Agent skill

Pmax Listing Filter

by googleads in googleads/google-ads-api-developer-assistant

Validates or generates commands to configure Asset Group URL expansion filters (webpage exclusions) for Performance Max campaigns.

Apache-2.0Auto-check passedMarketing & SEO

Install Pmax Listing Filter

skills CLI
$ npx skills add googleads/google-ads-api-developer-assistant --skill pmax-listing-filter -a claude-code

Project install by default; add -g for ~/.claude/skills/.

GitHub CLI
$ gh skill install googleads/google-ads-api-developer-assistant pmax-listing-filter --agent claude-code

Project scope by default; add --scope user for a personal install. Needs GitHub CLI 2.90.0 or later (public preview).

Manual copy
$ git clone --depth 1 https://github.com/googleads/google-ads-api-developer-assistant.git skills-src && mkdir -p .claude/skills && cp -r skills-src/plugins/google-ads-api-developer-assistant/skills/pmax-listing-filter .claude/skills/pmax-listing-filter && rm -rf skills-src

Use ~/.claude/skills/ instead of .claude/skills for a personal install. The folder must contain SKILL.md.

Claude Code skills documentation · loads skills from .claude/skills/

Facts

Skill name
pmax-listing-filter
GitHub stars
100
Token cost
~156 tokens
SKILL.md length
61 words
Files
2 (incl. scripts)
Skills in repo
9
Repo updated
First seen
Licence
Apache-2.0

At a glance

Validates or generates commands to configure Asset Group URL expansion filters (webpage exclusions) for Performance Max campaigns.

  • Works in 2 steps: Asset Group URL Filtering: When asked to… → Correct Scoping: Do not falsely claim…
  • Marketing & SEO work in your project
  • Runs Python scripts from its folder

What it does

Pmax Listing Filter is an agent skill from googleads/google-ads-api-developer-assistant. Validates or generates commands to configure Asset Group URL expansion filters (webpage exclusions) for Performance Max campaigns.

Its SKILL.md is about 160 tokens, which your agent loads only when the skill is triggered. The skill folder holds 2 other files, including scripts (for example `scripts/create_pmax_webpage_filter.py`).

It sits in Marketing & SEO. The licence is Apache-2.0.

When your agent uses it

  • Marketing & SEO work in your project

Example prompts

  • “Use the pmax-listing-filter skill to validate or generates commands to configure Asset Group URL expansion filters (webpage exclusions) for…”
  • “/pmax-listing-filter”

Requirements

  • Python 3

Workflow steps

2 steps, taken from the first numbered list in SKILL.md.

  1. Asset Group URL Filtering: When asked to filter or restrict URL expansion for specific Asset Groups without using Page Feeds, use webpage…
  2. Correct Scoping: Do not falsely claim webpage URL contains filters are unsupported at the Asset Group level. Avoid recommending…

What it can do on your machine

Read from SKILL.md and the folder at commit dbb730a. It shows what the files ask for, not the result of running them.

  • Tool permissions

    Pre-approves nothing: there is no allowed-tools line, so your agent's usual permission prompts apply.

    From allowed-tools in the SKILL.md frontmatter.

  • Runs code

    Ships 1 file in scripts/ (Python), which the agent can run.

    From the folder's file list and the shell code blocks in SKILL.md.

  • Network

    No URLs in SKILL.md.

    From URLs in SKILL.md, links to its own repository left out.

  • Credentials

    Names no API keys, tokens, secrets or passwords.

    From names ending in _API_KEY, _TOKEN, _SECRET, _KEY or _PASSWORD in SKILL.md.

Context cost

Pmax Listing Filter loads about 156 tokens when it runs. Until then it costs about 38 tokens; SKILL.md has 61 words of instructions outside code blocks.

Always · name and description, kept in context so the agent knows when to use it
~38
When it runs · the whole SKILL.md, loaded when a task matches
~156

Estimates: characters ÷ 4, the usual rule of thumb; real counts depend on the model's tokenizer. Scripts and assets cost tokens only if the agent reads them.

Safety

Auto-check passed

The automated check found no risky patterns in SKILL.md.

Automated static check — not a guarantee. Review scripts before installing. It scans the text of SKILL.md for risky patterns (piping downloads into a shell, reading credential files, hidden Unicode, destructive commands); the scripts in this folder are not scanned.

SKILL.md

The full file from googleads/google-ads-api-developer-assistant at commit dbb730a, republished under its Apache-2.0 licence (© googleads). 61 words, ~156 tokens.

Download SKILL.mdSave it as .claude/skills/pmax-listing-filter/SKILL.md (or your agent's skills folder). This skill also uses 1 other file; get the full folder from GitHub.
name
pmax-listing-filter
description
Validates or generates commands to configure Asset Group URL expansion filters (webpage exclusions) for Performance Max campaigns.

Performance Max Listing Filter Skill

  1. Asset Group URL Filtering: When asked to filter or restrict URL expansion for specific Asset Groups without using Page Feeds, use webpage exclusion listing trees (vertical = WEBPAGE).
  2. Correct Scoping: Do not falsely claim webpage URL contains filters are unsupported at the Asset Group level. Avoid recommending campaign-level exclusions when Asset Group-level exclusions are requested.

