Meta Pixel Setup
ooiyeefei/ccc
Walks a site owner through installing the Meta Pixel, firing one conversion event and verifying it with the Pixel Helper before any ads run.
For founders who don't know where to start with paid ads. An agent skill from gooseworks-ai/goose-skills.
$ npx skills add gooseworks-ai/goose-skills --skill paid-channel-prioritizer -a claude-codeProject install by default; add -g for ~/.claude/skills/.
$ gh skill install gooseworks-ai/goose-skills paid-channel-prioritizer --agent claude-codeProject scope by default; add --scope user for a personal install. Needs GitHub CLI 2.90.0 or later (public preview).
$ git clone --depth 1 https://github.com/gooseworks-ai/goose-skills.git skills-src && mkdir -p .claude/skills && cp -r skills-src/skills/ads/composites/paid-channel-prioritizer .claude/skills/paid-channel-prioritizer && rm -rf skills-srcUse ~/.claude/skills/ instead of .claude/skills for a personal install. The folder must contain SKILL.md.
Claude Code skills documentation · loads skills from .claude/skills/
Install the "paid-channel-prioritizer" agent skill from https://github.com/gooseworks-ai/goose-skills/tree/main/skills/ads/composites/paid-channel-prioritizer into .claude/skills/paid-channel-prioritizer/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "paid-channel-prioritizer", then confirm the skill loads.Claude Code copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
$skill-installer install https://github.com/gooseworks-ai/goose-skills/tree/main/skills/ads/composites/paid-channel-prioritizerType this inside Codex. $skill-installer <name> installs a curated skill from openai/skills. The installer writes to $CODEX_HOME/skills (default ~/.codex/skills). Restart Codex if the skill does not show up.
$ npx skills add gooseworks-ai/goose-skills --skill paid-channel-prioritizer -a codexProject install goes to .agents/skills/; add -g for ~/.codex/skills/.
$ gh skill install gooseworks-ai/goose-skills paid-channel-prioritizer --agent codexProject scope by default (.agents/skills/); add --scope user for a personal install.
$ git clone --depth 1 https://github.com/gooseworks-ai/goose-skills.git skills-src && mkdir -p .agents/skills && cp -r skills-src/skills/ads/composites/paid-channel-prioritizer .agents/skills/paid-channel-prioritizer && rm -rf skills-srcUse ~/.agents/skills/ instead of .agents/skills for a personal install.
Codex skills documentation · loads skills from .agents/skills/
Install the "paid-channel-prioritizer" agent skill from https://github.com/gooseworks-ai/goose-skills/tree/main/skills/ads/composites/paid-channel-prioritizer into .agents/skills/paid-channel-prioritizer/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "paid-channel-prioritizer", then confirm the skill loads.Codex copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
$ npx skills add gooseworks-ai/goose-skills --skill paid-channel-prioritizer -a cursorProject install goes to .agents/skills/; add -g for ~/.cursor/skills/.
$ gh skill install gooseworks-ai/goose-skills paid-channel-prioritizer --agent cursorProject scope by default (.agents/skills/); add --scope user for a personal install.
$ git clone --depth 1 https://github.com/gooseworks-ai/goose-skills.git skills-src && mkdir -p .cursor/skills && cp -r skills-src/skills/ads/composites/paid-channel-prioritizer .cursor/skills/paid-channel-prioritizer && rm -rf skills-srcUse ~/.cursor/skills/ instead of .cursor/skills for a personal install.
Cursor skills documentation · loads skills from .cursor/skills/, .agents/skills/, .claude/skills/, .codex/skills/
Install the "paid-channel-prioritizer" agent skill from https://github.com/gooseworks-ai/goose-skills/tree/main/skills/ads/composites/paid-channel-prioritizer into .cursor/skills/paid-channel-prioritizer/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "paid-channel-prioritizer", then confirm the skill loads.Cursor copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
$ gemini skills install https://github.com/gooseworks-ai/goose-skills.git --path skills/ads/composites/paid-channel-prioritizer--scope user (default) or --scope workspace; --path is the subfolder of the repo that holds the skill; --consent skips the security confirmation prompt.
$ npx skills add gooseworks-ai/goose-skills --skill paid-channel-prioritizer -a gemini-cliProject install goes to .agents/skills/; add -g for ~/.gemini/skills/.
$ gh skill install gooseworks-ai/goose-skills paid-channel-prioritizer --agent gemini-cliProject scope by default (.agents/skills/); add --scope user for a personal install.
