI, GitHub Copilot and OpenCode also load SKILL.md folders. With the skills CLI, run `npx skills add indranilbanerjee/digital-marketing-pro --skill local-seo-audit -a cursor` (or -a gemini-cli, github-copilot or opencode for the others). To copy it by hand, put the folder in .cursor/skills/local-seo-audit, .gemini/skills/local-seo-audit, .github/skills/local-seo-audit and .opencode/skills/local-seo-audit in your project.
What does Local SEO Audit need to run?
Going by SKILL.md and its folder, Local SEO Audit needs the command-line tools its instructions call (python). Our summary lists: Python 3.
Does Local SEO Audit access the network?
SKILL.md contains no URLs. Any network use would come from the scripts or tools the agent runs. This is read from the text; nothing was executed.
Is Local SEO Audit safe to install?
Our automated static check of SKILL.md found no risky patterns, such as piping downloads into a shell, reading credential files or hidden Unicode. It is not a guarantee. Review the folder before installing.
What licence does Local SEO Audit use?
Local SEO Audit is published under the MIT licence (the repository's licence). It allows redistribution, so the full SKILL.md is shown on this page.
How many tokens does Local SEO Audit use?
About 1.2k tokens (SKILL.md is roughly 4.9k characters). Agents keep only the skill's name and description in context until a task matches; then they load SKILL.md in full.
What are the alternatives to Local SEO Audit?
Skills that share tags, products or a category with Local SEO Audit: FLOW SEO Framework (AgriciDaniel/claude-seo, 19k stars), Google Maps (cablate/mcp-google-map, 469 stars), Google Maps Local SEO (cablate/mcp-google-map, 469 stars) and Google Maps Travel Planning (cablate/mcp-google-map, 469 stars). The comparison table on this page puts their stars, adoption, token cost, safety result and licence side by side.
Who maintains Local SEO Audit?
indranilbanerjee (a GitHub user) maintains it in indranilbanerjee/digital-marketing-pro, which has 862 GitHub stars. The repository holds 162 skills in this directory. The repository was last updated on October 9, 2026.
Source: indranilbanerjee/digital-marketing-pro on GitHub. Facts on this page come from the repository at the commit we read; the author's words are quoted as theirs.