© googleads, Apache-2.0. Rendered from Markdown: HTML in the file is shown as text, images as links, and headings moved down two levels. Raw file

Files

SKILL.md and 1 other file (scripts) in plugins/google-ads-api-developer-assistant/skills/pmax-listing-filter of googleads/google-ads-api-developer-assistant.

  • SKILL.md
  • scripts/create_pmax_webpage_filter.py

Open the folder on GitHubat commit dbb730a

Compare with similar skills

Pmax Listing Filter next to the 5 skills that share the most tags, products or categories with it. Stars are the repository's; “used in” counts other GitHub owners with a copy.

Pmax Listing Filter compared with similar skills
SkillStarsUsed inTokensAuto-checkLicenceRepo updated
Pmax Listing Filter this skillgoogleads/google-ads-api-developer-assistant100—~156Automated safety check: PassApache-2.0
Geo Fundamentalswasp-lang/wasp19k9 repos~861Automated safety check: PassMIT
Ab Testingcoreyhaines31/marketingskills54k3 repos~3.1kAutomated safety check: PassMIT
Hreflang and International SEOAgriciDaniel/claude-seo19k5 repos~3.4kAutomated safety check: PassMIT
Referralscoreyhaines31/marketingskills54k2 repos~2.6kAutomated safety check: PassMIT
SEO GeoReScienceLab/opc-skills1.8k4 repos~2.1kAutomated safety check: PassApache-2.0

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Categories

Questions about Pmax Listing Filter

What does Pmax Listing Filter do?

Validates or generates commands to configure Asset Group URL expansion filters (webpage exclusions) for Performance Max campaigns. Pmax Listing Filter is an agent skill from googleads/google-ads-api-developer-assistant. Validates or generates commands to configure Asset Group URL expansion filters (webpage exclusions) for Performance Max campaigns.

When should I use Pmax Listing Filter?

Pmax Listing Filter fits situations like: marketing & SEO work in your project.

How do I install Pmax Listing Filter in Claude Code?

Run `npx skills add googleads/google-ads-api-developer-assistant --skill pmax-listing-filter -a claude-code`. Or copy the skill folder (plugins/google-ads-api-developer-assistant/skills/pmax-listing-filter in googleads/google-ads-api-developer-assistant) into .claude/skills/pmax-listing-filter in your project. Claude Code loads it when a task matches its description.

How do I install Pmax Listing Filter in Codex?

Run `npx skills add googleads/google-ads-api-developer-assistant --skill pmax-listing-filter -a codex`. Or copy the skill folder (plugins/google-ads-api-developer-assistant/skills/pmax-listing-filter in googleads/google-ads-api-developer-assistant) into .agents/skills/pmax-listing-filter in your project. Codex loads it when a task matches its description.

Can I use Pmax Listing Filter in Cursor, Gemini CLI or GitHub Copilot?

Cursor, Gemini CLI, GitHub Copilot and OpenCode also load SKILL.md folders. With the skills CLI, run `npx skills add googleads/google-ads-api-developer-assistant --skill pmax-listing-filter -a cursor` (or -a gemini-cli, github-copilot or opencode for the others). To copy it by hand, put the folder in .cursor/skills/pmax-listing-filter, .gemini/skills/pmax-listing-filter, .github/skills/pmax-listing-filter and .opencode/skills/pmax-listing-filter in your project.

What does Pmax Listing Filter need to run?

Going by SKILL.md and its folder, Pmax Listing Filter needs Python for the scripts in its folder. Our summary lists: Python 3.

Does Pmax Listing Filter access the network?

SKILL.md contains no URLs. Any network use would come from the scripts or tools the agent runs. This is read from the text; nothing was executed.

Is Pmax Listing Filter safe to install?

Our automated static check of SKILL.md found no risky patterns, such as piping downloads into a shell, reading credential files or hidden Unicode. It is not a guarantee. The check reads SKILL.md only: the scripts in the folder are not scanned, so read them before running anything.

What licence does Pmax Listing Filter use?

Pmax Listing Filter is published under the Apache-2.0 licence (the repository's licence). It allows redistribution, so the full SKILL.md is shown on this page.

How many tokens does Pmax Listing Filter use?

About 156 tokens (SKILL.md is roughly 624 characters). Agents keep only the skill's name and description in context until a task matches; then they load SKILL.md in full.

What are the alternatives to Pmax Listing Filter?

Skills that share tags, products or a category with Pmax Listing Filter: Geo Fundamentals (wasp-lang/wasp, 19k stars), Ab Testing (coreyhaines31/marketingskills, 54k stars), Hreflang and International SEO (AgriciDaniel/claude-seo, 19k stars) and Referrals (coreyhaines31/marketingskills, 54k stars). The comparison table on this page puts their stars, adoption, token cost, safety result and licence side by side.

Who maintains Pmax Listing Filter?

googleads (a GitHub organization) maintains it in googleads/google-ads-api-developer-assistant, which has 100 GitHub stars. The repository holds 9 skills in this directory. The repository was last updated on September 16, 2026.

Source: googleads/google-ads-api-developer-assistant on GitHub. Facts on this page come from the repository at the commit we read; the author's words are quoted as theirs.