$ git clone --depth 1 https://github.com/gooseworks-ai/goose-skills.git skills-src && mkdir -p .gemini/skills && cp -r skills-src/skills/ads/composites/paid-channel-prioritizer .gemini/skills/paid-channel-prioritizer && rm -rf skills-srcUse ~/.gemini/skills/ instead of .gemini/skills for a personal install, then run /skills reload.
Gemini CLI skills documentation · loads skills from .gemini/skills/, .agents/skills/
Install the "paid-channel-prioritizer" agent skill from https://github.com/gooseworks-ai/goose-skills/tree/main/skills/ads/composites/paid-channel-prioritizer into .gemini/skills/paid-channel-prioritizer/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "paid-channel-prioritizer", then confirm the skill loads.Gemini CLI copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
$ gh skill install gooseworks-ai/goose-skills paid-channel-prioritizerInstalls for Copilot at project scope by default; add --scope user for a personal install. Preview a skill first with gh skill preview. Needs GitHub CLI 2.90.0 or later (public preview).
$ npx skills add gooseworks-ai/goose-skills --skill paid-channel-prioritizer -a github-copilotProject install goes to .agents/skills/; add -g for ~/.copilot/skills/.
$ git clone --depth 1 https://github.com/gooseworks-ai/goose-skills.git skills-src && mkdir -p .github/skills && cp -r skills-src/skills/ads/composites/paid-channel-prioritizer .github/skills/paid-channel-prioritizer && rm -rf skills-srcUse ~/.copilot/skills/ instead of .github/skills for a personal install. Commit .github/skills so cloud agent and code review can use it.
GitHub Copilot skills documentation · loads skills from .github/skills/, .claude/skills/, .agents/skills/
Install the "paid-channel-prioritizer" agent skill from https://github.com/gooseworks-ai/goose-skills/tree/main/skills/ads/composites/paid-channel-prioritizer into .github/skills/paid-channel-prioritizer/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "paid-channel-prioritizer", then confirm the skill loads.GitHub Copilot copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
$ npx skills add gooseworks-ai/goose-skills --skill paid-channel-prioritizer -a opencodeOpenCode documents no install command of its own. Project install goes to .agents/skills/; add -g for ~/.config/opencode/skills/.
$ gh skill install gooseworks-ai/goose-skills paid-channel-prioritizer --agent opencodeProject scope by default (.agents/skills/); add --scope user for a personal install.
$ git clone --depth 1 https://github.com/gooseworks-ai/goose-skills.git skills-src && mkdir -p .opencode/skills && cp -r skills-src/skills/ads/composites/paid-channel-prioritizer .opencode/skills/paid-channel-prioritizer && rm -rf skills-srcUse ~/.config/opencode/skills/ instead of .opencode/skills for a personal install.
OpenCode skills documentation · loads skills from .opencode/skills/, .claude/skills/, .agents/skills/
Install the "paid-channel-prioritizer" agent skill from https://github.com/gooseworks-ai/goose-skills/tree/main/skills/ads/composites/paid-channel-prioritizer into .opencode/skills/paid-channel-prioritizer/ in this project. Copy the whole folder (SKILL.md and every file beside it), keep the folder name "paid-channel-prioritizer", then confirm the skill loads.OpenCode copies the folder itself, the same result as the manual copy. Check what it changed before you commit it.
paid-channel-prioritizerFor founders who don't know where to start with paid ads. An agent skill from gooseworks-ai/goose-skills.
Paid Channel Prioritizer is an agent skill from gooseworks-ai/goose-skills. For founders who don't know where to start with paid ads. Analyzes ICP, competitor ad presence, budget constraints, and product type to recommend which 1-2 paid channels to start with and provides a 90-day ramp plan. Prevents the common mistake of spreading a small budget across too many platforms.
Its SKILL.md is about 2.4k tokens, which your agent loads only when the skill is triggered. The skill folder holds 1 other file (for example `skill.meta.json`).
It sits in Marketing & SEO, covering Paid advertising. The repository describes itself as: Library of Growth & GTM skills + data APIs for Claude Code, Codex, Cursor to run ads, social, content, lead gen, seo and data scraping. The licence is MIT.
5 steps, taken from the step headings in SKILL.md.
Read from SKILL.md and the folder at commit c650c6d. It shows what the files ask for, not the result of running them.
Pre-approves nothing: there is no allowed-tools line, so your agent's usual permission prompts apply.
From allowed-tools in the SKILL.md frontmatter.
No scripts in the folder and no shell commands in SKILL.md (its code samples are markdown).
From the folder's file list and the shell code blocks in SKILL.md.
No URLs in SKILL.md.
From URLs in SKILL.md, links to its own repository left out.
Names no API keys, tokens, secrets or passwords.
From names ending in _API_KEY, _TOKEN, _SECRET, _KEY or _PASSWORD in SKILL.md.
Paid Channel Prioritizer loads about 2.4k tokens when it runs. Until then it costs about 81 tokens; SKILL.md has 917 words of instructions outside code blocks.
Estimates: characters ÷ 4, the usual rule of thumb; real counts depend on the model's tokenizer. Scripts and assets cost tokens only if the agent reads them.
The automated check found no risky patterns in SKILL.md.
Automated static check — not a guarantee. Review scripts before installing. It scans the text of SKILL.md for risky patterns (piping downloads into a shell, reading credential files, hidden Unicode, destructive commands); files beside SKILL.md are not scanned.
The full file from gooseworks-ai/goose-skills at commit c650c6d, republished under its MIT licence (© gooseworks-ai). 917 words, ~2,441 tokens.
.claude/skills/paid-channel-prioritizer/SKILL.md (or your agent's skills folder). This skill also uses 1 other file; get the full folder from GitHub.Answer the question every early-stage founder asks: "Where should I run ads?" This skill analyzes your product, ICP, competitors, and budget to recommend the right 1-2 channels to start with — plus a 90-day plan to get there.
Core principle: A $3K/month ad budget split across Google, Meta, LinkedIn, and TikTok means $750/channel — not enough for any platform to learn and optimize. This skill picks the best 1-2 channels and concentrates budget where it'll compound fastest.
Where does your buyer look when they have a problem?
| Buyer Journey Stage | Likely Channel | Signal |
|---|---|---|
| "I need a tool for X" (active search) | Google Search | High-intent keywords exist |
| "I'm browsing and see something relevant" (passive) | Meta (FB/IG) | Visual/emotional product |
| "I need to solve this at work" (professional) | B2B decision-maker targeting | |
| "Everyone's talking about this" (social proof) | Twitter/X Ads | Category is trending |
| "I watch content about this" (education) | YouTube | Long consideration cycle |
| "I discovered it through content" (entertainment) | TikTok | B2C, young audience, visual |
Use web search to check publicly accessible ad libraries and gather competitor ad intelligence:
web_search: site:facebook.com/ads/library "[competitor name]"
web_search: "[competitor name]" Google Ads OR PPC OR paid search
web_search: "[competitor name]" LinkedIn Ads OR sponsored
web_search: "[competitor name]" advertising strategyThe Meta Ad Library (facebook.com/ads/library) and Google Ads Transparency Center (adstransparency.google.com) are publicly accessible — search them directly to see what competitors are running.
Build a competitor channel map:
| Competitor | Meta | YouTube | TikTok | |||
|---|---|---|---|---|---|---|
| [Comp A] | [Active/Not found] | [N ads] | [Active/Not found] | ... | ... | ... |
| [Comp B] | ... | ... | ... | ... | ... | ... |
Insight: Where competitors are spending = validated channel. Where they're absent = opportunity or dead end.
Score each channel for this specific product:
| Factor (Weight) | Google Search | Meta | YouTube | TikTok | ||
|---|---|---|---|---|---|---|
| Buyer intent (25%) | [1-10] | [1-10] | [1-10] | [1-10] | [1-10] | [1-10] |
| Targeting precision (20%) | [1-10] | [1-10] | [1-10] | [1-10] | [1-10] | [1-10] |
| Competitor validation (15%) | [1-10] | [1-10] | [1-10] | [1-10] | [1-10] | [1-10] |
| Budget efficiency (15%) | [1-10] | [1-10] | [1-10] | [1-10] | [1-10] | [1-10] |
| ICP reachability (15%) | [1-10] | [1-10] | [1-10] | [1-10] | [1-10] | [1-10] |
| Creative requirements (10%) | [1-10] | [1-10] | [1-10] | [1-10] | [1-10] | [1-10] |
| Weighted Score | [X/10] | [X/10] | [X/10] | [X/10] | [X/10] | [X/10] |
| Channel | Best For | Worst For | Min Viable Budget | Creative Needs |
|---|---|---|---|---|
| Google Search | High-intent capture, B2B, established category | New categories nobody searches for | $1K/mo | Text ads (low barrier) |
| Meta (FB/IG) | Visual products, B2C, retargeting, lookalikes | Niche B2B with tiny audience | $1K/mo | Images + video (medium) |
| B2B enterprise, specific titles/industries | B2C, budget-conscious startups | $3K/mo | Professional content (medium) | |
| YouTube | Education-heavy products, long consideration | Impulse purchases, tiny budgets | $2K/mo | Video production (high) |
| Twitter/X | Dev tools, trending categories, tech audiences | Mainstream B2C, precise targeting | $1K/mo | Short-form copy (low) |
| TikTok | B2C, Gen Z/millennial, visual/fun products | B2B enterprise, older audience | $500/mo | Short video (high frequency) |
Pick the #1 channel based on:
Pick channel #2 only if:
| Budget Level | Recommendation |
|---|---|
| < $1.5K/mo | 1 channel only — concentrate everything |
| $1.5K-3K/mo | 1 primary + retargeting — primary channel + Meta/Google retargeting ($300-500) |
| $3K-7K/mo | 2 channels — 65% primary, 25% secondary, 10% retargeting |
| $7K+/mo | 2-3 channels — diversify with testing budget |
Week 1: Setup
Week 2-3: Learn
Week 4: First Optimization
# Paid Channel Strategy — [Product Name] — [DATE]
## Your Profile
- Product: [Name]
- Model: [SaaS / B2C / etc.]
- ICP: [Summary]
- Monthly budget: $[X]
- Conversion goal: [Goal]
---
## Channel Scoring
| Channel | Score | Verdict |
|---------|-------|---------|
| [Top channel] | [X/10] | **PRIMARY — Start here** |
| [Second channel] | [X/10] | **SECONDARY — Add in month 2** |
| [Third channel] | [X/10] | Test later if budget grows |
| [Others] | [X/10] | Not recommended now |
---
## Why [Primary Channel]
**Top reasons:**
1. [Reason — tied to their specific product/ICP]
2. [Reason]
3. [Reason]
**What competitors are doing there:** [Evidence]
**Minimum viable budget:** $[X]/mo
**Expected cost per conversion:** $[X-Y] range (category benchmark)
---
## Why NOT [Channel They Might Assume]
[Brief explanation of why the obvious choice isn't right — e.g., "LinkedIn is too expensive for your $2K budget — you'd only reach ~500 people/month"]
---
## Budget Allocation
| Channel | Monthly Budget | Purpose |
|---------|---------------|---------|
| [Primary] | $[X] | [Prospecting / Lead gen] |
| [Retargeting] | $[X] | [Bring back visitors] |
| [Secondary — Month 2] | $[X] | [Test — evaluate after 30 days] |
---
## 90-Day Ramp Plan
### Month 1: [Primary Channel] Launch
[Specific weekly actions]
### Month 2: Optimize + Test [Secondary]
[Specific actions]
### Month 3: Scale or Pivot
[Decision criteria]
---
## Pre-Launch Checklist
- [ ] Landing page live and tested
- [ ] Conversion tracking installed and verified
- [ ] Initial audiences / keywords built
- [ ] 3 ad variants ready
- [ ] Daily budget cap set ($[X]/day)
- [ ] Weekly review scheduledSave to channel-strategy-[YYYY-MM-DD].md in the current working directory (or user-specified path).
| Component | Cost |
|---|---|
| Competitor ad research (web search) | Free |
| Channel analysis and planning | Free (LLM reasoning) |
| Total | Free |
© gooseworks-ai, MIT. Rendered from Markdown: HTML in the file is shown as text, images as links, and headings moved down two levels. Raw file
SKILL.md and 1 other file in skills/ads/composites/paid-channel-prioritizer of gooseworks-ai/goose-skills.
Open the folder on GitHubat commit c650c6d
We found 1 copy of this SKILL.md (exact, near-identical or edited) in other folders, from 1 other GitHub owner. This page covers the copy in gooseworks-ai/goose-skills, which our catalogue first saw on October 7, 2026.
Paid Channel Prioritizer next to the 5 skills that share the most tags, products or categories with it. Stars are the repository's; “used in” counts other GitHub owners with a copy.
| Skill | Stars | Used in | Tokens | Auto-check | Licence | Repo updated |
|---|---|---|---|---|---|---|
| Paid Channel Prioritizer this skillgooseworks-ai/goose-skills | 1.2k | 1 repos | ~2.4k | Automated safety check: Pass | MIT | |
| Meta Pixel Setupooiyeefei/ccc | 495 | — | ~2.4k | Automated safety check: Pass | MIT | |
| Attribution Reconcileraaron-he-zhu/aaron-marketing-skills | 2.9k | 2 repos | ~3k | Automated safety check: Pass | Apache-2.0 | |
| Ads AttributionAgriciDaniel/claude-ads | 9.9k | — | ~499 | Automated safety check: Pass | MIT | |
| Apple Search Adsgustavscirulis/snapgrid | 116 | 1 repos | ~4.1k | Automated safety check: Pass | Custom licence | |
| Linkedin Thought LeadershipOotto-AI/claude-content-skills | 130 | — | ~806 | Automated safety check: Pass | MIT |
ooiyeefei/ccc
Walks a site owner through installing the Meta Pixel, firing one conversion event and verifying it with the Pixel Helper before any ads run.
aaron-he-zhu/aaron-marketing-skills
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AgriciDaniel/claude-ads
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Apple Search Ads campaign strategy for indie developers — paid acquisition, keyword bidding, budget planning, and ROAS optimization.
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Generate or edit an image via any FAL image model (nano-banana edit, gpt-image, flux, ...), ROUTED THROUGH THE fal-proxy so it bills the Ads agent.
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Assemble a ChatGPT chat-reveal video ad from a thread + timeline JSON — one continuous Playwright recording of a ChatGPT mobile chat (user types with the iOS keyboard up → taps send → keyboard…
Categories
For founders who don't know where to start with paid ads. An agent skill from gooseworks-ai/goose-skills. Paid Channel Prioritizer is an agent skill from gooseworks-ai/goose-skills. For founders who don't know where to start with paid ads.
Paid Channel Prioritizer fits situations like: tasks that involve Paid advertising.
Run `npx skills add gooseworks-ai/goose-skills --skill paid-channel-prioritizer -a claude-code`. Or copy the skill folder (skills/ads/composites/paid-channel-prioritizer in gooseworks-ai/goose-skills) into .claude/skills/paid-channel-prioritizer in your project. Claude Code loads it when a task matches its description.
Run `npx skills add gooseworks-ai/goose-skills --skill paid-channel-prioritizer -a codex`. Or copy the skill folder (skills/ads/composites/paid-channel-prioritizer in gooseworks-ai/goose-skills) into .agents/skills/paid-channel-prioritizer in your project. Codex loads it when a task matches its description.
Cursor, Gemini CLI, GitHub Copilot and OpenCode also load SKILL.md folders. With the skills CLI, run `npx skills add gooseworks-ai/goose-skills --skill paid-channel-prioritizer -a cursor` (or -a gemini-cli, github-copilot or opencode for the others). To copy it by hand, put the folder in .cursor/skills/paid-channel-prioritizer, .gemini/skills/paid-channel-prioritizer, .github/skills/paid-channel-prioritizer and .opencode/skills/paid-channel-prioritizer in your project.
SKILL.md names no scripts, command-line tools or credentials: Paid Channel Prioritizer is instructions for the agent only.
SKILL.md contains no URLs. Any network use would come from the scripts or tools the agent runs. This is read from the text; nothing was executed.
Our automated static check of SKILL.md found no risky patterns, such as piping downloads into a shell, reading credential files or hidden Unicode. It is not a guarantee. Review the folder before installing.
Paid Channel Prioritizer is published under the MIT licence (the repository's licence). It allows redistribution, so the full SKILL.md is shown on this page.
About 2.4k tokens (SKILL.md is roughly 9.8k characters). Agents keep only the skill's name and description in context until a task matches; then they load SKILL.md in full.
Skills that share tags, products or a category with Paid Channel Prioritizer: Meta Pixel Setup (ooiyeefei/ccc, 495 stars), Attribution Reconciler (aaron-he-zhu/aaron-marketing-skills, 2.9k stars), Ads Attribution (AgriciDaniel/claude-ads, 9.9k stars) and Apple Search Ads (gustavscirulis/snapgrid, 116 stars). The comparison table on this page puts their stars, adoption, token cost, safety result and licence side by side.
gooseworks-ai (a GitHub organization) maintains it in gooseworks-ai/goose-skills, which has 1,240 GitHub stars. The repository holds 273 skills in this directory. The repository was last updated on October 8, 2026.
Source: gooseworks-ai/goose-skills on GitHub. Facts on this page come from the repository at the commit we read; the author's words are quoted as theirs.